The beauty and skincare devices industry in Latin America is thriving, reflecting a growing consumer demand for innovative solutions. Companies in this sector provide a wide range of offerings from advanced skincare gadgets to high-tech beauty tools aimed at enhancing personal care. With a focus on eco-friendly products and technology integration, the industry is adapting to new trends and consumer preferences while attracting substantial investments. Notably, the market shows promising growth potential as consumers become increasingly interested in self-care routines, signaling a bright future for startups and established brands alike in this vibrant sector.


Latin America is home to a variety of investors in the beauty and skincare devices space, including both venture capital firms and corporate players. Many of these investors, headquartered in bustling cities like Sao Paulo and Bogota, range from small teams to larger organizations. Founded between 2000 and 2020, they collectively contributed to more than 100 investment deals in 2024, signaling robust interest in the sector's potential. Noteworthy firms like Bossa Invest and L'Occitane Em Provence exemplify the dynamic investment environment while backing innovative beauty companies.


Top 15 Beauty and Skincare Devices Investors in Latin America


1. bossa invest

  • Website: bossainvest.com
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2011
  • Headcount: 11-50
  • Number of deals in 2024: 56
  • LinkedIn: bossainvest

Bossa Invest is a venture capital firm based in Sao Paulo, Brazil, founded in 2011. The firm specializes in investing in innovative startups, particularly in the technology sector, but has also shown a strong interest in the beauty and skincare industry. Notably, Bossa Invest participated in the Series B funding round for Sallve, a beauty brand that raised $20 million in April 2021, and also invested in Sallve during its Seed Round in April 2019. Additionally, they have been involved in funding rounds for other beauty companies like Madison Reed, which raised $25 million in a venture round in October 2017 and had previous funding rounds as well. These transactions highlight Bossa Invest's active role in the beauty and skincare devices market, supporting companies that are innovating in this space.


2. Loccitane Em Provence


L'Occitane Em Provence, officially known as L'Occitane International S.A., is a prominent cosmetics company founded in 1976, specializing in natural skincare and beauty products derived from Provençal plants. The company offers a diverse range of products, including skincare, bath and body, hand care, hair care, fragrances, and home fragrances, catering primarily to consumers seeking high-quality, luxurious self-care solutions. L'Occitane has made significant investments in the beauty sector, including the acquisition of British skincare brand Elemis for $900 million in January 2019, which was aimed at enhancing their portfolio of premium beauty brands. Furthermore, L'Occitane has shown interest in the beauty marketplace by participating in funding rounds for MyGlamm, a Mumbai-based beauty brand, which raised substantial amounts in Series C funding in 2021 and also received investment from L'Occitane in a previous funding round in 2019. This strategic involvement highlights L'Occitane's commitment to expanding its influence in the beauty and skincare devices market.


3. Kaszek

  • Website: kaszek.com
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2011
  • Headcount: 11-50
  • Number of deals in 2024: 17
  • LinkedIn: kaszek-ventures

Kaszek is a venture capital firm founded in 2011, based in Sao Paulo, Brazil, focused on investing in and supporting entrepreneurs across various technology-driven industries in Latin America. The firm emphasizes long-term partnerships and aims to foster a vibrant technology ecosystem in the region. Notably, Kaszek has invested in several beauty and skincare companies, including Beleza na Web, which raised $10 million in Series B funding in 2013 and $5 million in Series A funding in 2011, and Sallve, which raised $20 million in Series B funding in 2021 and $10 million in Series A funding in 2019. These transactions highlight Kaszek's active role in the beauty and skincare sector, showcasing their commitment to supporting innovative companies in this space.


4. Norte Ventures

  • Website: norte.ventures
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2020
  • Headcount: 1-10
  • Number of deals in 2024: 11
  • LinkedIn: norteventures

Norte Ventures is a venture capital firm based in Sao Paulo, Brazil, founded in 2020. The firm specializes in providing resources and support for startups primarily in the technology sector, offering consulting services, educational materials, and investment management to help entrepreneurs navigate the challenges of building and scaling their businesses. In addition to their technology focus, Norte Ventures has participated in notable transactions within the beauty industry, such as their involvement in the pre-seed round for Morado, a Colombian wholesale marketplace for beauty salons, which raised USD 5 million. This investment highlights their engagement with the beauty sector, alongside other technology-driven ventures like Skelt and Dr. JONES, indicating a diverse investment portfolio that includes beauty-related opportunities.


