The nutritional supplement industry in Texas thrives on innovation, driven by a health-conscious market that prioritizes wellness. Companies range from startups to well-established brands, offering products like vitamins, protein powders, and herbal supplements. With consumers more educated about nutrition, this sector is rapidly evolving, focusing on transparency, sustainability, and personalized health solutions. Recent trends include the rise of specialty dietary supplements catering to niche diets like keto and vegan lifestyles. The integration of technology in product formulation and packaging is also becoming prominent, positioning Texas as a pivotal hub in the nutritional supplement market.

This list showcases 21 notable nutritional supplement companies from Texas, including a mix of established brands and newer entrants. Spanning sizeable organizations with over 1,000 employees to smaller firms with fewer than 50, these companies include various specializations. Most were founded in the 1990s or 2000s, operating in locations such as Austin, Dallas, and Houston. Products range from fitness and bodybuilding supplements to plant-based vitamins, indicating a trend towards a more health-focused consumer base and a stronger emphasis on natural ingredients.

Read on to discover the top nutritional supplement companies in Texas.

Top 21 Nutritional Supplements Companies in Texas

1. AdvoCare

• Website: advocare.com
• Ownership type: Private
• Headquarters: Richardson, Texas, United States (USA)
• Employee distribution: United States (USA) 99%
• Founded year: 1993
• Headcount: 201-500
• LinkedIn: advocare

AdvoCare International, LLC, based in Richardson, Texas, is a private dietary supplement company that has been operational since 1993. The company specializes in health and wellness products designed to enhance energy, gut health, hydration, immunity, and overall wellness. AdvoCare's product line includes a variety of supplements such as vitamin and amino acid formulations, probiotics, and hydration aids. They primarily operate through a direct sales model, allowing customers to purchase products online, which caters to a health-conscious audience. AdvoCare emphasizes the importance of quality and scientific backing in their product development, aiming to improve the lives of their consumers through superior nutrition. The company has a significant employee base, with a majority of its workforce located in the United States, reflecting its strong domestic presence in the nutritional supplement market.

2. Bluebonnet Nutrition

• Website: bluebonnetnutrition.com
• Ownership type: Corporate
• Headquarters: Sugar Land, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $2.5M, April 2023
• Founded year: 1991
• Headcount: 201-500
• LinkedIn: bluebonnetnutrition

Bluebonnet Nutrition, based in Sugar Land, Texas, is a nutritional supplement company that has been operational since 1991. The company specializes in a wide array of vitamins, minerals, and dietary supplements aimed at health-conscious consumers. With a workforce of around 66 employees, Bluebonnet Nutrition primarily sells its products through online channels and retail partnerships. The company is recognized for its commitment to quality, as evidenced by multiple certifications, including USDA Organic and Non-GMO Project Verified. In April 2023, Bluebonnet secured $2.5 million in funding, reflecting its active engagement in the market and potential for future growth. Their product offerings are categorized into various health interests, including immune support, energy, and beauty supplements, showcasing their focus on enhancing wellness through nutritional support.

3. Dymatize

• Website: dymatize.com
• Ownership type: Corporate
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 65%, India 9%, Mexico 9%, Other 18%
• Latest funding: $380.0M, December 2013
• Founded year: 1994
• Headcount: 51-200
• LinkedIn: dymatize

Dymatize is a nutritional supplement company based in Dallas, Texas, founded in 1994. The company specializes in protein powders and gainers, offering a range of products aimed at fitness enthusiasts looking to improve their performance and recovery. Dymatize's product lineup includes popular items like ISO100, Elite 100% Whey, and Super Mass Gainer, which are formulated with high-quality ingredients and designed to meet various fitness goals. The company operates primarily through an online retail model, providing direct access to their products for consumers. Dymatize has a global presence, with operations extending to markets in Mexico, India, Brazil, and Israel, reflecting its commitment to serving a wide customer base. The company has also received significant funding, amounting to $380 million, which underscores its growth potential and market relevance.

