The online market research companies in nan are pivotal in collecting and analyzing consumer and market data, driving informed decision-making across sectors. This industry includes firms of varying sizes, offering tools and insights that span qualitative and quantitative research methodologies. They support businesses in understanding consumer behavior, industry trends, and market conditions. As technology advances, online market research is evolving towards real-time analytics and AI-driven solutions, making data collection faster and more accurate. With the growing need for businesses to adapt quickly to consumer preferences, the industry is set for significant transformation.


This list features a blend of 26 notable online market research companies located in varying cities, predominantly in Europe, North America, and Asia. Founded between 1941 and 2015, these firms range from large corporations with extensive employee bases, such as Kantar and Dynata, to smaller, specialized entities like Panelbase and MindMiners. Services offered by these companies include consumer insights, advertising effectiveness research, and analytics, underscoring their specialization in delivering tailored market intelligence solutions.


Continue reading for insights into top online market research companies.


Top 26 Online Market Research Companies


1. Statista

  • Website: statista.com
  • Ownership type: Corporate
  • Headquarters: Hamburg, Hamburg, Germany
  • Employee distribution: Germany 80%, United States (USA) 9%, United Kingdom (UK) 5%, Other 6%
  • Latest funding: $62.2M, December 2015
  • Founded year: 2007
  • Headcount: 1001-5000
  • LinkedIn: statista

Statista GmbH, founded in 2007 and based in Hamburg, Germany, is a market research company that specializes in providing a comprehensive online portal for statistical data and market insights. With a workforce of approximately 1,435 employees, Statista serves a wide range of clients, including businesses, students, and researchers. The platform offers access to over a million statistics across various industries, such as advertising, e-commerce, and technology. Statista operates on a subscription model, allowing users to access detailed reports and custom research services tailored to their specific needs. The company has established itself as a significant player in the market research industry, providing essential data that supports informed decision-making for its clients.


2. Kantar

  • Website: kantar.com
  • Ownership type: Corporate
  • Headquarters: London, England, United Kingdom (UK)
  • Employee distribution: India 34%, United Kingdom (UK) 10%, United States (USA) 7%, Other 49%
  • Latest funding: Other (Debt), $1.9B, February 2025
  • Founded year: 1992
  • Headcount: 10001+
  • LinkedIn: kantar

Kantar Group Ltd., founded in 1992 and headquartered in London, is a prominent market research company that specializes in providing insights and consulting services across various industries. With a workforce of over 28,000 employees, Kantar operates globally, helping businesses understand consumer behavior and market trends. Their offerings include brand strategy, consumer insights, media effectiveness, and innovation in product development. Kantar's Worldpanel is particularly noteworthy, as it captures detailed consumer purchasing data, allowing brands to make informed decisions based on actual shopper behavior. The company has also received substantial funding, with a recent amount of approximately $1.86 billion, indicating strong investor confidence in their business model and growth potential. Kantar's commitment to understanding the nuances of consumer behavior makes it a valuable partner for organizations looking to drive growth and enhance their market strategies.


3. Mintel

  • Website: mintel.com
  • Ownership type: Private
  • Headquarters: London, England, United Kingdom (UK)
  • Employee distribution: United Kingdom (UK) 36%, United States (USA) 30%, China 8%, Other 25%
  • Founded year: 1972
  • Headcount: 1001-5000
  • LinkedIn: mintel

Mintel Group Ltd, founded in 1972 and headquartered in London, is a prominent market research firm that specializes in delivering in-depth market intelligence and consulting services. The company focuses on understanding consumer behavior, identifying market trends, and conducting competitive analysis. Mintel's insights are designed to assist businesses in making informed strategic decisions, fostering innovation, and adapting to changing market conditions. Their services cater to a wide array of industries, including food and drink, beauty and personal care, financial services, and technology, among others. Mintel's Global New Products Database (GNPD) is particularly noteworthy, as it tracks and analyzes new product launches across multiple markets, providing valuable data for marketers and product developers. With a workforce of around 1,600 employees and a presence in key markets such as the UK, USA, and China, Mintel continues to be a significant player in the market research sector.


