The sports equipment companies in Utah thrive within a dynamic industry focused on quality gear and innovative solutions. This field ranges from manufacturers producing high-tech apparel to retailers offering outdoor equipment essentials. The Utah sports scene benefits greatly from its natural landscapes, fostering companies like Black Diamond Equipment and Prolook, which keep pushing performance boundaries. The shift toward sustainable practices is clear, with more brands prioritizing eco-friendly materials. Additionally, online sales channels are gaining traction, improving customer access to specialized products. Overall, growth is propelled by technological advancements and increased outdoor recreation interest.


This list features a selection of 21 prominent sports equipment companies situated in Utah. Spanning different sizes—some with just a handful of employees while others boast thousands—they cover various sectors of sports equipment, from cycling gear at Competitive Cyclist to protective gear at Shred. Nuances in their foundation years, ranging from 1921 to 2017, highlight traditional roots mixed with modern innovations. Headquartered primarily in cities like Salt Lake City and Clinton, these firms are committed to meeting the demands of athletes and outdoor enthusiasts alike, crafting quality gear that supports active lifestyles.


Continue reading to learn about top sports equipment companies in Utah.


Top 21 Sports Equipment Companies in Utah


1. Black Diamond Equipment

  • Website: blackdiamondequipment.com
  • Ownership type: Corporate
  • Headquarters: Salt Lake City, Utah, United States (USA)
  • Employee distribution: United States (USA) 82%, Austria 6%, China 3%, Other 8%
  • Latest funding: May 2010
  • Founded year: 1989
  • Headcount: 201-500
  • LinkedIn: black-diamond-equipment

Black Diamond Equipment, based in Salt Lake City, Utah, is an outdoor equipment manufacturer that specializes in gear for climbing, skiing, and mountain sports. Founded in 1989, the company has built a solid reputation for producing high-quality products, including climbing harnesses, helmets, ropes, and apparel. Black Diamond caters to a wide range of outdoor enthusiasts, from casual climbers to serious athletes, emphasizing performance and safety in their offerings. The company is also committed to sustainability, incorporating eco-friendly practices and materials into their production processes. With a workforce of around 526 employees, Black Diamond continues to innovate and support the outdoor sports community through various initiatives and partnerships.


2. Lizard Skins

  • Website: lizardskins.com
  • Ownership type: Corporate
  • Headquarters: American Fork, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Latest funding: October 2021
  • Founded year: 1993
  • Headcount: 11-50
  • LinkedIn: lizard-skins

Lizard Skins, founded in 1993 and based in American Fork, Utah, is a manufacturer of high-quality sporting goods accessories. The company specializes in grips, gloves, and protective gear tailored for various sports, including baseball, cycling, hockey, lacrosse, and more. Lizard Skins has built a reputation for innovation, working closely with professional athletes to develop products that enhance performance. Their product range includes bat grips, handlebar grips, batting gloves, and protective gear, all designed to meet the needs of athletes and sports enthusiasts. The company operates an online store, allowing direct access to their products, and has a dedicated focus on customer satisfaction and product quality.


3. Prolook

  • Website: prolook.com
  • Ownership type: Private
  • Headquarters: Orem, Utah, United States (USA)
  • Employee distribution: United States (USA) 88%, Philippines 12%
  • Founded year: 1996
  • Headcount: 201-500
  • LinkedIn: pro-look-sports-inc-

Prolook, based in Orem, Utah, is a private company founded in 1996 that specializes in manufacturing customized sports apparel. The company focuses on providing high-quality uniforms and gear tailored for various sports, including baseball, basketball, football, hockey, soccer, and even eSports. Prolook serves a wide array of clients, including schools, sports teams, and organizations, helping them enhance their team identity and performance through personalized apparel. Their product range includes not only uniforms but also accessories and apparel designed for both men and women. With a workforce of around 129 employees, Prolook has established itself as a significant player in the sports apparel industry, emphasizing customization to meet the specific needs of its clients.


4. Competitive Cyclist

  • Website: competitivecyclist.com
  • Ownership type: Corporate
  • Headquarters: West Valley City, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Latest funding: February 2019
  • Founded year: 1996
  • Headcount: 11-50
  • LinkedIn: competitive-cyclist

Competitive Cyclist, founded in 1996 and based in West Valley City, Utah, is a retail company that specializes in cycling products. The company offers a wide range of bicycles, clothing, and accessories tailored for cycling enthusiasts. With a focus on quality and performance, Competitive Cyclist caters to both casual riders and serious cyclists. The company operates primarily through its online platform, providing customers with easy access to a curated selection of high-end cycling gear. Competitive Cyclist has established itself as a trusted name in the cycling community, emphasizing customer service and expert advice through its knowledgeable staff. The company has not reported any recent funding, indicating a stable operational model since its inception.


