Outdoor advertising in Florida is a dynamic industry that includes companies creating impactful advertisements across various platforms. These range from traditional billboards to modern digital displays, capturing the attention of consumers in vibrant urban and scenic environments. Many companies specialize in specific niches, utilizing innovative techniques such as vehicle wraps and mobile billboards, meeting the needs of businesses seeking visibility. As technology advances, programmatic advertising is beginning to reshape the landscape, allowing for real-time engagement and precise audience targeting. This trend is enhancing the effectiveness of outdoor campaigns, contributing to the industry's robust growth trajectory.

This list gathers a range of outdoor advertising companies operating across Florida, with offices in cities like Miami, Tampa, and Fort Lauderdale. Ranging in size from small family-owned firms to larger private equity-backed agencies, these companies have diverse specializations, including digital billboards and aerial advertising. Founded between 1916 and 2020, they bring years of collective experience to the industry, showcasing innovation through their varied product offerings and client engagement strategies. Their combined expertise reflects a thriving market focused on enhancing brand visibility across all media formats.

Continue reading to explore the top outdoor advertising companies in Florida.

Top 22 Outdoor Advertising Companies in Florida

1. NMB Media

• Website: nmbmedia.com
• Ownership type: Private
• Headquarters: Fort Lauderdale, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2001
• Headcount: 51-200
• LinkedIn: national-mobile-billboards

NMB Media, founded in 2001 and based in Fort Lauderdale, Florida, is an advertising agency that specializes in Out-of-Home (OOH) advertising solutions. Originally named National Mobile Billboards, LLC, the company has evolved to offer a wide array of services designed to enhance brand visibility and consumer engagement. Their portfolio includes mobile billboards, adbikes, aerial inflatables, and brand ambassadors, among other innovative advertising formats. NMB Media prides itself on employing seasoned professionals who utilize multi-media platforms to connect with consumers across various demographics. The company emphasizes planning and execution, providing clients with detailed campaign strategies and proof of performance documentation. NMB Media has established itself as a significant player in the OOH advertising space, operating a large fleet of mobile adbikes and maintaining ownership of its media components to ensure quality and control over campaigns. Their focus on customer service and flexibility has garnered positive testimonials from various clients, indicating a strong reputation in the industry.

2. Creative Outdoor Advertising

• Website: creativeoutdoor.com
• Ownership type: Private Equity
• Headquarters: Tampa, Florida, United States (USA)
• Employee distribution: United States (USA) 55%, Canada 45%
• Latest funding: July 2021
• Founded year: 1984
• Headcount: 51-200
• LinkedIn: creative-outdoor-advertising

Creative Outdoor Advertising, based in Tampa, Florida, is a private equity-owned company that has been operating since 1984. With a workforce of approximately 87 employees, the firm specializes in outdoor advertising solutions, particularly for small and mid-sized businesses. They offer a range of services including sign design, placement, and maintenance, which are crucial for enhancing brand visibility. The company operates over 12,000 signs across more than 200 cities in North America, catering to over 5,000 clients. Their approach emphasizes geographic targeting and message repetition, which are vital for effective outdoor advertising. Creative Outdoor Advertising has also expanded its operations into Canada, reflecting its growth and adaptability in the market. The company has not reported any recent funding, indicating a stable operational model without reliance on external financial support.

3. Barnes Advertising

• Website: barnesadvertisingcorp.com
• Ownership type: Family Owned
• Headquarters: Ocala, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1916
• Headcount: 1-10
• LinkedIn: barnes-advertising

Barnes Advertising Corporation, based in Ocala, Florida, is a family-owned business that has been a part of the outdoor advertising industry since 1916. The company specializes in both traditional and digital billboard advertising, providing clients with effective solutions to enhance their visibility and brand recognition. In addition to billboards, Barnes Advertising offers a range of custom signage services, including wall, vehicle, and window graphics, business signs, and ADA-compliant interior signs. Their commitment to quality and customer service is evident in their approach, which includes personalized design and installation services. With a focus on community impact, Barnes Advertising aims to be a reliable partner for businesses looking to improve their advertising strategies. They operate primarily within a 100-mile radius of Zanesville, Ohio, and have a significant number of billboard faces across multiple counties, showcasing their active role in the outdoor advertising market.