4. Market Xcel


Market Xcel, founded in 2000 and based in New Delhi, India, is a market research company that specializes in providing insights and data collection services across various industries. With a workforce of approximately 773 employees, the company has established a significant presence in the market research sector. They offer a comprehensive suite of services, including online panels, qualitative and quantitative research, and consulting aimed at helping businesses navigate market complexities. Market Xcel operates globally, having successfully managed over 40,000 projects for more than 700 clients. Their innovative approach leverages technology to enhance research capabilities, including AI-backed analytics and a robust community panel that facilitates consumer engagement. The company has not reported any recent funding, indicating a stable operational model without external financial dependencies.


5. Dynata

  • Website: dynata.com
  • Ownership type: Private
  • Headquarters: Shelton, Connecticut, United States (USA)
  • Employee distribution: United States (USA) 25%, India 22%, Philippines 19%, Other 34%
  • Latest funding: Other (Debt), $31.5M, May 2024
  • Founded year: 1999
  • Headcount: 5001-10000
  • LinkedIn: dynataglobal

Dynata LLC, based in Shelton, Connecticut, is a prominent market research firm that has been operational since 1999. The company specializes in consumer and business-to-business survey research, providing a wide array of data solutions that assist brands and marketing agencies in making informed decisions. Dynata's services include audience activation, advertising effectiveness measurement, and survey design, all leveraging first-party data to deliver actionable insights. With a workforce of over 4,500 employees distributed across various countries, including the United States, India, and the Philippines, Dynata has a significant global presence. The company has recently secured $31.5 million in funding, indicating strong investor confidence and a commitment to enhancing its data solutions and technology. Dynata's focus on quality and reliability in data sourcing positions it as a trusted partner for organizations seeking to optimize their marketing strategies and understand consumer behavior.


6. Rakuten Insight

  • Website: insight.rakuten.com
  • Ownership type: Private
  • Headquarters: Setagaya City, Tokyo, Japan
  • Employee distribution: India 60%, Japan 13%, Singapore 8%, Other 20%
  • Founded year: 1997
  • Headcount: 201-500
  • LinkedIn: rakuten-insight

Rakuten Insight Global, Inc. is a market research firm based in Setagaya City, Tokyo, Japan, founded in 1997. The company specializes in consumer data collection and analysis, providing a range of services that include online surveys, qualitative studies, and comprehensive data collection capabilities. With a workforce of approximately 182 employees, Rakuten Insight operates through proprietary online panels, ensuring high-quality data for clients across various industries. The company has a significant presence in Asia and the US, with local teams managing their panels to meet international standards. Rakuten Insight has successfully positioned itself as a trusted research partner, leveraging first-party data from the Rakuten Group to enhance its market research capabilities. Their commitment to quality assurance and innovative research solutions has allowed them to serve over 500 clients globally, making them a notable player in the market research industry.


7. Roy Morgan

  • Website: roymorgan.com
  • Ownership type: Family Owned
  • Headquarters: Vitoria, Espírito Santo, Brazil
  • Employee distribution: Australia 99%, Other 1%
  • Founded year: 1941
  • Headcount: 201-500
  • LinkedIn: roy-morgan

Roy Morgan is a market research firm based in Victoria, Brazil, with a strong presence in Australia. Founded in 1941, the company has built a reputation for providing valuable insights into consumer behavior and market trends. They offer a comprehensive suite of products and services, including advertising research, longitudinal studies, and consumer segmentation tools. Their clients range from businesses to organizations looking to enhance their strategies based on market dynamics. Roy Morgan's innovative tools, such as the Helix Personas for psychographic segmentation and the Reactor for real-time audience feedback, highlight their commitment to advancing market research methodologies. The firm employs around 458 people, primarily in Australia, and has not reported any recent funding, indicating a stable, family-owned operation that has maintained relevance in the industry for decades.


8. Research and Markets


Research and Markets, founded in 2002 and headquartered in Dublin, Ireland, is a market research firm that specializes in delivering a wide range of services tailored to meet the needs of businesses and organizations. The company provides market research reports, custom research, consultancy, and training, serving clients from various sectors. With a workforce of approximately 66 employees, Research and Markets collaborates with over 900 research teams across more than 80 countries, ensuring a broad spectrum of insights and data. Their extensive catalog includes reports covering 800 industries and over 50,000 topics, making it one of the most comprehensive sources for market intelligence. The firm is recognized for its commitment to customer satisfaction, as evidenced by high ratings and positive reviews from clients. Research and Markets also supports initiatives like UNICEF in Ukraine, showcasing their engagement beyond just business interests.