5. Storm Products, Inc.

  • Website: stormbowling.com
  • Ownership type: Family Owned
  • Headquarters: Brigham City, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1985
  • Headcount: 501-1000
  • LinkedIn: storm-products

Storm Products, Inc., based in Brigham City, Utah, is a family-owned company that has been a significant player in the bowling equipment industry since its inception in 1985. The company specializes in manufacturing and retailing a wide range of bowling products, including bowling balls, bags, and apparel. Storm Products is dedicated to enhancing the bowling experience for both amateur and professional bowlers. They actively engage with the bowling community through various initiatives, such as the Paint the Lanes Pink campaign, which raises funds for breast cancer research. Their commitment to quality is evident in their meticulous manufacturing processes, ensuring that every product meets high standards. Storm Products also provides resources for bowlers, including coaching tips and educational content, further solidifying their role in promoting the sport.


6. Shred


Shred, founded in 2007 and based in Clinton, Utah, is a private company that specializes in high-quality protective gear and eyewear tailored for skiing, snowboarding, and mountain biking. With a workforce of around 38 employees, Shred has carved out a niche in the sporting goods market by focusing on innovation and customer satisfaction. Their product range includes ski and snowboard goggles, mountain bike goggles, helmets, and various protective gear designed to enhance safety and performance for outdoor sports enthusiasts. Shred is known for its technological advancements, such as the Contrast Boosting Lens™ technology, which improves visibility in challenging conditions, and the Slytech™ Shock Absorption technology for protective gear. The company also emphasizes its commitment to sustainability by donating 1% of all sales to environmental causes, showcasing a dedication to making a positive impact beyond just sports equipment. Shred's online shopping platform offers a user-friendly experience with generous return policies, further enhancing customer engagement.


7. Al's Sporting Goods

  • Website: als.com
  • Ownership type: Family Owned
  • Headquarters: Logan, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1921
  • Headcount: 501-1000
  • LinkedIn: als-sporting-goods-inc

Al's Sporting Goods, founded in 1921 in Logan, Utah, is a family-owned retailer specializing in outdoor sports gear and apparel. The company offers a wide range of products tailored for activities such as camping, hiking, skiing, and biking. With a focus on quality and customer service, Al's has built a reputation among outdoor enthusiasts. The company operates multiple locations across Utah and Idaho, complemented by a strong online shopping presence. Al's Sporting Goods has evolved from a small tackle and bicycle shop into a comprehensive sporting goods store, reflecting its commitment to serving the needs of its customers. The company has not reported any funding, indicating a self-sustained growth model driven by its long-standing history and community ties.


8. Zyia Active

  • Website: zyiaactive.com
  • Ownership type: Private
  • Headquarters: Draper, Utah, United States (USA)
  • Employee distribution: United States (USA) 77%, Canada 19%, Australia 3%
  • Founded year: 2017
  • Headcount: 201-500
  • LinkedIn: zyia-active

Zyia Active, founded in 2017 and based in Draper, Utah, is a private company that focuses on premium fitness apparel and accessories. The brand promotes an active lifestyle, encouraging individuals to engage in fitness through stylish and functional clothing. Zyia Active operates primarily through a direct sales model, utilizing independent representatives to reach consumers. This approach not only fosters community engagement but also allows for personalized shopping experiences. The company emphasizes quality in its products, utilizing advanced fabric technologies such as four-way stretch and anti-microbial properties. Zyia Active is committed to sustainability, incorporating eco-initiatives into their product design. With a workforce of 201-500 employees and a growing presence in the U.S., Canada, and Australia, Zyia Active is carving out its niche in the competitive activewear market.


9. Backcountry.com

  • Website: backcountry.com
  • Ownership type: Corporate
  • Headquarters: Clinton, Utah, United States (USA)
  • Latest funding: Other (Debt), $112.0M, September 2024
  • Founded year: 1996
  • Headcount: 501-1000
  • LinkedIn: backcountry-com

Backcountry.com, founded in 1996 and based in Clinton, Utah, is an outdoor retailer that specializes in clothing and gear for a variety of outdoor activities, including hiking, camping, biking, and winter sports. The company is dedicated to serving outdoor enthusiasts by providing high-quality products designed to enhance their experiences in nature. Customers can conveniently shop online for a wide selection of gear and apparel. Backcountry.com has also received significant funding, with a recent amount of $112 million reported in September 2024, which underscores its active role and relevance in the outdoor sports equipment industry.