5. Canary

  • Website: canary.com.br
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2017
  • Headcount: 11-50
  • Number of deals in 2024: 23
  • LinkedIn: canary-venture-capital

Canary is a venture capital firm based in Sao Paulo, Brazil, founded in 2017. The firm specializes in early-stage investments across Latin America, supporting entrepreneurs with capital, co-founding assistance, and a strong community of builders. Notably, Canary has made significant investments in the beauty and skincare industry, particularly with Sallve, a skincare brand that raised $20 million in Series B funding and $1.75 million in Seed Round. This involvement highlights their commitment to the beauty sector, alongside other investments in diverse industries such as B2B platforms and social commerce startups.


6. Igah, Ventures.

  • Website: igahventures.com
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2011
  • Headcount: 11-50
  • Number of deals in 2024: 2
  • LinkedIn: ebricks-ventures

Igah Ventures is a venture capital firm based in Sao Paulo, Brazil, founded in 2011. The firm specializes in seed and early-stage investments, providing capital and strategic guidance to innovative startups across various sectors, including technology, healthcare, and finance. Notably, Igah Ventures has made significant investments in the beauty sector, including Lilly Estética, which raised funds in 2021, and 3,2,1 Beauty, which also secured funding in 2020. Additionally, they have invested in Dr. JONES, a company that has raised substantial amounts in both seed and venture rounds. These transactions highlight Igah Ventures' active role in the beauty and skincare devices industry, reflecting their commitment to fostering growth and innovation in this space.


7. Order VC

  • Website: ordervc.com
  • Type: Corporate
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Headcount: 1-10
  • Number of deals in 2024: 1
  • LinkedIn: ordervc

Order Venture Capital is a corporate venture capital firm based in Sao Paulo, Brazil, specializing in early-stage investments in consumer goods companies. Founded with a focus on providing capital, management consulting, and branding support, Order VC aims to help entrepreneurs and businesses establish strong market positions. Notably, they have invested in CARE, which raised over $1.3 million in a venture round in June 2022, and Forever Liss, a brand that raised an undisclosed amount in January 2020. These transactions highlight their commitment to the beauty and skincare sector, as both companies are involved in consumer products related to personal care. Additionally, they are set to invest in WAAW by Alok, further emphasizing their ongoing interest in beauty-related ventures.


8. Quartz


Quartz is a private equity firm based in Sao Paulo, Brazil, founded in 2020. As a venture capital and growth equity fund, Quartz invests in high-growth companies across various industries, providing capital and strategic support to help them scale and navigate challenges. Notably, they have invested in beauty and skincare companies such as Sallve, which raised $20 million in a Series B round in April 2021, and Forever Liss, which secured funding in a venture round in January 2020. Their investment approach emphasizes transparency and partnership, aligning with companies that share their values, making them a supportive investor for businesses in the beauty and skincare devices sector.


9. Grupo Pegasus


Grupo Pegasus is a private equity firm based in Bogota, Colombia, founded in 2000. The firm develops, manages, and invests in a diverse range of enterprises across Latin America, offering services in real estate development, retail operations, and technological solutions. Among their notable transactions, they invested in Blush-Bar Beauty, which raised $10 million in a venture round in September 2019, indicating their engagement in the beauty sector. Additionally, they were involved in Farmacity, a company that raised funds in the private equity round in 2007. These transactions highlight their capability to invest in beauty-related businesses, although their portfolio spans various industries.


10. Fen Ventures

  • Website: fenventures.com
  • Type: Venture Capital
  • Headquarters: Las Condes, Santiago, Chile
  • Founded year: 2012
  • Headcount: 1-10
  • Number of deals in 2024: 5
  • LinkedIn: fen-ventures

Fen Ventures is a venture capital firm based in Las Condes, Santiago, Chile, founded in 2012. The firm specializes in early-stage investments within the Latin American tech sector, providing capital, strategic support, and networking opportunities to entrepreneurs. Fen Ventures has participated in several funding rounds, including notable investments in AgendaPro, a Chilean startup that offers software solutions for beauty and wellness businesses, facilitating their digital transformation. AgendaPro's platform has significantly improved sales and online payment capabilities for SMEs in the beauty sector, showcasing Fen Ventures' involvement in this industry. Additionally, they have invested in other tech startups, indicating a broader focus on innovation and positive change in the region.


11. Mindset Ventures

  • Website: mindset.ventures
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2016
  • Headcount: 1-10
  • Number of deals in 2024: 7
  • LinkedIn: mindset-ventures

Mindset Ventures is a venture capital firm based in Sao Paulo, Brazil, founded in 2016. The firm specializes in early-stage technology investments and provides capital and strategic support to startups across various sectors, including financial services and healthcare. Notably, Mindset Ventures has invested in Proven Skincare, which raised funds in a seed round in January 2018, indicating their engagement in the beauty and skincare market. Additionally, they invested in Aromyx, which, while not directly in the beauty sector, showcases their interest in innovative technologies that could intersect with beauty applications. Mindset Ventures focuses on helping companies grow through business development assistance, mentorship, and access to valuable networks, making them a supportive partner for startups in the beauty and skincare devices space.