9. MarketVision Research

  • Website: mv-research.com
  • Ownership type: Private
  • Headquarters: Blue Ash, Ohio, United States (USA)
  • Employee distribution: United States (USA) 96%, Other 4%
  • Founded year: 1983
  • Headcount: 51-200
  • LinkedIn: marketvision-research

MarketVision Research, founded in 1983 and headquartered in Blue Ash, Ohio, is a private market research firm that specializes in providing custom, full-service research solutions. With a team of approximately 224 employees, the company has built a reputation for delivering insightful consumer research that aids businesses in making informed strategic decisions. Their services span both quantitative and qualitative research, allowing them to cater to a wide array of client needs. MarketVision serves clients in multiple sectors, including healthcare, consumer goods, financial services, and technology, among others. The firm prides itself on its client-centric approach, emphasizing authenticity, craftsmanship, and thoughtfulness in its engagements. This dedication to understanding client challenges and delivering tailored insights has positioned MarketVision as a trusted partner in the market research industry.


10. Toluna

  • Website: tolunacorporate.com
  • Ownership type: Venture Capital
  • Headquarters: London, England, United Kingdom (UK)
  • Employee distribution: India 36%, Romania 16%, United Kingdom (UK) 8%, Other 40%
  • Latest funding: October 2020
  • Founded year: 2000
  • Headcount: 1001-5000
  • LinkedIn: tolunacorporate

Toluna is a market research company headquartered in London, England, that specializes in providing innovative solutions for consumer insights. Established in 2000, Toluna has developed a robust portfolio of products and services, including Toluna Start, an end-to-end consumer insights platform that delivers high-value insights in real-time. The company serves a wide range of industries, such as automotive, finance, healthcare, and retail, helping clients navigate market challenges and consumer preferences. Toluna's global panel community boasts over 79 million members across 70 countries, allowing for extensive data collection and analysis. Their commitment to quality and technology-driven solutions positions them as a relevant player in the market research industry.


11. Schlesinger Group

  • Website: schlesingergroup.com
  • Ownership type: Private
  • Headquarters: Woodbridge Township, New Jersey, United States (USA)
  • Employee distribution: United States (USA) 63%, India 22%, Nicaragua 4%, Other 11%
  • Founded year: 1966
  • Headcount: 1001-5000
  • LinkedIn: schlesinger-group

Schlesinger Group, now branded as Sago, is a market research firm based in Woodbridge Township, New Jersey. Founded in 1966, the company has built a strong reputation over the decades for providing a wide range of qualitative and quantitative research services. Sago serves various industries, including Consumer Packaged Goods, Healthcare, Financial Services, and Media Technology. Their offerings include audience recruitment, digital discussions, and in-person facilities, among others. The company emphasizes a consultative approach, helping clients form deeper connections with their customers. With a global presence, Sago employs a significant workforce across multiple countries, including the USA, India, and Canada. Their innovative solutions, such as automated research platforms and neuromarketing tools, reflect their commitment to staying at the forefront of market research methodologies.


12. Psyma

  • Website: psyma.com
  • Ownership type: Private
  • Headquarters: Rückersdorf, Bavaria, Germany
  • Employee distribution: Germany 60%, United States (USA) 24%, Spain 16%
  • Founded year: 1957
  • Headcount: 201-500
  • LinkedIn: psyma

Psyma Group AG, based in Rückersdorf, Bavaria, Germany, is a private market research and consulting firm founded in 1957. With a workforce of approximately 260 employees, Psyma operates internationally, conducting research in over 40 countries. The company specializes in providing customized research solutions tailored to the specific needs of various industries, including automotive, healthcare, financial services, and e-business. Psyma's approach combines traditional research methods with innovative tools, ensuring that clients receive actionable insights to inform their business strategies. Their focus on understanding consumer behavior and market dynamics has positioned them as a reliable partner for businesses looking to navigate complex market environments. Psyma's commitment to quality and client satisfaction is evident in their personalized service, where dedicated teams work closely with clients throughout the research process.