10. Lifetime Products

  • Website: lifetime.com
  • Ownership type: Private
  • Headquarters: Clearfield, Utah, United States (USA)
  • Employee distribution: United States (USA) 94%, Mexico 2%, Other 4%
  • Founded year: 1986
  • Headcount: 1001-5000
  • LinkedIn: lifetime-products

Lifetime Products Inc., founded in 1986 and based in Clearfield, Utah, is a private manufacturing company that specializes in outdoor and recreational products. Their product lineup includes folding chairs, tables, and notably, basketball equipment. The company caters to consumers seeking durable and functional items for personal use and outdoor activities. Lifetime Products has carved out a niche in the sports equipment market, particularly with their innovative basketball systems, which are designed for players of all ages and skill levels. They operate primarily through a direct-to-consumer sales model via their online store, ensuring accessibility to their products. With a commitment to quality and compliance with industry standards, Lifetime Products continues to serve a significant segment of the recreational sports market.


11. ENVE Composites

  • Website: enve.com
  • Ownership type: Corporate
  • Headquarters: Ogden, Utah, United States (USA)
  • Employee distribution: United States (USA) 98%, Other 2%
  • Latest funding: April 2024
  • Founded year: 2007
  • Headcount: 51-200
  • LinkedIn: enve-composites-llc

ENVE Composites, founded in 2007 and based in Ogden, Utah, is a manufacturer dedicated to the cycling industry. The company produces high-performance bicycles, wheels, and components, specifically designed for durability and optimal performance. ENVE targets both cycling enthusiasts and professional athletes, ensuring that their products meet the rigorous demands of competitive cycling. Their product range includes custom road bikes, gravel bikes, and a variety of wheels and components tailored for road, mountain, and gravel cycling. ENVE operates primarily through direct sales to consumers via their online store, which allows them to maintain a close relationship with their customers and adapt quickly to market trends. The company has built a reputation for quality and innovation, making it a respected name among serious cyclists.


12. Stroops

  • Website: stroops.com
  • Ownership type: Private
  • Headquarters: Clearfield, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1994
  • Headcount: 11-50
  • LinkedIn: stroops

Stroops, founded in 1994 and based in Clearfield, Utah, is a private company that specializes in fitness equipment. The company offers a wide array of training tools and accessories designed for athletes and fitness enthusiasts. Their product lineup includes resistance bands, weights, agility markers, battle ropes, and plyometric boxes, catering to both individual consumers and businesses in the fitness and sports training sectors. Stroops is committed to enhancing athletic performance and fitness training through innovative equipment solutions. They also provide resources such as workouts and exercises on their website, further engaging with their customer base and promoting effective training practices.


13. Sport Court

  • Website: sportcourt.com
  • Ownership type: Private Equity
  • Headquarters: Salt Lake City, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Latest funding: June 2004
  • Founded year: 1974
  • Headcount: 201-500
  • LinkedIn: sport-court

Sport Court, founded in 1974 and based in Salt Lake City, Utah, is a private equity-owned company that specializes in high-quality sports flooring solutions. They cater to both residential and commercial applications, providing flooring for a variety of sports such as basketball, volleyball, and pickleball. Sport Court operates through a network of certified CourtBuilders™, who assist clients in designing and installing their flooring products. The company has established partnerships with notable sports organizations, including the NCAA and USA Volleyball, which underscores their credibility in the industry. Their flooring systems are designed with safety and performance in mind, making them a preferred choice for schools, community centers, and private residences. Sport Court's commitment to quality and innovation has allowed them to maintain relevance in the sports equipment market for nearly five decades.


