The online luxury car rental industry focuses on providing high-end vehicles to those seeking upscale travel experiences. This sector includes companies that offer a range of options from exotic sports cars to luxury SUVs, catering to both leisure travelers and corporate clients who prioritize service and comfort. This evolving market also sees increasing integration of technology, allowing for easier booking processes and enhanced customer experiences, such as mobile apps and doorstep delivery. As the post-pandemic travel scene strengthens, more clients are expected to indulge in luxury rentals, making this industry an appealing segment for investment.

This list features 22 noteworthy online luxury car rental companies, with sizes ranging from smaller operators to multi-location giants. They are headquartered across the globe, including the U.S., UAE, and Europe, and established between the 1950s and 2010s. Each company specializes in offering premium vehicles with a focus on customer service, flexibility, and convenience, thus attracting both international travelers and local clients alike, reflecting the ever-growing demand for luxury rental options.

Continue reading to explore the top online luxury car rental companies.

Top 22 Online Luxury Car Rental Companies

1. Go Rentals

• Website: gorentals.com
• Ownership type: Private Equity
• Headquarters: Newport Beach, California, United States (USA)
• Employee distribution: United States (USA) 99%
• Latest funding: July 2023
• Founded year: 1995
• Headcount: 501-1000
• LinkedIn: go-rentals-inc-

Go Rentals, founded in 1995 by brothers Kaye and Kavous Gitibin, is a luxury vehicle rental service based in Newport Beach, California. The company has carved out a niche in the rental market by providing high-quality cars, SUVs, vans, and sports cars, tailored to the needs of discerning business and leisure travelers. With a commitment to personalized service, Go Rentals ensures a seamless travel experience for its guests. The company operates across more than 250 locations nationwide, offering curbside and planeside service at commercial airports, as well as delivery to select hotels and residences. Go Rentals has built a reputation for meticulous vehicle maintenance, with each car hand-washed and sanitized before rental. Their focus on customer satisfaction is further highlighted by their designation as the only Official Elite Rental Car Company recognized by Forbes Travel Guide. This recognition reflects their dedication to providing an extraordinary level of service, particularly for clients in the aviation, entertainment, and corporate sectors.

2. Europcar Oman & Bahrain

• Website: europcaroman.com
• Ownership type: Private
• Headquarters: Muscat, Muscat Governorate, Oman
• Employee distribution: Oman 68%, Bahrain 32%
• Founded year: 1972
• Headcount: 501-1000
• LinkedIn: europcar-oman

Europcar Oman & Bahrain is a private car rental service based in Muscat, Oman, with operations extending to Bahrain. Established in 1972, the company has built a reputation for providing a wide array of vehicles tailored to both business and leisure travelers. Their fleet includes not only standard cars but also luxury and eco-friendly models, catering to a variety of customer needs. With a workforce of around 22 employees, Europcar Oman & Bahrain is part of the larger Europcar Mobility Group, which operates globally. The company emphasizes customer service, offering flexible rental options and a commitment to maintaining a fleet of vehicles that are less than six months old on average. Their strategic locations in Oman and Bahrain, including major airports and hotels, facilitate convenient access for customers. Europcar Oman & Bahrain aims to deliver a seamless rental experience, making it a viable option for those seeking luxury car rentals in the region.

3. AVIS Saudi Arabia

• Website: avis.com.sa
• Ownership type: Private
• Headquarters: Riyadh, Riyadh, Saudi Arabia
• Employee distribution: Saudi Arabia 100%
• Founded year: 1977
• Headcount: 501-1000
• LinkedIn: avis-saudi-arabia

AVIS Saudi Arabia, established in 1977, operates as a private car rental service based in Riyadh. The company specializes in providing a wide range of vehicles tailored for both leisure and business travel. With a fleet that includes luxury cars, SUVs, and corporate rental solutions, AVIS Saudi Arabia aims to meet the transportation needs of individual consumers and corporate clients alike. The company prides itself on its reliable service and customer satisfaction, supported by a network of branches across major cities and airports in Saudi Arabia. AVIS Saudi Arabia has built a reputation for quality, offering vehicles that are typically less than two years old, ensuring that customers have access to modern and well-maintained options. Their services also include vehicle delivery to customers' locations and a loyalty program, enhancing the overall rental experience.

