Best 26 Companies for Mobile Advertising Software
Best 26 Companies for Mobile Advertising Software
The mobile advertising software industry represents a fast-evolving facet of the global digital marketing landscape. It comprises companies that offer advanced tools designed to help businesses effectively monetize and advertise their mobile applications. These firms strive to facilitate app discovery, user acquisition, audience reach, ad impressions, and in-app purchases, aiming to maximize revenue opportunities. Further, they offer data-informed insights to optimize advertising strategies. With the steady growth in mobile device usage and the concurrent proliferation of apps, the industry is well-poised for significant expansion, as businesses increasingly leverage mobile ad software to reach their target demographics more effectively.
Top 26 Mobile Advertising Software Companies
1. AppLovin
- Website: applovin.com
- Headquarters: Palo Alto, California, United States
- Founded: 2011
- Headcount: 1001-5000
- Latest funding type: Post Ipo Equity
AppLovin is a company that offers products and solutions to help businesses grow in the mobile app ecosystem. They provide tools for app discovery, monetization, audience reach, and ad impressions. AppLovin has a network of mobile apps and offers services to increase user acquisition and in-app purchases. They work with agencies, brands, and developers to expand their reach and maximize revenue opportunities. AppLovin's business model involves providing software and analytics solutions to optimize monetization and drive marketing results.
2. InMobi
- Website: inmobi.com
- Headquarters: Singapore, Karnataka, Singapore
- Founded: 2007
- Headcount: 501-1000
- Latest funding type: Series Unknown
InMobi is a mobile monetization platform that helps app and website owners effortlessly monetize their media and secure their data. They offer high-impact ad formats to minimize churn and reach audiences programmatically on in-app inventory. InMobi provides technology and products for growth, along with customer insights and support to engage and acquire the best customers. They serve various industries and offer solutions for advertisers and publishers alike.
3. Liftoff Mobile
- Website: liftoff.io
- Headquarters: Redwood City, California, United States
- Founded: 2012
- Headcount: 501-1000
- Latest funding type: Acquired
Liftoff is a company that specializes in programmatic user acquisition and re-engagement for mobile apps. They help marketers find high-quality users who generate revenue for their apps through meaningful actions like purchases and bookings. Liftoff offers a comprehensive solution for app growth, delivering engaging ad experiences and optimizing towards user lifetime value goals.
4. Fyber (acquired by Digital Turbine)
- Website: fyber.com
- Headquarters: San Francisco, California, Germany
- Founded: 2009
- Headcount: 201-500
- Latest funding type: Acquired
Fyber is a company that offers advertising and monetization solutions for mobile app developers and publishers. They provide a platform that allows app developers to integrate ads into their apps and monetize their user base.
5. Vungle
- Website: vungle.com
- Headquarters: San Francisco, California, United States
- Founded: 2011
- Headcount: 201-500
- Latest funding type: Acquired
Vungle is a leading mobile in-app video advertising platform that serves both advertisers and publishers of mobile applications. They provide a technology solution that allows advertisers to distribute ad content and enables publishers to display relevant ads to end users.
6. AdColony (acquired by Digital Turbine)
- Website: adcolony.com
- Headquarters: Los Angeles, California, United States
- Founded: 2008
- Headcount: 201-500
AdColony is a company that offers a platform for mobile advertising, specializing in display ads. Their composer allows businesses to create engaging and interactive ads for mobile devices.
7. Chartboost
- Website: chartboost.com
- Headquarters: San Francisco, California, United States
- Founded: 2011
- Headcount: 51-200
- Latest funding type: Acquired
Chartboost is a leading in-app monetization and programmatic advertising platform, helping mobile businesses build their success. They offer premium inventory, global scale, audience-based targeting, and expert advertising campaign management.
8. Kochava
- Website: kochava.com
- Headquarters: Sandpoint, Idaho, United States
- Founded: 2011
- Headcount: 51-200
Kochava is a mobile measurement partner (MMP) that provides holistic attribution and data analytics solutions. With their Always-on Incremental Measurement, they offer accurate measurement and tracking of mobile advertising effectiveness. Their SmartLinks™ and Dynamic Deep Linking solutions help improve user engagement and enable personalized marketing campaigns. They serve various verticals such as gaming, fintech, QSR/food & drink, media & entertainment, travel & hospitality, shopping, and eCommerce.