4. LED Truck Media

• Website: ledtruckmedia.com
• Ownership type: Private
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2008
• Headcount: 11-50
• LinkedIn: ledtruckmedia

LED Truck Media, founded in 2008 and based in Miami, Florida, is an advertising agency that focuses on mobile digital billboard advertising. The company operates the largest fleet of mobile digital billboard trucks in the United States, providing businesses and organizations with innovative advertising solutions. Their services are designed to effectively reach target audiences through eye-catching mobile ads that can be adjusted in real-time. LED Truck Media has carved out a niche in various sectors, including cannabis advertising, political campaigns, and crypto/NFT marketing. They utilize advanced technology for audience engagement, including GPS tracking and data analytics, to measure campaign success and optimize advertising strategies. The firm has positioned itself as a thought leader in the Digital Out-Of-Home (DOOH) advertising market, emphasizing flexibility and responsiveness to client needs.

5. Beeyond Media

• Website: beeyondmedia.com
• Ownership type: Venture Capital
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: Mexico 41%, Argentina 41%, United States (USA) 19%
• Latest funding: Seed, $10.1M, July 2023
• Founded year: 2020
• Headcount: 51-200
• LinkedIn: beeyond-media

Beeyond Media, founded in 2020 and based in Miami, Florida, is an advertising agency specializing in programmatic digital out-of-home (DOOH) advertising. The company has developed a platform that empowers brands and agencies to plan, execute, and monitor advertising campaigns in real-time. This platform enhances audience targeting and maximizes advertising effectiveness across various locations. Beeyond Media operates with a team that is geographically distributed, with significant representation in Mexico and Argentina, alongside its U.S. operations. The company has recently secured $10.05 million in seed funding in July 2023, which underscores its growth potential and the confidence investors have in its business model. With over 1 million digital billboards connected to its platform across North and Latin America, Beeyond Media is positioned to influence the outdoor advertising market significantly.

6. Appleyard Duncan McCall

• Website: appleyardagency.com
• Ownership type: Private
• Headquarters: Pensacola, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1959
• Headcount: 11-50
• LinkedIn: appleyard-agency

Appleyard Duncan McCall, known as Appleyard Agency, is a Pensacola-based advertising firm that has been operational since 1959. Founded by John and Eleanor Appleyard, the agency has evolved over the decades, adapting to the changing dynamics of the advertising industry. With a team of 11 to 50 employees, they provide a range of marketing services, including video production, digital marketing, social media management, and notably, outdoor advertising. Their expertise in outdoor and print advertising is highlighted on their website, where they emphasize their ability to create impactful ads that capture audience attention. The agency has collaborated with various clients, including local businesses and organizations, to enhance brand visibility through strategic advertising campaigns. Their work with Visit Pensacola, which involved outdoor advertising initiatives, showcases their capability in this area. Appleyard Agency prides itself on its long-standing commitment to client success and community engagement, making it a notable player in the advertising industry.

7. Starlite Media

• Website: starlitemedia.com
• Ownership type: Private
• Headquarters: St. Petersburg, Florida, United States (USA)
• Employee distribution: United States (USA) 88%, Nigeria 12%
• Founded year: 1996
• Headcount: 11-50
• LinkedIn: starlite-media

Starlite Media, founded in 1996 and based in St. Petersburg, Florida, is a private advertising agency that specializes in retail-based advertising solutions. The company provides a variety of products, including both digital and static advertising formats, aimed at helping brands effectively engage consumers at the point of sale. Starlite Media's clientele includes a mix of national brands and local businesses, primarily within the retail sector. Their advertising solutions are strategically located at high-traffic areas such as grocery store entrances and outdoor retail centers, maximizing visibility and consumer interaction. With a network that boasts over 6,000 advertising faces across 17 of the top 20 designated market areas (DMAs) in the U.S., Starlite Media has established itself as a significant player in the outdoor advertising industry. The company emphasizes programmatic advertising capabilities, allowing for dynamic content delivery that can adapt to consumer behavior and preferences. Their commitment to operational excellence and effective consumer engagement strategies positions them as a relevant entity in the outdoor advertising market.