4. Auto Europe Car Rental

• Website: autoeurope.com
• Ownership type: Private Equity
• Headquarters: Portland, Maine, United States (USA)
• Employee distribution: Portugal 42%, United States (USA) 36%, Germany 16%, Other 6%
• Latest funding: December 2006
• Founded year: 1954
• Headcount: 201-500
• LinkedIn: auto-europe

Auto Europe Car Rental, founded in 1954 and based in Portland, Maine, is a car rental service that caters primarily to travelers. The company operates in numerous countries worldwide, providing a wide array of vehicle rental options, including luxury cars, motorhomes, and chauffeur services. With a workforce of approximately 433 employees, Auto Europe has established itself as a reliable option for tourists and business travelers alike. The company collaborates with major car rental suppliers such as Avis, Europcar, and Hertz, ensuring a broad selection of vehicles. Auto Europe emphasizes customer service, offering features like a price match guarantee and free cancellation up to 48 hours before pickup. Their extensive network includes 20,000 pickup locations globally, making it convenient for customers to access rental vehicles wherever they travel.

5. Europcar Mexico

• Website: europcar.com.mx
• Ownership type: Private
• Headquarters: Mexico
• Employee distribution: Mexico 100%
• Founded year: 2003
• Headcount: 501-1000
• LinkedIn: europcar-mexico

Europcar Mexico is a car rental service established in 2003, catering to both leisure and business travelers. The company operates a fleet of over 10,000 vehicles, which includes a selection of luxury cars from renowned brands. They provide various services such as online check-in, home delivery of vehicles, and a loyalty program aimed at enhancing customer experience. With 120 offices across more than 40 cities in Mexico, Europcar Mexico is well-positioned to serve a wide range of customers, from individual consumers to corporate clients. Their commitment to maintaining a modern fleet ensures that vehicles are kept in excellent condition, with a maximum age of two years. The company emphasizes customer satisfaction and convenience, making it a reliable option for those seeking transportation solutions in Mexico.

6. the Out

• Website: theout.com
• Ownership type: Private
• Headquarters: London, England, United Kingdom (UK)
• Employee distribution: United Kingdom (UK) 100%
• Founded year: 2019
• Headcount: 11-50
• LinkedIn: theout

The Out, founded in 2019 and based in London, is a luxury car rental service that aims to redefine the car rental experience. The company specializes in offering premium vehicles with a strong focus on convenience and customer satisfaction. They provide a unique service that includes door-to-door delivery and collection, ensuring that customers can enjoy their rental without the usual queues and paperwork. The Out's offerings include a variety of high-end vehicles, along with essential services such as insurance and travel essentials. Their operations are primarily based in the UK, with free delivery and collection available in London and Manchester, as well as select airports. The Out is powered by Jaguar Land Rover, which adds a layer of prestige to their service. The company has not reported any funding to date, indicating a self-sustained growth model.

7. Elite Rent-a-Car

• Website: eliterent.com
• Ownership type: Private
• Headquarters: Geneva, Geneva, Switzerland
• Employee distribution: Switzerland 40%, France 20%, Monaco 10%, Other 30%
• Founded year: 1987
• Headcount: 51-200
• LinkedIn: elite-rent-a-car

Elite Rent-a-Car, founded in 1987 and based in Geneva, Switzerland, specializes in luxury car rentals and transportation services. With a workforce of around 60 employees, the company caters to both individual consumers and businesses, ensuring a seamless travel experience. Their extensive fleet features high-end vehicles from renowned brands such as Ferrari, Lamborghini, and Rolls Royce, among others. Elite Rent-a-Car also offers professional chauffeured services and curated driving tours across various European locations. The company prides itself on delivering exceptional service, with a focus on quality and customer satisfaction. Their operations extend beyond Switzerland, with a presence in France, Monaco, and other countries, allowing them to meet the needs of discerning clients in multiple markets.

8. Black and White Car Rental

• Website: bwrentacar.com
• Ownership type: Private
• Headquarters: Beverly Hills, California, United States (USA)
• Employee distribution: United States (USA) 67%, New Zealand 17%, United Arab Emirates 17%
• Founded year: 1994
• Headcount: 11-50
• LinkedIn: black-and-white-car-rental

Black and White Car Rental, established in 1994, is a private car rental service based in Beverly Hills, California. The company specializes in luxury and exotic vehicle rentals, catering to a clientele that values high-quality service and premium vehicles. With a fleet that includes brands such as Bentley, Ferrari, and Lamborghini, Black and White Car Rental positions itself as a go-to option for those seeking an upscale driving experience. The company emphasizes customer satisfaction, offering a seamless booking process and personalized service. Their operations extend to key locations including Los Angeles and San Francisco, making them accessible to both tourists and local residents. Despite not having reported any funding, their longevity and reputation in the industry suggest a stable presence in the luxury car rental market.

