The broadcasting industry in Alabama showcases a range of companies engaged in radio and television services, delivering news, music, and sports coverage. This sector includes local stations, regional networks, and digital platforms, all working to engage community audiences. With the ongoing evolution of media consumption—especially through mobile and streaming services—companies are increasingly focusing on providing accessible and interactive content. The industry is expected to see growth driven by technological advancements, audience preference for personalized programming, and the integration of digital marketing services to enhance engagement.

Highlighted by a mix of local and corporate entities, Alabama hosts companies from small teams to larger operations. Many broadcasters were established decades ago, with headquarters located in cities like Montgomery and Birmingham. They specialize in a variety of content, ranging from news and weather to music and sports. The companies vary in size, with some employing a handful of individuals while others boast teams of over 200. Together, they contribute significantly to Alabama's media ecosystem.

Continue reading to explore the top broadcasting companies in Alabama.

Top 20 Broadcasting Companies Companies in Alabama

1. RadioAlabama

• Website: radioalabama.net
• Ownership type: Private
• Headquarters: Sylacauga, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2011
• Headcount: 11-50
• LinkedIn: marble-city-media-llc

RadioAlabama is a private media company based in Sylacauga, Alabama, founded in 2011. It operates a network of eleven radio stations, offering a variety of programming that includes music, news, and sports. The company also provides digital marketing solutions, helping local businesses enhance their visibility and reach. RadioAlabama is dedicated to serving its community through local news coverage and events, fostering engagement among listeners and advertisers alike. The company has received accolades for its broadcasting quality, including multiple ABBY Awards, and is a member of several local and national broadcasting associations. Its stations are accessible through various platforms, including streaming services, which broadens its audience reach beyond the immediate geographic area.

2. WALA-TV Fox 10

• Website: fox10tv.com
• Ownership type: Corporate
• Headquarters: Mobile, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $86.0M, December 2014
• Founded year: 1953
• Headcount: 51-200
• LinkedIn: wala-tv-fox-10

WALA-TV Fox 10, based in Mobile, Alabama, is a media company that has been serving the Gulf Coast region since its founding in 1953. The station specializes in delivering local news, weather updates, and sports coverage, ensuring that residents are informed about events and issues that matter to them. WALA-TV engages with the community through live broadcasts, interactive events, and digital content, fostering a strong connection with local viewers. The station's programming includes a variety of segments that cater to different interests, from investigative reports to lifestyle features. With a dedicated team of journalists and a commitment to timely information dissemination, WALA-TV plays a crucial role in the local media landscape. The company has also received significant funding, amounting to $86 million in December 2014, which supports its operations and potential growth initiatives.

3. Waff 48

• Website: waff.com
• Ownership type: Family Owned
• Headquarters: Huntsville, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2001
• Headcount: 51-200
• LinkedIn: waff

Waff 48, based in Huntsville, Alabama, is a family-owned media company that has been operational since 2001. The station specializes in delivering timely news, weather updates, and sports coverage tailored to the local community. It offers a variety of programming, including live newscasts and digital shows, which engage residents and keep them informed about local events and issues. Waff 48 also features interactive elements such as contests and community events, fostering a strong connection with its audience. The station's commitment to local journalism is evident in its extensive coverage of regional news, including investigations and community stories, making it a vital source of information for the Tennessee Valley area.

4. SummitMedia Greenville

• Website: 1073jamz.com
• Ownership type: Private
• Headquarters: Birmingham, Alabama, United States (USA)
• Founded year: 2013
• Headcount: 201-500
• LinkedIn: summit-media-corp---greenville

SummitMedia Greenville operates WJMZ - 107.3 JAMZ, a radio station that delivers contemporary R&B and throwback music to listeners in Greenville, SC. Founded in 2013, the station has established itself as a key player in the local broadcasting scene. It offers a variety of entertainment programming, including popular shows like the Rickey Smiley Morning Show, which features a blend of humor and music. The station actively engages with its audience through contests, events, and community initiatives, fostering a strong connection with local listeners. Additionally, SummitMedia Greenville provides advertising services that help local businesses reach their target audiences effectively, showcasing their commitment to supporting the local economy and community.

