The action figure industry encompasses companies that design, manufacture, and distribute collectible figurines, primarily based on popular franchises in entertainment. Engaging diverse audiences from children to adult collectors, the sector has evolved beyond simple toys into a vibrant collector's market. With both retail and online sales channels, companies continually adapt to consumer demand for quality and detailed craftsmanship. A notable trend is the rise of exclusive limited-edition figures and collaborations with pop culture phenomena, attracting passionate collectors and creating a competitive environment. Through conventions and online engagement, brands build strong communities around their products, shaping future innovations.


The industry features an array of companies ranging from sizable firms like Mattel to niche specialists like Happy Worker Toys. Founded across various decades, these companies including NECA and Diamond Select Toys, primarily operate in regions including the USA, Canada, and Brazil. Sizes vary significantly, with some companies employing thousands while others maintain smaller teams. They focus on high-quality action figures, themed collectibles, and unique toys that resonate with fans. The combination of established franchises and inventive offerings underlines the dynamic nature of this market, positioning it for continuous growth and adaptation.


Continue reading to explore the top action figure companies.


Top 28 Action Figures Companies


1. NECA - National Entertainment Collectibles Association


NECA - National Entertainment Collectibles Association, based in Hillside, New Jersey, is a private company that specializes in collectibles, particularly action figures, giftware, and themed merchandise. Founded in 1985, NECA has carved out a niche in the collectibles market by focusing on products that resonate with fans of pop culture, including movies, music, and video games. The company is known for its high-quality action figures, which often feature intricate designs and attention to detail. NECA actively engages with its customer base through conventions such as Toy Fair, New York Comic Con, and San Diego Comic Con, showcasing their latest products and connecting with collectors. Their online store allows direct purchases, further enhancing their accessibility to fans. NECA's extensive licensing agreements enable them to produce figures from popular franchises, solidifying their position in the collectibles industry.


2. Diamond Select Toys & Collectibles, LLC.


Diamond Select Toys & Collectibles, LLC. is a private toy manufacturer and retailer based in Cockeysville, Maryland, established in 1999. The company specializes in creating high-quality collectibles and action figures that draw inspiration from popular franchises, including Marvel, Disney, and others. With a workforce of approximately 35 employees, Diamond Select Toys focuses on serving collectors and fans by offering a wide array of products that enhance their collections. Their product lineup includes action figures, gallery dioramas, mini-busts, and various themed collectibles. The company primarily operates through its online store, allowing customers to pre-order and purchase items directly. Their involvement in industry events, such as New York Comic-Con, further highlights their active role in the collectibles market, keeping them engaged with their audience and the broader community of toy enthusiasts.


3. Entertainment Earth


Entertainment Earth, founded in 1996 and based in Simi Valley, California, operates as an online retailer focused on toys, collectibles, and merchandise, particularly action figures. The company has carved out a niche in the collectibles market, offering a wide array of products from popular franchises such as Marvel, Star Wars, and Disney. With a catalog that features thousands of action figures, Entertainment Earth caters to both casual buyers and serious collectors. They are known for their exclusive releases and pre-order options, allowing customers to secure hard-to-find items before they hit the market. The company emphasizes customer satisfaction through their Mint Condition Guarantee and a 90-day return policy, which reflects their understanding of the collector's mindset. Entertainment Earth has maintained a steady presence in the industry for over two decades, showcasing their commitment to the action figure community.


4. Super7

  • Website: super7.com
  • Ownership type: Private Equity
  • Headquarters: San Francisco, California, United States (USA)
  • Employee distribution: United States (USA) 93%, China 7%
  • Latest funding: $12.0M, July 2023
  • Founded year: 2001
  • Headcount: 51-200
  • LinkedIn: about

Super7, founded in 2001 and based in San Francisco, California, is a toy manufacturer and retailer that specializes in action figures and collectible toys. The company has carved out a niche by offering products that resonate with fans of various pop culture franchises, including music, movies, and television. Super7 is particularly known for its ReAction figures, which are designed to evoke a sense of nostalgia, and its ULTIMATES! line, which features highly detailed and articulated figures. The company primarily operates through its online store, allowing direct consumer access to its unique collectibles. In July 2023, Super7 secured $12 million in funding, reflecting its growth potential and continued relevance in the action figure market.