9. Primerent

• Website: primerentcar.com
• Ownership type: Private
• Headquarters: Rome, Lazio, Italy
• Employee distribution: Italy 100%
• Founded year: 2008
• Headcount: 51-200
• LinkedIn: primerent

Primerent, founded in 2008 and located in Rome, Lazio, Italy, is a private luxury car rental service that offers a selection of high-end vehicles for both short and medium-term rentals. The company serves a clientele that includes both individual consumers and businesses, providing stylish transportation solutions for leisure and corporate needs. With a strong emphasis on customer service, Primerent ensures a seamless rental experience through online bookings and dedicated personal assistance. Their fleet features prestigious brands, and they are committed to maintaining a modern and technologically advanced selection of vehicles. Primerent also emphasizes flexibility in rental terms, allowing clients to choose from a variety of options tailored to their specific needs. The company operates exclusively in Italy, with a focus on major cities like Rome and Milan, and has established itself as a notable player in the luxury car rental sector.

10. mph club | Exotic Car Rental Miami

• Website: mphclub.com
• Ownership type: Private
• Headquarters: Miami Gardens, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2010
• Headcount: 11-50
• LinkedIn: mph-club

mph club | Exotic Car Rental Miami is a private luxury car rental service based in Miami Gardens, Florida, founded in 2010. The company specializes in providing a wide array of exotic and luxury vehicles for rent, appealing to customers who desire high-end travel experiences. mph club's fleet features some of the most sought-after brands, including Bugatti, Lamborghini, Ferrari, and Rolls Royce, ensuring that clients have access to the latest models. In addition to car rentals, mph club offers chauffeur services, yacht charters, and a membership program for frequent renters, enhancing the overall customer experience. The company operates multiple locations across Florida, including prominent spots like the Fontainebleau Hotel and South Beach, making it convenient for clients to pick up and drop off vehicles. mph club is also actively involved in the automotive community, sponsoring events and rallies, which further solidifies its presence in the luxury car rental industry. Their commitment to customer service and attention to detail has garnered a loyal clientele, including celebrities and influencers, who appreciate the premium quality of both the vehicles and the service provided.

11. Sayara Car Rental and Limousine

• Website: sayararental.com
• Ownership type: Private
• Headquarters: Sharjah, Sharjah, United Arab Emirates (UAE)
• Employee distribution: United Arab Emirates 100%
• Founded year: 2016
• Headcount: 51-200
• LinkedIn: sayara-car-rental-and-limousine

Sayara Car Rental and Limousine, founded in 2016, is a private car rental service based in Sharjah, UAE. The company specializes in providing a variety of vehicles for rent, including both economy and luxury options. With locations in major cities like Dubai, Sharjah, and Abu Dhabi, Sayara caters to a wide range of customers, from individual travelers to corporate clients. Their commitment to outstanding customer service and hassle-free rental experiences is evident in their operations. Sayara also offers limousine services for special occasions, further enhancing their portfolio in the luxury segment. The company has not reported any funding, indicating it operates independently in the competitive car rental market.

12. Europcar Qatar

• Website: europcarqatar.com
• Ownership type: Private
• Headquarters: Doha, Doha, Qatar
• Employee distribution: Qatar 95%, Algeria 5%
• Founded year: 2003
• Headcount: 51-200
• LinkedIn: europcar-qatar

Europcar Qatar is a private car rental service based in Doha, Qatar, established in 2003. The company is part of the global Europcar network, which has over 60 years of experience in the car rental industry. Europcar Qatar caters to both leisure and business customers, offering a wide range of vehicles, including luxury cars and SUVs. Their fleet is noted for its modernity, with vehicles averaging less than six months old. The company emphasizes flexibility in rental options and has a loyalty program to reward frequent customers. With a strong local presence and a commitment to customer service, Europcar Qatar aims to provide reliable transportation solutions in the region.

13. Abu Diyab Rent-a-car

• Website: abudiyab.com.sa
• Ownership type: Private
• Headquarters: Riyadh, Riyadh, Saudi Arabia
• Employee distribution: Saudi Arabia 100%
• Founded year: 1968
• Headcount: 501-1000
• LinkedIn: abu-diyab-rent-a-car

Abu Diyab Rent-a-car is a prominent car rental service provider based in Riyadh, Saudi Arabia, established in 1968. The company operates over 50 branches across the country, making it a significant player in the local car rental market. Abu Diyab offers a wide range of vehicles, including sedans, SUVs, and luxury cars, catering to both tourists and residents. Their focus is on providing reliable and convenient transportation solutions, with an emphasis on customer satisfaction. The company has developed an online platform that allows customers to easily book their preferred vehicles, ensuring transparency in pricing and service conditions. With a commitment to quality service, Abu Diyab also provides options for both short-term and long-term rentals, appealing to a broad customer base.

