Top 21 Video Advertising Companies in the US
Top 21 Video Advertising Companies in the US
Video advertising is a dynamic sector focused on creating visually engaging marketing content to capture audience attention. It encompasses various companies that leverage technology and creativity to produce, distribute, and measure video campaigns. This industry includes firms specializing in production, digital marketing, analytics, and ad tech, continuously adapting to evolving consumer behaviors and platform advancements. Future trends indicate a growing emphasis on interactivity, personalization, and the integration of artificial intelligence, positioning video as a critical component of comprehensive marketing strategies across business sectors.
The companies in this list vary significantly in size and specialization, spanning established players to emerging agencies. They are headquartered primarily in tech hubs like California and New York, with founding years ranging from the early 1990s to recent years. Most focus on services such as video production, advertising solutions, and audience engagement strategies, reflecting industry demand for innovative content. As they navigate the competitive landscape, many companies emphasize technology-driven approaches to enhance their offerings and client relationships.
Continue reading to explore the top video advertising companies in the US.
Top 21 Video Advertising Companies in the US
1. Lemonlight
- Website: lemonlight.com
- Ownership type: Private
- Headquarters: Inglewood, California, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2014
- Headcount: 51-200
- LinkedIn: lemonlight-media
Lemonlight is a video production company based in Inglewood, California, founded in 2014. The company specializes in creating high-quality video content tailored for brands and agencies across various industries. Lemonlight offers a range of services, including video ads, product videos, testimonials, and more. Their innovative approach integrates traditional production expertise with cutting-edge technology, allowing them to streamline the video production process. This efficiency has made video content more accessible to businesses of all sizes. Over the years, Lemonlight has produced over 25,000 videos for more than 4,500 clients, including major brands like Disney, Amazon, and Walmart. Their focus on transparency in pricing and a commitment to understanding each client's unique narrative has helped them build lasting relationships in the industry. As they continue to evolve, Lemonlight is also investing in technology to enhance their production capabilities, ensuring they remain relevant in the fast-paced world of video marketing.
2. Google Ads
- Website: ads.google.com
- Ownership type: Private
- Headquarters: Mountain View, California, United States (USA)
- Founded year: 1998
- Headcount: 10001+
- LinkedIn: google-ads-es
Google Ads, founded in 1998 and based in Mountain View, California, is a prominent advertising agency that specializes in online advertising solutions. The platform offers a variety of advertising formats, including search ads, display ads, and notably, video ads. Google Ads serves businesses of all sizes, helping them improve their online presence and engage customers through targeted advertising campaigns. A key feature of Google Ads is its integration with YouTube, allowing advertisers to create compelling video content that reaches a vast audience. The platform employs artificial intelligence to enhance ad performance, ensuring that businesses can effectively connect with potential customers. Google Ads continues to evolve, providing tools and resources that empower advertisers to achieve their marketing goals efficiently.
3. AdRoll, a division of NextRoll
- Website: adroll.com
- Ownership type: Venture Capital
- Headquarters: San Francisco, California, United States (USA)
- Employee distribution: United States (USA) 56%, Ireland 22%, Australia 18%, Other 4%
- Latest funding: $70.0M, April 2014
- Founded year: 2007
- Headcount: 501-1000
- LinkedIn: adroll
AdRoll, a division of NextRoll, is a digital marketing agency based in San Francisco, California, founded in 2007. The company specializes in providing comprehensive advertising solutions tailored to businesses across various sectors, including ecommerce and finance. AdRoll's platform supports a range of advertising channels, prominently featuring video ads, which are integral to their marketing strategies. They leverage advanced technologies such as AI and machine learning to enhance campaign performance and audience targeting. With a client base of over 140,000 brands, AdRoll has demonstrated its effectiveness in driving revenue and engagement through its innovative marketing automation tools and analytics capabilities. The company has received significant funding, amounting to $70 million, which underscores its growth potential and commitment to expanding its services in the digital advertising space.
