Top 19 Market Research Companies in Maryland
Top 19 Market Research Companies in Maryland
Market research companies in Maryland play a crucial role in providing insights that drive business strategies. These firms analyze consumer behaviors and market trends, offering reports, customized research services, and analytics tailored to their clients' needs. With the shift towards digitalization, many companies have adapted by utilizing advanced methodologies and technologies for data collection and analysis. As businesses become increasingly data-driven, the demand for reliable market research is set to grow, emphasizing the need for transparency and innovation in the services offered by these firms.
This list showcases 19 market research companies based in Maryland, varying in size from small to large. Established from 1960 to 2017, these firms specialize in sectors ranging from healthcare to real estate. Headquartered in locations like Bethesda and Rockville, they provide vital services such as custom research, data analysis, and industry-specific insights that cater to various client needs.
Read on to explore the top market research companies in Maryland.
Top 19 Market Research Companies in Maryland
1. Fact.MR
- Website: factmr.com
- Ownership type: Private
- Headquarters: Rockville, Maryland, United States (USA)
- Employee distribution: India 90%, United States (USA) 6%, United Arab Emirates 3%
- Founded year: 2017
- Headcount: 201-500
- LinkedIn: factmr
Fact.MR is a market research and consulting company based in Rockville, Maryland, founded in 2017. The firm specializes in providing insights and reports across various industries, including automotive, healthcare, consumer goods, and technology. With a team of over 400 analysts and consultants, Fact.MR publishes more than 1,000 reports each year, ensuring that their clients receive up-to-date and relevant information. The company serves a global clientele, with 80% of its clients being part of the Fortune 1000. Their services include bespoke consulting, social media analysis, and continuous updates to their published reports, which now include insights related to the impact of COVID-19. Fact.MR's commitment to understanding market dynamics and consumer sentiment positions them as a significant player in the market research industry.
2. The Freedonia Group
- Website: freedoniagroup.com
- Ownership type: Corporate
- Headquarters: North Bethesda, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Latest funding: February 2016
- Founded year: 1985
- Headcount: 51-200
- LinkedIn: freedonia-group
The Freedonia Group, based in North Bethesda, Maryland, is a market research firm that has been operational since 1985. The company specializes in providing in-depth industry analysis and insights across a variety of sectors, including automotive, chemicals, healthcare, and construction. With a team of experienced analysts, economists, and editors, Freedonia produces data-rich reports that help clients make informed business decisions. Their offerings include off-the-shelf reports, custom research services, and subscriptions to extensive collections of market intelligence. The firm serves a wide range of clients, from Fortune 1000 companies to government agencies, showcasing its capability to cater to both large corporations and smaller entities. Freedonia's commitment to quality and accuracy has made it a trusted source of market intelligence, often cited by major media outlets and trade journals.
3. Collage Group
- Website: collagegroup.com
- Ownership type: Venture Capital
- Headquarters: Bethesda, Maryland, United States (USA)
- Employee distribution: United States (USA) 63%, India 29%, Pakistan 4%, Other 4%
- Latest funding: $25.0M, June 2022
- Founded year: 2009
- Headcount: 51-200
- LinkedIn: collagegroup
Collage Group, founded in 2009 and based in Bethesda, Maryland, is a market research firm that specializes in cultural intelligence. The company focuses on understanding consumer behavior across various demographic segments, including multicultural groups, LGBTQ+ communities, and different generations. Their services include consumer insights, brand insights, and a cultural intelligence engine designed to help businesses refine their marketing strategies and improve brand engagement. Collage Group serves clients across multiple industries, providing tailored insights that drive growth and enhance brand loyalty. The firm has also attracted significant venture capital funding, with a reported amount of $25 million in June 2022, reflecting its potential for continued expansion and relevance in the market research field.
4. M&rr
- Website: m-rr.com
- Ownership type: Private
- Headquarters: Frederick, Maryland, United States (USA)
- Founded year: 1989
- Headcount: 11-50
- LinkedIn: marketing-%26-research-resources-inc.
