The auto insurance sector in Alabama is characterized by a mix of independent agencies and larger firms offering a range of coverage options. Companies provide essential products, including liability, collision, and comprehensive insurance, tailored to individual and commercial needs. As technology evolves, insurers are adopting digital tools to enhance customer engagement and streamline claims. The industry is increasingly focused on risk management, preventing losses, and promoting safer driving practices as they navigate claims in response to changing traffic patterns and legislation.


The companies listed vary in size, with many established since the early 20th century. From small, local agencies like Pritchett-Moore Insurance to larger entities such as Alfa Insurance, the companies have distinct specializations, offering personal, commercial, and even niche coverage options. Predominantly located in Montgomery and mobile hubs, these firms emphasize community engagement and tailored solutions for their clients, reflecting their deep roots and commitment to the Alabama market.


Continue reading to discover Alabama's top auto insurance companies.


Top 19 Auto Insurance Companies in Alabama


1. Alfa Insurance

  • Website: alfainsurance.com
  • Ownership type: Private
  • Headquarters: Montgomery, Alabama, United States (USA)
  • Employee distribution: United States (USA) 98%, Other 2%
  • Founded year: 1946
  • Headcount: 1001-5000
  • LinkedIn: alfa-insurance

Alfa Insurance, founded in 1946 and headquartered in Montgomery, Alabama, is a private insurance provider that offers a variety of insurance products, including auto, home, life, farm, and health insurance. The company primarily serves customers in Alabama, Georgia, and Mississippi, emphasizing personalized service and community engagement. Alfa Insurance has established a reputation for customer satisfaction, recently being named the top auto insurer in the Southeast by J.D. Power in 2024. This recognition highlights their focus on delivering quality service and effective claims handling. With a workforce of over 2,000 employees, Alfa Insurance operates numerous service centers across its core states, ensuring accessibility and support for its policyholders. The company is also affiliated with the Alabama Farmers Federation, which enhances its community ties and outreach efforts. Alfa's commitment to integrity, family values, and community service underpins its operations, making it a notable player in the insurance industry.


2. Pritchett-Moore Insurance, Inc.

  • Website: pm-insurance.com
  • Ownership type: Private
  • Headquarters: Tuscaloosa, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1934
  • Headcount: 51-200
  • LinkedIn: pm-insurance

Pritchett-Moore Insurance, Inc. is an insurance agency based in Tuscaloosa, Alabama, with a history dating back to 1934. The company specializes in a wide array of insurance products, including auto, home, life, and commercial insurance. They cater to both individual consumers and businesses, providing customized insurance solutions designed to mitigate various risks and financial losses. As an independent agency, Pritchett-Moore emphasizes a client-centric approach, ensuring that each policy is tailored to meet the specific needs of their clients. Their team is dedicated to fostering long-term relationships, which enhances their ability to serve clients effectively. The agency's commitment to quality service and comprehensive coverage options positions them as a relevant player in the auto insurance market.


3. South Shore Insurance Agency


South Shore Insurance Agency, founded in 2012 and based in Foley, Alabama, is a privately owned independent insurance agency. The agency specializes in a wide array of insurance products, including homeowners, auto, and flood insurance, catering to both individual consumers and businesses. With a team of 19 employees, South Shore Insurance Agency prides itself on providing personalized service and tailored insurance solutions to meet the unique needs of its clients. They operate across several states, including Alabama, Mississippi, Florida, South Carolina, and Tennessee, and have established relationships with multiple reputable insurance carriers. This allows them to offer competitive pricing and comprehensive coverage options. The agency is also committed to community involvement, exemplified by initiatives like the Great Turkey Drive and environmental efforts such as sponsoring oyster gardening programs to improve local ecosystems.