5. Bluewater Broadcasting

• Website: bluewaterbroadcasting.com
• Ownership type: Private
• Headquarters: Montgomery, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2006
• Headcount: 11-50
• LinkedIn: bluewater-broadcasting

Bluewater Broadcasting, LLC is a radio broadcasting company based in Montgomery, Alabama, founded in 2006. The company operates eight radio stations, including News Talk 93.1, Bama Country 98.9, and 97.9 Jamz, among others. These stations cater to various audiences, providing a mix of news, talk, and music programming. Bluewater Broadcasting prides itself on being locally owned and operated, emphasizing its commitment to the River Region community. The company actively engages in local events and initiatives, such as school supply drives and blood donation campaigns, showcasing its dedication to community service. With a focus on helping local businesses through targeted advertising and digital marketing services, Bluewater Broadcasting has positioned itself as a key player in the local media landscape, reaching a significant portion of the metro population weekly.

6. WSFA 12 News

• Website: wsfa.com
• Ownership type: Private
• Headquarters: Montgomery, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1954
• Headcount: 51-200
• LinkedIn: wsfa-12-news

WSFA 12 News is a private media company based in Montgomery, Alabama, founded in 1954. It specializes in delivering news, weather, and sports content tailored to the Alabama community. The company actively engages its audience through live broadcasts, newsletters, and community events, ensuring that local residents are well-informed about significant happenings in their area. WSFA 12 News also features various programs that highlight local stories, sports events, and health initiatives, demonstrating its commitment to serving the community. The company operates under the umbrella of Gray Television, which enhances its reach and resources in the broadcasting sector. With a dedicated team of journalists, WSFA 12 News continues to play a crucial role in local media, providing timely and relevant information to its viewers.

7. Alabama News Network

• Website: alabamanews.net
• Ownership type: Private
• Headquarters: Montgomery, Alabama, United States (USA)
• Founded year: 1985
• Headcount: 11-50
• LinkedIn: alabama-news-network

Alabama News Network, also known as WAKA Action 8 News, is a private media company based in Montgomery, Alabama. Established in 1985, it operates multiple television stations, including WAKA CBS 8, WNCF ABC 32, and WBMM CW 22. The network focuses on delivering timely news coverage, weather forecasts, and sports updates to its audience across Alabama. With a dedicated team of journalists and producers, Alabama News Network engages with the community through various programs and initiatives, such as '8 On Your Side,' which addresses consumer issues, and 'What The Tech,' which provides technology insights. The company utilizes digital platforms to enhance its reach and ensure that local and national events are reported effectively. Despite not having reported any recent funding, Alabama News Network continues to play a vital role in the local media landscape, providing essential information to its viewers.

8. WCOV Fox-20

• Website: wcov.com
• Ownership type: Corporate
• Headquarters: Montgomery, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $28.5M, December 2021
• Founded year: 1955
• Headcount: 11-50
• LinkedIn: wcov-fox-20

WCOV Fox-20, based in Montgomery, Alabama, is a broadcasting station that has been serving its community since 1955. The station specializes in delivering news, weather updates, and sports coverage, ensuring that local viewers stay informed about both regional and national events. WCOV engages its audience through live broadcasts and a robust digital presence, which includes on-demand video content and interactive features. The company has a workforce of approximately 41 employees, reflecting its commitment to local employment and community involvement. In December 2021, WCOV received $28.5 million in funding, indicating a strong financial backing that supports its operations and potential expansion. This funding allows the station to enhance its broadcasting capabilities and continue to provide valuable content to its viewers. Overall, WCOV Fox-20 plays a significant role in the Montgomery media landscape, focusing on community engagement and local news dissemination.

9. Local15 | WPMI-TV

• Website: local15tv.com
• Ownership type: Private
• Headquarters: Mobile, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1982
• Headcount: 51-200
• LinkedIn: local15-wpmi-tv

Local15 | WPMI-TV, founded in 1982, is a private broadcasting station located in Mobile, Alabama. As an NBC affiliate, it provides a range of programming that includes local news, weather updates, and sports coverage tailored to the needs of the Mobile community. The station plays a crucial role in keeping residents informed about significant events, weather conditions, and local issues. WPMI-TV actively engages with the community through various initiatives, including educational outreach and participation in local events. The station's weather team is particularly noted for its focus on hurricane preparedness, offering resources and information to help residents stay safe during storm seasons. With a workforce of around 49 employees, Local15 | WPMI-TV maintains a strong local presence, ensuring that it remains a vital source of information for its viewers.