M&rr, known as PROOF Insights, is a market research firm based in Frederick, Maryland, established in 1989. With a team of 23 employees, the company specializes in custom research solutions tailored to the healthcare and consumer markets. PROOF Insights prides itself on delivering personalized, actionable insights that help clients navigate complex market challenges. They employ a variety of research methodologies to ensure that their findings are not just data points but are transformed into strategic recommendations. Over the years, they have completed thousands of projects across multiple continents, showcasing their extensive experience in the industry. Their client base includes notable brands, and they have built a reputation for being a trusted partner in market research, emphasizing a commitment to understanding client needs and delivering results that drive informed decision-making.
5. PROOF Insights
- Website: proof-insights.com
- Ownership type: Private
- Headquarters: Frederick, Maryland, United States (USA)
- Founded year: 1989
- Headcount: 11-50
- LinkedIn: marketing-%26-research-resources-inc.
PROOF Insights, based in Frederick, Maryland, is a private market research firm founded in 1989. With a team of 26 employees, the company specializes in custom research solutions for businesses in the consumer and healthcare sectors. They pride themselves on delivering personalized service and innovative methodologies, which help clients make informed decisions based on thorough data analysis. Over the years, PROOF Insights has completed thousands of research projects, showcasing their extensive experience and expertise in the field. Their approach emphasizes clarity and actionable insights, ensuring that clients receive not just data, but meaningful recommendations that can drive strategic decisions. The firm has built a reputation for being a trusted partner, consistently exceeding client expectations and adapting to the evolving needs of the market.
6. Baltimore Research - A Schlesinger Company
- Website: baltimoreresearch.com
- Ownership type: Corporate
- Headquarters: Baltimore, Maryland, United States (USA)
- Latest funding: December 2023
- Founded year: 1960
- Headcount: 51-200
- LinkedIn: baltimore-research
Baltimore Research - A Schlesinger Company, also known as Sago, is a market research firm based in Baltimore, Maryland. Established in 1960, the company has built a reputation for providing innovative data collection and research services. Sago specializes in both qualitative and quantitative research methodologies, catering to a wide array of industries such as consumer packaged goods, financial services, media technology, and healthcare. Their services include audience recruitment, automated research platforms, and global qualitative and quantitative research. Sago's emphasis on technology, particularly through tools like Methodify and QualBoard, reflects their commitment to enhancing the research process. With a workforce of 51-200 employees, they maintain a consultative approach to help clients connect with their target audiences effectively.
7. RCLCO Real Estate Consulting
- Website: rclco.com
- Ownership type: Private
- Headquarters: Bethesda, Maryland, United States (USA)
- Employee distribution: United States (USA) 98%, Other 2%
- Founded year: 1967
- Headcount: 51-200
- LinkedIn: rclco
RCLCO Real Estate Consulting, founded in 1967 and based in Bethesda, Maryland, is a private consulting firm that specializes in real estate economics and management consulting. With a workforce of approximately 106 employees, RCLCO provides a comprehensive suite of services that includes market research, financial modeling, and strategic planning. The firm caters primarily to institutional investors and real estate companies, helping them make informed decisions in a fluctuating market. RCLCO's expertise is evident in their focus on development feasibility, fiscal and economic impact analyses, and consumer research. They also engage in management consulting, offering strategic planning and organizational consulting tailored to the real estate sector. Their commitment to research is highlighted by their publications and participation in industry events, which further solidify their role as a trusted advisor in the real estate investment community.
8. Marketbridge
- Website: marketbridge.com
- Ownership type: Private
- Headquarters: Bethesda, Maryland, United States (USA)
- Employee distribution: United States (USA) 76%, Canada 23%
- Founded year: 1991
- Headcount: 201-500
- LinkedIn: marketbridge
Marketbridge, founded in 1991 and based in Bethesda, Maryland, is a consulting firm that specializes in growth consulting and marketing services. With a workforce of approximately 251 employees, the company offers a range of solutions that include go-to-market (GTM) consulting, marketing science, and technology solutions. Their approach is designed to enhance business performance and customer engagement across various industries, including technology, healthcare, financial services, industrial, and consumer sectors. Marketbridge's expertise lies in developing tailored strategies that help clients navigate complex market dynamics. They focus on areas such as marketing effectiveness, audience insights, and operational optimization, which are critical for businesses aiming to improve their market positioning. The firm has not reported any recent funding, indicating a stable operational model without external financial backing.