4. SpotX (now part of Magnite)
- Website: spotx.tv
- Ownership type: Corporate
- Headquarters: Denver, Colorado, United States (USA)
- Employee distribution: United States (USA) 79%, United Kingdom (UK) 15%, Netherlands 3%, Other 3%
- Latest funding: $1.1B, February 2021
- Founded year: 2007
- Headcount: 501-1000
- LinkedIn: spotx
SpotX, now integrated into Magnite, is an advertising technology firm based in Denver, Colorado. Founded in 2007, the company specializes in programmatic video advertising solutions tailored for premium publishers and broadcasters. SpotX provides a platform that empowers clients to monetize their video content effectively through targeted advertising strategies. The company serves a wide array of clients in the media and entertainment sectors, facilitating the optimization of ad placements across various screens. SpotX has also made strides in expanding its partnerships globally, including significant agreements in regions like Asia and the Pacific. Their recent funding of $1.14 billion in February 2021 underscores their financial strength and commitment to innovation in the digital advertising space.
5. Shuttlerock
- Website: shuttlerock.com
- Ownership type: Venture Capital
- Headquarters: New York, New York, United States (USA)
- Employee distribution: Vietnam 28%, New Zealand 17%, Malaysia 13%, Other 42%
- Latest funding: Series A, $20.0M, May 2021
- Founded year: 2011
- Headcount: 201-500
- LinkedIn: shuttlerock
Shuttlerock is a digital marketing agency based in New York, specializing in creative production services tailored for marketers. Founded in 2011, the company has grown to employ over 300 individuals across various countries, including Vietnam, New Zealand, and Malaysia. Shuttlerock offers a range of solutions, primarily focusing on video ads, user-generated content, and AI-driven creative tools. Their platform allows marketing organizations to efficiently produce and scale digital content, making it easier for brands to engage with their audiences. Shuttlerock has received significant funding, with a Series A round raising $20 million in 2021, which supports their ongoing innovation and expansion in the digital marketing space. Their client base includes well-known brands, and they have been recognized for their production excellence, winning awards for their creative campaigns.
6. Giant Media
- Website: giantmedia.com
- Ownership type: Corporate
- Headquarters: Los Angeles, California, United States (USA)
- Employee distribution: United States (USA) 92%, Nigeria 8%
- Latest funding: March 2014
- Founded year: 2009
- Headcount: 51-200
- LinkedIn: giant-media
Giant Media is a media and technology company based in Los Angeles, California, specializing in video advertising solutions. Established in 2009, the company focuses on optimizing video campaigns through its proprietary technology, VuePlanner®, which analyzes and categorizes over 500 million videos to ensure advertisers reach their target audiences effectively. Their services include YouTube advertising, instream, outstream, and connected TV solutions, all designed to enhance campaign performance. With a workforce of around 38 employees, Giant Media operates additional offices in New York City, Kansas City, and Chicago. The company has not reported any recent funding, indicating a self-sustaining business model. Their emphasis on contextually relevant advertising positions them well in a competitive market, catering to clients seeking to improve their video marketing strategies.
7. Xandr
- Website: xandr.com
- Ownership type: Corporate
- Headquarters: New York, New York, United States (USA)
- Employee distribution: United States (USA) 70%, India 6%, United Kingdom (UK) 6%, Other 19%
- Latest funding: December 2021
- Founded year: 2006
- Headcount: 1001-5000
- LinkedIn: xandr
Xandr, Inc. is an advertising technology company based in New York, founded in 2006. It specializes in providing a digital platform for the buying and selling of consumer-centric digital advertising. Xandr's offerings include demand-side platforms, audience targeting, and video advertising solutions. The company operates under the umbrella of Microsoft, which allows it to utilize extensive data resources to enhance advertising effectiveness. Xandr's platform is designed to support advertisers in reaching their target audiences across various screens, including mobile and connected TV. Their focus on video advertising is particularly notable, as they provide tools for managing video ad campaigns and optimizing performance. With a workforce of over 300 employees, Xandr continues to be an active participant in the advertising technology industry, contributing to the evolution of digital marketing strategies.
