Florida's sports betting industry has witnessed significant growth in recent years, driven by the increasing legalization of sports wagering in various states. Companies operate in diverse capacities, from established casinos providing a wide range of betting options, to innovative technology platforms specializing in convenience and user engagement. Many firms focus on responsible gaming and customer incentives, recognizing the need for a secure betting environment. As the landscape evolves, trends suggest a heightened emphasis on online and mobile solutions, underpinned by emerging technologies that aim to enhance user experiences and foster wider participation in regulated betting activities.

The companies featured in this article range significantly in size and specialization. From small teams focusing on niche betting apps, like ZenSports, to large operations such as Gulfstream Park, they each bring unique offerings to the market. Founded between 1939 and 2022, the firms are primarily based in key locations throughout Florida, including Miami and Tampa. Their services include a mix of online and in-person sports wagering options, research tools, and casino gaming experiences, showcasing the sector's broad reach and varying consumer needs.

Continue reading to discover the top sports betting companies in Florida.

Top 23 Sports Betting Companies in Florida

1. ZenSports (a VIP Play, Inc. brand)

• Website: zensports.com
• Ownership type: Corporate
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: October 2022
• Founded year: 2016
• Headcount: 11-50
• LinkedIn: zensports

ZenSports, a brand under VIP Play, Inc., is a sports betting platform based in Miami, Florida. Established in 2016, the company provides a mobile app that facilitates live online sports betting. ZenSports aims to cater to sports enthusiasts looking for a reliable platform to place their bets. The company distinguishes itself through a variety of customer incentives, including bonuses, rewards, and an exclusive VIP program designed to enhance the betting experience. ZenSports emphasizes responsible gaming, offering tools and resources to help customers manage their gambling activities. The company operates entirely within the United States, focusing on the Tennessee market, where it has implemented measures to promote safe gambling practices. With a small team of dedicated employees, ZenSports continues to evolve its offerings and engage with its customer base through various channels, including podcasts and a blog.

2. Gulfstream Park

• Website: gulfstreampark.com
• Ownership type: Private
• Headquarters: Hallandale Beach, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1939
• Headcount: 501-1000
• LinkedIn: gulfstream-park-racing-%26-casino

Gulfstream Park, located in Hallandale Beach, Florida, is an entertainment venue that specializes in thoroughbred horse racing and casino gaming. Founded in 1939, it has become a prominent destination for racing enthusiasts and gamblers alike. The park hosts live racing events, including notable races like the Pegasus World Cup and the Florida Derby, attracting a significant audience. In addition to racing, Gulfstream Park features a casino that operates year-round, offering state-of-the-art slots and electronic table games. The venue also provides dining options, shopping experiences, and hosts various events, making it a comprehensive entertainment hub. Gulfstream Park is owned by the Stronach Group, which is recognized for its extensive involvement in the horse racing industry, including the operation of multiple racetracks and the provision of pari-mutuel wagering systems. This connection further solidifies Gulfstream Park's role in the sports betting landscape.

3. VegasInsider

• Website: vegasinsider.com
• Ownership type: Corporate
• Headquarters: Fort Lauderdale, Florida, United States (USA)
• Employee distribution: United States (USA) 86%, Canada 14%
• Latest funding: August 2019
• Founded year: 1997
• Headcount: 11-50
• LinkedIn: vegasinsider.com

VegasInsider, based in Fort Lauderdale, Florida, is a sports betting platform that has been operational since 1997. The company specializes in providing users with a wealth of information related to betting odds, expert picks, and online gambling resources. Catering primarily to sports bettors and gambling enthusiasts, VegasInsider offers insights and analysis that assist users in making informed betting decisions. The platform covers a wide array of sports, including NFL, NBA, MLB, NHL, and college sports, among others. Additionally, they provide resources such as betting guides, tools, and a subscription service for premium picks, enhancing their value proposition in the competitive sports betting market.