9. Washington CORE
- Website: wcore.com
- Ownership type: Private
- Headquarters: Bethesda, Maryland, United States (USA)
- Employee distribution: United States (USA) 92%, Hong Kong S.A.R 8%
- Founded year: 1995
- Headcount: 11-50
- LinkedIn: washington-core
Washington CORE, established in 1995 and based in Bethesda, Maryland, is an independent research and consulting firm. The company provides strategic research analysis and advisory services across various sectors, including energy, healthcare, technology, and public policy. With a team of experts and a global network, Washington CORE delivers tailored solutions to help clients address their unique challenges. They have worked with a wide range of clients, from government agencies to private sector companies, and have successfully completed over 30,000 projects. Their services include market and technology research, policy analysis, and corporate strategic advisory, making them a significant player in the market research industry.
10. Health Analytics, LLC
- Website: healthanalytics.com
- Ownership type: Private
- Headquarters: Clarksville, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2005
- Headcount: 11-50
- LinkedIn: health-analytics-llc
Health Analytics, LLC, founded in 2005 and based in Clarksville, Maryland, is a consulting firm that specializes in health economics and outcomes research (HEOR). The company provides a range of services aimed at helping pharmaceutical and medical device manufacturers generate evidence to support their market access strategies. Their offerings include evidence generation planning, research study design, and translating scientific findings into market access intelligence. Health Analytics collaborates closely with clients to identify evidence gaps and develop comprehensive research plans that address specific market needs. Their team consists of experts in data analytics and research, ensuring that clients receive informed and strategic guidance. The firm has built a reputation for its commitment to research integrity and collaboration across various stakeholders in the healthcare industry.
11. EurekaFacts
- Website: eurekafacts.com
- Ownership type: Private
- Headquarters: Rockville, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2003
- Headcount: 11-50
- LinkedIn: eurekafacts-llc
EurekaFacts is a research firm based in Rockville, Maryland, established in 2003. The company specializes in providing smart research solutions that include data collection, analytics, and strategic insights tailored for government, nonprofit, and commercial organizations. With a team of 28 employees, EurekaFacts employs a variety of methodologies and technologies to deliver actionable insights that inform strategy and enhance stakeholder engagement. Their services range from qualitative research to user experience studies, and they have developed specific products like ExpressQual for expedited qualitative research and Membership Matters for surveying association members. The firm is ISO 20252 certified, ensuring that their research processes meet high standards of quality and reliability. EurekaFacts has also been recognized for its commitment to community involvement and ethical research practices, further solidifying its position in the market research sector.
12. Westat
- Website: westat.com
- Ownership type: Private
- Headquarters: Rockville, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 1963
- Headcount: 1001-5000
- LinkedIn: westat
Westat is an employee-owned professional services corporation based in Rockville, Maryland, founded in 1963. The company specializes in research services across various sectors, including health, education, and social policy. With a workforce of over 3,500 employees, Westat is dedicated to providing evidence-based insights and consulting to both government agencies and private businesses. Their research methodologies are comprehensive, ensuring high-quality data collection and analysis. Westat's focus areas include behavioral health, clinical research, public health, and transportation, among others. They have a strong track record of conducting large-scale surveys and evaluations, which are crucial for informing policy and improving program effectiveness. Their commitment to social responsibility and ethical research practices further enhances their reputation in the industry.
