The real estate marketing software industry focuses on tools that facilitate the promotion and sale of properties. Companies in this industry offer customer relationship management systems, online marketing solutions, and technology integrations that help agents reach potential buyers effectively. Trends indicate a growing emphasis on automation, data analytics, and AI-driven solutions that simplify lead generation and client interactions. As the real estate market becomes increasingly competitive, businesses are innovating at an exceptional rate to provide agents with powerful solutions that enhance productivity and client engagement.

This list showcases 23 companies varying in size from small teams to larger enterprises across the United States, Canada, and Australia. Founded between 1999 and 2023, these organizations focus on providing tailored marketing software solutions for real estate professionals. Notable entrants, like Real Geeks and BoomTown, utilize advanced technology to streamline marketing and client management processes. With distinct specialties in CRM, lead generation, and digital presence enhancement, these firms cater to a wide array of client needs, laying a solid foundation for growth within the sector.

Continue reading to explore the top real estate marketing software companies.

Top 23 Real Estate Software Companies

1. Real Geeks

• Website: realgeeks.com
• Ownership type: Corporate
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 97%, Canada 3%
• Latest funding: July 2017
• Founded year: 2009
• Headcount: 51-200
• LinkedIn: realgeeks

Real Geeks, founded in 2009 and based in Dallas, Texas, is a technology provider dedicated to the real estate industry. The company specializes in offering a robust platform that includes customer relationship management (CRM) tools, IDX websites, and various marketing solutions designed specifically for real estate agents. With a workforce of approximately 94 employees, Real Geeks has established itself as a reliable partner for agents seeking to streamline their operations and improve lead generation. The platform is designed to help agents automate marketing processes, manage client relationships, and ultimately close deals more efficiently. Real Geeks has garnered a positive reputation among its users, evidenced by numerous testimonials highlighting the effectiveness of its tools in driving business success. The company has not reported any recent funding, indicating a self-sustaining business model that has been able to grow organically since its inception.

2. BoomTown - Real Estate Platform

• Website: boomtownroi.com
• Ownership type: Private
• Headquarters: Charleston, South Carolina, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2006
• Headcount: 201-500
• LinkedIn: boomtown---real-estate-web-platform

BoomTown - Real Estate Platform, founded in 2006 and based in Charleston, South Carolina, is a private technology company focused on the real estate sector. The firm provides a suite of software solutions aimed at helping real estate professionals generate leads, manage customer relationships, and enhance their marketing efforts. Their product offerings include various packages such as Launch, Core, Grow, and Advance, which are designed to scale with the success of their clients. BoomTown also features a predictive CRM and coaching services, which are integral to their strategy of improving the operational efficiency of real estate agents, brokers, and lenders. The company has built a reputation for its user-rated CRM and has garnered a client base of over 40,000 professionals, indicating its relevance and impact within the real estate technology space.

3. Ylopo

• Website: ylopo.com
• Ownership type: Venture Capital
• Headquarters: Philippines
• Employee distribution: United States (USA) 93%, Philippines 7%
• Latest funding: May 2020
• Founded year: 2013
• Headcount: 11-50
• LinkedIn: ylopo-inc

Ylopo is a digital marketing agency founded in 2013, based in the Philippines, with a significant presence in the United States. The company specializes in providing marketing solutions specifically designed for real estate professionals. Their offerings include lead generation, AI-driven communication tools, and custom website development, all aimed at enhancing the marketing efforts of real estate agents and brokerages. Ylopo's technology is utilized by clients to improve lead management and conversion rates. The company has a workforce of approximately 246 employees, primarily located in the U.S., and has not reported any recent funding since May 2020. Ylopo's innovative approach, particularly in integrating AI into their services, positions them as a relevant and active participant in the real estate marketing software industry.

4. MoxiWorks

• Website: moxiworks.com
• Ownership type: Private Equity
• Headquarters: Seattle, Washington, United States (USA)
• Employee distribution: United States (USA) 88%, Australia 8%, Canada 4%
• Latest funding: January 2025
• Founded year: 2010
• Headcount: 201-500
• LinkedIn: moxi-works

MoxiWorks, founded in 2010 and based in Seattle, Washington, is a private equity-backed technology provider dedicated to the real estate industry. The company offers a suite of software solutions designed to boost the productivity of real estate brokerages and agents. Their product lineup includes tools for marketing, customer relationship management (CRM), and lead nurturing, all aimed at streamlining operations and improving agent performance. MoxiWorks operates on a Software as a Service (SaaS) model, which allows for easy integration and automation of various tasks. The company has established a significant presence in the market, with over 400,000 agents utilizing their platform worldwide. MoxiWorks is committed to enhancing the agent experience, ensuring that their tools are user-friendly and effective in driving business success.