10. Radio People

• Website: radiopeople.com
• Ownership type: Private
• Headquarters: Dothan, Alabama, United States (USA)
• Founded year: 2013
• Headcount: 1-10
• LinkedIn: radio-people

Radio People, founded in 2013, is a private radio broadcasting company based in Dothan, Alabama. It operates a family of seven radio stations under the Florida Keys Media brand, serving the Florida Keys from Key West to Key Largo and South Dade. The company focuses on delivering local news, sports, and entertainment, positioning itself as a trusted source of information for both residents and visitors in the area. Despite its small size, with a workforce of around 30 employees, Radio People plays a vital role in the community by providing relevant content tailored to local interests. The company has not reported any funding, indicating it operates independently without external financial backing.

11. SummitMedia

• Website: summitmediacorp.com
• Ownership type: Private
• Headquarters: Birmingham, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2014
• Headcount: 201-500
• LinkedIn: summitmedia-llc

SummitMedia, LLC is a marketing and advertising agency based in Birmingham, Alabama, specializing in radio and digital advertising, as well as event and video marketing. Founded in 2014, the company has grown to operate 45 radio stations across nine cities, including notable markets like Honolulu, Louisville, and Omaha. SummitMedia focuses on creating customized advertising campaigns that enhance brand visibility and audience engagement. Their team employs innovative strategies to connect businesses with target audiences, ensuring that clients achieve measurable results. The company is also involved in community initiatives, such as hosting the Minority Business Awards, which reflects their commitment to local engagement. SummitMedia's expertise in both traditional and digital media positions them as a relevant player in the broadcasting sector.

12. WAKA Action 8 News

• Website: waka.com
• Ownership type: Private
• Headquarters: Montgomery, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1985
• Headcount: 11-50
• LinkedIn: alabama-news-network

WAKA Action 8 News is a private media company based in Montgomery, Alabama, founded in 1985. It operates as a television station that delivers local news, weather updates, and sports coverage to the Alabama community. The company is dedicated to providing timely and relevant information, engaging with local initiatives, and supporting community events. In addition to its broadcasting services, WAKA Action 8 News has expanded its offerings to include digital marketing solutions, helping local businesses effectively reach their target audiences. The company operates multiple channels, including CBS 8, ABC32, CW Montgomery, and MeTV, ensuring a broad reach within its market. With a team of approximately 33 employees, WAKA Action 8 News remains committed to serving its viewers and adapting to the evolving media landscape.

13. Wvtm-tv

• Website: wvtm13.com
• Ownership type: Corporate
• Headquarters: Birmingham, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: December 2014
• Founded year: 1949
• Headcount: 51-200
• LinkedIn: wvtm-tv

WVTM-TV, operating under the brand WVTM 13, is a news organization based in Birmingham, Alabama, founded in 1949. The station primarily focuses on delivering local news, weather updates, and sports coverage to the Birmingham and Tuscaloosa areas. It engages its audience through various media platforms, including television and online content. WVTM-TV is part of Hearst Television, which enhances its operational capabilities and reach. The station actively participates in community events and encourages viewer interaction through contests and local initiatives. Its commitment to providing timely and relevant information makes it a vital source of news for its viewers, reflecting its role in the local broadcasting industry.

14. Right Side Broadcasting Network

• Website: rsbnetwork.com
• Ownership type: Private
• Headquarters: Auburn, Alabama, United States (USA)
• Founded year: 2015
• Headcount: 11-50
• LinkedIn: right-side-broadcasting-network

Right Side Broadcasting Network (RSBN) is a private media company based in Auburn, Alabama, established in 2015. It specializes in conservative news and commentary, providing a platform for live shows, podcasts, and articles that reflect alternative media perspectives, particularly in the realms of politics and culture. RSBN's programming features a variety of shows, including 'The Right View with Lara Trump' and 'The Michael Savage Show,' which attract viewers interested in conservative viewpoints. The network encourages viewer donations and sells merchandise, indicating a business model that relies on audience engagement and support. RSBN has positioned itself as a significant player in the online broadcasting space, appealing to a dedicated audience that seeks content aligned with their values.

15. WBRC 6 News

• Website: wbrc.com
• Ownership type: Private
• Headquarters: Birmingham, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1928
• Headcount: 51-200
• LinkedIn: wbrc-fox6-news

WBRC 6 News is a private media company based in Birmingham, Alabama, specializing in broadcasting news and weather updates. Established in 1928, it has built a reputation for delivering timely and relevant information to local residents and businesses. The company operates through multiple platforms, including live streaming services, which allow viewers to access news content in real-time. WBRC is also involved in community engagement initiatives, such as the 'Call for Action' program, which helps resolve consumer issues. With a dedicated team of journalists, WBRC focuses on local stories, weather forecasts, and investigative reporting, making it a significant player in the regional broadcasting industry.