5. Mezco Toyz LLC.

  • Website: mezcotoyz.com
  • Ownership type: Private
  • Headquarters: United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1999
  • Headcount: 11-50
  • LinkedIn: mezco-toyz-llc-

Mezco Toyz LLC, founded in 1999, is a private toy manufacturer and retailer based in the United States. The company specializes in collectible action figures and dolls, catering primarily to collectors and enthusiasts of pop culture. Mezco Toyz is well-known for its One:12 Collective line, which features highly detailed figures that often include multiple accessories and interchangeable parts. Their product range spans various popular franchises, including horror films, comic books, and classic movies, appealing to a broad audience. Customers can purchase items directly from their website, which offers options for pre-orders and in-stock products. Mezco Toyz has built a reputation for quality and creativity, making it a significant player in the action figure market.


6. McFarlane Toys

  • Website: mcfarlane.com
  • Ownership type: Private
  • Headquarters: Tempe, Arizona, United States (USA)
  • Employee distribution: United States (USA) 76%, Canada 20%, China 5%
  • Founded year: 1994
  • Headcount: 11-50
  • LinkedIn: tmp-international

McFarlane Toys, based in Tempe, Arizona, is a private toy manufacturer and retailer that specializes in action figures and collectibles. Founded in 1994 by Todd McFarlane, the company has carved out a niche in the toy industry by producing high-quality figures that appeal to collectors and fans alike. McFarlane Toys is particularly known for its products based on popular franchises, including comic books, movies, and video games. Their offerings range from action figures to collectibles, construction sets, and playsets, reflecting a commitment to quality and detail. The company operates primarily through direct sales to consumers via its online store, which allows for a more personalized shopping experience. McFarlane Toys has also made headlines with its collaborations on major franchises, further solidifying its position in the market.


7. Iron Studios

  • Website: ironstudios.com
  • Ownership type: Private
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Employee distribution: Brazil 88%, Portugal 12%
  • Founded year: 2013
  • Headcount: 201-500
  • LinkedIn: iron-studios

Iron Studios, based in Sao Paulo, Brazil, is a private company specializing in the production of collectible figures and statues. Established in 2013, it has quickly gained recognition for its detailed and high-quality products, which are designed for collectors and fans of pop culture. The company offers a wide range of licensed items from major franchises, including Marvel, DC Comics, Star Wars, and more. Iron Studios emphasizes craftsmanship in its creation process, which involves design, 3D modeling, and hand painting to ensure each piece meets the expectations of discerning collectors. They also engage with their audience through events and exhibitions, fostering a community around their products. With a workforce of around 98 employees, Iron Studios operates primarily in Brazil, with a small presence in Portugal, and has established a global delivery system for its products.


8. Bigbadtoystore, INC

  • Website: bigbadtoystore.com
  • Ownership type: Private
  • Headquarters: Somerset, Wisconsin, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1999
  • Headcount: 51-200
  • LinkedIn: bigbadtoystore-inc

Bigbadtoystore, INC, founded in 1999 and based in Somerset, Wisconsin, operates as an online retailer that specializes in action figures, collectibles, and related merchandise. The company serves a dedicated community of collectors and enthusiasts by providing a wide array of products from popular franchises. Customers can easily browse, pre-order, and purchase items directly through their user-friendly website. Bigbadtoystore features various categories, including best sellers, new arrivals, and exclusive pre-orders, showcasing their active role in the action figure market. They offer products from notable brands such as G.I. Joe, Dragon Ball, and Transformers, as well as various themes like anime and video games. Their focus on collector-oriented merchandise and their established presence in the industry highlight their significance in the action figure space.