4. Hard Rock Digital

• Website: hardrockdigital.com
• Ownership type: Private
• Headquarters: Hollywood, Florida, United States (USA)
• Employee distribution: United States (USA) 69%, Canada 12%, United Kingdom (UK) 8%, Other 11%
• Founded year: 2020
• Headcount: 501-1000
• LinkedIn: hardrockdigital

Hard Rock Digital, founded in 2020 and based in Hollywood, Florida, is a private company that operates in the sports betting and online gaming sector. It serves as the exclusive interactive gaming and sports betting arm of Hard Rock International and Seminole Gaming. The company offers a range of products, including the Hard Rock Bet Sportsbook and an iCasino platform, aiming to deliver engaging and innovative betting experiences. Hard Rock Digital is committed to integrity and compliance, ensuring a trustworthy environment for its users. The company has made significant strides in the industry, launching its sportsbook in several states and integrating features that enhance user experience, such as personalized betting options and loyalty rewards. With a workforce of approximately 795 employees, Hard Rock Digital is positioned to grow within the competitive landscape of online gaming and sports betting.

5. Bookies.com

• Website: bookies.com
• Ownership type: Private
• Headquarters: Tampa, Florida, United States (USA)
• Employee distribution: South Africa 33%, Nigeria 33%, United States (USA) 33%
• Founded year: 2003
• Headcount: 11-50
• LinkedIn: bookies

Bookies.com, founded in 2003 and based in Tampa, Florida, operates as a sports betting information platform. The company serves sports bettors by offering a wealth of resources, including odds comparisons, expert picks, and promotional offers from various sportsbooks. With a team of experienced handicappers and sports journalists, Bookies.com aims to enhance the betting experience by providing in-depth analysis and insights across major sports. The platform is designed to help users navigate the complexities of online sports betting, ensuring they have access to the latest information and tools necessary for making informed betting decisions. Bookies.com is committed to maintaining a safe and fair online environment for players, offering independent reviews of licensed online gambling companies. The company has a global employee distribution, with a significant presence in South Africa and Nigeria, reflecting its international reach in the sports betting community.

6. Betr

• Website: betr.app
• Ownership type: Venture Capital
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 91%, Canada 6%, Other 3%
• Latest funding: $15.0M, March 2024
• Founded year: 2022
• Headcount: 51-200
• LinkedIn: betrhq

Betr is a sports betting and fantasy sports platform based in Miami, Florida. Founded in 2022, the company aims to simplify the betting experience for sports fans and bettors. It offers services such as Betr Picks, a pick'em style fantasy game, and Betr Sportsbook, which allows users to place bets on various sports events. Betr's platform is designed to be user-friendly, catering to both seasoned bettors and newcomers. The company has gained traction in the industry by focusing on micro-betting, which allows users to place bets on specific moments within a game. Betr has also attracted attention through its co-founders, including social media influencer Jake Paul, and has raised $15 million in funding as of March 2024, reflecting its potential for growth and innovation in the sports betting sector.

7. The Bridge of Northeast Florida, Inc.

• Website: bridgejax.com
• Ownership type: Private
• Headquarters: Jacksonville, Florida, United States (USA)
• Founded year: 1982
• Headcount: 51-200
• LinkedIn: the-bridge-of-northeast-florida-inc-

The Bridge of Northeast Florida, Inc., operating as Majinga, is a company based in Jacksonville, Florida, that specializes in the online sports betting and gambling industry. Founded in 1982, the company has carved out a niche by focusing on the verification and analysis of major betting sites. Their services are designed to ensure user protection and safety, catering to individuals seeking trustworthy platforms for sports betting and gambling activities. Majinga conducts thorough assessments of various betting sites, examining factors such as licensing, operational history, security systems, and payment processes. By collecting and analyzing user reviews and operational data, they aim to recommend safe betting environments. Their commitment to user safety and the establishment of trust within the industry positions them as a significant player in the sports betting ecosystem, albeit from a verification standpoint rather than as a direct betting operator.

8. Kero Sports

• Website: kerosports.com
• Ownership type: Venture Capital
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 56%, Canada 38%, South Africa 6%
• Latest funding: Series A, June 2024
• Founded year: 2019
• Headcount: 51-200
• LinkedIn: crypto-sportz

Kero Sports, founded in 2019 and based in Miami, Florida, operates as a technology provider in the sports betting sector. The company specializes in micro betting solutions, which allow for more dynamic and engaging betting experiences during live sports events. Kero Sports collaborates with over 180 sportsbook operators, broadcasters, and major league teams, aiming to enhance fan engagement and retention. Their platform is designed to drive profitability in the sports betting market, reflecting a commitment to innovation. The company has been featured in various industry discussions and publications, highlighting its role in the evolving landscape of sports betting. As of June 2024, Kero Sports has not reported any funding, but it has secured partnerships that bolster its market presence.

