The online real estate marketplaces industry in the US revolves around platforms that simplify property transactions for buyers, sellers, and renters. Companies in this sector, such as Opendoor and Zillow, offer innovative solutions that improve access to residential and commercial properties through advanced technology. These marketplaces leverage data analytics, AI, and virtual tours to enhance user experience, making it easier to navigate the real estate market. As demand for remote buying and selling increases, the industry is set to grow, emphasizing transparency and efficiency in transactions, and catering to a tech-savvy clientele eager for convenient options.


In the US, the investor base in online real estate marketplaces comprises venture capital firms, private equity firms, and corporate investors. Founders span major tech hubs like New York and California, with some firms like Goldman Sachs dating back to 1998 and others like Deep Tech Fund just established in 2023. This collective has actively engaged in over 1,227 deals in 2024 alone. With varying sizes—from small startups to giants managing thousands—these investors represent a crucial collective force driving innovation and adaptation in real estate technology.


Top 19 Online Real Estate Marketplaces Investors in the US


1. Y Combinator

  • Website: ycombinator.com
  • Type: Venture Capital
  • Headquarters: San Francisco, California, United States (USA)
  • Founded year: 2005
  • Headcount: 51-200
  • Number of deals in 2024: 802
  • LinkedIn: y-combinator

Y Combinator is a prominent startup accelerator and venture capital firm based in San Francisco, California, founded in 2005. It provides funding and mentorship to early-stage technology companies through a structured program that includes resources like the Startup School and co-founder matching services. Over the years, Y Combinator has successfully launched more than 4,000 startups, making it a key player in the technology startup ecosystem. Among its notable investments in the online real estate marketplace sector are Opendoor, which raised $9,950,000 in Series A funding in 2014, and RentHop, which secured $25,000 in a Seed Round in 2014. Additionally, Y Combinator has invested in Houm, a real estate platform that raised $8,000,000 in a Seed Round in 2021, and Mudafy, which raised $1,875,000 in a Pre-Seed Round in 2019. These transactions highlight Y Combinator's active role in supporting innovative companies within the online real estate marketplace industry.


2. 500 Global

  • Website: 500.co
  • Type: Venture Capital
  • Headquarters: San Francisco, California, United States (USA)
  • Founded year: 2010
  • Headcount: 201-500
  • Number of deals in 2024: 98
  • LinkedIn: 500-startups

500 Global is a venture capital firm and startup accelerator founded in 2010, based in San Francisco, California. The firm specializes in investing in early-stage technology companies, providing funding, mentorship, and resources to help founders scale their businesses. Among their notable investments in the online real estate marketplace sector are HomeLight, which raised $3 million in Series A funding in 2015, and VivaReal, a Brazilian real estate marketplace that received funding from 500 Global in 2012. Additionally, they have invested in 99.co, which has raised multiple rounds of funding, including $7.9 million in Series A in 2017 and an undisclosed amount in Series B in 2019. These transactions highlight 500 Global's active role in supporting innovative startups within the online real estate marketplace industry.


3. FJ Labs

  • Website: fjlabs.com
  • Type: Venture Capital
  • Headquarters: New York, New York, United States (USA)
  • Founded year: 2015
  • Headcount: 11-50
  • Number of deals in 2024: 169
  • LinkedIn: fj-labs

FJ Labs is a venture capital firm based in New York, founded in 2015, that specializes in investing in marketplace and network effect businesses. With a portfolio of over 1,000 companies, many of which have achieved unicorn status, FJ Labs provides capital and strategic guidance to entrepreneurs across various industries. Notably, they have made significant investments in the online real estate marketplace sector, including a seed round investment in VivaReal, a prominent Brazilian real estate platform, and a Series A investment in Loft, a company that simplifies the buying and selling of real estate in Brazil. Additionally, FJ Labs participated in a Series E round for Opendoor, a leading online home buying and selling platform, and has invested in Crexi, a commercial real estate marketplace, through both a Series C and a recent convertible note. These transactions highlight FJ Labs' commitment to supporting innovative companies in the online real estate space.


