Shaped (Acquired by Whatnot)
Shaped is a technology company specializing in AI-driven search and recommendation systems. It offers solutions that help businesses in e-commerce, social media, and marketplaces enhance user engagement and drive revenue through personalized experiences. The company operates as a SaaS platform, providing tools for real-time adaptability and multi-objective optimization.
Headcount
Website visitors
Workforce
Headcount by location
- United States100%
Split by department
- Engineering & R&D30%
- Founder, Owner & Executive30%
- Finance & Administration10%
- Marketing & Comms10%
- Sales10%
Seniority distribution
- Less than 5 years60%
- 5 to 10 years20%
- 20 to 30 years10%
- 30 years and more10%
Funding
Raised to date
- 16 Jul 2026Company AcquisitionUndisclosedWhatnot
One earlier round, with its terms and sources.
Investors
Y CombinatorY Combinator is a startup accelerator that provides funding, mentorship, and resources to early-stage startups. It helps founders navigate the challenges of building a business by offering structured support, networking opportunities, and access to4,126United States
MadronaMadrona Venture Group is a venture capital firm based in Seattle, specializing in seed and early-stage investments in technology-driven companies. The firm partners with entrepreneurs to provide capital and strategic support, focusing on sectors281United States
Mango CapitalMango Capital is a venture capital firm specializing in seed stage investments in enterprise software companies. It focuses on sectors such as cloud infrastructure and intelligent applications, providing capital and support to startups in51United States
WhatnotWhatnot is an e-commerce platform specializing in live-stream shopping and online auctions. It connects consumers with sellers of various products, including collectibles and fashion items, through engaging live video events. The platform operates2United States
Revenue
EBITDA
Revenue source: Modeled estimate
Recent news
- Whatnot acquires Shaped as AI push expands across live selling.
- Whatnot acquires Shaped to power real-time live shopping recommendations.
3 more articles, with their sources and categories.
People
How the team has changed month by month — joiners, leavers and where the hiring is going
Connections
Who at your firm already knows someone here, and how warm the path is
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