9. 1/st

• Website: 1st.com
• Ownership type: Private
• Headquarters: Hallandale Beach, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1999
• Headcount: 51-200
• LinkedIn: 1stracing

1/ST, based in Hallandale Beach, Florida, is a private company founded in 1999 that operates primarily in the horse racing industry. The company offers a variety of services, including hosting horse racing events and providing a wagering platform through its 1/ST BET app. This platform is designed to enhance the betting experience for users, featuring advanced technology and a user-friendly interface. 1/ST also emphasizes the importance of horse care, ensuring that all horses are treated with the utmost safety and respect. Their initiatives extend to aftercare for retired racehorses, showcasing a commitment to the welfare of the animals involved in their operations. The company operates several renowned venues, including Gulfstream Park and Santa Anita Park, and is involved in high-profile events like the Pegasus World Cup and Preakness Stakes. Through these activities, 1/ST plays a crucial role in the horse racing and betting sectors, catering to racing fans, bettors, and industry professionals alike.

10. Bonita Springs Poker Room

• Website: bonitapoker.com
• Ownership type: Private
• Headquarters: Bonita Springs, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2020
• Headcount: 201-500
• LinkedIn: bonitapoker

Bonita Springs Poker Room, founded in 2020, is a private gaming and entertainment venue located in Bonita Springs, Florida. The company specializes in live poker and sports wagering, creating an engaging atmosphere for both poker enthusiasts and sports fans. The facility features a state-of-the-art Sports & Wagering Room, where customers can place bets on various sporting events, including horse racing and Jai-Alai. In addition to gaming, Bonita Springs Poker Room offers a dining experience through The Brass Tap, which serves a wide selection of craft beers and food. The venue hosts numerous promotions and events to enhance customer engagement, making it a vibrant destination for leisure activities in southwest Florida.

11. David and Associates

• Website: drjoeldavid.com
• Ownership type: Private
• Headquarters: Jacksonville, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1988
• Headcount: 11-50
• LinkedIn: david-and-associates-centre-for-cosmetic-%26-implant-dentistry

David and Associates, operating as INDOBETSLOT88, is an online gambling platform based in Jacksonville, Florida. Founded in 1988, the company has carved out a niche in the online gaming industry, offering a variety of services that include online slots, live casino games, sports betting, and lottery services. INDOBETSLOT88 aims to provide a secure and engaging environment for its users, focusing on individual consumers who seek both entertainment and the chance to win money. The platform is designed to be user-friendly, with features that enhance the gaming experience, such as mobile accessibility and a range of payment options. The company emphasizes responsible gambling and has established partnerships with recognized regulatory bodies to ensure compliance and security for its users.

12. Melbourne Greyhound Park, LLC

• Website: mgpark.com
• Ownership type: Private
• Headquarters: Melbourne, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1971
• Headcount: 1-10
• LinkedIn: melbourne-greyhound-park-llc

Melbourne Greyhound Park, LLC, doing business as Club 52 Poker, is a gaming and entertainment venue located in Melbourne, Florida. Established in 1971, the company has carved out a niche in the local market by providing a dedicated space for poker enthusiasts. Club 52 Poker features over 40 tables offering various poker games, including Texas Hold 'Em and Omaha. In addition to poker, the venue provides simulcast betting on horse and greyhound races from tracks across the United States, catering to a clientele interested in both card games and racing events. The establishment also includes dining options, enhancing the overall experience for visitors. With a focus on creating a social environment for gaming and entertainment, Club 52 Poker serves as a local hub for those seeking both poker action and off-track betting opportunities.

13. Centro Político

• Website: centropolitico.org
• Ownership type: Private
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 88%, Venezuela 12%
• Founded year: 1991
• Headcount: 11-50
• LinkedIn: centro-interamericano-de-gerencia-politica

Centro Político, based in Miami, Florida, is a private company founded in 1991. It operates the online gaming platform Gacor188, which provides a wide array of gaming options, including slots, live games, and sports betting. The platform is designed to cater to consumers looking for entertainment and the chance to win money through engaging gaming experiences. With a workforce of 11-50 employees, the company has a significant presence in the online gaming industry, primarily serving users in the United States and Venezuela. Gacor188's offerings include various gaming options from multiple providers, showcasing their involvement in the online gaming market.