9. Mattel, Inc.

  • Website: mattel.com
  • Ownership type: Private
  • Headquarters: El Segundo, California, United States (USA)
  • Employee distribution: United States (USA) 60%, Mexico 8%, China 5%, Other 27%
  • Founded year: 1945
  • Headcount: 10001+
  • LinkedIn: mattel

Mattel, Inc. is a prominent toy manufacturer based in El Segundo, California, with a workforce exceeding 11,000 employees. Founded in 1945, the company specializes in a wide array of products, including dolls, action figures, and collectibles. Mattel serves a broad consumer base, focusing on children and collectors alike, by offering engaging toys that foster creativity and imaginative play. The company is well-known for its iconic brands such as Barbie, Hot Wheels, and Masters of the Universe. Mattel actively collaborates with various media franchises to enhance its product offerings, ensuring that its toys remain relevant and appealing. Recent initiatives include partnerships with SpaceX and the development of new collections tied to popular films and characters, showcasing their ongoing commitment to innovation in the toy industry.


10. ToyWiz.com

  • Website: toywiz.com
  • Ownership type: Family Owned
  • Headquarters: Nanuet, New York, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1987
  • Headcount: 51-200
  • LinkedIn: toywiz-com

ToyWiz.com, based in Nanuet, New York, is a family-owned retail company that has been in business for over 40 years. Founded in 1987, ToyWiz specializes in a wide array of toys, action figures, and trading card games. The company operates both an online store and a physical retail location, providing customers with a reliable source for authentic merchandise. Their product offerings include popular brands such as Marvel, DC, GI Joe, and Transformers, catering to collectors and families alike. ToyWiz is known for its commitment to customer service and authenticity, ensuring that all products sold are guaranteed 100% authentic. The company has evolved from its initial focus on baseball cards to become a significant player in the toy and action figure market, continuously adapting to trends and consumer demands.


11. Bandai Namco Collectibles (Bluefin)


Bandai Namco Collectibles (Bluefin), established in 2019 and based in Anaheim, California, operates as a toy manufacturer and retailer. The company is a subsidiary of Bandai Namco Toys & Collectibles America and focuses on action figures and collectibles from well-known franchises, including Studio Ghibli, Demon Slayer, and Jujutsu Kaisen. Bandai Namco Collectibles caters to both consumers and collectors, offering a wide range of products that allow fans to connect with their favorite series. The company has made a significant impact in the collectibles market by providing high-quality figures and engaging with fans through events and conventions. Their transition to Premium Bandai USA for online shopping further indicates their strategic approach to reaching a broader audience. Bandai Namco Collectibles is recognized for its commitment to quality and fan engagement, making it a notable player in the action figure industry.


12. Hot Toys Ltd.

  • Website: hottoys.com.hk
  • Ownership type: Private
  • Headquarters: Hong Kong S.A.R
  • Employee distribution: Hong Kong S.A.R 100%
  • Founded year: 2000
  • Headcount: 201-500
  • LinkedIn: hot-toys-ltd

Hot Toys Ltd., established in 2000 and based in Hong Kong, specializes in the production of collectible figures that are known for their exceptional detail and quality. The company focuses on creating figures from popular franchises, particularly those associated with Marvel and DC Comics. Hot Toys caters primarily to collectors and enthusiasts who seek authentic representations of their favorite characters. Their product line includes various series, such as the Movie Masterpiece Series and the Cosbaby line, which appeal to different segments of the market. Hot Toys has a strong presence in the collectible figure community, participating in numerous events and conventions across Asia, which helps to maintain their visibility and relevance in the industry. The company operates through online sales and has official stores in key locations, further enhancing their accessibility to consumers.


13. 52toys

  • Website: 52toys.com
  • Ownership type: Venture Capital
  • Headquarters: Chaoyang, Beijing, China
  • Employee distribution: China 100%
  • Latest funding: Series C, $62.0M, September 2021
  • Founded year: 2012
  • Headcount: 51-200
  • LinkedIn: 52toys

52toys, founded in 2012 and based in Chaoyang, Beijing, is a toy manufacturer and retailer that specializes in collectible toys. The company has carved out a niche in the market by offering a variety of products, including mecha transformation toys, blind boxes, and action figures. With a commitment to creativity, 52toys collaborates with well-known IPs to enhance its product offerings. The company operates through various e-commerce platforms and physical retail locations, ensuring accessibility for both collectors and casual consumers. In 2021, 52toys secured approximately 61.96 million USD in Series C funding, which has likely bolstered its capacity for product development and market expansion. Their recent success in international markets, particularly in North America and Southeast Asia, highlights their growing influence in the collectible toy sector.