4. Plug and Play Tech Center


Plug and Play Tech Center is an innovation hub and venture capital firm based in Sunnyvale, California, founded in 2006. They focus on connecting startups with corporations to foster growth and innovation, offering various programs including accelerator initiatives and investment opportunities primarily in the technology sector. In the realm of online real estate marketplaces, Plug and Play has made notable investments in companies such as Homie, which raised $1.4 million in a seed round in 2018, and HOMLI, which secured funding through a convertible note in 2022. Additionally, they invested in Nawy during its Series A round in 2023, and Richr, which raised funds in a venture round in 2020. Their investment in Huspy, which raised $10 million in a seed round in 2021, further demonstrates their commitment to supporting innovative solutions in the real estate market. These transactions highlight their active role in the online real estate sector, making them a significant player in this industry.


5. Second Century Ventures

  • Website: scv.vc
  • Type: Venture Capital
  • Headquarters: Chicago, Illinois, United States (USA)
  • Founded year: 2009
  • Headcount: 11-50
  • Number of deals in 2024: 8
  • LinkedIn: second-century-ventures

Second Century Ventures is a venture capital firm based in Chicago, Illinois, founded in 2009. The firm is dedicated to fueling innovation in the real estate technology sector by investing in early to mid-stage technology firms. They offer a growth accelerator program called REACH, which helps startups scale their operations. Notable transactions include investments in Openn Negotiation, RateMyAgent, RealScout, Ylopo, and Propi, all of which are relevant to the online real estate marketplaces context. For instance, RateMyAgent provides a platform for real estate agents to manage their online reputation, while RealScout offers tools for home buyers and agents to collaborate on property searches. These investments highlight Second Century Ventures' focus on enhancing technology solutions within the real estate industry.


6. Accel

  • Website: accel.com
  • Type: Venture Capital
  • Headquarters: Palo Alto, California, United States (USA)
  • Founded year: 1983
  • Headcount: 51-200
  • Number of deals in 2024: 101
  • LinkedIn: accel-vc

Accel is a venture capital firm founded in 1983, based in Palo Alto, California, specializing in investing in startups and early-stage companies primarily in the technology sector. The firm has a global presence with offices in San Francisco, London, India, and China. Notably, Accel has invested in several key players in the online real estate marketplace industry, including Trulia, where they participated in multiple funding rounds (Series B, C, and D) totaling over $22 million. Additionally, Accel invested in CommonFloor, a real estate portal, contributing to their Series C and D funding rounds, which focused on product development and market expansion. These transactions highlight Accel's commitment to supporting innovative companies in the real estate sector, making them a relevant investor in this space.


7. Goodwater Capital

  • Website: goodwatercap.com
  • Type: Venture Capital
  • Headquarters: Burlingame, California, United States (USA)
  • Founded year: 2014
  • Headcount: 51-200
  • Number of deals in 2024: 41
  • LinkedIn: goodwater-capital

Goodwater Capital is a venture capital firm based in Burlingame, California, founded in 2014. The firm specializes in consumer technology and supports seed-stage entrepreneurs by providing investment, resources, and a community to help them grow. Goodwater Capital focuses on various sectors, including healthcare and financial services, but has also made notable investments in the proptech industry. For instance, they led a $35 million Series A round for Houm, a Chilean proptech startup, which aims to expand its operations across Latin America. Additionally, Goodwater participated in the Series A funding for Pinhome, a real estate platform, which raised $25.5 million. These transactions highlight Goodwater's engagement in the online real estate marketplace sector, showcasing their interest in technology solutions that enhance real estate transactions and services.