5. Propertybase Powered by Lone Wolf

• Website: propertybase.com
• Ownership type: Corporate
• Headquarters: Boxford, Massachusetts, United States (USA)
• Employee distribution: United States (USA) 76%, Australia 12%, Indonesia 12%
• Latest funding: August 2021
• Founded year: 2010
• Headcount: 51-200
• LinkedIn: propertybase

Propertybase Powered by Lone Wolf is a real estate technology provider based in Boxford, Massachusetts, established in 2010. The company specializes in delivering a comprehensive suite of software solutions tailored for real estate professionals. Their platform includes essential tools such as customer relationship management (CRM), marketing automation, and analytics, which enable agents and brokerages to enhance client engagement and streamline their operations. With a global footprint, Propertybase serves over 4,500 real estate brands across more than 60 countries. The company emphasizes the importance of automating time-consuming tasks, allowing agents to focus on building relationships and closing deals. Their integration with Lone Wolf Technologies further strengthens their offerings, positioning them as a significant player in the real estate technology sector.

6. Cinc

• Website: cincpro.com
• Ownership type: Corporate
• Headquarters: Atlanta, Georgia, United States (USA)
• Employee distribution: United States (USA) 98%, Other 2%
• Latest funding: July 2016
• Founded year: 2011
• Headcount: 201-500
• LinkedIn: cincpro

Cinc, also known as Commissions Inc, is a technology company based in Atlanta, Georgia, founded in 2011. It offers an all-in-one platform designed for real estate agents and teams, focusing on lead generation and customer relationship management (CRM). Cinc provides a suite of tools that includes automation for lead nurturing, team management features, and integrations with other products. The company emphasizes training and support, aiming to help agents effectively manage leads and grow their businesses. With a workforce of around 188 employees, Cinc has established itself as a significant player in the real estate technology space, serving over 50,000 agents who utilize its platform to enhance their marketing strategies and operational efficiency.

7. Opcity

• Website: opcity.com
• Ownership type: Corporate
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $210.0M, August 2018
• Founded year: 2015
• Headcount: 201-500
• LinkedIn: opcity

Opcity, founded in 2015 and based in Austin, Texas, is a company that specializes in real estate marketing and lead generation services. Initially operating under its own brand, Opcity has now transitioned to become part of Realtor.com, where it is known as ReadyConnect Concierge. This service connects real estate professionals with pre-screened leads, allowing agents to engage with serious buyers and sellers in real-time. Opcity's offerings include various tools designed to enhance the marketing capabilities of agents and brokers, helping them to close deals more effectively. The company has attracted significant investment, with a reported funding amount of $210 million, underscoring its potential and relevance in the real estate sector.

8. Market Leader

• Website: marketleader.com
• Ownership type: Corporate
• Headquarters: Bellevue, Washington, United States (USA)
• Employee distribution: United States (USA) 97%, India 3%
• Latest funding: $23.0M, September 2015
• Founded year: 1999
• Headcount: 51-200
• LinkedIn: market-leader

Market Leader, based in Bellevue, Washington, has been a player in the real estate marketing sector since its inception in 1999. The company provides a suite of tools aimed at helping real estate professionals connect with potential clients. Their offerings include lead generation services, a robust CRM, and marketing automation solutions. Market Leader's primary focus is on delivering exclusive buyer and seller leads, which are crucial for agents looking to grow their business. The company has received significant funding, amounting to $23 million, which underscores its potential and commitment to innovation in the industry. With a dedicated customer base and a range of products tailored to the needs of real estate agents, Market Leader continues to be a relevant and active participant in the real estate marketing software space.

9. Buildout

• Website: buildout.com
• Ownership type: Private Equity
• Headquarters: Chicago, Illinois, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: July 2020
• Founded year: 2010
• Headcount: 51-200
• LinkedIn: buildout-inc-

Buildout, founded in 2010 and based in Chicago, Illinois, is a commercial real estate software provider that caters to brokers and investors. The company offers a comprehensive suite of tools designed to enhance operational efficiency in the commercial real estate market. Their solutions include property data management, marketing automation, and transaction management, which collectively empower users to streamline their workflows and improve success rates. With a client base exceeding 50,000 brokers, Buildout has established itself as a significant player in the industry. The company also provides high-quality media services, including property renderings and photography, further supporting marketing initiatives for its users. Buildout's commitment to innovation is evident in its integration of AI tools and a mobile app, which enhance the user experience and accessibility of their services.