9. Winclap
- Website: winclap.com
- Headquarters: New York, New York, Germany
- Founded: 2014
- Headcount: 51-200
- Latest funding type: Seed
Winclap is a marketing technology company focused on mobile user acquisition. They provide software solutions and services to help mobile companies optimize their media channels, creatives, and marketing campaigns. With a commitment to a fair and clean mobile ecosystem, Winclap offers Real Time Pricing analytics and transparency to advertisers and publishers. Their AI-powered platform enables advertisers worldwide to leverage their technology for better campaign performance and growth.
10. EMMA - Easy Mobile Marketing Automation
- Website: emma.io
- Headquarters: Vigo, Pontevedra, Spain
- Founded: 2012
- Headcount: 11-50
- Latest funding type: Non Equity Assistance
EMMA.io is a platform that offers mobile app marketing solutions for businesses. With their tools for user acquisition, attribution, and retention, businesses can optimize their marketing campaigns and increase user engagement. They provide features like analytics, marketing automation, advanced segmentation, push notifications, and in-app messaging.
11. Epom
- Website: epom.com
- Headquarters: Roseau, Kyyivs&S;Ka Oblast&S;, Ukraine
- Founded: 2010
- Headcount: 51-200
- Latest funding type: Series Unknown
Epom is an ad serving software company that offers solutions for ad operations and optimization. They provide automated and data-driven optimization for click-through rates, impressions, and eCPM. Epom offers a range of ad server products including native, mobile, in-app, display, video, and white-label ad servers. They also offer a white-label DSP product and provide pricing and product options for ad servers. Epom serves publishers and ad networks and offers customizable features to fit individual brand identities.
12. Taptica
- Website: taptica.com
- Headquarters: San Francisco, California, United States
- Founded: 2007
- Headcount: 11-50
- Latest funding type: Series Unknown
Taptica is a company providing mobile advertising solutions and services. They offer a platform for creating and managing mobile ads profiles for applications, allowing developers to monetize their apps through various advertising networks and providers. Taptica's services include targeted mobile ads, banner ads, text ads, and html ads.
13. Synative - Engage users with Playable ads
- Website: synative.com
- Headquarters: Causeway Bay, Hong Kong, Hong Kong
- Founded: 2017
- Headcount: 51-200
Synative.com is a company that offers solutions for creating playable ads on Facebook. Their platform allows users to easily create, manage, and optimize playable ads for maximum engagement and conversion.
14. Flymobi Technology Group Limited
- Website: flymobi.biz
- Headquarters: Tianjin, England, China
- Founded: 2019
- Headcount: 11-50
Flymobi is a mobile ad tech company based in London that empowers partners with sophisticated solutions to connect with target audiences. They provide tools for agencies and brands to reach their target audience and for publishers to monetize their apps. The company focuses on delivering high-quality and highly converting traffic to their clients, resulting in fruitful business cooperations.
15. Agility
- Website: agilityads.com
- Headquarters: Draper, Utah, United States
- Founded: 2015
- Headcount: 11-50
Agility Digital is a company that specializes in geofencing technology for personalized and targeted advertising. With their advanced software and data analytics, they help businesses create customized ad experiences based on the location and preferences of their target audience.
16. Choozle
- Website: choozle.com
- Headquarters: Denver, Colorado, United States
- Founded: 2012
- Headcount: 51-200
Choozle is a digital advertising software company that offers a platform for programmatic advertising campaigns across various mediums. They leverage detailed consumer data to provide clarity, strategy, and simplicity in digital advertising.
17. iPromote
- Website: ipromote.com
- Headquarters: San Luis Obispo, California, United States
- Founded: 2004
- Headcount: 11-50
- Latest funding type: Private Equity
iPromote is an automated ad creation solutions provider that offers industry-leading digital advertising solutions. They specialize in helping enterprise resellers sell and manage SMB advertisers of any budget size at scale.