8. MediaFast
- Website: mediafast.com
- Ownership type: Private
- Headquarters: Lindon, Utah, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 1991
- Headcount: 11-50
- LinkedIn: media-fast-llc
MediaFast, based in Lindon, Utah, is a private company founded in 1991. With a team of 11 to 50 employees, they focus on creating innovative video marketing products, including video brochures, video mailers, and video boxes. These products are designed to enhance customer engagement and improve marketing effectiveness across various industries. MediaFast prides itself on delivering high-quality products and personalized service tailored to the unique needs of its clients. Over the years, they have built a reputation for helping businesses transition from traditional marketing methods to more engaging video solutions. Their commitment to quality is evident in their use of Grade A components and a customer-centric approach that prioritizes client satisfaction. MediaFast has not reported any funding, indicating they operate independently without external financial backing.
9. Townsquare Ignite
- Website: townsquareignite.com
- Ownership type: Private
- Headquarters: New York, New York, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2010
- Headcount: 10001+
- LinkedIn: townsquare-ignite
Townsquare Ignite is a digital marketing agency based in New York, founded in 2010. The company specializes in targeted advertising solutions, helping businesses connect with their ideal customers through a variety of digital channels. Their services include audience targeting, email marketing, social media advertising, and notably, video advertising across platforms such as YouTube and streaming TV. Townsquare Ignite prides itself on its data-driven approach, utilizing in-house data management to provide transparent insights and optimize campaign performance. With a team of experts in creative strategy, campaign management, and analytics, they aim to enhance brand awareness and customer engagement for their clients. The agency operates entirely within the United States and has a significant presence in the digital media industry, focusing on delivering measurable results for their clients.
10. LAI Video
- Website: laivideo.com
- Ownership type: Private
- Headquarters: Washington, D.C., District Of Columbia, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2013
- Headcount: 11-50
- LinkedIn: lai-video
LAI Video, founded in 2013 and based in Washington, D.C., is a video production company that focuses on crafting customized video marketing campaigns. With a team of 11 to 50 employees, they cater to a variety of clients, including corporations, non-profits, and educational institutions. Their offerings include digital advertising, branding, event experiences, and animation, all aimed at helping clients effectively communicate their messages and engage their audiences. LAI Video has built a reputation for delivering high-quality content, as evidenced by their Emmy award for a documentary on Anacostia High School's redesign efforts. The company is part of Leading Authorities, Inc., which allows them to leverage additional resources and expertise in the event production and speakers bureau sectors. Their portfolio showcases a range of successful projects, further solidifying their position in the video marketing industry.
11. Pixl Inc. dba bizApps
- Website: bizapps4me.com
- Ownership type: Private
- Headquarters: Sterling, Virginia, United States (USA)
- Employee distribution: United States (USA) 66%, India 34%
- Founded year: 1994
- Headcount: 11-50
- LinkedIn: pixlinc
Pixl Inc. dba bizApps, founded in 1994 and based in Sterling, Virginia, is a marketing agency that specializes in video marketing and promotional products. With a team of approximately 29 employees, the company has carved out a niche in helping businesses enhance their marketing efforts through video. Their services are designed to generate leads and engage customers effectively, catering to a variety of sectors including real estate, healthcare, and education. bizApps offers a suite of products such as bizVideo and Video Transformations, which allow clients to create interactive video campaigns that can be integrated across multiple platforms. This approach not only boosts visibility but also captures valuable customer data at critical engagement points. The company’s innovative use of AI-powered Morphin$ Codes further enhances their video marketing capabilities, allowing for real-time updates and seamless integration with promotional products. This positions bizApps as a relevant player in the video advertising industry, focusing on delivering measurable results for their clients.