13. Research Director Inc.
- Website: researchdirectorinc.com
- Ownership type: Private
- Headquarters: Annapolis, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 1991
- Headcount: 11-50
- LinkedIn: researchdirectorinc
Research Director Inc., founded in 1991 and based in Annapolis, Maryland, is a consulting firm that focuses on the radio industry. With a team of approximately 21 employees, the company provides a range of services including programming and ratings analysis tools, sales solutions, and market research services. Their offerings are designed to help radio stations and advertising agencies enhance their ratings and revenue through strategic insights and tailored reports. Research Director Inc. has developed proprietary analysis tools that allow clients to interpret data effectively, enabling them to make informed decisions quickly. Their commitment to empowering clients in the radio sector has established them as a trusted partner in maximizing the effectiveness of radio advertising and programming.
14. Evidera
- Website: evidera.com
- Ownership type: Corporate
- Headquarters: Bethesda, Maryland, United States (USA)
- Employee distribution: United States (USA) 36%, United Kingdom (UK) 29%, India 8%, Other 27%
- Latest funding: August 2016
- Founded year: 2013
- Headcount: 501-1000
- LinkedIn: evidera
Evidera, founded in 2013 and based in Bethesda, Maryland, is a consulting firm that specializes in healthcare solutions. The company focuses on generating real-world evidence, conducting patient-centered research, and providing market access consulting. Evidera serves a wide range of clients, including biopharmaceutical and biotechnology companies, helping them to demonstrate the effectiveness and value of their products. With a global footprint and a multidisciplinary team, Evidera supports clients throughout the product lifecycle, from early development to post-marketing. The firm has a strong emphasis on integrating scientific expertise with operational capabilities, which allows it to deliver tailored evidence generation strategies. Evidera has partnered with numerous top-tier pharmaceutical companies and has a significant track record in health technology assessments and regulatory submissions.
15. Pharmerit - an OPEN Health Company
- Website: pharmerit.com
- Ownership type: Corporate
- Headquarters: Bethesda, Maryland, United States (USA)
- Latest funding: November 2019
- Founded year: 2000
- Headcount: 51-200
- LinkedIn: pharmerit
Pharmerit, now integrated into OPEN Health, is a healthcare consulting firm based in Bethesda, Maryland. Founded in 2000, the company has carved out a niche in health economics and outcomes research (HEOR), focusing on market access and patient engagement strategies. Pharmerit collaborates with biopharma clients to provide strategic insights that help navigate the complexities of healthcare systems. Their expertise lies in generating real-world evidence and conducting market research that informs product development and commercialization strategies. The firm has built a reputation for delivering tailored solutions that address the unique challenges faced by their clients in the biopharma sector. Pharmerit has not reported any recent funding, indicating a stable operational model within the OPEN Health framework.
16. Ranc
- Website: ranc.info
- Ownership type: Private
- Headquarters: Upper Marlboro, Maryland, United States (USA)
- Founded year: 2009
- Headcount: 1-10
- LinkedIn: hubzone-central
Ranc, founded in 2009 and based in Upper Marlboro, Maryland, is a private market research company that specializes in automated apartment market survey reports. The firm serves real estate professionals and organizations by providing timely and accurate market data, which is crucial for informed decision-making in property management and investment. Ranc operates a digital platform that facilitates easy access to its services, allowing clients to obtain market insights without the need for traditional competitive calls. This innovative approach positions Ranc as a valuable resource for those in the real estate sector looking to enhance their market understanding and operational efficiency.
17. Emerald Consulting Group
- Website: emeraldjhu.com
- Ownership type: Private
- Headquarters: Baltimore, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2022
- Headcount: 11-50
- LinkedIn: emerald-consulting-group-jhu
Emerald Consulting Group is a technology consulting firm based in Baltimore, Maryland, founded in April 2022 by undergraduates from Johns Hopkins University. The firm specializes in technology consulting and business analytics services, particularly for the life sciences sector. With a team of 23 employees, Emerald focuses on providing high-quality solutions in software development, mobile application design, and notably, comprehensive market research. Their market research services are designed to assist clients in the medical devices, biotechnology, and pharmaceuticals industries by analyzing large datasets to uncover market opportunities and strategic insights. The firm aims to support businesses in enhancing their technological capabilities and market strategies, leveraging the expertise of its consultants who come from various academic backgrounds, including economics, public health, and biomedical engineering.