18. Kimple
- Website: kimpleapp.com
- Headquarters: Roubaix, Nord-Pas-De-Calais, France
- Founded: 2010
- Headcount: 11-50
- Latest funding type: Series Unknown
Kimple is a marketing solution that offers a comprehensive and secure platform for creating and deploying interactive digital experiences. With over 40 promotional mechanics, Kimple helps brands engage with their customers and enhance their brand reputation. Their cross-channel campaigns can be adapted for mobile, tablet, interactive kiosks, and more.
19. Reteno
- Website: reteno.com
- Headquarters: Warsaw, Mazowieckie, Poland
- Headcount: 11-50
Reteno is a user retention platform that allows marketers to produce campaigns without involving developers. It offers features such as mobile push notifications, campaign automation, advanced segmentation, and personalized content. With Reteno, marketers can optimize their retention strategy by launching time-sensitive journeys, building real-time granular segments, and keeping AI learning from user behavior.
20. IDI Ventures LTD
- Website: idivts.com
- Headquarters: Herzliya Pituach, Israel, Israel
- Founded: 2003
- Headcount: 201-500
IDI Ventures is a global software company founded in 2008, specializing in the development and operation of a leading online trading platform. With a focus on technology and targeted online marketing, we aim to deliver the best trading experience to our millions of users worldwide.
21. SweetIQ
- Website: sweetiq.com
- Headquarters: Montreal, Quebec, Canada
- Founded: 2009
- Headcount: 51-200
- Latest funding type: Acquired
SweetIQ is a company that offers local marketing automation software solutions. Their platform helps businesses manage and optimize their online presence to drive more foot traffic and increase customer engagement.
22. eBizAutos
- Website: ebizautos.com
- Headquarters: Las Vegas, Nevada, United States
- Founded: 2001
- Headcount: 51-200
eBizAutos is a company that provides cost-effective website solutions and marketing packages for dealerships. With their state-of-the-art technology, they help dealerships generate traffic, leads, and sales through their vehicle advertising solution and inventory management system.
23. Javna Wireless Software Solutions
Javna.com is a global communications platform specializing in advertising and marketing solutions. They offer innovative and optimized solutions with rich and interactive ad formats to promote, notify, coordinate, and engage their audience. With world-class products and cutting-edge technology, they help businesses reimagine what's possible and reach their target audience effectively.
24. United Holdings Group
- Website: unitedholdingsgroup.com
- Headquarters: New York, New York, United States
- Founded: 2005
- Headcount: 201-500
United Holdings Group is a Professional Mobile Software Development and App Marketing company. Laser focused on Mobile and Tablet Application Development, Mobile Marketing, Interactive Web & TV Development, eBook Publishing, and Dynamic Social Advertising. Developing the Kol Yaakob Siddur App and Submit Your App Idea for iOS & Android, United Holdings Group is at the forefront of every aspect of the Mobile and Tablet Application Development and Dynamic Social Media Advertising and Marketing industries. Leading globally in the creation, distribution, licensing, and marketing of all forms of creative content and their related businesses across all current and emerging media platforms. Mastery of iOS iPhone/iPad, Android, Symbian, Windows Mobile, and Blackberry technologies. Mastery of modern programming languages: Objective C, C++, Java, HTML5, Python, Ruby, SQL. Excellent ability with writing server-side APIs
25. Futureland
- Website: futureland.it
- Headquarters: Cesano Maderno, Lombardia, Italy
- Founded: 1996
- Headcount: 11-50
Futureland.it is a company that offers SMS marketing services, including the sending of multiple promotional and advertising SMS messages. They provide a bulk SMS gateway and a web advertising platform.
26. Luna Labs Ltd
- Website: lunalabs.uk
- Headquarters: London, United Kingdom, United Kingdom
- Founded: 2018
- Headcount: 11-50
Luna Labs is a company that offers a platform for creating and optimizing playable advertisements. They provide tools and resources to developers to create interactive and engaging ads for various platforms. Their platform supports all versions of Unity Personal or Unity Pro and can run on Android, iOS, Windows, and macOS.
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