California's magazine publishing companies reflect a vibrant media industry focused on everything from celebrity gossip to in-depth scientific reporting. This sector includes established publications, niche market players, and digital startups, each catering to specific interests like lifestyle, technology, and culture. As digital consumption grows, many companies are innovating by expanding into multimedia and e-commerce, adapting their offerings to stay relevant in a competitive landscape. Sustainable practices and community engagement are becoming integral to operations, showing an industry increasingly aware of its social responsibility as it transitions into the future of media.

The list features a range of magazine publishing companies in California, from large players like People Magazine with thousands of employees to smaller operations such as Alta Journal with just a handful. Founded between 1930 and 2018, these firms span major cities like Los Angeles and San Francisco, specializing in various content areas including entertainment, local culture, and business. The diversity in company size and focus reflects the dynamic nature of California's media market.

Continue reading to discover the top magazine publishing companies in California.

Top 21 Magazine Publishing Companies in California

1. Penske Media Corporation

• Website: pmc.com
• Ownership type: Private
• Headquarters: Los Angeles, California, United States (USA)
• Employee distribution: United States (USA) 96%, Other 4%
• Latest funding: $200.0M, February 2018
• Founded year: 2003
• Headcount: 1001-5000
• LinkedIn: penske-media-corporation

Penske Media Corporation (PMC), founded in 2003 and based in Los Angeles, California, is a media company that publishes a variety of digital and print brands. Its portfolio includes prestigious titles such as Variety, Rolling Stone, and The Hollywood Reporter, which are recognized for their contributions to entertainment news and cultural commentary. PMC operates in the mass media and publishing sectors, providing content that informs and engages consumers and industry professionals alike. The company also manages events and festivals, further connecting with audiences and enhancing its brand presence. With a workforce of approximately 384 employees, PMC has shown growth and adaptability in a rapidly changing media environment. In 2018, the company secured $200 million in funding, indicating investor confidence in its business model and future prospects.

2. Flaunt Magazine

• Website: flaunt.com
• Ownership type: Private
• Headquarters: Los Angeles, California, United States (USA)
• Employee distribution: United States (USA) 97%, Spain 3%
• Founded year: 1998
• Headcount: 11-50
• LinkedIn: flaunt-magazine

Flaunt Magazine is a media company based in Los Angeles, California, that specializes in art, fashion, music, and lifestyle content. Since its inception in 1998, Flaunt has carved out a unique niche, offering a blend of articles, interviews, and event coverage that resonates with an audience keen on contemporary culture. The magazine operates primarily through its online platform, which features a variety of engaging content, including profiles of artists and musicians, fashion insights, and lifestyle pieces. Flaunt also maintains a store for merchandise, further integrating its brand into the lifestyle of its readers. With a team of dedicated professionals, Flaunt continues to contribute to the cultural conversation, showcasing emerging talents and established figures alike.

3. PEOPLE Magazine | PEOPLE.com

• Website: people.com
• Ownership type: Private
• Headquarters: Los Angeles, California, United States (USA)
• Employee distribution: United States (USA) 98%, Other 2%
• Founded year: 1974
• Headcount: 10001+
• LinkedIn: people-magazine

PEOPLE Magazine, established in 1974, is a prominent media company based in Los Angeles, California. It publishes a weekly magazine that primarily focuses on celebrity news and human-interest stories. The magazine serves a broad audience interested in entertainment and lifestyle content, providing engaging articles and updates about celebrities, movies, music, and various lifestyle topics. PEOPLE Magazine has successfully adapted to the digital age with its online platform, PEOPLE.com, which features a wide array of content, including crime news, health, food, and shopping. The magazine is part of the Dotdash Meredith publishing family, which enhances its reach and resources in the competitive media landscape. With a substantial workforce and a strong presence in the U.S. market, PEOPLE Magazine continues to be a relevant and influential player in the magazine publishing industry.

4. Wired

• Website: wired.com
• Ownership type: Private Equity
• Headquarters: San Francisco, California, United States (USA)
• Employee distribution: United States (USA) 76%, United Kingdom (UK) 12%, Italy 5%, Other 7%
• Latest funding: January 2024
• Founded year: 1993
• Headcount: 51-200
• LinkedIn: wired

Wired is a media company based in San Francisco, California, that publishes a monthly magazine alongside a comprehensive online platform. Founded in 1993, Wired focuses on technology, culture, science, and business, catering to a readership that includes technology enthusiasts and professionals. The company is known for its in-depth articles, podcasts, and newsletters that explore the implications of emerging technologies on society. Wired has a significant online presence, engaging its audience through various formats, including video content and events. As part of Condé Nast, Wired benefits from a strong brand association while maintaining its unique editorial voice. The company has not reported any recent funding, indicating a stable operational model under private equity ownership.