4. Starke Agency

  • Website: starkeagency.com
  • Ownership type: Private
  • Headquarters: Montgomery, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1929
  • Headcount: 11-50
  • LinkedIn: starke-agency-inc-

Starke Agency, LLC is an insurance agency based in Montgomery, Alabama, with a history that spans over 90 years. Founded in 1929, the agency specializes in providing a variety of insurance and risk management solutions tailored for both individuals and businesses. Their product lineup includes business insurance, home insurance, life insurance, and notably, auto insurance. Starke Agency prides itself on its thorough approach to risk management, ensuring that clients receive comprehensive coverage that meets their specific needs. The agency has built a solid reputation for financial stability and independence, which is critical in the insurance sector. Furthermore, Starke Agency is actively involved in community initiatives, reflecting their commitment to corporate social responsibility. They have a dedicated team with various professional designations, underscoring their expertise in the field. This combination of experience, community engagement, and a focus on customer service positions Starke Agency as a relevant player in the insurance market.


5. The Insurance Center of Tuscaloosa


The Insurance Center of Tuscaloosa is an independent insurance agency based in Tuscaloosa, Alabama, established in 1957. With a team of 11 to 50 employees, the agency specializes in a variety of insurance products, including auto, home, life, business, health, and recreational insurance. They cater to both individual consumers and businesses, providing customized insurance solutions designed to manage risks and protect assets. Their local expertise allows them to understand the unique needs of their community, and they pride themselves on delivering exceptional customer service. The agency's focus on affordability and quality coverage options makes them a notable player in the insurance market, particularly in the auto insurance segment, where they offer comprehensive protection tailored to the needs of their clients.


6. Byars|Wright Insurance

  • Website: byarswright.com
  • Ownership type: Family Owned
  • Headquarters: Jasper, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1946
  • Headcount: 51-200
  • LinkedIn: byars-wright-insurance

Byars|Wright Insurance, established in 1946, is an independent insurance agency based in Jasper, Alabama. The agency specializes in providing a wide array of insurance services tailored to both businesses and individuals. Their offerings include commercial auto insurance, which caters to the needs of businesses requiring vehicle coverage. Byars|Wright operates multiple offices across Alabama, demonstrating a strong local presence. The agency prides itself on fostering relationships with clients, ensuring that their insurance solutions are customized to meet specific needs. As part of Higginbotham, one of the largest independent insurance firms in the United States, Byars|Wright benefits from extensive resources while maintaining a personal touch in service delivery. The agency has been recognized as a Best Practices Agency by the Independent Insurance Agents and Brokers of America and has consistently ranked among the Best Companies to Work For in Alabama, reflecting its commitment to both client satisfaction and employee welfare.


7. Slingluff United Insurance

  • Website: slingluffunited.com
  • Ownership type: Private
  • Headquarters: Dothan, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1928
  • Headcount: 11-50
  • LinkedIn: slingluffunitedinsurance

Slingluff United Insurance, based in Dothan, Alabama, has been serving the insurance needs of individuals and businesses since its establishment in 1928. The agency offers a variety of insurance products, including auto, home, business, and life insurance. With a team of 22 employees, Slingluff United emphasizes personalized service and strong customer relationships, viewing clients as neighbors and friends rather than mere policyholders. Their commitment to tailoring insurance coverage to meet specific needs is evident in their auto insurance offerings, which cover a range of vehicles from cars to motorcycles and RVs. As an independent agency, Slingluff United partners with over 30 insurance carriers, providing clients with competitive pricing and a broad selection of options. Their long history and dedication to customer service position them as a relevant player in the insurance industry.


8. Peck-Glasgow Insurance Agency


Peck-Glasgow Insurance Agency, based in Hartselle, Alabama, has been serving the insurance needs of individuals and businesses since its inception in 1922. As an independent insurance agency, it specializes in a wide array of personal and commercial insurance products, with a strong emphasis on auto insurance. The agency prides itself on its ability to understand the unique needs of its clients, offering tailored insurance solutions that provide protection against various risks. With a team of experienced professionals, Peck-Glasgow has built a robust network of insurance carriers, enabling them to present clients with competitive rates and options. Their commitment to customer service is evident in their long-standing relationships with clients, as well as their proactive approach to claims and policy management. The agency operates multiple locations across Alabama, further enhancing its accessibility and service delivery to the local community.