4. Nutrabolt

• Website: nutrabolt.com
• Ownership type: Private Equity
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 96%, United Kingdom (UK) 2%, Other 2%
• Latest funding: $863.0M, December 2022
• Founded year: 2002
• Headcount: 201-500
• LinkedIn: nutraboltcorp

Nutrabolt is a health and wellness company based in Austin, Texas, that focuses on human performance products. Established in 2002, the company has carved out a niche in the nutritional supplement industry, particularly with its popular brands C4 and XTEND. These products cater to fitness enthusiasts and athletes looking to enhance their performance and recovery. Nutrabolt emphasizes innovation, consistently launching new flavors and formulations to meet consumer demands. The company is also committed to sustainability, having partnered with Plastic Bank to offset plastic use in its supply chain. Nutrabolt's recent funding of $863 million in December 2022 reflects its growth trajectory and the confidence investors have in its future. With a workforce of around 474 employees, Nutrabolt continues to expand its reach and impact in the nutritional supplement market.

5. Le-Vel

• Website: le-vel.com
• Ownership type: Private
• Headquarters: Frisco, Texas, United States (USA)
• Founded year: 2012
• Headcount: 10001+
• LinkedIn: le-vel-com

Le-Vel, based in Frisco, Texas, is a private health and wellness company founded in 2012. The company specializes in nutritional supplements, offering a range of products aimed at enhancing energy, supporting weight management, and improving overall health. Their flagship product line, THRIVE, includes capsules, shakes, and wearable nutrition patches, designed to cater to various health goals such as energy, fitness, and digestive health. Le-Vel operates primarily through an online store, allowing customers to purchase directly. The company has also engaged in community initiatives, such as 'Thrive Against Cancer' and 'Thrive Against Hunger', showcasing their commitment to social responsibility. With over 5,000 employees, Le-Vel has created a robust network of promoters who share their experiences and promote the brand, further solidifying their position in the nutritional supplement industry.

6. Onnit

• Website: onnit.com
• Ownership type: Corporate
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: April 2021
• Founded year: 2010
• Headcount: 51-200
• LinkedIn: onnit-labs

Onnit, founded in 2010 and based in Austin, Texas, is a health supplement company dedicated to optimizing physical and mental performance. The company offers a wide array of products, including brain supplements like Alpha BRAIN®, mood support supplements such as New MOOD®, and various performance enhancers. Onnit also provides nutrition products, including protein powders and MCT oil, alongside fitness equipment and training programs. Their approach combines scientifically backed ingredients with a focus on holistic health, appealing to fitness enthusiasts and health-conscious consumers. Onnit operates an online store, allowing customers to purchase products directly, and engages with its community through content like podcasts and fitness challenges.

7. Biotics Research Corporation

• Website: bioticsresearch.com
• Ownership type: Family Owned
• Headquarters: Rosenberg, Texas, United States (USA)
• Employee distribution: United States (USA) 97%, Canada 3%
• Founded year: 1976
• Headcount: 201-500
• LinkedIn: biotics-research-corporation

Biotics Research Corporation, founded in 1976 and based in Rosenberg, Texas, is a family-owned company specializing in nutritional supplements. With a workforce of approximately 134 employees, the company has built a reputation for providing high-quality products tailored for healthcare practitioners. Their extensive catalog features over 300 nutritional formulas aimed at enhancing patient health and supporting clinical practices. Biotics Research emphasizes the integration of scientific research with natural principles, striving to create supplements that are bioavailable and effective. They are also committed to advancing the nutritional supplement industry through education and research, offering resources such as webinars, seminars, and a dedicated research forum. Their ISO accreditation highlights their commitment to quality and safety in manufacturing, ensuring that their products meet rigorous standards. Biotics Research Corporation continues to be a trusted source for healthcare professionals seeking reliable nutritional solutions.