12. Atlantico

  • Website: atlantico.vc
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2019
  • Headcount: 1-10
  • Number of deals in 2024: 4
  • LinkedIn: atlanticopartners

Atlantico is a venture capital firm based in Sao Paulo, Brazil, founded in 2019. The firm focuses on early-stage companies in Latin America, providing both funding and strategic support to founders who are working to create impactful businesses. Notably, Atlantico led a $20 million Series B investment in Sallve, a company in the beauty and skincare space, showcasing their commitment to this industry. Additionally, they participated in a Series A funding round for ZAX, a B2B trade platform, indicating their broader investment strategy across various sectors. However, their significant involvement with Sallve highlights their active role in the beauty and skincare devices market.


13. Lupa Capital


Lupa Capital is a venture capital firm based in Sao Paulo, Brazil, founded in 2012. The firm specializes in early-stage technology companies, particularly in the healthcare, insurance, and software sectors. Lupa Capital provides not only financial investment but also strategic support to help these companies navigate growth challenges. Notably, Lupa Capital has invested in beauty and skincare companies such as Sallve, which raised $1,750,000 in a seed round in April 2019, and SouSmile, which raised $1,100,000 in a seed round shortly after in the same month. These transactions highlight Lupa Capital's engagement in the beauty and skincare devices market, showcasing their interest in supporting innovative companies in this space.


14. Vinci Compass Brasil

  • Website: vincipartners.com
  • Type: Private Equity
  • Headquarters: Rio De Janeiro, Rio De Janeiro, Brazil
  • Founded year: 2009
  • Headcount: 501-1000
  • Number of deals in 2024: 3
  • LinkedIn: vincipartners

Vinci Compass Brasil is a private equity firm based in Rio de Janeiro, Brazil, founded in 2009. The firm specializes in a range of financial services, including Private Equity, Infrastructure, Real Estate, and Corporate Advisory. Vinci Partners serves institutional investors and high-net-worth individuals, helping them navigate investment opportunities and optimize their portfolios for growth. Notably, Vinci Compass Brasil has made strategic investments in the beauty and skincare sector, including the acquisition of Farmax, a cosmetics and personal care company, announced on September 23, 2021. This acquisition highlights their commitment to the beauty industry and their capability to identify and invest in promising companies within this space.


15. Solum Capital

  • Website: solumcapital.com.br
  • Type: Venture Capital
  • Headquarters: Sao Paulo, Sao Paulo, Brazil
  • Founded year: 2017
  • Headcount: 11-50
  • LinkedIn: solumvc

Solum Capital is an investment management firm based in Sao Paulo, Brazil, specializing in private equity and venture capital. Founded in 2017, the firm focuses on providing financial and strategic support to growth companies in Latin America, with a hands-on approach to foster innovation and entrepreneurship across various sectors. Notably, Solum Capital was involved in a significant transaction with Anna Pegova, a beauty brand, which raised $4,815,564 in a private equity round on March 7, 2023. This investment highlights their engagement in the beauty industry, particularly in the context of skincare and beauty devices, showcasing their capability and interest in this market.



Beauty and Skincare Devices Insights: Key Investors in Latin America


InvestorHeadquarterSizeFoundedDeals 2024
bossa investSao Paulo, Sao Paulo, Brazil11-50201156
Loccitane Em ProvenceBrazil5001-1000019760
KaszekSao Paulo, Sao Paulo, Brazil11-50201117
Norte VenturesSao Paulo, Sao Paulo, Brazil1-10202011
CanarySao Paulo, Sao Paulo, Brazil11-50201723
Igah, Ventures.Sao Paulo, Sao Paulo, Brazil11-5020112
Order VCSao Paulo, Sao Paulo, Brazil1-101
QuartzSao Paulo, Sao Paulo, Brazil1-1020200
Grupo PegasusBogota, Bogota, Colombia11-5020000
Fen VenturesLas Condes, Santiago, Chile1-1020125
Mindset VenturesSao Paulo, Sao Paulo, Brazil1-1020167
AtlanticoSao Paulo, Sao Paulo, Brazil1-1020194
Lupa CapitalSao Paulo, Sao Paulo, Brazil1-1020120
Vinci Compass BrasilRio De Janeiro, Rio De Janeiro, Brazil501-100020093
Solum CapitalSao Paulo, Sao Paulo, Brazil11-5020170


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