14. Jaybird

  • Website: jaybirdsport.com
  • Ownership type: Corporate
  • Headquarters: Clinton, Utah, United States (USA)
  • Employee distribution: United States (USA) 67%, Taiwan 33%
  • Latest funding: $50.0M, April 2016
  • Founded year: 2006
  • Headcount: 51-200
  • LinkedIn: jaybird

Jaybird, founded in 2006 and based in Clinton, Utah, is a consumer electronics manufacturer that specializes in high-performance audio products tailored for athletes and fitness enthusiasts. The company offers a range of wireless earbuds and Bluetooth headphones designed to provide durability and reliability during physical activities. Jaybird's products are marketed as 'Earthproof,' indicating their resilience against the elements, which is crucial for users engaged in outdoor sports. The company operates an online store, allowing direct access to their products. Jaybird has also received significant funding, amounting to $50 million in 2016, which underscores investor confidence in their business model and growth potential. Their focus on creating audio solutions that enhance the athletic experience positions them well within the sports equipment industry.


15. Easton Technical Products

  • Website: eastonarchery.com
  • Ownership type: Private
  • Headquarters: Salt Lake City, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1922
  • Headcount: 201-500
  • LinkedIn: easton-technical-products

Easton Technical Products, based in Salt Lake City, Utah, specializes in manufacturing and retailing archery equipment. Founded in 1922, the company has built a reputation for producing high-quality hunting and target arrows, stabilizers, and a variety of accessories tailored for archery enthusiasts and competitive shooters. Easton is known for its innovative approach to archery gear, offering products that enhance performance and precision. Their commitment to quality is evident in their extensive product range, which includes options for both recreational and competitive archers. The company also engages with the community through educational resources, such as blogs and podcasts, further solidifying its role in the archery industry.


16. Team Up Athletics

  • Website: teamupathletics.com
  • Ownership type: Private
  • Headquarters: Kaysville, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 2017
  • Headcount: 1-10
  • LinkedIn: team-up-athletics

Team Up Athletics, founded in 2017 and based in Kaysville, Utah, is a private company that specializes in custom sports apparel and equipment. Originally established as Robbins Sports in 2004, the company underwent a transformation after being acquired by CEO Jason Sant in 2017. Since then, it has shifted its focus to providing tailored uniforms and equipment for various organizations, including schools, clubs, leagues, municipalities, and corporate teams. Team Up Athletics emphasizes high-quality materials and customer satisfaction, ensuring that their products meet the demands of athletes and teams. They operate primarily through direct sales and have developed a franchise model to expand their reach across the United States. Their product offerings include a wide range of sports uniforms and spirit wear, supported by a robust catalog of design templates and equipment options.


17. Armada Skis

  • Website: armadaskis.com
  • Ownership type: Corporate
  • Headquarters: Clinton, Utah, United States (USA)
  • Employee distribution: United States (USA) 78%, Italy 15%, Austria 7%
  • Latest funding: March 2017
  • Founded year: 2002
  • Headcount: 11-50
  • LinkedIn: armada-skis

Armada Skis, based in Clinton, Utah, is a corporate entity founded in 2002 that specializes in skiing and outdoor sports equipment. The company offers a comprehensive range of products, including various types of skis, ski gear, and apparel tailored for different demographics. Armada caters primarily to outdoor enthusiasts who seek high-quality gear for skiing. Their operations include both online sales and partnerships with physical retail outlets, allowing them to reach a broad audience. With a workforce of around 54 employees, the company has a significant presence in the United States, as well as in Italy and Austria, indicating a growing international footprint. Armada Skis is committed to ensuring that creativity and innovation have a place in skiing, which is reflected in their product offerings and marketing strategies.


18. Foothill Village Sports Den

  • Website: sportsden.com
  • Ownership type: Private
  • Headquarters: Salt Lake City, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1972
  • Headcount: 51-200
  • LinkedIn: sports-den-salt-lake-city

Foothill Village Sports Den is a family-operated retail company based in Salt Lake City, Utah, specializing in ski and bike equipment and apparel. Established in 1972, it has built a reputation for quality service and community involvement. The store caters to outdoor enthusiasts by providing a comprehensive selection of products, including skis, bikes, clothing, and accessories. Additionally, Sports Den offers rental services and expert tuning, ensuring customers have access to well-maintained equipment. The company has remained committed to serving the local community, fostering relationships with customers, and adapting to the evolving needs of outdoor sports enthusiasts. With a dedicated team and a focus on customer satisfaction, Sports Den continues to thrive in the competitive sports equipment market.