18. TTi Health Research & Economics
- Website: tti-research.com
- Ownership type: Private
- Headquarters: Westminster, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2011
- Headcount: 11-50
- LinkedIn: tti-health-research
TTi Health Research & Economics is a consulting firm based in Westminster, Maryland, established in 2011. With a team of 25 professionals, the company specializes in healthcare consulting, focusing on precision medicine and MedTech market access. They offer a comprehensive suite of services that includes clinical research, market access strategies, and health economics consulting. Their expertise helps clients demonstrate the value of their technologies and navigate the complexities of the healthcare market. TTi works with a variety of medical technologies across the product lifecycle, assisting clients from startups to larger corporations in developing effective market strategies. Their commitment to improving human health is evident in their approach to providing actionable insights and evidence generation, which are crucial for successful market entry and adoption of medical technologies.
19. Econometrica, Inc.
- Website: econometricainc.com
- Ownership type: Private
- Headquarters: Bethesda, Maryland, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 1998
- Headcount: 51-200
- LinkedIn: econometrica-inc.
Econometrica, Inc. is a consulting firm based in Bethesda, Maryland, founded in 1998. With a workforce of 51-200 employees, the company provides research and management services across multiple sectors, including data analytics, healthcare, housing, and communications. Econometrica collaborates with government agencies, businesses, and nonprofits to deliver tailored solutions aimed at enhancing program effectiveness and facilitating policy implementation. Their expertise spans various areas such as health policy research, quality improvement, and economic analysis. Econometrica is recognized for its commitment to high-quality program evaluations and has developed a reputation for delivering actionable insights that support decision-making processes. The firm has not reported any funding, indicating a stable operational model without external financial backing.
Market Research Insights: Key Companies in Maryland
Company | Headquarter | Size | Founded | Ownership |
---|---|---|---|---|
Fact.MR | Rockville, Maryland, United States (USA) | 201-500 | 2017 | Private |
The Freedonia Group | North Bethesda, Maryland, United States (USA) | 51-200 | 1985 | Corporate |
Collage Group | Bethesda, Maryland, United States (USA) | 51-200 | 2009 | Venture Capital |
M&rr | Frederick, Maryland, United States (USA) | 11-50 | 1989 | Private |
PROOF Insights | Frederick, Maryland, United States (USA) | 11-50 | 1989 | Private |
Baltimore Research - A Schlesinger Company | Baltimore, Maryland, United States (USA) | 51-200 | 1960 | Corporate |
RCLCO Real Estate Consulting | Bethesda, Maryland, United States (USA) | 51-200 | 1967 | Private |
Marketbridge | Bethesda, Maryland, United States (USA) | 201-500 | 1991 | Private |
Washington CORE | Bethesda, Maryland, United States (USA) | 11-50 | 1995 | Private |
Health Analytics, LLC | Clarksville, Maryland, United States (USA) | 11-50 | 2005 | Private |
EurekaFacts | Rockville, Maryland, United States (USA) | 11-50 | 2003 | Private |
Westat | Rockville, Maryland, United States (USA) | 1001-5000 | 1963 | Private |
Research Director Inc. | Annapolis, Maryland, United States (USA) | 11-50 | 1991 | Private |
Evidera | Bethesda, Maryland, United States (USA) | 501-1000 | 2013 | Corporate |
Pharmerit - an OPEN Health Company | Bethesda, Maryland, United States (USA) | 51-200 | 2000 | Corporate |
Ranc | Upper Marlboro, Maryland, United States (USA) | 1-10 | 2009 | Private |
Emerald Consulting Group | Baltimore, Maryland, United States (USA) | 11-50 | 2022 | Private |
TTi Health Research & Economics | Westminster, Maryland, United States (USA) | 11-50 | 2011 | Private |
Econometrica, Inc. | Bethesda, Maryland, United States (USA) | 51-200 | 1998 | Private |
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