12. Colormatics
- Website: colormatics.com
- Ownership type: Corporate
- Headquarters: Spokane, Washington, United States (USA)
- Employee distribution: United States (USA) 91%, India 9%
- Latest funding: November 2022
- Founded year: 2014
- Headcount: 11-50
- LinkedIn: colormatics
Colormatics is a visual marketing agency based in Spokane, Washington, founded in 2014. With a team of 22 employees, the company specializes in video production and advertising services. They provide a range of offerings, including video production, animation, and media strategy, aimed at enhancing brand visibility and engagement. Colormatics has worked with a variety of clients, from national brands to startups, addressing unique marketing challenges through tailored solutions. Their portfolio includes successful campaigns for well-known companies such as Fiverr and The Macallan, highlighting their expertise in creating compelling video content. The agency prides itself on its creative approach and strategic execution, ensuring that each project aligns with the client's objectives and resonates with the target audience.
13. PixelFish
- Website: pixelfish.com
- Ownership type: Venture Capital
- Headquarters: Manhattan Beach, California, United States (USA)
- Employee distribution: United States (USA) 100%
- Latest funding: $4.0M, July 2011
- Founded year: 2006
- Headcount: 11-50
- LinkedIn: pixelfish-inc.
PixelFish, founded in 2006 and based in Manhattan Beach, California, operates as a video production and digital marketing agency. With a team of 22 employees, the company focuses on creating high-quality video content that meets the specific needs of its clients. PixelFish positions itself as an extension of its clients' teams, providing tailored solutions that enhance marketing strategies. Their services include video production, content creation, and digital marketing strategies aimed at engaging target audiences effectively. The company has garnered recognition in the industry, winning several awards for its work, which underscores its commitment to quality and innovation. PixelFish has also attracted significant funding, with a reported $4 million raised in 2011, indicating a strong backing that supports its operations and growth in the competitive video advertising space.
14. VDO.AI
- Website: vdo.ai
- Ownership type: Private
- Headquarters: New York, New York, United States (USA)
- Employee distribution: India 84%, Canada 11%, United States (USA) 2%, Other 2%
- Founded year: 2018
- Headcount: 51-200
- LinkedIn: vdo-ai
VDO.AI is an advertising technology company based in New York, specializing in video advertising solutions. Established in 2018, the company operates a dual-sided marketplace that connects advertisers with publishers, facilitating audience-targeted campaigns across various platforms. VDO.AI provides advanced tools for video monetization, including a video player and ad server, which enable publishers to optimize their revenue streams while delivering high-impact advertising experiences for brands. The company serves clients in the advertising and media sectors, focusing on enhancing engagement and maximizing return on advertising spend (ROAS) through innovative technologies. With a global presence, VDO.AI leverages AI to create personalized and immersive advertising experiences, ensuring that campaigns resonate with target audiences. Their commitment to continuous improvement and technological advancement positions them as a notable player in the video advertising industry.
15. Channel Factory
- Website: channelfactory.com
- Ownership type: Private Equity
- Headquarters: Industry, California, United States (USA)
- Employee distribution: United States (USA) 33%, Sweden 10%, United Kingdom (UK) 9%, Other 47%
- Latest funding: April 2025
- Founded year: 2010
- Headcount: 501-1000
- LinkedIn: channel-factory
Channel Factory, founded in 2010 and based in Industry, California, is a private equity-backed digital advertising company. With a workforce of around 618 employees, the firm specializes in technology solutions that prioritize brand safety and suitability in video advertising. Their offerings include programmatic campaigns and contextual alignment, which help brands and agencies achieve guaranteed outcomes in their advertising efforts. The company has established itself as a partner to over 300 Fortune 500 advertisers across more than 30 countries, focusing on responsible advertising practices. Channel Factory is also recognized for its commitment to inclusion and sustainability in media, promoting a conscious advertising program that emphasizes diversity, equity, and civic responsibility. Their innovative approach and dedication to transforming the media landscape position them as a significant player in the video advertising sector.