8. Deep Tech Fund (an Alumni Ventures Fund)

  • Website: av.vc
  • Type: Venture Capital
  • Headquarters: Manchester, New Hampshire, United States (USA)
  • Founded year: 2023
  • Headcount: 51-200
  • Number of deals in 2024: 258
  • LinkedIn: deep-tech-fund-av-focused-fund

Deep Tech Fund (an Alumni Ventures Fund) is a venture capital firm based in Manchester, New Hampshire, founded in 2023. It provides accredited investors and institutions with access to professionally-managed, diversified venture portfolios, leveraging a network of over 10,000 investors to connect them with high-quality investment opportunities in the startup ecosystem. The fund has been actively involved in the online real estate marketplaces sector, with notable investments in companies such as Compass, which raised significant funding in multiple rounds (Series G and Series F), and Houwzer, which has also secured funding in Series A and B rounds. Additionally, the fund invested in Doorvest, a proptech company, further emphasizing its commitment to the real estate technology space.


9. Tiger Global

  • Website: tigerglobal.com
  • Type: Venture Capital
  • Headquarters: New York, New York, United States (USA)
  • Founded year: 2001
  • Headcount: 51-200
  • Number of deals in 2024: 25
  • LinkedIn: tiger-global-management

Tiger Global Management, LLC is a prominent investment firm based in New York, specializing in public and private equity investments. Founded in 2001, the firm manages approximately $50 billion and focuses on innovative companies leveraging technology across various sectors. Notably, Tiger Global has been active in the online real estate marketplace sector, with significant investments in companies such as NoBroker, which raised over $211 million in Series E funding in November 2021, and CommonFloor, which raised $30 million in Series E funding in September 2014. These investments highlight Tiger Global's commitment to supporting technology-driven real estate platforms, making them a key player in the online real estate marketplace industry.


10. SV Angel

  • Website: svangel.com
  • Type: Venture Capital
  • Headquarters: San Francisco, California, United States (USA)
  • Founded year: 2009
  • Headcount: 1-10
  • Number of deals in 2024: 44
  • LinkedIn: sv-angel

SV Angel is a venture capital firm based in San Francisco, California, founded in 2009. The firm specializes in investing in early-stage and growth-stage technology companies, providing not only financial backing but also strategic advice and access to a vast network of industry experts. Notably, SV Angel has invested in significant online real estate marketplace companies such as Opendoor, which raised $300 million in its Series E round in March 2019 and $9.95 million in its Series A round in July 2014. Additionally, SV Angel invested in Roofstock, a platform for buying and selling single-family rental homes, contributing $20 million in its Series B round in November 2016 and $7 million in its Series A round in March 2016. These investments highlight SV Angel's commitment to fostering innovation in the real estate technology sector.


11. Goldman Sachs

  • Website: goldmansachs.com
  • Type: Private Equity
  • Headquarters: New York, New York, United States (USA)
  • Founded year: 1998
  • Headcount: 10001+
  • Number of deals in 2024: 59
  • LinkedIn: goldman-sachs

Goldman Sachs is a prominent investment bank and financial services firm based in New York, founded in 1998. It provides a comprehensive range of services including investment banking, asset management, and wealth management, catering to a diverse clientele that includes corporations, financial institutions, and individuals. In the realm of online real estate marketplaces, Goldman Sachs has made significant investments, notably in Compass, which raised $25 million in Series A funding in 2013 and $8 million in a Seed Round in 2012. Additionally, they have invested in Ribbon Home, a company that raised $200 million in debt financing in 2021 and $300 million in 2019. These transactions highlight Goldman Sachs' commitment to supporting innovative real estate platforms that utilize technology to streamline property transactions and enhance market efficiency.


12. Blackstone

  • Website: blackstone.com
  • Type: Private Equity
  • Headquarters: New York, New York, United States (USA)
  • Founded year: 1985
  • Headcount: 1001-5000
  • Number of deals in 2024: 57
  • LinkedIn: blackstonegroup

Blackstone Inc. is an investment management firm based in New York, specializing in alternative investments, including private equity, real estate, and credit solutions. Founded in 1985, Blackstone has built a reputation for delivering lasting value through its extensive portfolio and strategic investments. Notably, Blackstone has made significant acquisitions in the real estate sector, such as Aliseda Inmobiliaria and Home Partners of America, the latter representing a $6 billion investment in the U.S. property market. Additionally, Blackstone has invested in online real estate platforms, including a $30 million investment in Zumper during its Series D funding round and a $136 million investment in Homeward during its Series B. These transactions highlight Blackstone's commitment to leveraging technology and online marketplaces to enhance its real estate investment strategies.