14. AW Solutions Inc

• Website: awsolutionsinc.com
• Ownership type: Private
• Headquarters: Longwood, Florida, United States (USA)
• Founded year: 2006
• Headcount: 11-50
• LinkedIn: aw-solutions-inc

AW Solutions Inc, founded in 2006 and based in Longwood, Florida, operates the online gambling platform BOOMNESIA. This platform offers a variety of gaming options, including online slots, live casino games, and sports betting. Primarily catering to consumers in Indonesia, BOOMNESIA emphasizes security and accessibility, aiming to provide a user-friendly experience for gaming enthusiasts. The company has positioned itself to attract a broad audience by offering competitive odds and a range of betting options in sports, alongside its casino offerings. Despite its active participation in the online gambling sector, there is no reported funding, which may indicate a self-sustained business model or a focus on organic growth.

15. MedPro Billing

• Website: medprobill.com
• Ownership type: Private
• Headquarters: Tamarac, Florida, United States (USA)
• Founded year: 1992
• Headcount: 51-200
• LinkedIn: medpro

MedPro Billing operates under the brand TVTOTO, which is a gaming platform based in Tamarac, Florida. Founded in 1992, the company has established itself in the gaming and entertainment industry, offering a range of options that include slots, casino games, arcade games, and sports betting. TVTOTO emphasizes a fair and transparent gaming experience, aiming to provide users with opportunities to win jackpots daily. The platform is designed to engage consumers looking for a secure and honest gaming environment, supported by advanced technology to ensure integrity in gameplay. While the company has not reported any recent funding, it continues to operate actively in the gaming sector, catering to a variety of gaming preferences.

16. Luxury Resorts

• Website: luxuryresorts.com
• Ownership type: Private
• Headquarters: Boca Raton, Florida, United States (USA)
• Founded year: 2002
• Headcount: 1001-5000
• LinkedIn: luxury-resorts

Luxury Resorts, based in Boca Raton, Florida, operates as an online gaming platform known as Slotkuni. Founded in 2002, the company has grown to employ between 1,001 and 5,000 individuals. Slotkuni provides a wide array of gambling services, including slots, live casino games, and sports betting. The platform is designed to cater to consumers looking for entertainment and the opportunity to win prizes through engaging gaming experiences. With a user-friendly interface, Slotkuni aims to deliver a seamless gaming experience, although its primary emphasis seems to be on slot games rather than sports betting. The company has not reported any recent funding, indicating a stable operational model without external financial backing.

17. Royal Bengal Logistics, Inc.

• Website: rbl-inc.com
• Ownership type: Private
• Headquarters: Coral Springs, Florida, United States (USA)
• Employee distribution: United States (USA) 78%, India 22%
• Founded year: 2018
• Headcount: 201-500
• LinkedIn: royal-bengal-logistics

Royal Bengal Logistics, Inc., founded in 2018 and based in Coral Springs, Florida, operates the online gaming platform Tele88. This platform provides a variety of gambling services, prominently featuring sports betting alongside slots and live casino games. Tele88 caters to individual consumers looking for entertainment through online gaming, positioning itself within the competitive online gambling industry. The company employs a workforce that is primarily based in the United States, with a notable presence in India. Despite being relatively new to the market, Royal Bengal Logistics has established a platform that allows users to engage in various gaming activities, including sports betting, which is a key aspect of their service offerings.

18. Tampa Bay Downs inc

• Website: tampabaydowns.com
• Ownership type: Private
• Headquarters: Tampa, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1926
• Headcount: 51-200
• LinkedIn: tampa-bay-downs-inc

Tampa Bay Downs Inc. is an entertainment venue located in Tampa, Florida, that has been operational since 1926. The company specializes in live thoroughbred horse racing, providing a platform for both casual and serious bettors. In addition to horse racing, Tampa Bay Downs hosts poker tournaments and features golf practice facilities, catering to a wide range of leisure activities. The venue is designed to create a social environment for horse racing and gaming enthusiasts, offering various amenities such as dining options and event spaces. Tampa Bay Downs also engages in online wagering, allowing customers to place bets remotely, which enhances their accessibility and relevance in the sports betting industry. The company operates under the regulations set forth by the state of Florida, ensuring compliance with local gambling laws.