5. Alta Journal

• Website: altaonline.com
• Ownership type: Private
• Headquarters: San Francisco, California, United States (USA)
• Employee distribution: United States (USA) 92%, Canada 8%
• Founded year: 2017
• Headcount: 1-10
• LinkedIn: altaonline

Alta Journal, based in San Francisco, California, is a private publishing company that specializes in literature and California culture. Founded in 2017, it has quickly carved out a niche for itself by offering a quarterly print journal, digital access, and various merchandise related to its content. The company operates an online store where consumers can purchase memberships, single issues, and themed merchandise. Alta Journal aims to engage readers who are passionate about California's literary scene and cultural narratives. Despite its small team of around 25 employees, the journal has made strides in creating a community around its offerings, although it has not reported any funding to date.

6. Weeklys

• Website: weeklys.com
• Ownership type: Private
• Headquarters: San Jose, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1985
• Headcount: 51-200
• LinkedIn: weeklys

Weeklys, based in San Jose, California, is a private media company founded in 1985. It specializes in publishing regional weeklies, local publications, and magazines, providing essential news coverage and advertising services to local communities. The company operates a portfolio that includes well-known titles such as Good Times Santa Cruz, Metro Silicon Valley, and East Bay Magazine. Weeklys combines print and digital media to engage with its audience, offering services like digital strategy, email marketing, and social media outreach. Their publications are designed to serve local residents seeking news and businesses looking to advertise, making them a vital part of the communities they cover. Weeklys has also expanded its reach by acquiring other local publications, demonstrating its commitment to local journalism and community engagement.

7. The Hollywood Reporter

• Website: hollywoodreporter.com
• Ownership type: Private
• Headquarters: Los Angeles, California, United States (USA)
• Employee distribution: United States (USA) 86%, India 3%, United Kingdom (UK) 2%, Other 9%
• Founded year: 1930
• Headcount: 201-500
• LinkedIn: the-hollywood-reporter

The Hollywood Reporter, based in Los Angeles, California, is a prominent entertainment news publisher that has been in operation since 1930. It focuses on delivering extensive coverage of the film and television industries, catering to both industry insiders and general consumers. The publication offers a mix of news, features, and analyses that cover various aspects of entertainment, including awards, lifestyle, and business trends. With a workforce of approximately 389 employees, The Hollywood Reporter operates primarily through digital and print formats, ensuring it remains accessible to a wide audience. The company is part of Penske Media Corporation, which further solidifies its position in the media landscape. Its commitment to providing timely and relevant content has made it a go-to source for entertainment news.

8. Entrepreneur Media

• Website: entrepreneur.com
• Ownership type: Corporate
• Headquarters: Irvine, California, United States (USA)
• Employee distribution: United States (USA) 53%, India 19%, Nigeria 3%, Other 25%
• Latest funding: $1.1M, November 2018
• Founded year: 1973
• Headcount: 51-200
• LinkedIn: entrepreneur-media

Entrepreneur Media Inc., founded in 1973 and based in Irvine, California, is a media company dedicated to serving entrepreneurs and small business owners. The company publishes a magazine and operates a website that offers a wealth of resources, including business news, expert advice, and practical tools for starting and growing businesses. Entrepreneur Media has expanded its offerings to include podcasts, webinars, and video content, further enhancing its role as a comprehensive resource for entrepreneurs. The company has also engaged in various initiatives, such as the Franchise 500 ranking, which highlights successful franchise opportunities. With a workforce of 51-200 employees and a global reach, including significant audiences in the United States and India, Entrepreneur Media continues to be a relevant and active participant in the magazine publishing industry.

9. C California Style & Culture magazine

• Website: magazinec.com
• Ownership type: Private
• Headquarters: Santa Monica, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2005
• Headcount: 11-50
• LinkedIn: c-magazine

C California Style & Culture magazine, often referred to as C Magazine, is a private lifestyle publication based in Santa Monica, California. Established in 2005, the magazine specializes in California's luxury and cultural scene, offering a rich array of content that includes fashion, design, food, and travel. With a team of approximately 47 employees, C Magazine caters to an audience that appreciates high-end living and seeks insights into the latest trends and events. The magazine not only serves its readers through subscriptions and single issue sales but also provides advertising opportunities for businesses targeting affluent consumers. Its editorial focus on California's unique cultural landscape and its engagement with prominent figures in various industries further solidify its position in the magazine publishing sector.