8. Bare Performance Nutrition

• Website: bareperformancenutrition.com
• Ownership type: Private
• Headquarters: Round Rock, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $3.8M, May 2022
• Founded year: 2012
• Headcount: 11-50
• LinkedIn: bare-performance-nutrition

Bare Performance Nutrition (BPN) is a nutrition supplement company based in Round Rock, Texas, founded in 2012. The company specializes in health and performance supplements, offering a variety of products designed to support athletes and fitness enthusiasts. Their product line includes items focused on endurance, strength, health, and recovery, catering to a growing market of health-conscious consumers. BPN operates primarily through an online store, making their products easily accessible. The company emphasizes quality, with all supplements undergoing third-party testing to ensure they meet high standards for safety and efficacy. In 2022, BPN secured approximately $3.8 million in funding, indicating investor confidence in their business model and growth potential. BPN also engages with its community through educational content, podcasts, and a training app, further solidifying its position in the nutritional supplement sector.

9. ProSupps USA

• Website: prosupps.com
• Ownership type: Private Equity
• Headquarters: Plano, Texas, United States (USA)
• Employee distribution: United States (USA) 84%, China 8%, Israel 8%
• Latest funding: January 2016
• Founded year: 2012
• Headcount: 51-200
• LinkedIn: prosupps-usa

ProSupps USA, based in Plano, Texas, is a private equity-owned sports nutrition brand that specializes in a wide array of dietary supplements designed to boost athletic performance and recovery. Since its inception in 2012, ProSupps has focused on creating products that cater to the needs of fitness enthusiasts and athletes alike. Their offerings include pre-workout formulas, recovery aids, and protein supplements, all available through their online store. The company emphasizes direct-to-consumer sales, which allows for a more personalized shopping experience. ProSupps has also cultivated a strong online presence, utilizing social media to connect with customers and promote their products. With a workforce of around 36 employees, the company operates primarily in the United States, with some international distribution. ProSupps continues to innovate and expand its product line, reflecting its commitment to meeting the evolving demands of the sports nutrition market.

10. Perfect Keto

• Website: perfectketo.com
• Ownership type: Private
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 76%, Argentina 24%
• Founded year: 2016
• Headcount: 11-50
• LinkedIn: perfectketo

Perfect Keto, based in Austin, Texas, is a private health supplement brand that specializes in products tailored for the ketogenic diet. Established in 2016, the company has developed a range of offerings, including keto bars, collagen supplements, and exogenous ketones. These products are designed to support individuals pursuing low-carb diets, helping them achieve and maintain ketosis. Perfect Keto operates primarily through an online store, making their products accessible to a broad audience. They also provide educational content about the keto lifestyle, including guides, recipes, and a podcast, which positions them as a resource for both beginners and experienced keto practitioners. The company has a small team of around 21 employees and has not reported any external funding, indicating a self-sustained growth model.

11. Global Healing

• Website: globalhealing.com
• Ownership type: Private
• Headquarters: Houston, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1998
• Headcount: 51-200
• LinkedIn: global-healing-center

Global Healing, founded in 1998 and based in Houston, Texas, is a private health supplement retailer that specializes in vegan and organic vitamins and supplements. The company offers a wide array of products aimed at enhancing wellness, including detox solutions and nutritional support. Their target audience consists of health-conscious individuals seeking natural alternatives to improve their well-being. Global Healing operates primarily through an online store, making their products easily accessible to a global customer base. The company emphasizes quality and purity in its offerings, utilizing sustainable ingredients and eco-friendly practices in its operations. They also engage in community support by donating a portion of their sales to organizations that promote sustainable and organic farming initiatives. With a team of knowledgeable professionals, Global Healing is dedicated to empowering customers to take control of their health naturally.

12. Prime Nutrition

• Website: primenutrition.com
• Ownership type: Private
• Headquarters: Bedford, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2014
• Headcount: 11-50
• LinkedIn: prime-nutrition

Prime Nutrition, based in Bedford, Texas, is a nutritional supplement manufacturer that specializes in science-based sports nutritional products. Established in 2014, the company has carved out a niche in the sports nutrition industry, offering a range of dietary and energy aids tailored for health-conscious consumers. Their products are manufactured in a Hi-Tech ASI Certified cGMP facility, ensuring that they meet rigorous quality standards. Prime Nutrition is committed to providing innovative solutions that align with the needs of fitness enthusiasts. The company operates with a small team of around 30 employees, focusing on delivering high-quality supplements that support athletic performance and overall wellness.

