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BlueConic

blueconic.comLinkedIn
Boston, US

BlueConic is a marketing technology company that specializes in customer growth solutions. They offer a Customer Data Platform and interactive experiences to help businesses leverage first-party data for enhanced marketing effectiveness. Their clients span various industries, including retail and financial services, seeking to optimize customer engagement and drive conversions through data-driven strategies.

Employees
170
Founded
2010
Ownership
private equity
Est. revenue
$30.5M

Headcount

170
+14%6 mo
+22%1 yr

Unlock 7 years of monthly headcount history.

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Website visitors

48,120
+14%6 mo
+22%1 yr

Unlock monthly website visitors and traffic growth.

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Workforce

Headcount by location

  • United States56%
  • The Netherlands30%
  • India7.7%
  • Mexico6.5%

Split by department

  • Engineering & R&D39%
  • Sales16%
  • Customer Support15%
  • Marketing & Comms9.8%
  • Other21%

Seniority distribution

  • Less than 5 years65%
  • 5 to 10 years22%
  • 10 to 20 years9.2%
  • 30 years and more3.3%
  • 20 to 30 years0.8%

Funding

$42.8M

Raised to date

DateTypeAmountInvestors
  • 17 Jul 2026Credit$18.5MRunway Growth Capital
  • 20 Feb 2026Company AcquisitionUndisclosed—

7 earlier rounds, with their terms and sources.

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Investors

InvestorCompanies backedCountry
  • Vista Equity PartnersVista Equity Partners is a private equity firm specializing in investments in software, data, and technology-enabled businesses. With over $100 billion in assets under management, the firm provides capital and strategic support to help technology272United States
  • Boston Seed CapitalBoston Seed is a venture capital firm that specializes in seed-stage investments in technology-driven companies. It provides capital and strategic support to early-stage founders across various sectors, including consumer products and B2B SaaS. The58United States
  • Runway Growth CapitalRunway Growth Capital is a venture debt provider that specializes in offering minimally dilutive growth capital to late and growth-stage companies. The company primarily serves businesses in the technology, healthcare, and consumer sectors, helping53United States
  • CvpConverge is a venture capital firm that invests in technology startups and provides support to entrepreneurs. They focus on various sectors including AI, robotics, and fintech, helping businesses secure funding and grow through mentorship and47United States

Portfolio

Deals
2
Countries
1

Countries

  • United States100%

Deal stage

  • Company Acquisition100%

Deal size

  • Unknown100%

Company size

  • 51-200100%

Revenue

$30.5M
+14%6 mo
+22%1 yr

Unlock filed revenue history, with growth over every year.

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EBITDA

24.8M
+14%6 mo
+22%1 yr

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Revenue source: Modeled estimate

Recent news

  • BlueConic launches new AI agents that make every marketer their own growth analyst.
    blueconic.com · 31 Jul 2026
  • BlueConic's bold move: acquiring Blueshift to boost AI actions.
    heydaymarketing.com · 19 Jun 2026

8 more articles, with their sources and categories.

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Portfolio companies

Every holding by name, with what was paid, when, and how each one has grown since

People

How the team has changed month by month — joiners, leavers and where the hiring is going

Connections

Who at your firm already knows someone here, and how warm the path is

In the app

The full BlueConic profile lives in Inven.

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