9. Palomar Insurance Corporation

  • Website: palomarins.com
  • Ownership type: Private
  • Headquarters: Montgomery, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1954
  • Headcount: 51-200
  • LinkedIn: palomar-insurance-corporation

Palomar Insurance Corporation, based in Montgomery, Alabama, has been a fixture in the insurance industry since its founding in 1954. With a workforce of approximately 109 employees, the company operates multiple offices across Alabama, Georgia, and Mississippi. Palomar Insurance provides a wide array of insurance services, including commercial, transportation, and personal insurance. Their personal insurance offerings include home, auto, watercraft, life, and pet insurance, demonstrating their capability to serve individual consumers effectively. The company prides itself on delivering tailored insurance solutions and maintaining a strong commitment to customer service, which has helped them build lasting relationships with clients. Palomar Insurance is recognized for its community involvement, supporting various local organizations and initiatives, further solidifying its role as a responsible corporate citizen in the regions it serves.


10. Aligned Insurance Agency


Aligned Insurance Agency, based in Gadsden, Alabama, is a family-owned insurance agency founded in 2020. The agency provides a variety of insurance products, including personal and business insurance, workers' compensation, and HR services. With a team of 11 to 50 employees, Aligned Insurance focuses on helping both businesses and individual consumers manage risks and protect against financial losses through tailored insurance solutions. The agency emphasizes personalized service and aims to build long-lasting relationships with clients. Although it offers auto insurance among its personal insurance products, its broader focus on business insurance and HR services may dilute its positioning specifically within the auto insurance sector.


11. Walker Insurance Agency

  • Website: walkerins.biz
  • Ownership type: Private
  • Headquarters: Daphne, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 2016
  • Headcount: 1-10
  • LinkedIn: walker-insurance-agency-bama

Walker Insurance Agency, located in Daphne, Alabama, is an independent insurance agency that provides a wide array of personal and commercial insurance products. Established in 2016, the agency has quickly become a trusted resource for individuals and businesses in South Alabama and surrounding states. Walker Insurance Agency specializes in auto insurance, among other offerings, and works with a variety of A-rated national and regional carriers to ensure clients receive competitive coverage tailored to their unique needs. The agency prides itself on its customer service and community involvement, with team members actively participating in local organizations and events. This engagement not only enhances their local presence but also reflects their commitment to understanding and addressing the specific insurance requirements of their clientele.


12. Burkholder Insurance, Inc.

  • Website: burkholderins.com
  • Ownership type: Family Owned
  • Headquarters: Mobile, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1951
  • Headcount: 11-50
  • LinkedIn: burkholder-insurance-inc

Burkholder Insurance, Inc. is an independent insurance agency based in Mobile, Alabama, established in 1951. The agency serves individuals, families, and businesses across South Alabama and neighboring states, offering a comprehensive range of personal and commercial insurance services. Their product lineup includes auto, home, and commercial insurance, reflecting their commitment to meeting the varied needs of their clients. As a family-owned business, Burkholder Insurance emphasizes personalized service and client relationships. They are a partner of Higginbotham, one of the largest independent insurance firms in the nation, which allows them to leverage extensive resources while maintaining a local touch. This partnership enhances their ability to provide tailored insurance solutions and support to their clients, ensuring they are well-protected in various aspects of life and business.