14. Toynk

  • Website: toynk.com
  • Ownership type: Private
  • Headquarters: Gilberts, Illinois, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 2001
  • Headcount: 51-200
  • LinkedIn: toynk-toys-llc

Toynk, founded in 2001 and based in Gilberts, Illinois, is a private online retailer that specializes in a wide array of toys, collectibles, and home goods. The company caters to consumers seeking unique items, including action figures, puzzles, and themed merchandise. With a commitment to customer satisfaction, Toynk offers promotions and a rewards program to enhance the shopping experience. Their product offerings include a significant selection of action figures from popular franchises, appealing to collectors and fans alike. Toynk has established itself as a notable destination for those interested in toys and collectibles, particularly in the action figure segment.


15. Bandai Namco Toys & Collectibles America Inc

  • Website: bandai.com
  • Ownership type: Private
  • Headquarters: Irvine, California, United States (USA)
  • Employee distribution: United States (USA) 99%, Other 1%
  • Founded year: 2019
  • Headcount: 501-1000
  • LinkedIn: bandai-namco-collectibles-bluefin

Bandai Namco Toys & Collectibles America Inc. is a toy manufacturer and retailer based in Irvine, California, established in 2019. The company specializes in creating engaging toys and collectibles that cater to both children and adult collectors. They are recognized for their imaginative products that enhance play and collection experiences. As the manufacturer and master toy licensee for several popular brands, including Tamagotchi, Dragon Ball, and Gundam, Bandai Namco Toys & Collectibles America Inc. plays a crucial role in the toy and collectibles market. Their offerings include a wide range of action figures, model kits, and premium collectibles, which are well-received by fans. The company actively participates in major conventions and events, providing immersive experiences that connect with their audience and promote their products. This engagement reflects their commitment to the industry and their customer base.


16. Happy Worker Toys & Collectibles

  • Website: happyworker.com
  • Ownership type: Private
  • Headquarters: Toronto, Ontario, Canada
  • Employee distribution: Canada 100%
  • Founded year: 2003
  • Headcount: 1-10
  • LinkedIn: happy-worker

Happy Worker Toys & Collectibles, based in Toronto, Ontario, is a private toy manufacturer founded in 2003. The company specializes in custom toys and collectibles, working closely with gaming, animation, and entertainment studios to produce high-quality products. Their offerings include vinyl figures, action figures, plush toys, and polystone figurines, with a strong emphasis on design and prototyping. Happy Worker has built a reputation for creating collector's editions and convention exclusives, which are particularly appealing to fans and collectors. They pride themselves on their ethical manufacturing practices and commitment to toy safety, ensuring that their products meet high standards. With a small team of dedicated professionals, Happy Worker continues to innovate and engage with the toy community, contributing to the vibrant culture of collectibles.


17. Bandai Sas

  • Website: bandai.fr
  • Ownership type: Private
  • Headquarters: Fontaines-Sur-Saône, Auvergne-Rhône-Alpes, France
  • Employee distribution: France 74%, Japan 15%, Germany 6%, Other 6%
  • Founded year: 1950
  • Headcount: 51-200
  • LinkedIn: bandaifr

Bandai Sas, based in Fontaines-Sur-Saône, Auvergne-Rhône-Alpes, France, is a private toy manufacturer and retailer that has been operational since 1950. The company specializes in a wide array of products, prominently featuring action figures, dolls, and model kits. Bandai caters primarily to children aged 3 to 14, offering toys that not only entertain but also promote creativity and play. Their product lineup includes well-known franchises such as Dragon Ball, Pokémon, and Miraculous Ladybug, which are popular among both children and collectors. Bandai operates through an online platform, allowing customers to explore and purchase their products conveniently. With a workforce of around 35 employees, the company maintains a significant presence in France, while also having a footprint in Japan, Germany, and the United States. Bandai Sas continues to be an active participant in the toy industry, focusing on engaging and innovative products that resonate with their target audience.