13. IFC - International Finance Corporation

  • Website: ifc.org
  • Type: Venture Capital
  • Headquarters: Washington, D.C., District Of Columbia, United States (USA)
  • Founded year: 1956
  • Headcount: 1001-5000
  • Number of deals in 2024: 107
  • LinkedIn: ifclinkedin

The International Finance Corporation (IFC) is a not-for-profit organization established in 1956, focused on private sector development in emerging markets. Based in Washington, D.C., IFC provides investment, advisory, and asset management services to businesses and financial institutions, helping them access capital and expertise to foster economic growth. IFC operates in over 100 countries, addressing the challenges of poverty and promoting sustainable development. Notably, IFC has been involved in significant transactions within the real estate sector, such as the $145 million investment in Home First Finance Company, which emphasizes green housing initiatives, and the $53 million investment in Balwin Properties, a prominent real estate developer. These transactions highlight IFC's active role in supporting the real estate market, particularly in sustainable and innovative housing solutions.


14. Founders Fund

  • Website: foundersfund.com
  • Type: Venture Capital
  • Headquarters: San Francisco, California, United States (USA)
  • Founded year: 2005
  • Headcount: 11-50
  • Number of deals in 2024: 44
  • LinkedIn: the-founders-fund

Founders Fund is a venture capital firm based in San Francisco, California, founded in 2005. The firm specializes in investing in innovative technology companies across various sectors, including aerospace and software development. Notably, Founders Fund has been a significant investor in Compass, a leading online real estate marketplace, participating in multiple funding rounds from Seed to Series D, with investments totaling over $200 million. This involvement highlights Founders Fund's commitment to supporting technology-driven solutions in the real estate sector, alongside its broader portfolio that includes high-impact companies like SpaceX and Palantir.


15. Silicon Valley Bank

  • Website: svb.com
  • Type: Venture Capital
  • Headquarters: Santa Clara, California, United States (USA)
  • Founded year: 1983
  • Headcount: 5001-10000
  • Number of deals in 2024: 31
  • LinkedIn: silicon-valley-bank

Silicon Valley Bank (SVB) is a commercial bank founded in 1983, specializing in providing financial services to the innovation economy, particularly tech startups and venture capital firms. With a focus on business banking, global payments, and asset management, SVB helps clients navigate financial challenges and support their growth. In the realm of online real estate marketplaces, SVB has made notable investments, including significant funding rounds for Opendoor, which raised $210 million in Series D and $80 million in Series C, and Roofstock, an online platform for single-family rental investing, which received $50 million in Series D funding led by SVB Capital. These transactions highlight SVB's active role in the online real estate sector, making it a relevant investor in this space.


16. Liquid 2 Ventures

  • Website: liquid2.vc
  • Type: Venture Capital
  • Headquarters: San Francisco, California, United States (USA)
  • Founded year: 2015
  • Headcount: 1-10
  • Number of deals in 2024: 91
  • LinkedIn: liquid-2-ventures

Liquid 2 Ventures is a venture capital firm based in San Francisco, California, founded in 2015. The firm specializes in investing in technology startups at the pre-seed and seed stages, as well as growth-stage companies. They provide capital, mentorship, and access to a vast network of industry insiders to help founders navigate their entrepreneurial journeys. Notably, Liquid 2 Ventures has invested in several companies relevant to the online real estate marketplace sector, including Doorsey, which raised $4.1 million in seed funding. This investment highlights their interest in platforms that facilitate real estate transactions. Other investments include Houm and Mudafy, which, while not exclusively focused on real estate, indicate a broader interest in technology-driven solutions that could intersect with the real estate market.