14. Leo Car SAL

• Website: leorentacar.com
• Ownership type: Private
• Headquarters: Beirut, Beirut Governorate, Lebanon
• Employee distribution: Lebanon 100%
• Founded year: 1996
• Headcount: 51-200
• LinkedIn: leo-car

Leo Car SAL is a private luxury car rental and chauffeur service company based in Beirut, Lebanon. Founded in 1996, the company has built a reputation for providing high-quality transportation solutions tailored to both individual consumers and businesses. With a fleet that includes a range of luxury vehicles, Leo Car offers services such as car rentals, limousine services, and travel arrangements. Their experienced multilingual chauffeurs ensure a premium experience for clients, whether for business trips, special events, or leisure travel. The company prides itself on its four-generation expertise in the car rental industry, emphasizing customer satisfaction and exceptional service. Leo Car also provides concierge services, enhancing the overall travel experience for its clients.

15. Quick Lease Car Rental

• Website: quicklease.ae
• Ownership type: Private
• Headquarters: Dubai, Dubai, United Arab Emirates (UAE)
• Employee distribution: United Arab Emirates 72%, Pakistan 28%
• Founded year: 2009
• Headcount: 11-50
• LinkedIn: quick-lease-car-rental

Quick Lease Car Rental is a private car rental service based in Dubai, established in 2009. The company operates with a workforce of approximately 25 employees and has carved a niche in the competitive car rental market of the UAE. Quick Lease caters to both individual consumers and businesses, providing options for short-term and long-term rentals. Their fleet includes a variety of vehicles, from economy cars to luxury models, featuring brands like Audi, Bentley, Ferrari, and Lamborghini. The company prides itself on customer service, offering 24/7 support and a straightforward booking process. Quick Lease also provides leasing services, which adds to their versatility in the automotive rental sector. Their commitment to vehicle maintenance and safety is evident, as they ensure that all cars are thoroughly checked before rental. Although they have not reported any funding, their operational strategies and customer-centric approach suggest a focus on growth and expansion within the region.

16. Borusan Otomotiv Premium

• Website: premiumkiralama.com
• Ownership type: Private
• Headquarters: Yenidoğan, İstanbul, Turkey
• Employee distribution: Turkey 100%
• Founded year: 2012
• Headcount: 11-50
• LinkedIn: borusan-otomotiv-premium-kiralama

Borusan Otomotiv Premium, established in 2012 and based in Istanbul, Turkey, is a private car rental service that focuses on premium vehicles. The company offers long-term rental options for luxury brands, including BMW, MINI, and Jaguar, catering to both individual consumers and corporate clients. With a workforce of approximately 71 employees, Borusan Otomotiv Premium emphasizes a high-quality transportation experience, allowing customers to reserve vehicles easily through their online platform. The company also provides additional services to enhance the rental experience, ensuring that clients receive comprehensive support throughout their rental period. This commitment to customer satisfaction and specialization in luxury vehicles positions Borusan Otomotiv Premium as a relevant player in the luxury car rental industry.

17. Connection Chauffeur LimoUAE.com

• Website: limouae.com
• Ownership type: Private
• Headquarters: Dubai, Dubai, United Arab Emirates (UAE)
• Employee distribution: United Arab Emirates 100%
• Founded year: 2009
• Headcount: 51-200
• LinkedIn: connection-chauffeur

Connection Chauffeur LimoUAE.com, established in 2009, is a private luxury transportation service based in Dubai, UAE. The company specializes in chauffeur services, limo rentals, and luxury car rentals, catering to both tourists and local residents. With a workforce of approximately 67 employees, they focus on providing stylish and comfortable transportation for various occasions, including airport transfers, corporate events, and special celebrations. Their fleet features a wide array of vehicles, from luxury sedans to stretch limousines and sports cars, ensuring that clients have access to premium options. The company emphasizes customer satisfaction, striving to deliver a high-quality experience for every ride. Their innovative service offerings, such as limo yacht deals and helicopter rides, further position them as a notable player in the luxury transportation industry.

18. Mercury Spa

• Website: mercuryspa.it
• Ownership type: Private
• Headquarters: Brescia, Lombardy, Italy
• Employee distribution: Italy 100%
• Founded year: 1994
• Headcount: 11-50
• LinkedIn: mercury-spa

Mercury Spa, founded in 1994 and based in Brescia, Lombardy, Italy, is a private vehicle rental company specializing in both long-term and short-term rentals. With a workforce of approximately 39 employees, Mercury operates multiple locations across Italy, including Milan, Brescia, Verona, and Vicenza. The company offers a variety of vehicles, including new, used, and luxury cars, catering to businesses, professionals, and private individuals. Mercury is known for its all-inclusive mobility solutions, which provide customers with the benefits of vehicle access without the burdens of ownership. Their commitment to personalized service and efficient fleet management has established them as a notable player in the vehicle rental industry, particularly in the luxury segment.