18. Beast Kingdom


Beast Kingdom, founded in 2009 and based in Taiwan, is a private collectibles manufacturer and retailer. The company specializes in high-quality merchandise from popular franchises, including Disney and Marvel. With a workforce of around 51-200 employees, Beast Kingdom has established itself as a significant player in the collectibles market. They offer a range of products, prominently featuring action figures, apparel, and various collectibles. The company is known for its focus on licensed merchandise, catering to both consumers and businesses. Beast Kingdom actively participates in exhibitions and has partnerships with several renowned brands, enhancing its visibility and relevance in the collectibles industry. Their product lines, such as Egg Attack and Dynamic 8ction Heroes, showcase their commitment to quality and creativity, appealing to collectors and fans alike.


19. Bariel Indo Global

  • Website: bariel.id
  • Ownership type: Private
  • Headquarters: Jakarta, Jakarta, Indonesia
  • Employee distribution: Indonesia 100%
  • Founded year: 1970
  • Headcount: 51-200
  • LinkedIn: bariel

Bariel Indo Global, based in Jakarta, Indonesia, is a private toy manufacturer and retailer that has been operational since 1970. The company specializes in a wide range of toys, prominently featuring diecast vehicles, educational toys, and action figures. Bariel Indo Global targets children, parents, and collectors, aiming to inspire play and learning through their products. They have established partnerships with notable brands such as Jada, Fortnite, and Roblox, which enhances their product offerings in the action figure segment. The company operates an online store, allowing customers to purchase their toys directly, thus facilitating access to their diverse product range. With a workforce of around 28 employees, Bariel Indo Global maintains a focused approach to its operations, primarily serving the Indonesian market.


20. Playmobil Hellas

  • Website: playmobil.gr
  • Ownership type: Private
  • Headquarters: Karellas, Anatoliki Attiki, Greece
  • Employee distribution: Greece 82%, Malta 18%
  • Founded year: 1989
  • Headcount: 51-200
  • LinkedIn: playmobil-hellassa

Playmobil Hellas, established in 1989, operates as a private toy manufacturer based in Karellas, Anatoliki Attiki, Greece. The company is a subsidiary of the global Playmobil brand, known for its themed playsets and figures designed primarily for children. Playmobil Hellas offers a wide array of products, including action figures, fantasy playsets, and collectible items. Their online store facilitates direct purchases, enhancing accessibility for customers. The company targets children and their parents, aiming to provide imaginative play experiences that foster creativity. Notably, Playmobil Hellas has introduced product lines that incorporate sustainable materials, reflecting a commitment to environmental responsibility. With a workforce of 51-200 employees, the company is actively engaged in the toy industry, contributing to the development of engaging and educational play options for young audiences.


21. Popcultcha

  • Website: popcultcha.com.au
  • Ownership type: Private
  • Headquarters: Geelong, Victoria, Australia
  • Employee distribution: Australia 100%
  • Founded year: 1993
  • Headcount: 11-50
  • LinkedIn: popcultcha

Popcultcha, founded in 1993 and based in Geelong, Victoria, Australia, operates as a private retail store that specializes in pop culture merchandise. The company offers a wide array of products, including action figures, collectibles, clothing, and art prints, catering to fans and collectors of various franchises. With a strong emphasis on online sales, Popcultcha provides an accessible platform for customers to purchase unique items. They feature a significant selection of action figures from well-known manufacturers such as Hot Toys, NECA, and McFarlane Toys, showcasing their involvement in the action figure industry. The company has built a reputation for being a go-to destination for collectors seeking exclusive and hard-to-find items, further solidifying their position in the market.


22. Cicaboom

  • Website: cicaboom.com
  • Ownership type: Private
  • Headquarters: Genoa, Liguria, Italy
  • Employee distribution: Italy 100%
  • Founded year: 2016
  • Headcount: 1-10
  • LinkedIn: cicaboom

Cicaboom srl is a private toy manufacturer based in Genoa, Italy, founded in 2016. The company focuses on the design, production, and marketing of toys and editorial products aimed at children. Cicaboom has carved out a niche in the toy industry by creating collectible items and games that resonate with young audiences. Their product lines include action figures and toys based on popular franchises such as Marvel and Naruto, showcasing their ability to leverage established intellectual properties. The company operates primarily in the consumer market, targeting children and their parents with engaging play experiences. Cicaboom also emphasizes quality in its toy offerings, aiming to create products that inspire imagination and play.