8. Ballyhoo Media

• Website: ballyhooboats.com
• Ownership type: Venture Capital
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 95%, South Africa 5%
• Latest funding: $643,000, September 2023
• Founded year: 2016
• Headcount: 11-50
• LinkedIn: ballyhoo-media

Ballyhoo Media, founded in 2016 and based in Miami, Florida, is an advertising agency that specializes in innovative advertising solutions and event management on waterways. The company offers a variety of services, including ferry advertising, experiential events, and personal messaging, targeting businesses, municipalities, and individuals. By utilizing unique outdoor platforms, Ballyhoo Media effectively connects brands with audiences, enhancing engagement and communication. They have developed a strong presence in the outdoor advertising sector, particularly through their work with digital boats and ferry systems like the Staten Island Ferry and Washington State Ferries. Recently, they secured funding of $643,000 in September 2023, which reflects their growth and commitment to expanding their innovative advertising solutions. Ballyhoo Media also emphasizes community involvement and environmental conservation, further solidifying their role in the industry.

9. AdMobilize

• Website: admobilize.com
• Ownership type: Corporate
• Headquarters: Miami Lakes, Florida, United States (USA)
• Employee distribution: United States (USA) 83%, United Kingdom (UK) 17%
• Latest funding: February 2021
• Founded year: 2014
• Headcount: 11-50
• LinkedIn: admobilize

AdMobilize, founded in 2014 and based in Miami Lakes, Florida, is an advertising technology company that specializes in digital out-of-home (DOOH) advertising measurement solutions. With a team of 11-50 employees, AdMobilize focuses on providing advanced products and services that include audience measurement, traffic measurement, and mobile data analytics. Their innovative solutions utilize computer vision technology to deliver insights into demographics and traffic dynamics, which are essential for businesses in the retail and advertising sectors. AdMobilize's offerings enable clients to enhance their marketing strategies and optimize audience engagement through customizable dashboards and real-time data reporting. The company has not reported any funding since February 2021, indicating a self-sustaining operational model.

10. Smartify

• Website: smartifymedia.com
• Ownership type: Private
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2020
• Headcount: 11-50
• LinkedIn: smartcitystorefront

Smartify is a Miami-based media company founded in 2020, specializing in digital out-of-home advertising and media monetization. The company operates a network of digital displays across North America, providing services to property owners, real estate developers, and small businesses. Smartify helps clients leverage their advertising spaces to generate additional revenue through programmatic advertising and comprehensive management services. Their platform allows for real-time optimization of ad placements, enhancing the effectiveness of advertising campaigns. Smartify also emphasizes community engagement by supporting non-profit organizations and local businesses, offering them opportunities to utilize their advertising inventory at reduced costs. With a focus on technology and analytics, Smartify is positioned to adapt to the evolving demands of the outdoor advertising industry.

11. Sign Smart

• Website: signsmarthd.com
• Ownership type: Private
• Headquarters: Tampa, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2010
• Headcount: 501-1000
• LinkedIn: sign-smart

Sign Smart, founded in 2010 and based in Tampa, Florida, is a private company that specializes in outdoor marketing solutions. The firm offers services such as Human Directionals, commonly known as sign spinners, and Weekend Directionals, which include custom sign design and placement. Their approach emphasizes reliability and professionalism, with features like GPS tracking and in-person audits to ensure service quality. Sign Smart also provides door hangers and promotional teams to assist businesses in reaching their target audiences effectively. With a focus on competitive pricing and customer service, Sign Smart has positioned itself as a go-to vendor for businesses looking to enhance visibility and attract customers. The company operates solely within the United States, ensuring a concentrated effort in its local markets.

12. AirSign, Inc.

• Website: airsign.com
• Ownership type: Venture Capital
• Headquarters: Williston, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: Seed, $40,000, July 2014
• Founded year: 1996
• Headcount: 11-50
• LinkedIn: airsign-inc-

AirSign, Inc., based in Williston, Florida, has been a player in the aerial advertising industry since its founding in 1996. The company specializes in creating eye-catching aerial advertising solutions, including aerial billboards, skywriting, and promotional banners. Their services are designed to capture attention and create memorable experiences for audiences, making them a unique option for businesses looking to promote their brands and events. AirSign has developed a reputation for blending traditional aerial advertising with modern digital marketing techniques, allowing clients to maximize their promotional efforts. The company has received seed funding, which indicates a level of investor interest and confidence in their business model. With a team of skilled pilots and brand ambassadors, AirSign is well-equipped to execute campaigns across various markets, including sporting events, beaches, and political gatherings.