13. TNS Infratest


TNS Infratest, part of the Kantar Group, is a market research firm based in Munich, Germany. Founded in 1947, the company specializes in providing consulting services that help businesses understand consumer behavior and market dynamics. TNS Infratest offers a wide array of solutions, including advertising effectiveness, customer experience management, and analytics. Their expertise spans multiple industries such as automotive, finance, retail, and technology. The firm is dedicated to delivering insights that enable clients to refine their strategies and foster growth. With a workforce of over 1,000 employees, TNS Infratest leverages its extensive experience and knowledge to support clients in navigating the complexities of the market.


14. Lucid Holdings, Inc.

  • Website: luc.id
  • Ownership type: Private
  • Headquarters: Minneapolis, Minnesota, United States (USA)
  • Employee distribution: United States (USA) 55%, India 20%, United Kingdom (UK) 11%, Other 14%
  • Founded year: 2010
  • Headcount: 501-1000
  • LinkedIn: lucidhq

Lucid Holdings, Inc., founded in 2010 and based in Minneapolis, Minnesota, is a market research company that leverages technology to provide insights through its digital platforms. The company offers a range of services, including the LUCID Marketplace, which connects buyers needing survey responses with suppliers providing respondents, and LUCID Impact Measurement, a tool for real-time analytics to assess brand performance. Lucid serves a global clientele, helping businesses and organizations make informed decisions based on comprehensive data analysis. With a workforce distributed across several countries, including the United States, India, and the United Kingdom, Lucid has established a significant presence in the market research industry. The recent merger with Cint has further expanded their capabilities, creating a larger consumer network for digital survey-based research, thus enhancing their position in the market.


15. Hansa Research Group

  • Website: hansaresearch.com
  • Ownership type: Private
  • Headquarters: Mumbai, Maharashtra, India
  • Employee distribution: India 97%, Bangladesh 3%
  • Founded year: 1983
  • Headcount: 501-1000
  • LinkedIn: hansa-research

Hansa Research Group, based in Mumbai, Maharashtra, India, is a market research company founded in 1983. With a workforce of approximately 796 employees, the firm specializes in providing consumer insights, brand strategy, and analytics services. Hansa Research caters to a wide array of industries, assisting businesses in understanding market dynamics and consumer behavior to inform their strategic decisions. The company operates in over 100 countries, utilizing advanced methodologies and technologies to deliver actionable insights. Their offerings include consumer insights, B2B research, analytics, and syndicated reports, among others. Hansa Research has developed proprietary tools such as the Hansa Cheetah online panel and DIGI QUAL/DIGI QUANT platforms, which enhance their research capabilities. The firm has built a reputation for its customer-centric approach, serving over 800 clients globally, including many who have partnered with them for more than five years.


16. Macromill South East Asia, INC.

  • Website: macromillsea.com
  • Ownership type: Private
  • Headquarters: Japan
  • Employee distribution: Thailand 49%, Vietnam 32%, Indonesia 15%, Other 5%
  • Founded year: 2011
  • Headcount: 1001-5000
  • LinkedIn: macromillsea

Macromill South East Asia, INC. is a market research firm established in 2011, focusing on online research services across Southeast Asia. With a workforce of around 41 employees, the company operates primarily in Thailand, Vietnam, and Indonesia, where it has built a substantial network of survey panels. They offer a variety of services, including data collection, detailed analysis, and consumer insights, aimed at helping businesses refine their marketing strategies based on reliable data. The company is part of the Macromill Group, which has a strong reputation in Japan's market research industry. Macromill South East Asia has been instrumental in providing insights that help clients navigate the complexities of consumer behavior in a rapidly evolving market. Their commitment to delivering meaningful insights is evident in their regular reports and studies, such as the Macromill Weekly Index Asia, which tracks consumer sentiment across multiple countries. This focus on actionable insights positions them as a valuable resource for businesses looking to enhance their market presence in the region.