23. Bandai Co., Ltd

  • Website: bandai.co.jp
  • Ownership type: Private
  • Headquarters: Japan
  • Employee distribution: Japan 56%, China 16%, France 10%, Other 19%
  • Founded year: 1950
  • Headcount: 1001-5000
  • LinkedIn: bandai-co.-ltd

Bandai Co., Ltd, founded in 1950, is a prominent toy manufacturer and entertainment company based in Japan. The company specializes in the design, development, and sales of a wide array of products, including toys, models, and lifestyle goods. Bandai caters to consumers of all ages, providing engaging products that inspire creativity and enjoyment. Notably, Bandai is well-known for its action figures, which are often based on popular intellectual properties from anime, manga, and video games. Their product lines include highly detailed figures that appeal to collectors and enthusiasts. Bandai also operates BANDAI SPIRITS, which focuses on collectible figures and toys, further solidifying their presence in the action figure market. With a workforce distributed across Japan, China, France, the United States, and Spain, Bandai continues to innovate and expand its offerings in the global toy industry.


24. ToysRUs

  • Website: toysrus.com
  • Ownership type: Private Equity
  • Headquarters: Parsippany-Troy Hills, New Jersey, United States (USA)
  • Employee distribution: United States (USA) 54%, Canada 12%, South Africa 4%, Other 30%
  • Latest funding: June 2019
  • Founded year: 1948
  • Headcount: 10001+
  • LinkedIn: toysrus1

ToysRUs, founded in 1948 and based in Parsippany-Troy Hills, New Jersey, is a retail company focused on toys and games. The company offers a wide array of products for children, including action figures, arts and crafts, and outdoor play items. With over 13,000 employees, ToysRUs serves a global market, primarily in the United States, Canada, and several other countries. The company has made a significant effort to provide an online shopping experience, allowing customers to explore various categories, including a dedicated section for action figures and playsets. This section features popular brands and franchises, indicating their commitment to this product category. Although ToysRUs has not reported any recent funding, it continues to operate as a private equity-owned entity, focusing on quality toys for families and collectors alike.


25. Toyworld New Zealand

  • Website: toyworld.co.nz
  • Ownership type: Family Owned
  • Headquarters: Auckland, Auckland, New Zealand
  • Employee distribution: New Zealand 78%, Australia 15%, United States (USA) 7%
  • Founded year: 1976
  • Headcount: 201-500
  • LinkedIn: toyworld-new-zealand

Toyworld New Zealand, founded in 1976, is a family-owned retail company based in Auckland, New Zealand. The company specializes in a wide range of toys and children's products, catering to parents and guardians seeking quality items for their children. Toyworld offers an extensive selection of toys, including action figures, dolls, educational toys, and more. Their online store enhances convenience for customers, allowing them to shop across various categories. With a significant focus on action figures, Toyworld features popular brands and characters, making it a notable player in the toy retail sector. The company employs around 201-500 people and has a strong presence in New Zealand, Australia, and the USA, reflecting its regional influence in the toy market.


26. Kidrobot

  • Website: kidrobot.com
  • Ownership type: Private
  • Headquarters: Broomfield, Colorado, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 2002
  • Headcount: 51-200
  • LinkedIn: kidrobot

Kidrobot, founded in 2002 and based in Broomfield, Colorado, specializes in designer art toys and collectibles. The company has carved out a niche in the market by offering a variety of products that include plush figures and unique art toys, appealing to collectors and pop culture fans alike. Kidrobot operates an online store, providing direct access to their products, which range from limited edition figures to popular franchises like The Simpsons and Hello Kitty. Their signature lines, such as Dunny and Munny, allow for customization and creativity, further engaging their customer base. Kidrobot collaborates with various artists, enhancing their product offerings and maintaining relevance in the collectible toy industry. The company has not reported any recent funding, indicating a stable operational model since its inception.