10. Lone Wolf Technologies

• Website: lwolf.com
• Ownership type: Private Equity
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 31%, Canada 26%, Philippines 23%, Other 20%
• Latest funding: October 2020
• Founded year: 1989
• Headcount: 201-500
• LinkedIn: getlwolf

Lone Wolf Technologies, founded in 1989 and based in Dallas, Texas, is a private equity-backed company that specializes in real estate technology. The firm provides a wide range of software solutions designed to assist real estate professionals, including agents, brokerages, and MLS associations. Their product suite includes tools for digital marketing, transaction management, and client relationship management, all aimed at streamlining operations and improving service delivery in the real estate sector. With a workforce of approximately 743 employees, Lone Wolf serves a significant portion of the North American market, boasting over 1.5 million agents and more than 20,000 brokerages as clients. Their innovative approach to real estate software, particularly through their digital marketing services, positions them as a key player in the industry, helping clients enhance their online presence and marketing effectiveness.

11. Chime Technologies Inc

• Website: chime.me
• Ownership type: Private
• Headquarters: Phoenix, Arizona, United States (USA)
• Founded year: 2016
• Headcount: 51-200
• LinkedIn: chime-crm

Chime Technologies Inc, based in Phoenix, Arizona, is a private company founded in 2016. It specializes in real estate technology, providing an AI-powered platform designed to assist real estate professionals in managing their operations more effectively. The company's offerings include a comprehensive CRM, lead generation tools, and transaction management services, all aimed at enhancing productivity for agents and brokerages. Chime has made significant strides in the industry by focusing on automating lead nurturing and providing insights that help agents close deals more efficiently. Their recent recognition for excellence in customer service highlights their commitment to supporting clients in navigating the complexities of the real estate market. As a subsidiary of Renren, Inc., Chime continues to innovate and expand its services to meet the evolving needs of real estate professionals.

12. Homesnap

• Website: homesnap.com
• Ownership type: Corporate
• Headquarters: Bethesda, Maryland, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $2.7M, July 2023
• Founded year: 2008
• Headcount: 51-200
• LinkedIn: homesnap

Homesnap, Inc. is a real estate technology company based in Bethesda, Maryland, founded in 2008. The company focuses on providing a platform that facilitates the home buying and selling process for both consumers and real estate agents. Homesnap offers a variety of tools, including home search capabilities, marketing insights, and educational resources aimed at empowering agents. Their platform integrates with Multiple Listing Services (MLS), enhancing the visibility of listings and providing agents with valuable data to inform their marketing strategies. Recently, Homesnap secured over $2.6 million in funding in July 2023, which underscores its active role in the real estate technology industry and its commitment to innovation. The company continues to adapt to market trends, offering features that resonate with current consumer needs, such as the ability to search for homes based on commute times, reflecting a shift in buyer priorities.

13. Placester

• Website: placester.com
• Ownership type: Venture Capital
• Headquarters: Boston, Massachusetts, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: Series D, $50.0M, March 2017
• Founded year: 2011
• Headcount: 51-200
• LinkedIn: placester-inc

Placester is a Boston-based real estate technology company founded in 2011. It provides a comprehensive platform designed specifically for real estate agents and brokers, offering tools that facilitate website creation, customer relationship management, and lead generation. The platform is tailored to enhance the online presence of real estate professionals, allowing them to effectively market their services and listings. Placester has integrated with over 600 MLSs, ensuring that users can access a wide range of property listings and data. The company has garnered significant attention in the industry, serving more than 20,000 customers and receiving $50 million in funding during its Series D round in 2017. This financial backing underscores the company's potential for growth and innovation within the real estate marketing space.

14. Curaytor

• Website: curaytor.com
• Ownership type: Private
• Headquarters: Manchester, New Hampshire, United States (USA)
• Employee distribution: Canada 72%, United States (USA) 28%
• Founded year: 2013
• Headcount: 11-50
• LinkedIn: curaytor

Curaytor is a private digital marketing agency based in Manchester, New Hampshire, founded in 2013. The company specializes in real estate marketing solutions, providing a comprehensive platform that includes mobile-optimized websites, lead generation tools, and personalized coaching services. Their primary clientele consists of real estate agents and teams looking to enhance their marketing strategies and attract more listings. Curaytor has built a reputation for innovation in the industry, offering resources such as a weekly content marketing plan and AI-driven workflows for creating marketing collateral. They emphasize a community approach, hosting events and coaching sessions to support their clients' growth. With a team of around 29 employees, Curaytor has been recognized for its commitment to helping agents achieve predictable business growth through effective marketing strategies.