16. Vibrant Media Productions
- Website: vibrantmediaproductions.com
- Ownership type: Private
- Headquarters: Orlando, Florida, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2011
- Headcount: 11-50
- LinkedIn: vibrant-media-productions
Vibrant Media Productions is a video production company based in Orlando, Florida, founded in 2011. With a team of 11 to 50 employees, the company specializes in crafting high-quality video content tailored for businesses across various industries. Their service offerings include corporate videos, event coverage, animation, and more, aimed at enhancing brand visibility and connecting with audiences. Vibrant Media Productions has completed thousands of projects, showcasing their ability to cater to both small and large businesses. They have garnered international accolades and maintain a strong presence in the local market, evidenced by their extensive portfolio and positive client reviews. The company also emphasizes community involvement, contributing to local initiatives such as the VMP student film festival, which highlights their commitment to nurturing future talent in the industry.
17. VlogBox
- Website: vlogbox.com
- Ownership type: Private
- Headquarters: Dover, Delaware, United States (USA)
- Employee distribution: Ukraine 49%, United States (USA) 24%, Denmark 13%, Other 13%
- Founded year: 2018
- Headcount: 51-200
- LinkedIn: vlogboxads
VlogBox, founded in 2018 and based in Dover, Delaware, is a video monetization platform and marketing agency that caters to content creators and brands seeking to monetize their video content on Connected TV platforms. The company provides a range of services, including app development, advertising solutions, and a marketing hub designed to help clients effectively reach their target audiences and maximize revenue. VlogBox has developed over 1000 apps and boasts a user base of 650,000 monthly active users, indicating a significant presence in the CTV market. Their technology facilitates efficient ad monetization and channel promotion, ensuring that content creators can optimize their revenue streams. With a dedicated team of marketing strategists and media buyers, VlogBox focuses on delivering precisely targeted video ads, enhancing the viewing experience while driving profitability for their clients. Their commitment to transparency and robust analytics further solidifies their role in the video advertising industry.
18. Backflip Creative Marketing
- Website: letsbackflip.com
- Ownership type: Private
- Headquarters: Madison, Wisconsin, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2007
- Headcount: 1-10
- LinkedIn: backflip-film-productions-llc
Backflip Creative Marketing, based in Madison, Wisconsin, is a creative services firm that has been operational since 2007. With a team of 18 employees, the company specializes in video production, marketing, and web design. They provide a wide array of services, including the creation of commercials, corporate updates, web videos, and promotional content. Backflip emphasizes the importance of storytelling in their video production process, aiming to engage audiences effectively and enhance brand visibility. Their portfolio showcases work across various sectors, indicating a strong capability to adapt their approach to meet the unique needs of different clients. The company has not reported any funding, suggesting a self-sustained operational model.
19. VDX.tv
- Website: vdx.tv
- Ownership type: Private
- Headquarters: Emeryville, California, United States (USA)
- Employee distribution: India 64%, United States (USA) 20%, Spain 3%, Other 13%
- Founded year: 2019
- Headcount: 201-500
- LinkedIn: vdx-tv
VDX.tv, based in Emeryville, California, is a private digital advertising company founded in 2019. With a workforce of approximately 401 employees, the company focuses on omnichannel video advertising solutions. Their flagship products, TV Magnify and Video Magnify, are designed to enhance the effectiveness of advertising campaigns by allowing brands to reach consumers across various platforms. VDX.tv serves a wide range of industries, including automotive, consumer goods, education, financial services, and more. The company has garnered attention for its innovative approach to video advertising, helping brands improve consumer engagement through interactive and targeted ad experiences. As a certified Minority Business Enterprise, VDX.tv also emphasizes supplier diversity, partnering with minority-owned publishers to support broader marketing initiatives.