13. Lyon Fry Cadden Insurance Inc

  • Website: lyonfrycadden.com
  • Ownership type: Corporate
  • Headquarters: Mobile, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Latest funding: April 2022
  • Founded year: 1905
  • Headcount: 11-50
  • LinkedIn: lyon-fry-cadden-insurance-inc

Lyon Fry Cadden Insurance Inc, based in Mobile, Alabama, is a well-established insurance agency that has been serving clients since 1905. With a workforce of 27 employees, the agency specializes in a variety of insurance products, including personal and business insurance, as well as surety bonds. Their personal insurance offerings include auto insurance, which is a critical component of their service portfolio. Lyon Fry Cadden prides itself on its customer-centric approach, emphasizing ongoing support and tailored solutions to meet the unique needs of both individual and business clients. The agency has been recognized for its operational excellence by the Independent Agents of America, highlighting its reputation in the industry. In 2021, Lyon Fry Cadden partnered with Higginbotham, a significant player in the insurance sector, which further strengthens its service capabilities and market presence. This partnership allows Lyon Fry Cadden to leverage additional resources while maintaining its commitment to personalized service.


14. Goggans Insurance

  • Website: goggansinsurance.com
  • Ownership type: Private
  • Headquarters: Fort Payne, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1987
  • Headcount: 11-50
  • LinkedIn: goggans-insurance

Goggans Insurance, based in Fort Payne, Alabama, has been serving the insurance needs of individuals and businesses since its establishment in 1987. The agency provides a variety of insurance products, including auto, homeowners, life, and business insurance. With a team of knowledgeable professionals, Goggans Insurance emphasizes personalized service, aiming to create tailored insurance solutions that address the unique risks faced by their clients. Their focus on the Alabama market allows them to understand and meet the specific needs of local consumers and businesses. Goggans Insurance is dedicated to ensuring that their clients are adequately protected, reflecting a commitment to quality customer service and community engagement.


15. Harmon Dennis Bradshaw, Inc.


Harmon Dennis Bradshaw, Inc. is an independent insurance agency based in Montgomery, Alabama, with additional offices in Birmingham, Troy, and Duluth, Georgia. Founded in 1977, the company has built a reputation for providing comprehensive insurance solutions tailored to both businesses and individuals. Their offerings include personal insurance products such as auto insurance, home insurance, and motorcycle insurance, as well as a range of business insurance options. The agency prides itself on its customer-centric approach, emphasizing risk management and claims advocacy. With licenses to operate in all 50 states and Mexico, Harmon Dennis Bradshaw, Inc. serves a wide array of industries, including healthcare, construction, and non-profits. Their commitment to client service and risk management positions them as a reliable partner for those seeking insurance solutions.


16. Schneider Insurance Agency, Inc.


Schneider Insurance Agency, Inc. is a private insurance agency based in Mobile, Alabama, with a history spanning over 64 years. Founded in 1959, the agency specializes in providing a wide array of business and personal insurance solutions. They cater to both individual clients and businesses, helping them manage risks through customized insurance products. Schneider Insurance Agency prides itself on its independent status, which allows them to offer clients a variety of coverage options from multiple insurance providers. Their services include auto insurance, home insurance, and high net worth insurance, among others. The agency's commitment to client service is reflected in their positive client testimonials and their focus on building long-term relationships. With a team of experienced agents, Schneider Insurance Agency aims to deliver personalized advice and support to help clients navigate their insurance needs effectively.


17. Peacock Insurance

  • Website: peacockins.com
  • Ownership type: Private
  • Headquarters: Gardendale, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1979
  • Headcount: 1-10
  • LinkedIn: peacock-insurance

Peacock Insurance, based in Gardendale, Alabama, has been a trusted insurance agency since its inception in 1979. The company specializes in a wide array of insurance services, including auto, home, business, church, and non-profit insurance. With a small team of dedicated professionals, Peacock Insurance focuses on providing tailored insurance solutions to meet the unique needs of its clients. They serve a diverse clientele across Alabama and neighboring states, emphasizing their expertise in managing risks for both individuals and organizations. As an independent agency, Peacock Insurance is not tied to any single insurance provider, allowing them to offer competitive quotes from multiple carriers. This flexibility enables them to advocate effectively for their clients, ensuring they receive fair and prompt service when it comes to claims and policy management. Their commitment to customer satisfaction is reflected in numerous positive reviews, particularly regarding their auto insurance services, which are a significant part of their business.