16. Fox54

• Website: fox54.com
• Ownership type: Private
• Headquarters: Huntsville, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1984
• Headcount: 11-50
• LinkedIn: wzdx-tv

Fox54, operating under the brand WZDX, is a media company based in Huntsville, Alabama, founded in 1984. The company specializes in delivering news, weather updates, and sports coverage tailored to the local community. Through its broadcasting services and online platforms, Fox54 engages with residents, ensuring they stay informed about significant events and conditions affecting their lives. The company has established a presence in the local market, focusing on high school sports, community events, and relevant news stories that resonate with the Huntsville audience. Fox54's commitment to local journalism and community involvement underscores its role in the media industry.

17. WTVY News 4

• Website: wtvy.com
• Ownership type: Private
• Headquarters: Dothan, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1955
• Headcount: 51-200
• LinkedIn: wtvy

WTVY News 4 is a private media company based in Dothan, Alabama, that has been operational since 1955. It specializes in news broadcasting, weather updates, and community information tailored for the residents of the Wiregrass area. The company utilizes multiple platforms, including television broadcasts and mobile applications, to ensure timely and relevant information reaches its audience. WTVY is dedicated to community engagement, featuring programs that highlight local heroes, educational initiatives, and health awareness. The station also covers a range of topics from local sports to significant weather events, making it a vital source of information for its viewers. With a team of dedicated journalists, WTVY strives to inform and connect with the community it serves, reinforcing its role as a trusted local news source.

18. ABC 33/40, Birmingham

• Website: abc3340.com
• Ownership type: Private
• Headquarters: Birmingham, Alabama, United States (USA)
• Employee distribution: United States (USA) 87%, India 6%, United Kingdom (UK) 3%, Other 3%
• Founded year: 1996
• Headcount: 51-200
• LinkedIn: abc-3340

ABC 33/40, based in Birmingham, Alabama, is a private media company founded in 1996. It specializes in providing news, weather, and sports coverage tailored to the Birmingham community. The company serves local residents by delivering timely updates through various platforms, including a dedicated weather app and online news articles. ABC 33/40 is committed to keeping its audience informed about local events, weather conditions, and sports activities, making it a vital source of information for the community. The company employs a team of professionals dedicated to producing quality content that resonates with its viewers, ensuring that it remains a relevant player in the broadcasting industry.

19. Digio Strategies

• Website: digiostrategies.com
• Ownership type: Private
• Headquarters: Dothan, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2022
• Headcount: 51-200
• LinkedIn: digiostrategies

Digio Strategies is a marketing agency based in Dothan, Alabama, founded in 2022. The company specializes in both traditional and digital marketing solutions, with a strong emphasis on radio advertising and podcasts. They operate several radio stations across Jackson, Meridian, and Dothan, bringing over 60 years of combined experience in broadcasting to local businesses. Digio Strategies aims to enhance brand presence and drive sales growth for its clients through customized marketing strategies. Their in-house agency, Data Street Marketing, complements their broadcasting services by providing tailored digital marketing solutions. This combination of radio and digital marketing allows them to effectively serve the needs of businesses in their local markets, helping clients achieve a strong return on investment.

20. AVO Multimedia Services

• Website: avocrew.com
• Ownership type: Private
• Headquarters: Huntsville, Alabama, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1989
• Headcount: 1-10
• LinkedIn: avo-communications-inc.

AVO Multimedia Services, based in Huntsville, Alabama, is a video production company founded in 1989. The company was established by Keith Matthews and Glynis Little while they were students at Alabama A&M University. Initially, they provided VHS copies of special events, quickly gaining a reputation for quality and value. Over the years, AVO has expanded its offerings to include video production, commercial photography, and live event services. They have worked with a range of clients, from Fortune 500 companies to political campaigns and non-profit organizations. Their portfolio showcases a commitment to high-quality visual storytelling, and they have produced over 5,000 videos, demonstrating their extensive experience in the industry. AVO Multimedia Services operates primarily in the southeastern United States, serving areas such as Huntsville, Birmingham, Nashville, and Chattanooga.

Broadcasting Companies Insights: Key Companies in Alabama

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