13. Watauga Group

• Website: wataugagroup.com
• Ownership type: Private
• Headquarters: Orlando, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2004
• Headcount: 11-50
• LinkedIn: watauga-group

Watauga Group is a marketing agency based in Orlando, Florida, founded in 2004. The company specializes in providing marketing solutions for outdoor brands and travel destinations. With a team of 35 professionals, Watauga Group focuses on increasing visibility and sales for attractions such as theme parks, aquariums, and various outdoor recreation businesses. Their services include traditional and digital advertising, media planning, and buying, with a strong emphasis on out-of-home advertising. Watauga Group has worked with notable clients in the outdoor and tourism sectors, leveraging their industry knowledge to craft tailored marketing strategies that drive consumer engagement and sales. The agency is recognized for its commitment to maximizing return on investment for its clients, making it a significant player in the outdoor advertising space.

14. Kerigan Marketing Associates, Inc.

• Website: keriganmarketing.com
• Ownership type: Private
• Headquarters: Mexico Beach, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2000
• Headcount: 1-10
• LinkedIn: kerigan-marketing-associates-inc-

Kerigan Marketing Associates, Inc. is a marketing agency based in Mexico Beach, Florida, founded in 2000. The company operates as a private entity with a small team, focusing on a variety of marketing services tailored to enhance brand visibility and marketing strategies for businesses and organizations. Their offerings include digital marketing, media buying, website development, and design services. Notably, they provide signage and billboard solutions, which places them within the outdoor advertising sector. Their approach combines creativity with strategic planning, aiming to deliver measurable growth in brand awareness and customer engagement. Kerigan Marketing Associates has worked with a range of clients, including local businesses and government entities, showcasing their capability to cater to different market needs. They emphasize a hands-on approach to client relationships, ensuring that marketing efforts are consistently aligned with client goals.

15. Imagen. The Marketing Agency

• Website: imagentma.com
• Ownership type: Private
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1989
• Headcount: 11-50
• LinkedIn: imagenthemarketingagency

Imagen. The Marketing Agency, founded in 1989 and based in Miami, Florida, is a marketing agency that specializes in branding and advertising services. With a team of 35 employees, Imagen focuses on enhancing brand recognition through multilingual, multicultural, and multiplatform advertising strategies. Their clientele includes businesses from various sectors, such as healthcare and sports, indicating their adaptability to different market needs. The agency prides itself on creating customized marketing solutions that effectively engage target audiences. Their services include outdoor advertising, but they also extend to digital, TV, and radio, showcasing their comprehensive approach to marketing. Imagen's methodology emphasizes understanding client needs and consumer behavior, which informs their advertising strategies across all platforms.

16. Nickelytics

• Website: nickelytics.com
• Ownership type: Corporate
• Headquarters: Tampa, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: $25.0M, September 2024
• Founded year: 2019
• Headcount: 11-50
• LinkedIn: nickelytics

Nickelytics, founded in 2019 and based in Tampa, Florida, is an advertising agency that specializes in mobility out-of-home (OOH) advertising solutions. The company offers a range of services, including car wrap ads, delivery robot ads, and programmatic digital out-of-home (DOOH) advertising. Their innovative approach combines traditional advertising methods with modern technology, allowing for targeted campaigns that leverage data intelligence. Nickelytics serves a variety of clients, including law firms, political parties, and educational institutions, helping them enhance brand visibility and engagement. The company has recently secured $25 million in funding, indicating strong investor confidence in its growth trajectory and market relevance.

17. SEPI Marketing

• Website: southeastpublications.com
• Ownership type: Family Owned
• Headquarters: Deerfield Beach, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1986
• Headcount: 51-200
• LinkedIn: southeast-publications

SEPI Marketing, based in Deerfield Beach, Florida, operates primarily through its subsidiary Southeast Publications, which was founded in 1986. The company has carved out a niche in the outdoor hospitality industry by providing guest guide services that help campgrounds, RV resorts, and marinas attract visitors. With a dedicated team of professionals, SEPI Marketing focuses on creating high-quality marketing materials that reflect the unique offerings of their clients. They emphasize sustainability by using recycled paper and soy ink in their printing processes. Their services extend beyond print, incorporating digital advertising through platforms like RVingUSA.com, which connects advertisers with a broad audience of RV travelers. This dual approach of print and digital marketing allows them to maximize visibility for their partners, making them a key player in the outdoor advertising sector.

18. Irvin, Inc.

• Website: theirvincorp.com
• Ownership type: Private
• Headquarters: Tampa, Florida, United States (USA)
• Founded year: 1995
• Headcount: 11-50
• LinkedIn: irvin-inc.