17. Leger

  • Website: leger360.com
  • Ownership type: Private
  • Headquarters: Montreal, Quebec, Canada
  • Employee distribution: Canada 98%, United States (USA) 2%
  • Founded year: 1986
  • Headcount: 501-1000
  • LinkedIn: leger360

Leger is a Montreal-based market research firm that has been operational since 1986. With a workforce of approximately 404 employees, the company specializes in providing analytics and customer experience solutions to businesses across various sectors. Their service offerings include market research, digital marketing, and specialized studies aimed at understanding consumer behavior and market dynamics. Leger is recognized for its innovative use of artificial intelligence technologies in research methodologies. The firm operates the LEO panel, which is known for its accuracy and reliability, serving over 500 clients in Canada. Leger has also expanded its reach with offices in major Canadian cities and New York, reflecting its commitment to serving a broad client base. Their insights are utilized by organizations to make informed decisions, thereby enhancing their strategic initiatives.


18. Numerator

  • Website: numerator.com
  • Ownership type: Corporate
  • Headquarters: Chicago, Illinois, United States (USA)
  • Employee distribution: India 66%, United States (USA) 27%, Canada 6%, Other 1%
  • Latest funding: $1.5B, April 2021
  • Founded year: 1990
  • Headcount: 5001-10000
  • LinkedIn: numerator

Numerator, based in Chicago, Illinois, is a data analytics company that specializes in consumer insights and market research. Founded in 1990, the company has developed a robust suite of services aimed at helping businesses understand market dynamics and improve their strategies. Numerator offers promotional tracking, consumer behavior analysis, and consulting services, all designed to provide actionable insights derived from first-party data. Their clientele includes a wide array of manufacturers, retailers, and agencies, all seeking to enhance their understanding of consumer behavior. The company has recently raised $1.5 billion in funding, reflecting strong investor interest and a commitment to expanding its capabilities in the market research field. Numerator's innovative approach to data collection and analysis positions it as a significant player in the industry, particularly in the context of evolving consumer preferences and market conditions.


19. MindMiners

  • Website: mindminers.com
  • Ownership type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Employee distribution: Brazil 100%
  • Latest funding: Seed, $1.1M, January 2021
  • Founded year: 2013
  • Headcount: 51-200
  • LinkedIn: mindminers

MindMiners, founded in 2013 and based in São Paulo, Brazil, is a market research firm that specializes in consumer insights. The company operates a platform that enables businesses to gather and analyze data about consumer behavior effectively. With a workforce of around 101 employees, MindMiners has established itself as a significant player in the Brazilian market research industry. They offer a range of services, including a respondent panel that boasts over 5 million users, allowing for rapid and precise data collection tailored to specific audience profiles. Their platform is designed to facilitate both qualitative and quantitative research, making it accessible for companies across various sectors. MindMiners has received venture capital funding, with their last round amounting to approximately $1.1 million in January 2021, which underscores their growth trajectory and the confidence investors have in their approach to market research.


20. Sagaci Research

  • Website: sagaciresearch.com
  • Ownership type: Private
  • Headquarters: Nairobi, Nairobi, Kenya
  • Employee distribution: Spain 23%, Nigeria 10%, Tanzania 10%, Other 57%
  • Founded year: 2012
  • Headcount: 51-200
  • LinkedIn: sagaci-research

Sagaci Research, founded in 2012 and based in Nairobi, Kenya, is a private market research firm dedicated to providing data and insights for businesses operating in Africa. With a workforce of approximately 198 employees, the company has established a strong presence across the continent, with teams in countries such as Nigeria, Tanzania, Mozambique, and Spain. Sagaci Research specializes in various market research services, including brand tracking through their SagaBrand tool, consumer data collection via SagaCube, and retail audits with SagaTracker. They also offer online panels to facilitate quick consumer insights. The company has conducted over 200 projects in 34 African countries in 2022 alone, showcasing their extensive reach and expertise in the region. Their clientele includes both multinational corporations and local businesses, indicating their ability to cater to a wide range of market research needs.