19. Jabrco Rent a Car Company

• Website: rentacarjabrco.com
• Ownership type: Private
• Headquarters: Doha, Doha, Qatar
• Employee distribution: Qatar 100%
• Founded year: 2008
• Headcount: 11-50
• LinkedIn: jabrco-rent-a-car-company

Jabrco Rent a Car Company, founded in 2008 and based in Doha, Qatar, operates as a private car rental service with a focus on luxury and exotic vehicles. The company serves a wide range of clientele, including individual consumers and businesses, providing a fleet that features the latest models from brands such as Lexus, Mini Cooper, and Toyota. Jabrco emphasizes customer satisfaction and offers a seamless online booking experience, which enhances accessibility for clients. Over the years, Jabrco has built a reputation for quality service, catering to both local and international customers. Their clientele includes notable organizations, indicating their established presence in the market. Jabrco also provides additional services such as car leasing and commercial vehicle rentals, further solidifying their role in the transportation sector.

20. eZhire

• Website: ezhire.ae
• Ownership type: Venture Capital
• Headquarters: Dubai, Dubai, United Arab Emirates (UAE)
• Employee distribution: Pakistan 62%, United Arab Emirates 37%
• Latest funding: Seed, January 2019
• Founded year: 2016
• Headcount: 51-200
• LinkedIn: ezhire

eZhire is a car rental service based in Dubai, United Arab Emirates, founded in 2016. The company specializes in providing a variety of vehicles for daily, weekly, and monthly rentals, including luxury and exotic cars. eZhire aims to simplify the car rental process by eliminating the need for deposits and offering fast delivery through its mobile app. This approach caters to both residents and tourists, enhancing customer convenience and satisfaction. The company also offers chauffeur services and car subscriptions, further diversifying its service offerings. With a workforce of around 254 employees, eZhire has established itself as a notable player in the car rental industry, particularly in the luxury segment.

21. SIXT Sweden

• Website: sixt.se
• Ownership type: Private
• Headquarters: Sweden
• Employee distribution: Sweden 100%
• Founded year: 1912
• Headcount: 51-200
• LinkedIn: sixt-sweden

SIXT Sweden, a subsidiary of the global car rental company Sixt, has been operational since 1912, making it one of the oldest players in the car rental industry. The company specializes in providing a wide array of vehicles, catering to both individual consumers and businesses. Their offerings include not only standard vehicles but also a selection of luxury cars, ensuring that customers have access to high-end options for both leisure and business travel. With a commitment to flexible rental solutions, SIXT Sweden aims to meet various transportation needs while maintaining a focus on reliability and customer satisfaction. The company operates over 2,000 rental stations worldwide, including numerous locations across Sweden, which enhances its accessibility for customers. Their service model emphasizes transparency, with no hidden costs, and they pride themselves on delivering exceptional customer service. This combination of experience, service quality, and a premium vehicle fleet positions SIXT Sweden as a significant player in the luxury car rental market.

22. Al Emad Car Rental JLT, Dubai

• Website: alemad.ae
• Ownership type: Private
• Headquarters: Dubai, Dubai, United Arab Emirates (UAE)
• Employee distribution: United Arab Emirates 100%
• Founded year: 2008
• Headcount: 11-50
• LinkedIn: al-emad-rent-a-car-jlt-dubai

Al Emad Car Rental JLT, Dubai, established in 2008, is a private car rental service based in Dubai, UAE. The company specializes in providing a variety of vehicles for both short-term and long-term leasing, catering to individual consumers and businesses alike. Their fleet includes luxury cars, which are available for special occasions, alongside more economical options. Al Emad emphasizes a hassle-free rental experience, with minimal paperwork and comprehensive insurance coverage on all vehicles. The company operates from its office in JLT, ensuring accessibility for customers seeking reliable transportation solutions in Dubai. With a commitment to customer service, Al Emad aims to meet the diverse needs of its clientele while maintaining competitive pricing.

Online Luxury Car Rental Insights: Key Companies

Want to Find More Online Luxury Car Rental Companies?

With Inven you'll also get to know the company's:

• Detailed Ownership: Who owns the company? Is it a public or private company? What is the ownership structure?
• Contact data: Who are the founders and CEO's? What are their emails and phone numbers?
• Financials: How do these companies perform financially? What are their revenues and profit margins?

...and a lot more!