27. Atacado Collections

  • Website: atacadocollections.com
  • Ownership type: Private
  • Headquarters: Ciudad Del Este, Alto Paraná, Paraguay
  • Employee distribution: Paraguay 100%
  • Founded year: 2018
  • Headcount: 11-50
  • LinkedIn: atacadocollections

Atacado Collections, founded in 2018 and based in Ciudad Del Este, Paraguay, is a private retail company that specializes in collectibles and geek merchandise. With a workforce of 11 to 50 employees, the company has carved out a niche in the market by offering a wide array of products, including action figures, Funko figures, and various toys aimed at collectors and enthusiasts of popular culture. As the official distributor for Funko in Latin America, Atacado Collections plays a significant role in the collectibles market, providing unique items from beloved franchises. Their focus on customer engagement and promotions, such as discounts for bulk purchases, further enhances their appeal to collectors. The company operates solely in Paraguay, emphasizing its local market presence and commitment to serving the needs of collectors in the region.


28. Pop Mart

  • Website: popmart.com
  • Ownership type: Private
  • Headquarters: Beijing, Beijing, China
  • Employee distribution: China 36%, United States (USA) 20%, Indonesia 9%, Other 36%
  • Founded year: 2010
  • Headcount: 1001-5000
  • LinkedIn: pop-mart

Pop Mart, founded in 2010 and based in Beijing, China, is a private toy retailer that specializes in collectible figures and accessories. The company has carved out a niche in the toy industry by offering a variety of themed products, including collaborations with popular franchises such as Disney. Their primary customers are collectors and consumers looking for unique and limited-edition items, which they can purchase directly through their website. Pop Mart has gained recognition for its innovative approach to collectibles, including the use of blind boxes that create an element of surprise for buyers. With a workforce of over 600 employees and a significant presence in markets like the United States and Australia, Pop Mart continues to expand its reach and influence in the collectible toy sector.



Action Figures Insights: Key Companies


CompanyHeadquarterSizeFoundedOwnership
NECA - National Entertainment Collectibles AssociationHillside, New Jersey, United States (USA)51-2001985Private
Diamond Select Toys & Collectibles, LLC.Cockeysville, Maryland, United States (USA)11-501999Private
Entertainment EarthSimi Valley, California, United States (USA)201-5001996Private
Super7San Francisco, California, United States (USA)51-2002001Private Equity
Mezco Toyz LLC.United States (USA)11-501999Private
McFarlane ToysTempe, Arizona, United States (USA)11-501994Private
Iron StudiosSao Paulo, Sao Paulo, Brazil201-5002013Private
Bigbadtoystore, INCSomerset, Wisconsin, United States (USA)51-2001999Private
Mattel, Inc.El Segundo, California, United States (USA)10001+1945Private
ToyWiz.comNanuet, New York, United States (USA)51-2001987Family Owned
Bandai Namco Collectibles (Bluefin)Anaheim, California, United States (USA)51-2002019Private
Hot Toys Ltd.Hong Kong S.A.R201-5002000Private
52toysChaoyang, Beijing, China51-2002012Venture Capital
ToynkGilberts, Illinois, United States (USA)51-2002001Private
Bandai Namco Toys & Collectibles America IncIrvine, California, United States (USA)501-10002019Private
Happy Worker Toys & CollectiblesToronto, Ontario, Canada1-102003Private
Bandai SasFontaines-Sur-Saône, Auvergne-Rhône-Alpes, France51-2001950Private
Beast KingdomTaiwan51-2002009Private
Bariel Indo GlobalJakarta, Jakarta, Indonesia51-2001970Private
Playmobil HellasKarellas, Anatoliki Attiki, Greece51-2001989Private
PopcultchaGeelong, Victoria, Australia11-501993Private
CicaboomGenoa, Liguria, Italy1-102016Private
Bandai Co., LtdJapan1001-50001950Private
ToysRUsParsippany-Troy Hills, New Jersey, United States (USA)10001+1948Private Equity
Toyworld New ZealandAuckland, Auckland, New Zealand201-5001976Family Owned
KidrobotBroomfield, Colorado, United States (USA)51-2002002Private
Atacado CollectionsCiudad Del Este, Alto Paraná, Paraguay11-502018Private
Pop MartBeijing, Beijing, China1001-50002010Private


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