20. Vidy
- Website: vidy.com
- Ownership type: Private
- Headquarters: San Francisco, California, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2016
- Headcount: 11-50
- LinkedIn: vidyinc
Vidy Inc., founded in 2016 and based in San Francisco, California, is a private technology company that specializes in interactive video solutions. With a team of around 28 employees, Vidy focuses on enhancing digital content for both publishers and advertisers through its innovative products. Their offerings include Vidy Watch, which allows for interactive video experiences, and Vidy Convert, aimed at optimizing video content for better audience engagement. The company is dedicated to improving how users interact with video, making it a relevant player in the video advertising industry. Vidy's emphasis on interactivity positions it well to meet the evolving demands of advertisers looking to capture and retain viewer attention in a crowded digital space.
21. BLARE Media
- Website: blaremedia.net
- Ownership type: Private
- Headquarters: Fresno, California, United States (USA)
- Employee distribution: United States (USA) 100%
- Founded year: 2006
- Headcount: 11-50
- LinkedIn: blare-media
BLARE Media, founded in 2006 and based in Fresno, California, is a video production company that specializes in crafting high-quality video content for a variety of clients. With a team of 22 employees, the company offers a range of services including corporate videos, commercials, aerial video, live streaming, and social media marketing. They cater to multiple industries such as manufacturing, entertainment, and technology, demonstrating their ability to adapt to different market needs. BLARE Media emphasizes the importance of storytelling in their video production, aiming to connect with audiences on an emotional level. Their portfolio showcases a variety of projects, including industrial reels and social media campaigns, highlighting their versatility and commitment to delivering tailored video solutions. The company operates across several locations in the United States, further extending their reach in the video production industry.
Video Advertising Insights: Key Companies in the US
Company | Headquarter | Size | Founded | Ownership |
---|---|---|---|---|
Lemonlight | Inglewood, California, United States (USA) | 51-200 | 2014 | Private |
Google Ads | Mountain View, California, United States (USA) | 10001+ | 1998 | Private |
AdRoll, a division of NextRoll | San Francisco, California, United States (USA) | 501-1000 | 2007 | Venture Capital |
SpotX (now part of Magnite) | Denver, Colorado, United States (USA) | 501-1000 | 2007 | Corporate |
Shuttlerock | New York, New York, United States (USA) | 201-500 | 2011 | Venture Capital |
Giant Media | Los Angeles, California, United States (USA) | 51-200 | 2009 | Corporate |
Xandr | New York, New York, United States (USA) | 1001-5000 | 2006 | Corporate |
MediaFast | Lindon, Utah, United States (USA) | 11-50 | 1991 | Private |
Townsquare Ignite | New York, New York, United States (USA) | 10001+ | 2010 | Private |
LAI Video | Washington, D.C., District Of Columbia, United States (USA) | 11-50 | 2013 | Private |
Pixl Inc. dba bizApps | Sterling, Virginia, United States (USA) | 11-50 | 1994 | Private |
Colormatics | Spokane, Washington, United States (USA) | 11-50 | 2014 | Corporate |
PixelFish | Manhattan Beach, California, United States (USA) | 11-50 | 2006 | Venture Capital |
VDO.AI | New York, New York, United States (USA) | 51-200 | 2018 | Private |
Channel Factory | Industry, California, United States (USA) | 501-1000 | 2010 | Private Equity |
Vibrant Media Productions | Orlando, Florida, United States (USA) | 11-50 | 2011 | Private |
VlogBox | Dover, Delaware, United States (USA) | 51-200 | 2018 | Private |
Backflip Creative Marketing | Madison, Wisconsin, United States (USA) | 1-10 | 2007 | Private |
VDX.tv | Emeryville, California, United States (USA) | 201-500 | 2019 | Private |
Vidy | San Francisco, California, United States (USA) | 11-50 | 2016 | Private |
BLARE Media | Fresno, California, United States (USA) | 11-50 | 2006 | Private |
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