21. Appinio

  • Website: appinio.com
  • Ownership type: Corporate
  • Headquarters: Hamburg, Hamburg, Germany
  • Employee distribution: Germany 64%, Spain 16%, United Kingdom (UK) 8%, Other 12%
  • Latest funding: Seed, $579,000, October 2018
  • Founded year: 2014
  • Headcount: 201-500
  • LinkedIn: appinio-gmbh

Appinio, based in Hamburg, Germany, is a market research company that specializes in providing insights and analytics services to businesses and organizations. Founded in 2014, Appinio has developed a digital platform that facilitates brand tracking, target group analysis, and pricing analysis, enabling clients to make informed decisions based on consumer behavior. The company operates a unique mobile app that engages respondents through gamification, resulting in high-quality data collection. With a workforce of approximately 276 employees, Appinio has expanded its reach beyond Germany, with a presence in Spain, the UK, the USA, and France. The company has attracted significant funding, with its last round in 2018, which underscores its growth trajectory and commitment to innovation in the market research field.


22. Panelbase

  • Website: panelbase.com
  • Ownership type: Corporate
  • Headquarters: Hexham, England, United Kingdom (UK)
  • Latest funding: July 2023
  • Founded year: 2004
  • Headcount: 11-50
  • LinkedIn: panelbase

Panelbase, founded in 2004 and based in Hexham, England, is a market research company that specializes in data collection services. It offers a range of solutions, including consumer panels and various research methodologies, aimed at helping businesses and organizations make informed decisions based on reliable data. Recently, Panelbase was acquired by Norstat, a significant player in the market research industry, which has further expanded its capabilities and market presence. This acquisition allows Panelbase to leverage Norstat's extensive resources and expertise, enhancing its service offerings and operational efficiency. The company is known for its commitment to data quality and customer satisfaction, providing clients with actionable insights into consumer behavior and market trends.


23. aytm

  • Website: aytm.com
  • Ownership type: Private
  • Headquarters: Mount Laurel Township, New Jersey, United States (USA)
  • Employee distribution: United States (USA) 91%, Serbia 3%, Spain 3%, Other 3%
  • Founded year: 2009
  • Headcount: 51-200
  • LinkedIn: aytm

Aytm, based in Mount Laurel Township, New Jersey, is a market research company that specializes in consumer insights and market research services. Founded in 2009, the company has grown to employ around 162 people, with a significant portion of its workforce based in the United States. Aytm provides a variety of solutions, including product development, market landscape analysis, and consumer experience insights, which help businesses make informed strategic decisions. Their platform features a predictive sample engine and a survey authoring tool, enabling clients to conduct research efficiently. Aytm also operates PaidViewpoint, a proprietary consumer panel that emphasizes quality data collection by treating respondents with respect. This focus on quality and technology positions Aytm as a relevant player in the market research industry, catering to clients across multiple sectors such as healthcare, retail, and finance.


24. The Insight Partners

  • Website: theinsightpartners.com
  • Ownership type: Private
  • Headquarters: Pune, Maharashtra, India
  • Employee distribution: India 98%, United States (USA) 2%
  • Founded year: 2015
  • Headcount: 201-500
  • LinkedIn: the-insight-partners

The Insight Partners, founded in 2015 and based in Pune, Maharashtra, India, is a market research and business consulting firm. With a workforce of approximately 565 employees, the company specializes in providing tailored market research reports and analytics to businesses across various sectors. Their expertise spans industries such as Aerospace, Automotive, Healthcare, and more. The Insight Partners has published over 8000 market research reports, showcasing their extensive knowledge and analytical capabilities. They offer services like syndicate research, custom solutions, and an interactive analytics platform called Intelligence Cloud - eInsights. This platform allows clients to access timely insights and data to support their strategic planning and decision-making processes. The company is dedicated to helping clients identify growth opportunities and navigate complex market dynamics, positioning itself as a valuable partner in the market research field.