18. Thompson Insurance, Inc.

  • Website: thomins.com
  • Ownership type: Family Owned
  • Headquarters: Montgomery, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 1963
  • Headcount: 11-50
  • LinkedIn: thompson-insurance-inc.

Thompson Insurance, Inc. is a family-owned insurance agency based in Montgomery, Alabama, with a history that dates back to 1963. With a team of approximately 31 employees, the agency specializes in a variety of insurance solutions, including business, employee benefits, and personal insurance. They cater to both businesses and individual consumers, helping them manage risks and protect their assets through customized insurance products. The agency prides itself on its strong community involvement and has received numerous awards over the years, reflecting its commitment to service excellence. Thompson Insurance, Inc. operates with a focus on personal insurance, which includes auto insurance, home insurance, and motorcycle insurance, making it a relevant player in the auto insurance market. Their independent status allows them to partner with various insurance companies, providing clients with a range of options tailored to their specific needs.


19. Schutz Insurance

  • Website: schutzinsurance.com
  • Ownership type: Private
  • Headquarters: Hartford, Alabama, United States (USA)
  • Employee distribution: United States (USA) 100%
  • Founded year: 2008
  • Headcount: 11-50
  • LinkedIn: schutz-insurance

Schutz Insurance Agency, founded in 2008 and based in Hartford, Alabama, is a private insurance agency that provides a wide array of insurance products, including personal, commercial, and farm & crop insurance. With a team of 11 to 50 employees, the agency prides itself on delivering personalized service to individuals, families, and businesses. Schutz Insurance operates multiple offices across Alabama and extends its services to clients in Florida, Georgia, Mississippi, and Tennessee. The agency's independence allows it to shop the insurance marketplace, ensuring clients receive the best possible combination of cost and coverage. Their focus on technology and efficient service delivery further enhances the client experience, making them a notable player in the insurance industry.



Auto Insurance Insights: Key Companies in Alabama


CompanyHeadquarterSizeFoundedOwnership
Alfa InsuranceMontgomery, Alabama, United States (USA)1001-50001946Private
Pritchett-Moore Insurance, Inc.Tuscaloosa, Alabama, United States (USA)51-2001934Private
South Shore Insurance AgencyFoley, Alabama, United States (USA)11-502012Private
Starke AgencyMontgomery, Alabama, United States (USA)11-501929Private
The Insurance Center of TuscaloosaTuscaloosa, Alabama, United States (USA)11-501957Private
Byars|Wright InsuranceJasper, Alabama, United States (USA)51-2001946Family Owned
Slingluff United InsuranceDothan, Alabama, United States (USA)11-501928Private
Peck-Glasgow Insurance AgencyHartselle, Alabama, United States (USA)11-501922Private
Palomar Insurance CorporationMontgomery, Alabama, United States (USA)51-2001954Private
Aligned Insurance AgencyGadsden, Alabama, United States (USA)11-502020Family Owned
Walker Insurance AgencyDaphne, Alabama, United States (USA)1-102016Private
Burkholder Insurance, Inc.Mobile, Alabama, United States (USA)11-501951Family Owned
Lyon Fry Cadden Insurance IncMobile, Alabama, United States (USA)11-501905Corporate
Goggans InsuranceFort Payne, Alabama, United States (USA)11-501987Private
Harmon Dennis Bradshaw, Inc.Montgomery, Alabama, United States (USA)51-2001977Private
Schneider Insurance Agency, Inc.Mobile, Alabama, United States (USA)11-501959Private
Peacock InsuranceGardendale, Alabama, United States (USA)1-101979Private
Thompson Insurance, Inc.Montgomery, Alabama, United States (USA)11-501963Family Owned
Schutz InsuranceHartford, Alabama, United States (USA)11-502008Private


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