19. ASG Technologies

• Website: asg.com
• Ownership type: Corporate
• Headquarters: Naples, Florida, United States (USA)
• Employee distribution: India 37%, United States (USA) 36%, Spain 6%, Other 21%
• Latest funding: April 2021
• Founded year: 1986
• Headcount: 1001-5000
• LinkedIn: asg

ASG Technologies, based in Naples, Florida, is an online gaming platform established in 1986. The company specializes in providing a variety of gambling services, which include slots, live casino games, and notably, sports betting. ASG Technologies caters to a global audience, allowing users to access its offerings from various locations. The platform is designed to enhance user experience by providing a wide array of gaming options, appealing to consumers looking for entertainment in the online gaming space. The company has a significant workforce, with a notable percentage of employees located in India and the United States, indicating a broad operational footprint. ASG Technologies has not reported any recent funding, suggesting a stable operational model without reliance on external financial support.

20. Seminole Hard Rock Hotel & Casino Tampa

• Website: casino.hardrock.com
• Ownership type: Private
• Headquarters: Tampa, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2004
• Headcount: 1001-5000
• LinkedIn: seminole-hard-rock-hotel-%26-casino-tampa

Seminole Hard Rock Hotel & Casino Tampa, founded in 2004, is a prominent hospitality and entertainment establishment located in Tampa, Florida. As part of Hard Rock International, it operates a casino that features a wide array of gaming options, including slots, table games, and poker. The casino is also home to a sportsbook, known as Hard Rock Bet, which allows patrons to engage in sports betting activities. This integration of sports betting reflects the company's commitment to enhancing the gaming experience for its customers. Additionally, the casino offers a rewards program, Unity by Hard Rock, which fosters customer loyalty and engagement. With a workforce of over 1,300 employees, the casino plays a vital role in the local economy and the broader gaming industry.

21. Coconut Creek Casino

• Website: seminolecoconutcreekcasino.com
• Ownership type: Private
• Headquarters: Coconut Creek, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2000
• Headcount: 11-50
• LinkedIn: coconut-creek-casino

Coconut Creek Casino, part of the Seminole Gaming network, is an entertainment venue located in Coconut Creek, Florida. Established in 2000, the casino offers a variety of gaming options, including slots, table games, and live poker. It aims to provide a comprehensive entertainment experience, featuring dining options and live entertainment alongside its gaming facilities. Recently, the casino has expanded its offerings to include a Hard Rock Sportsbook, allowing patrons to engage in sports betting on a range of events. This addition positions Coconut Creek Casino as a significant player in the sports betting market, catering to both local and visiting customers. The casino operates under the Unity by Hard Rock loyalty program, which rewards patrons for their gaming activities, further enhancing customer engagement and retention.

22. Seminole Casino Coconut Creek

• Website: casinococo.com
• Ownership type: Private
• Headquarters: Coconut Creek, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2000
• Headcount: 1001-5000
• LinkedIn: seminole-casino-coconut-creek

Seminole Casino Coconut Creek, established in 2000, is a prominent casino and entertainment venue located in Coconut Creek, Florida. The casino offers a wide array of gaming options, including slots, table games, and live poker, catering to a clientele seeking leisure and entertainment. In addition to gaming, the venue features various dining experiences and live entertainment, enhancing the overall customer experience. Recently, the casino has expanded its offerings to include a Hard Rock Sportsbook, allowing guests to engage in legal sports betting. This addition enables patrons to bet on major sports events, utilizing both physical kiosks and a mobile app for convenience. The casino's commitment to providing a comprehensive entertainment experience, combined with its active participation in the sports betting market, underscores its relevance in the gaming industry.

23. Seminole Classic Casino Hollywood

• Website: seminoleclassiccasino.com
• Ownership type: Private
• Headquarters: Hollywood, Florida, United States (USA)
• Founded year: 1979
• Headcount: 501-1000
• LinkedIn: seminole-classic-casino-hollywood

Seminole Classic Casino Hollywood, founded in 1979, is a prominent entertainment venue located in Hollywood, Florida. This casino offers a wide array of gaming options, including over 1,000 slot machines and live table games such as blackjack and poker. It is part of the Seminole Tribe of Florida's gaming operations and is affiliated with the Hard Rock brand. The casino not only provides traditional gaming experiences but has also embraced the growing sports betting market. With the introduction of the Hard Rock Sportsbook, guests can place bets on various sports, including NFL, NBA, and more, either at kiosks throughout the casino or via the Hard Rock Bet app. This integration of sports betting reflects the casino's commitment to enhancing the gaming experience for its patrons, making it a vibrant hub for entertainment and leisure activities.

Sports Betting Insights: Key Companies in Florida

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