13. MAN Sports

• Website: mansports.com
• Ownership type: Private
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2004
• Headcount: 11-50
• LinkedIn: man-sports

MAN Sports, based in Dallas, Texas, is a private dietary supplement company founded in 2004. The company specializes in health and wellness products tailored for fitness enthusiasts. Their offerings include a variety of supplements such as pre-workout, post-workout, multi-vitamins, and other health-focused products. MAN Sports operates mainly through an online platform, providing consumers with direct access to their products. The company has built a reputation for quality and effectiveness in the fitness community, catering to individuals who seek to improve their physical performance and overall health. With a dedicated team of 11-50 employees, MAN Sports continues to engage with its customer base through initiatives like rewards programs and beta-testing opportunities, fostering a sense of community among users.

14. Aroga, Ltd.

• Website: arogalife.com
• Ownership type: Private
• Headquarters: Grand Prairie, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2015
• Headcount: 11-50
• LinkedIn: aroga-life

Aroga, Ltd. is a private health and wellness company based in Grand Prairie, Texas, founded in 2015. The company specializes in nutritional supplements and wellness products, offering a range of items aimed at supporting cellular wellness. Their product line includes vitamins, herbal supplements, and skin care solutions, catering to health-conscious individuals seeking natural ways to enhance their well-being. Aroga is particularly noted for its Aroga Pathways system, which is marketed as the first and only 100% plant-based nutritional supplement system specifically formulated to support apoptosis function in the body. This focus on cellular health is complemented by their commitment to using high-quality ingredients, with all products manufactured in the USA. Aroga has also expanded its reach internationally, recently entering the New Zealand market. The company operates with a small team of around 22 employees, emphasizing a personal approach to wellness through their Wellness Partner program, which encourages individuals to promote their products. Despite not having reported any funding, Aroga continues to grow and innovate within the nutritional supplement sector.

15. Defyned Brands

• Website: defynedbrands.com
• Ownership type: Private
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2010
• Headcount: 201-500
• LinkedIn: defyned-brands

Defyned Brands, based in Austin, Texas, is a health and wellness company that specializes in nutritional supplements aimed at supporting fitness and wellness goals. Founded in 2010, the company began with a single retail store and has since expanded into a multi-brand operation. Defyned Brands offers a range of products designed to meet the specific needs of various health and wellness seekers. Their brands include NutraOne, Anabolic Warfare, Foxy Fit, and Blue Spruce, each targeting different consumer demographics and health objectives. The company emphasizes a consultative approach, providing customers with the knowledge and support necessary to navigate their health journeys. Defyned Brands operates with a strong focus on quality, transparency, and customer service, which are critical factors in the nutritional supplement industry.

16. Gencor

• Website: gencorpacific.com
• Ownership type: Private
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 53%, Hong Kong S.A.R 23%, India 23%
• Founded year: 2001
• Headcount: 11-50
• LinkedIn: gencor-pacific

Gencor, based in Austin, Texas, is a private nutritional supplement company founded in 2001. With a workforce of around 64 employees, Gencor focuses on health and wellness products, providing a range of scientifically formulated supplements. Their offerings are designed to enhance various health aspects, including cognitive function, joint health, and hormonal balance. Gencor targets health-conscious individuals seeking effective solutions for their wellness needs. The company is known for its commitment to research and development, utilizing clinical studies to validate the efficacy of its products. Gencor's innovative ingredients, such as Levagen® and HydroCurc®, highlight their dedication to advancing nutritional science and meeting consumer demands in the health supplement market.

17. RediClinic

• Website: rediclinic.com
• Ownership type: Corporate
• Headquarters: Houston, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: April 2014
• Founded year: 1989
• Headcount: 201-500
• LinkedIn: rediclinic

RediClinic, founded in 1989 and based in Houston, Texas, operates as a health supplement retailer dedicated to offering premium natural health products. The company provides a wide array of dietary supplements, including vitamins, proteins, and specialty extracts, catering to consumers who seek to improve their overall wellness. RediClinic emphasizes quality and transparency, ensuring that their products are made from high-quality ingredients and undergo rigorous third-party testing for purity. Their online platform facilitates easy access to these health solutions, making it convenient for customers to explore and purchase supplements tailored to their individual health needs. With a focus on preventive care and personalized wellness, RediClinic positions itself as a reliable partner in health, aiming to empower consumers with the information and resources necessary for informed choices regarding their nutritional needs.