25. Markelytics Solutions

  • Website: markelytics.com
  • Ownership type: Corporate
  • Headquarters: Bengaluru, Karnataka, India
  • Employee distribution: India 99%, Other 1%
  • Latest funding: April 2013
  • Founded year: 2003
  • Headcount: 501-1000
  • LinkedIn: markelytics-solutions

Markelytics Solutions is a market research company headquartered in Bengaluru, Karnataka, India. Established in 2003, the firm specializes in providing end-to-end research services that include quantitative and qualitative research, consulting, and data collection. With a workforce of approximately 255 employees, Markelytics serves a variety of sectors, notably healthcare and automotive, helping clients gain valuable insights into market dynamics and consumer preferences. The company operates on a global scale, utilizing advanced technology to deliver customized research solutions that meet the specific needs of their clients. Their extensive service offerings include consumer insights, healthcare insights, and consulting services, which are designed to support businesses in making informed decisions. Markelytics has built a reputation for data quality and quick turnaround times, which are critical in the fast-paced market research environment.


26. InsightAsia

  • Website: insightasia.com
  • Ownership type: Private
  • Headquarters: Singapore
  • Employee distribution: Indonesia 28%, Philippines 24%, Thailand 17%, Other 31%
  • Founded year: 1998
  • Headcount: 51-200
  • LinkedIn: insightasia

InsightAsia is a market research firm headquartered in Singapore, founded in 1998. The company specializes in providing insights and analysis to businesses operating in Asia, helping them navigate the complexities of the market. With a workforce of approximately 114 employees, InsightAsia has established a significant presence across the region, with offices in key markets such as Indonesia, Malaysia, Thailand, the Philippines, and Vietnam. Their service offerings include consumer insights, product testing, and brand health tracking, which are critical for businesses looking to enhance their strategies and performance. InsightAsia prides itself on its rigorous approach to research and its ability to deliver actionable insights that drive business growth. The firm has built a reputation for understanding cultural nuances and market dynamics, making it a valuable partner for companies aiming to innovate and succeed in competitive environments.



Online Market Research Insights: Key Companies


CompanyHeadquarterSizeFoundedOwnership
StatistaHamburg, Hamburg, Germany1001-50002007Corporate
KantarLondon, England, United Kingdom (UK)10001+1992Corporate
MintelLondon, England, United Kingdom (UK)1001-50001972Private
Market XcelNew Delhi, Delhi, India501-10002000Private
DynataShelton, Connecticut, United States (USA)5001-100001999Private
Rakuten InsightSetagaya City, Tokyo, Japan201-5001997Private
Roy MorganVitoria, Espírito Santo, Brazil201-5001941Family Owned
Research and MarketsDublin, Dublin, Ireland51-2002002Private
MarketVision ResearchBlue Ash, Ohio, United States (USA)51-2001983Private
TolunaLondon, England, United Kingdom (UK)1001-50002000Venture Capital
Schlesinger GroupWoodbridge Township, New Jersey, United States (USA)1001-50001966Private
PsymaRückersdorf, Bavaria, Germany201-5001957Private
TNS InfratestMunich, Bavaria, Germany1001-50001947Private
Lucid Holdings, Inc.Minneapolis, Minnesota, United States (USA)501-10002010Private
Hansa Research GroupMumbai, Maharashtra, India501-10001983Private
Macromill South East Asia, INC.Japan1001-50002011Private
LegerMontreal, Quebec, Canada501-10001986Private
NumeratorChicago, Illinois, United States (USA)5001-100001990Corporate
MindMinersSao Paulo, Sao Paulo, Brazil51-2002013Venture Capital
Sagaci ResearchNairobi, Nairobi, Kenya51-2002012Private
AppinioHamburg, Hamburg, Germany201-5002014Corporate
PanelbaseHexham, England, United Kingdom (UK)11-502004Corporate
aytmMount Laurel Township, New Jersey, United States (USA)51-2002009Private
The Insight PartnersPune, Maharashtra, India201-5002015Private
Markelytics SolutionsBengaluru, Karnataka, India501-10002003Corporate
InsightAsiaSingapore51-2001998Private


Want to Find More Online Market Research Companies?

If you want to find more companies that provide consumer insights, analytics, surveys, and market intelligence you can do so with Inven. This list was built with Inven and there are hundreds of companies like these globally.

With Inven you'll also get to know the company's:

  • Detailed Ownership: Who owns the company? Is it a public or private company? What is the ownership structure?
  • Contact data: Who are the founders and CEO's? What are their emails and phone numbers?
  • Financials: How do these companies perform financially? What are their revenues and profit margins?

...and a lot more!