19. Gregory Mountain Products

  • Website: gregorypacks.com
  • Ownership type: Corporate
  • Headquarters: Salt Lake City, Utah, United States (USA)
  • Employee distribution: United States (USA) 58%, Germany 10%, Canada 10%, Other 22%
  • Latest funding: $85.0M, June 2014
  • Founded year: 1977
  • Headcount: 11-50
  • LinkedIn: gregory-mountain-products

Gregory Mountain Products, based in Salt Lake City, Utah, has been a prominent player in the outdoor gear industry since its founding in 1977. The company specializes in creating high-quality backpacks and hydration products tailored for outdoor enthusiasts and travelers. Their product range includes various types of packs, such as those for backpacking, day hikes, and snow sports, catering to a wide audience. Gregory is known for its focus on functionality and comfort, ensuring that their packs meet the needs of users in different environments. The company operates primarily through direct sales to consumers via their online store, which allows them to maintain a close relationship with their customers. With a workforce of around 50 employees and a significant presence in markets like the United States, Germany, and Canada, Gregory continues to be a relevant name in the sports equipment sector.


20. Pret Helmets

  • Website: prethelmets.com
  • Ownership type: Private
  • Headquarters: Clinton, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 2010
  • Headcount: 11-50
  • LinkedIn: prethelmets.com

Pret Helmets, founded in 2010 and based in Clinton, Utah, is a private company specializing in protective gear for skiing and snowboarding. With a workforce of 11 to 50 employees, Pret Helmets has established itself as a retailer dedicated to the safety and comfort of winter sports enthusiasts. The company offers a range of products, including helmets and goggles, designed with advanced technology to meet the demands of skiers and snowboarders. Their products feature innovative designs, such as the Cirque X helmet, which incorporates a sophisticated ventilation system and MIPS technology for enhanced protection. Pret Helmets operates primarily through an online store, allowing direct consumer access to their premium offerings. The company also engages with the community through special edition products, such as those supporting cystic fibrosis, showcasing their commitment to social causes within the sports industry.


21. Mtn Ops

  • Website: mtnops.com
  • Ownership type: Private
  • Headquarters: Fruit Heights, Utah, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 2014
  • Headcount: 11-50
  • LinkedIn: mtn-ops

Mtn Ops, founded in 2014 and based in Fruit Heights, Utah, is a private company that specializes in outdoor performance supplements, apparel, and gear. The company offers a range of products designed to enhance physical performance, hydration, and recovery, catering primarily to outdoor enthusiasts and athletes. Mtn Ops operates mainly through an online store, providing direct access to consumers who seek to improve their fitness and outdoor experiences. Their product lineup includes energy supplements, hydration solutions, protein bars, and various apparel items, all aimed at supporting active lifestyles. Mtn Ops also engages with its community through initiatives like 'Conquer Hunger,' which donates a meal for every order placed, reflecting their commitment to social responsibility. With a workforce of around 59 employees, Mtn Ops continues to grow its presence in the sports equipment industry, focusing on quality and performance-driven products.



Sports Equipment Insights: Key Companies in Utah


CompanyHeadquarterSizeFoundedOwnership
Black Diamond EquipmentSalt Lake City, Utah, United States (USA)201-5001989Corporate
Lizard SkinsAmerican Fork, Utah, United States (USA)11-501993Corporate
ProlookOrem, Utah, United States (USA)201-5001996Private
Competitive CyclistWest Valley City, Utah, United States (USA)11-501996Corporate
Storm Products, Inc.Brigham City, Utah, United States (USA)501-10001985Family Owned
ShredClinton, Utah, United States (USA)1-102007Private
Al's Sporting GoodsLogan, Utah, United States (USA)501-10001921Family Owned
Zyia ActiveDraper, Utah, United States (USA)201-5002017Private
Backcountry.comClinton, Utah, United States (USA)501-10001996Corporate
Lifetime ProductsClearfield, Utah, United States (USA)1001-50001986Private
ENVE CompositesOgden, Utah, United States (USA)51-2002007Corporate
StroopsClearfield, Utah, United States (USA)11-501994Private
Sport CourtSalt Lake City, Utah, United States (USA)201-5001974Private Equity
JaybirdClinton, Utah, United States (USA)51-2002006Corporate
Easton Technical ProductsSalt Lake City, Utah, United States (USA)201-5001922Private
Team Up AthleticsKaysville, Utah, United States (USA)1-102017Private
Armada SkisClinton, Utah, United States (USA)11-502002Corporate
Foothill Village Sports DenSalt Lake City, Utah, United States (USA)51-2001972Private
Gregory Mountain ProductsSalt Lake City, Utah, United States (USA)11-501977Corporate
Pret HelmetsClinton, Utah, United States (USA)11-502010Private
Mtn OpsFruit Heights, Utah, United States (USA)11-502014Private


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