Irvin, Inc., based in Tampa, Florida, is a private company founded in 1995. It operates under the name Media Resources and specializes in sign installation, particularly in digital signage solutions. The company offers a range of products, including LED displays and 3D custom fabrication services. Their clientele spans multiple industries, notably outdoor advertising and casinos, where they provide innovative visual communication solutions. With a dedicated team, Irvin, Inc. ensures high-quality service delivery through both manufacturing and installation processes. Their expertise in digital signage positions them as a significant contributor to the outdoor advertising market, where they help clients enhance their visibility and engagement through advanced display technologies.

19. Sign-Age of Tampa Bay

• Website: sign-age.com
• Ownership type: Private
• Headquarters: Clearwater, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1990
• Headcount: 11-50
• LinkedIn: sign-age-of-tampa-bay

Sign-Age of Tampa Bay, founded in 1990 and based in Clearwater, Florida, is a private company that specializes in custom signage solutions. With a team of 11 to 50 employees, they cater primarily to businesses and organizations looking to enhance their brand visibility and communication through various signage products. Their offerings include vehicle wraps, banners, architectural signs, and ADA-compliant signage. The company prides itself on quality craftsmanship and exceptional customer service, ensuring that clients receive effective signage solutions tailored to their needs. Sign-Age has established a strong presence in the local market, securing contracts with notable clients such as Pinellas County and Tampa International Airport, which underscores their relevance in the outdoor advertising industry. They are also recognized for their certifications, including 3M Certified for Graphics Installation and G7 Print Certified for Color, which further solidifies their expertise in the field.

20. Terraboost Media

• Website: terraboost.com
• Ownership type: Private
• Headquarters: Miami Beach, Florida, United States (USA)
• Employee distribution: United States (USA) 97%, Other 3%
• Founded year: 2007
• Headcount: 51-200
• LinkedIn: terraboost

Terraboost Media, founded in 2007 and based in Miami Beach, Florida, operates as an advertising agency that specializes in wellness advertising. The company has carved out a niche by placing wellness kiosks in retail environments, such as supermarkets, drugstores, and health clubs. These kiosks not only serve as advertising platforms but also provide sanitizing solutions, addressing the growing demand for health and safety in public spaces. Terraboost Media claims to reach over 280 million consumers daily, with a focus on engaging shoppers at the point of care. Their advertising solutions cater to various sectors, including healthcare, consumer goods, and automotive, making them a versatile player in the advertising industry. With a workforce of approximately 199 employees, the company has established a significant presence in the market, although it has not reported any recent funding activities.

21. Live Colors Inc

• Website: livecolors.com
• Ownership type: Private
• Headquarters: Miami, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: Crowdfunding, $1.3M, May 2021
• Founded year: 2017
• Headcount: 11-50
• LinkedIn: live-colors-inc

Live Colors Inc, based in Miami, Florida, is a promotional products distributor that focuses on vehicle wraps and storefront graphics. Founded in 2017, the company serves businesses and organizations aiming to boost their visibility through tailored design solutions. With a team of skilled designers and installers, Live Colors transforms vehicles into mobile advertising units and enhances storefronts with eye-catching graphics. Their offerings include a variety of commercial vehicle wraps, storefront wraps, and even boat wraps, catering to a range of clients in South Florida. The company has also engaged in crowdfunding, securing approximately $1.34 million in funding in May 2021, which indicates a level of investor interest and support for their business model. This funding may help them expand their operations and reach within the advertising sector.

22. Creative Signs Inc.

• Website: creativesignsinc.com
• Ownership type: Family Owned
• Headquarters: Apopka, Florida, United States (USA)
• Employee distribution: Australia 50%, United States (USA) 50%
• Founded year: 1983
• Headcount: 1-10
• LinkedIn: creative-signs-inc-

Creative Signs Inc., based in Apopka, Florida, has been a family-owned sign manufacturer since 1983. The company specializes in creating custom signage solutions tailored to the needs of businesses and organizations. Their product offerings include illuminated signs, vehicle wraps, community signage, and various other types of outdoor and indoor signs. With a focus on quality and customer satisfaction, Creative Signs serves a range of clients, including property managers and businesses looking for effective advertising and informational signs. Operating primarily in Central Florida, they have built a reputation for delivering high-quality products and services that meet the specific needs of their clients. Their expertise in the signage industry is evident in their extensive range of products and their commitment to providing personalized service.

Outdoor Advertising Insights: Key Companies in Florida

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