15. IDX Broker

• Website: idxbroker.com
• Ownership type: Corporate
• Headquarters: Eugene, Oregon, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: June 2020
• Founded year: 2003
• Headcount: 51-200
• LinkedIn: idx-inc-

IDX Broker, based in Eugene, Oregon, is a technology provider focused on the real estate industry. Founded in 2003, the company offers a suite of IDX/MLS search tools and lead management solutions specifically designed for real estate professionals. Their services include customizable IDX packages, a WordPress plugin for managing listings, and advanced lead capture features. IDX Broker primarily serves real estate agents and firms, helping them enhance their online presence and connect with potential clients. The company has established itself as a reliable partner for agents looking to improve their marketing strategies and streamline their operations. With a dedicated focus on user experience and lead generation, IDX Broker continues to play a significant role in the real estate technology space.

16. Agentbox

• Website: agentbox.com.au
• Ownership type: Corporate
• Headquarters: Redfern, New South Wales, Australia
• Employee distribution: Australia 92%, Philippines 8%
• Latest funding: May 2018
• Founded year: 2009
• Headcount: 11-50
• LinkedIn: agentbox

Agentbox, founded in 2009 and based in Redfern, New South Wales, Australia, is a technology provider focused on the real estate sector. The company specializes in CRM software solutions designed specifically for real estate agencies, offering a comprehensive suite of tools that enhance client management, streamline operations, and improve marketing efforts. With a workforce of approximately 38 employees, Agentbox serves a wide range of clients, including agencies and individual agents across Australia and New Zealand. The company has processed over 2 million transactions and manages more than 1 million properties, showcasing its significant impact in the industry. In 2018, Agentbox became part of the Reapit platform, further expanding its capabilities and reach within the real estate technology space. This partnership allows Agentbox to integrate its solutions with a broader suite of property management and marketing tools, enhancing its value proposition to clients.

17. PropStream

• Website: propstream.com
• Ownership type: Corporate
• Headquarters: Lake Forest, California, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $175.0M, November 2021
• Founded year: 2007
• Headcount: 11-50
• LinkedIn: propstream

PropStream, founded in 2007 and based in Lake Forest, California, is a real estate software provider that specializes in data analytics and marketing solutions for real estate professionals. The company serves a variety of clients, including real estate investors, agents, brokers, contractors, property managers, lenders, and appraisers. PropStream's platform offers access to extensive property data, enabling users to identify leads, research properties, and execute targeted marketing campaigns. The company has made a significant impact in the industry by providing tools that help users make informed decisions and enhance their marketing strategies. In November 2021, PropStream secured $175 million in funding, reflecting its growth potential and the trust investors place in its business model.

18. ShowingTime

• Website: showingtime.com
• Ownership type: Corporate
• Headquarters: Chicago, Illinois, United States (USA)
• Employee distribution: United States (USA) 76%, Serbia 22%, Other 2%
• Latest funding: $500.0M, February 2021
• Founded year: 1999
• Headcount: 201-500
• LinkedIn: showingtime

ShowingTime, founded in 1999 and based in Chicago, Illinois, is a technology provider focused on the real estate sector. The company offers a comprehensive suite of tools designed to assist real estate agents, brokers, and multiple listing services (MLSs) in managing showings, analyzing market data, and facilitating transactions. Their services include the ShowingTime Appointment Center, which provides 24/7 scheduling support, and various market analytics tools that help professionals make informed decisions. Recently, ShowingTime has expanded its offerings to include Listing Media Services and dotloop transaction management software, further enhancing its value proposition. The company operates primarily on a SaaS model, ensuring that its solutions are accessible and user-friendly for real estate professionals. With a workforce of approximately 236 employees and a significant funding round of $500 million in February 2021, ShowingTime is well-positioned to continue its growth and impact in the real estate technology space.