10. Montecito Journal

• Website: montecitojournal.net
• Ownership type: Private
• Headquarters: Santa Barbara, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1995
• Headcount: 11-50
• LinkedIn: montecito-journal

Montecito Journal is a private media company based in Santa Barbara, California, founded in 1995. It specializes in publishing local news and lifestyle content tailored for the residents and businesses of Montecito. The company produces various publications, including MJ Magazine and The RIV Magazine, which cover topics such as real estate, entertainment, culture, and community events. Montecito Journal aims to keep its audience informed and engaged with the happenings in their area. The company operates with a small team of around 20 employees and has not reported any external funding, indicating a self-sustained business model focused on serving its local market.

11. Local Wolves

• Website: localwolves.com
• Ownership type: Private
• Headquarters: Long Beach, California, United States (USA)
• Employee distribution: United States (USA) 86%, United Kingdom (UK) 14%
• Founded year: 2012
• Headcount: 11-50
• LinkedIn: local-wolves

Local Wolves is a media company based in Long Beach, California, established in 2012. It publishes a magazine that focuses on music, lifestyle, culture, and community, appealing to readers who seek creative inspiration and cultural insights. The company operates in both digital and print formats, allowing it to reach a broad audience. Local Wolves features a variety of content, including articles, event recaps, and artist showcases, which connect readers with the arts and cultural experiences. With a team of 11-50 employees, the company has built a dedicated following and continues to engage with its audience through thoughtfully curated content. Although it has not reported any funding, its consistent output and community involvement highlight its relevance in the magazine publishing sector.

12. Northbay biz Magazine

• Website: northbaybiz.com
• Ownership type: Private
• Headquarters: Santa Rosa, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1975
• Headcount: 11-50
• LinkedIn: northbay-biz

Northbay biz Magazine is a private media company based in Santa Rosa, California, that has been publishing since 1975. The magazine focuses on business news and lifestyle content tailored to the unique needs of the Sonoma, Napa, and Marin counties. With a team of 24 employees, it serves as a vital resource for local businesses and consumers, offering insights into the regional economy, trends, and events. The magazine features a variety of topics, including business, politics, food, wine, and lifestyle, and it actively engages with its audience through subscription services and advertising opportunities. Northbay biz Magazine also conducts annual polls to recognize the best businesses in the area, further solidifying its role in the local business community.

13. Sacramento Magazine

• Website: sacmag.com
• Ownership type: Private
• Headquarters: Sacramento, California, United States (USA)
• Founded year: 1975
• Headcount: 11-50
• LinkedIn: sacramento-magazine

Sacramento Magazine is a private lifestyle publication based in Sacramento, California, founded in 1975. With a team of approximately 27 employees, the magazine focuses on providing insights into local culture, food, health, and travel. It offers both digital editions and back issues, catering to readers interested in the Sacramento area. The magazine not only serves as a source of information for consumers but also provides advertising opportunities for local businesses, helping them reach a targeted audience. Sacramento Magazine has maintained its relevance in the industry by adapting to digital trends while continuing to highlight the unique aspects of life in Sacramento.

14. El Aviso Magazine

• Website: elaviso.com
• Ownership type: Private
• Headquarters: Los Angeles, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1988
• Headcount: 51-200
• LinkedIn: el-aviso-magazine

El Aviso Magazine is a private media company based in Los Angeles, California, that has been publishing a free weekly magazine in Spanish since its inception in 1988. With a workforce of approximately 102 employees, the magazine caters primarily to the Hispanic community in Southern California, offering a rich mix of content that spans entertainment, health, lifestyle, and more. The magazine not only provides articles and news but also engages its audience through contests, videos, and professional services. Its digital presence complements its print offerings, allowing it to reach a broader audience. El Aviso Magazine plays a crucial role in informing and connecting with its readers, making it a vital resource for the community it serves.

15. TrooRa Magazine

• Website: troora.com
• Ownership type: Private
• Headquarters: San Francisco, California, United States (USA)
• Employee distribution: United States (USA) 91%, Colombia 9%
• Founded year: 2018
• Headcount: 11-50
• LinkedIn: rare-magazine

TrooRa Magazine, established in 2018 and based in San Francisco, California, is a media company that publishes a magazine centered on lifestyle, culture, and sustainability. The magazine aims to celebrate and support underrepresented creatives through its content and initiatives. TrooRa operates an online marketplace that features unique products and subscriptions, further enhancing its engagement with consumers who are interested in these themes. The company is dedicated to sustainability, using eco-friendly materials for its print editions and committing to social impact initiatives. TrooRa's content includes articles on culinary arts, travel, wellness, and fashion, showcasing stories that resonate with its audience and reflect its mission of authentic representation.