18. Primal Labs

• Website: primallabs.com
• Ownership type: Private
• Headquarters: Plano, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2012
• Headcount: 51-200
• LinkedIn: primal-labs

Primal Labs is a Plano, Texas-based health and wellness company that specializes in natural health solutions and nutritional supplements. Established in 2012, the company began with an eBook focused on weight management and has since expanded its offerings to include a variety of health education programs and unique supplements. Primal Labs prides itself on its commitment to quality, ensuring that all products are manufactured in FDA-registered facilities under strict Good Manufacturing Practices (cGMPs). The company has successfully served over one million customers, reflecting its growing influence in the health and wellness industry. With a dedicated advisory board comprising experts from various medical fields, Primal Labs aims to provide effective solutions that address the root causes of health issues. Their customer-centric approach is highlighted by a 60-day money-back guarantee, reinforcing their focus on customer satisfaction.

19. WIN Worldwide

• Website: mywinlife.com
• Ownership type: Private
• Headquarters: Plano, Texas, United States (USA)
• Employee distribution: United States (USA) 43%, Netherlands 31%, Germany 8%, Other 17%
• Founded year: 1992
• Headcount: 11-50
• LinkedIn: win-worldwide

WIN Worldwide, based in Plano, Texas, is a private health supplement retailer founded in 1992. The company specializes in a range of nutritional supplements designed to improve health and wellness. Their product lineup includes items aimed at boosting energy, managing weight, and supporting overall health. WIN Worldwide targets health-conscious consumers seeking effective solutions for their well-being. The company prides itself on using high-quality, pharmaceutical-grade ingredients, and its products are manufactured in FDA-registered facilities that comply with stringent Good Manufacturing Practices (GMP). This commitment to quality ensures that their supplements meet the expectations of consumers looking for reliable health products. With a workforce of around 113 employees and a significant presence in international markets, including the Netherlands and Germany, WIN Worldwide continues to be a player in the nutritional supplement industry.

20. Magnus Enterprises

• Website: magnususa.com
• Ownership type: Private
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: India 100%
• Founded year: 1978
• Headcount: 11-50
• LinkedIn: magnus-enterprises

Magnus Enterprises, Inc. is a health supplement and skin care company based in Austin, Texas, with a history dating back to 1978. The company specializes in a variety of nutritional supplements and beauty products aimed at enhancing health and wellness. Magnus serves a health-conscious clientele, providing products that support a balanced lifestyle. Their offerings include a range of specialty supplements, vitamins, and skin care solutions, reflecting a commitment to quality and efficacy. Magnus has a unique approach, blending traditional Japanese herbal remedies with modern nutritional science, which distinguishes their products in a crowded market. The company operates with a clear mission to promote health and well-being, encouraging consumers to take charge of their health through informed choices and quality supplementation.

21. Labrada Nutrition Inc.

• Website: leanbody.com
• Ownership type: Private
• Headquarters: Houston, Texas, United States (USA)
• Employee distribution: United States (USA) 94%, Iran 3%, United Kingdom (UK) 3%
• Founded year: 1995
• Headcount: 11-50
• LinkedIn: labrada-nutrition

Labrada Nutrition Inc., based in Houston, Texas, is a private company that specializes in nutrition products, particularly ready-to-drink protein shakes and dietary supplements. Founded in 1995 by Lee Labrada, a former professional bodybuilder, the company aims to provide convenient nutritional solutions for individuals seeking to enhance their health and fitness. Their product line includes various protein shakes designed for different consumer needs, such as weight management and muscle support. Labrada Nutrition is dedicated to quality, conducting independent lab testing on all its supplements to ensure that the ingredients listed on the label are indeed present in the product. This focus on transparency and quality has helped them build a loyal customer base over the years. The company primarily serves the U.S. market, with a small percentage of employees located in Iran and the UK, indicating a concentrated operational focus.

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