19. Luxury Presence

• Website: luxurypresence.com
• Ownership type: Venture Capital
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 91%, Philippines 4%, Mexico 2%, Other 2%
• Latest funding: Series B, $19.2M, August 2023
• Founded year: 2016
• Headcount: 501-1000
• LinkedIn: luxurypresence

Luxury Presence, founded in 2016 and based in Austin, Texas, is a digital marketing agency dedicated to serving real estate professionals. The company specializes in creating customized websites and marketing strategies that help agents and brokerages enhance their online visibility and generate leads. Their offerings include a range of services such as SEO, content marketing, and advertising, all tailored to meet the unique needs of real estate clients. With a workforce of approximately 695 employees, Luxury Presence has established itself as a significant player in the industry, catering to high-performing agents and teams. The company recently secured $19.2 million in Series B funding, reflecting its growth trajectory and commitment to innovation in real estate marketing solutions. Their platform is utilized by over 20 agents from the Wall Street Journal's Top 100 list, underscoring their reputation and effectiveness in the luxury real estate market.

20. Real Estate Webmasters

• Website: realestatewebmasters.com
• Ownership type: Private
• Headquarters: Nanaimo, British Columbia, Canada
• Employee distribution: Canada 93%, Saudi Arabia 4%, United Kingdom (UK) 4%
• Founded year: 2004
• Headcount: 51-200
• LinkedIn: real-estate-webmasters

Real Estate Webmasters, based in Nanaimo, British Columbia, Canada, is a private technology provider that has been active in the real estate sector since its founding in 2004. The company employs between 51 and 200 people and focuses on delivering a range of services tailored to real estate professionals, including custom website design, search engine optimization (SEO), pay-per-click (PPC) lead generation, and customer relationship management (CRM) solutions. Real Estate Webmasters aims to enhance the online presence of realtors and brokerages, enabling them to effectively manage leads and close more deals. Their portfolio includes numerous successful case studies showcasing how their clients have grown their businesses and dominated their markets. The company has also received recognition for its innovative solutions and has been involved in various charitable initiatives, demonstrating a commitment to community engagement.

21. Realtyna

• Website: realtyna.com
• Ownership type: Private
• Headquarters: United States (USA)
• Employee distribution: United States (USA) 67%, Georgia 11%, Turkey 11%, Other 11%
• Founded year: 2007
• Headcount: 51-200
• LinkedIn: realtyna

Realtyna is a private technology provider based in the United States, established in 2007. The company specializes in creating solutions for the real estate sector, offering a wide range of products that include WordPress plugins, mobile applications, and customer relationship management (CRM) systems. Realtyna's tools are designed to help real estate professionals manage their listings, generate leads, and improve their online visibility. With a client base that spans over 110 countries and a proven track record of client satisfaction, Realtyna has developed a reputation for delivering effective solutions tailored to the unique challenges of the real estate market. Their recent advancements, such as the MLS On The Fly™ technology, highlight their commitment to innovation and responsiveness to industry needs. Realtyna's services are particularly beneficial for real estate agents, brokers, and agencies looking to enhance their digital presence and streamline their operations.

22. AgentFire.com

• Website: agentfire.com
• Ownership type: Private
• Headquarters: Glen Cove, New York, United States (USA)
• Employee distribution: United States (USA) 77%, Canada 11%, Serbia 11%
• Founded year: 2013
• Headcount: 51-200
• LinkedIn: agentfire

AgentFire.com, founded in 2013 and based in Glen Cove, New York, is a private company that specializes in real estate website solutions. With a team of approximately 36 employees, AgentFire caters primarily to real estate agents, teams, and lenders, providing them with tools to enhance their online presence and marketing strategies. Their services include custom website design, dynamic dashboards for performance tracking, and features designed to engage and convert leads. The company has built a reputation for its brand-focused design and hyperlocal content strategies, helping clients establish authority in their local markets. AgentFire has not reported any funding, indicating a self-sustained growth model. Their commitment to continuous improvement and customer satisfaction is reflected in the numerous positive reviews and case studies available on their platform.

23. Imovelweb

• Website: imovelweb.com.br
• Ownership type: Private
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Employee distribution: Brazil 97%, Angola 3%
• Founded year: 1999
• Headcount: 51-200
• LinkedIn: imovelweb

Imovelweb, founded in 1999 and based in São Paulo, Brazil, operates as a prominent real estate portal. The company connects buyers, sellers, and renters, offering a range of services that include property advertising, financial assistance, and CRM integration for effective lead management. With a workforce of approximately 193 employees, Imovelweb serves real estate agents, brokers, and individual property owners, helping them navigate the complexities of property transactions. The platform is part of the Grupo Navent, a company recognized for its expertise in online classifieds across Latin America. Imovelweb has established itself as a reliable resource in the real estate sector, providing valuable insights and tools to enhance marketing strategies and improve sales outcomes.

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