16. Firebrand Media LLC

• Website: firebrandmediainc.com
• Ownership type: Private
• Headquarters: Laguna Beach, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2003
• Headcount: 11-50
• LinkedIn: firebrandmedia

Firebrand Media LLC, based in Laguna Beach, California, is a private content marketing agency founded in 2003. With a team of 19 employees, the company focuses on creating engaging and customized content solutions for businesses, particularly in the hospitality and service industries. Firebrand Media has established itself as a publisher of high-quality magazines and digital content, emphasizing storytelling to foster connections between brands and their audiences. Their portfolio includes notable publications such as Newport Beach Magazine and Laguna Beach Magazine, which highlight local culture and lifestyle. The company has a strong commitment to delivering immersive content that resonates with targeted audiences, showcasing their expertise in both print and digital publishing.

17. San Diego Magazine

• Website: sandiegomagazine.com
• Ownership type: Private
• Headquarters: San Diego, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1948
• Headcount: 11-50
• LinkedIn: san-diego-magazine

San Diego Magazine is a private media company based in San Diego, California, founded in 1948. It publishes a lifestyle magazine that highlights the culture, food, and events of the San Diego area. The magazine serves both local residents and visitors, offering engaging content through print and digital formats, including articles, podcasts, and newsletters. Over the years, San Diego Magazine has evolved from a single monthly publication into a multi-media company, reaching over 900,000 engaged consumers. The company prides itself on its editorial integrity and creativity, aiming to reflect the community it serves. With a dedicated team of professionals, San Diego Magazine continues to inform and entertain its audience while also providing custom media services to clients.

18. La Mejor Magazine

• Website: lamejormagazine.com
• Ownership type: Private
• Headquarters: Merced, California, United States (USA)
• Founded year: 2002
• Headcount: 11-50
• LinkedIn: la-mejor-magazine

La Mejor Magazine is a media company based in Merced, California, founded in 2002. It publishes a biweekly magazine in Spanish, catering primarily to the Spanish-speaking community in California's Central Valley. The magazine features a variety of content, including news articles, interviews with notable figures, and lifestyle pieces that resonate with its audience's interests in entertainment and current events. La Mejor Magazine actively engages with its community through events and social media, fostering a connection with its readers. The publication has established itself as a significant player in the local media landscape, focusing on issues and stories that matter to its audience. It operates under the umbrella of La Mejor Spanish Publications LLC, emphasizing its commitment to serving the Spanish-speaking population in the region.

19. Bluntiq

• Website: bluntiq.com
• Ownership type: Private
• Headquarters: Los Angeles, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2014
• Headcount: 11-50
• LinkedIn: bluntiq

Bluntiq is a contemporary lifestyle magazine based in Los Angeles, California, founded in 2014. The magazine operates bi-annually and is dedicated to exploring themes related to music and architecture. With a creative team led by Ope Odumakin as the Creative Director and Craig Lee as the Editor-In-Chief, Bluntiq aims to provide engaging articles that resonate with its audience. The magazine actively seeks contributors and stockists to broaden its reach, indicating a proactive approach to growth and community engagement. Despite not having reported any funding, Bluntiq continues to maintain a presence in the magazine publishing industry, focusing on quality content and a unique perspective on contemporary culture.

20. Chitralekha

• Website: chitralekha.com
• Ownership type: Private
• Headquarters: Union, California, United States (USA)
• Employee distribution: India 100%
• Founded year: 1950
• Headcount: 51-200
• LinkedIn: chitralekha

Chitralekha is a private magazine and book publishing company based in Union, California, with a significant presence in the Gujarati literary market. Founded in 1950, the company has established itself as a key player in providing cultural and informative content tailored to the Gujarati-speaking community. Chitralekha publishes a range of periodicals and books, offering subscriptions in both digital and print formats. The company primarily operates through online sales, making its publications accessible to a wider audience. With a workforce of approximately 133 employees, Chitralekha continues to thrive in the publishing industry, focusing on topics such as society, spirituality, and entertainment, thereby catering to the interests of its readers.

21. San Joaquin Magazine

• Website: sanjoaquinmagazine.com
• Ownership type: Family Owned
• Headquarters: Lodi, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2000
• Headcount: 1-10
• LinkedIn: san-joaquin-magazine

San Joaquin Magazine is a family-owned media company based in Lodi, California, established in 2000. The magazine specializes in lifestyle content that resonates with the Central Valley community, covering topics such as weddings, health, food, and local events. With a small team of around 17 employees, the magazine has carved out a niche for itself by providing insightful articles and resources that help local residents and businesses stay informed about community happenings. The magazine also engages its audience through various features, including the annual 'Best of San Joaquin' awards, which celebrate local businesses and services. This focus on community involvement and lifestyle topics positions San Joaquin Magazine as a relevant and active participant in the magazine publishing industry.

Magazine Publishing Insights: Key Companies in California

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