17. Gaingels

  • Website: gaingels.com
  • Type: Venture Capital
  • Headquarters: Burlington, Vermont, United States (USA)
  • Founded year: 2015
  • Headcount: 11-50
  • Number of deals in 2024: 60
  • LinkedIn: gaingels

Gaingels is a venture capital firm founded in 2015, based in Burlington, Vermont, dedicated to investing in companies with diverse leadership. The firm provides capital and support to startups, particularly those led by underrepresented groups, to foster diversity and inclusion in the innovation economy. Gaingels has been active in the online real estate marketplaces sector, with notable investments in companies such as Playhouse, which offers a mobile app for video listings of homes for sale, and Doorvest, a proptech company that has raised significant funding to enhance its operations. These investments highlight Gaingels' commitment to supporting innovative solutions in the real estate market while promoting diversity and inclusion within the industry.


18. Bessemer Venture Partners

  • Website: bvp.com
  • Type: Venture Capital
  • Headquarters: San Francisco, California, United States (USA)
  • Founded year: 1911
  • Headcount: 11-50
  • Number of deals in 2024: 78
  • LinkedIn: bessemer-venture-partners

Bessemer Venture Partners is a venture capital firm founded in 1911, based in San Francisco, California. The firm specializes in providing funding and investment management services to startups and growth-stage companies across various sectors, including technology and healthcare. Notably, Bessemer has made significant investments in the online real estate marketplace sector, including a Series B investment of $19.2 million in Luxury Presence on August 3, 2023, which focuses on marketing solutions for real estate professionals. They also participated in earlier funding rounds for Luxury Presence, including a Series A investment of $5.4 million in January 2020. Additionally, Bessemer invested $12 million in 42Floors during a Series B round in January 2013, a platform that facilitates commercial real estate searches. These transactions highlight Bessemer's active role in supporting companies that enhance the online real estate marketplace landscape.


19. Insight Partners

  • Website: insightpartners.com
  • Type: Venture Capital
  • Headquarters: New York, New York, United States (USA)
  • Founded year: 1995
  • Headcount: 201-500
  • Number of deals in 2024: 64
  • LinkedIn: insight--partners

Insight Partners is a venture capital firm based in New York, specializing in providing investment and advisory services to high-growth technology and software companies. Founded in 1995, the firm manages over $75 billion in assets and has a strong focus on helping portfolio companies scale effectively in competitive markets. Notably, Insight Partners has invested in several companies within the online real estate marketplace sector, including a $20 million equity investment in The Real Brokerage Inc., which aims to enhance tech-powered brokerage services for real estate agents and clients. Additionally, they have invested in Property Brands, which focuses on providing innovative solutions for the real estate industry. These transactions highlight Insight Partners' commitment to supporting technology-driven advancements in real estate, making them a relevant player in this sector.



Online Real Estate Marketplaces Insights: Key Investors in the US


InvestorHeadquarterSizeFoundedDeals 2024
Y CombinatorSan Francisco, California, United States (USA)51-2002005802
500 GlobalSan Francisco, California, United States (USA)201-500201098
FJ LabsNew York, New York, United States (USA)11-502015169
Plug and Play Tech CenterSunnyvale, California, United States (USA)501-10002006253
Second Century VenturesChicago, Illinois, United States (USA)11-5020098
AccelPalo Alto, California, United States (USA)51-2001983101
Goodwater CapitalBurlingame, California, United States (USA)51-200201441
Deep Tech Fund (an Alumni Ventures Fund)Manchester, New Hampshire, United States (USA)51-2002023258
Tiger GlobalNew York, New York, United States (USA)51-200200125
SV AngelSan Francisco, California, United States (USA)1-10200944
Goldman SachsNew York, New York, United States (USA)10001+199859
BlackstoneNew York, New York, United States (USA)1001-5000198557
IFC - International Finance CorporationWashington, D.C., District Of Columbia, United States (USA)1001-50001956107
Founders FundSan Francisco, California, United States (USA)11-50200544
Silicon Valley BankSanta Clara, California, United States (USA)5001-10000198331
Liquid 2 VenturesSan Francisco, California, United States (USA)1-10201591
GaingelsBurlington, Vermont, United States (USA)11-50201560
Bessemer Venture PartnersSan Francisco, California, United States (USA)11-50191178
Insight PartnersNew York, New York, United States (USA)201-500199564


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