Email marketing companies in Texas represent a dynamic part of the digital marketing industry. They focus on connecting brands with consumers through strategic email communication. Companies in this sector range from established giants to agile startups, offering various services such as email design, campaign management, and analytics. As technology advances, many are now leveraging automation and artificial intelligence to boost engagement and drive results. Additionally, compliance with regulations like GDPR is becoming crucial, reshaping how businesses approach their email marketing strategies. A trend toward personalization suggests that in the future, tailored messaging will significantly impact effectiveness and client satisfaction.

This list showcases 21 email marketing companies based in Texas, spanning a variety of company sizes from small startups to larger firms. Founded between 1904 and 2015, these companies have developed expertise across various niches like automation, campaign management, and data-driven marketing. Locations vary throughout Texas, with companies based in cities like Austin, Dallas, and San Antonio. Each organization brings unique offerings, catering to businesses looking to enhance their email outreach and audience engagement.

Continue reading to discover the top email marketing companies in Texas.

Top 21 Email Marketing Companies in Texas

1. NowLifeStyle

• Website: sendshark.com
• Ownership type: Private
• Headquarters: Schertz, Texas, United States (USA)
• Founded year: 1904
• Headcount: 10001+
• LinkedIn: nowlifestyle

NowLifeStyle, operating through its platform SendShark, is an email marketing service based in Schertz, Texas. Founded in 1904, the company has evolved to provide tools that assist users in building and managing email lists effectively. SendShark offers features such as autoresponders, lead page builders, and a user-friendly interface designed for individuals and businesses aiming to improve their marketing strategies through email. The service operates on a subscription model, allowing users to engage with their audience efficiently. Despite its long history, the company has not reported any funding, which may limit its growth potential and innovation in a competitive market. Nevertheless, it continues to serve a niche audience with its affordable pricing and straightforward tools.

2. TrafficWave.net

• Website: trafficwave.net
• Ownership type: Private
• Headquarters: Spring, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2000
• Headcount: 1-10
• LinkedIn: trafficwave.net

TrafficWave.net, based in Spring, Texas, is an email marketing service provider that has been operational since 2000. The company specializes in offering tools that help businesses and organizations manage their email marketing campaigns effectively. Their services include customizable email templates, subscriber list management, and integration with over 4,000 applications through platforms like Zapier. TrafficWave.net serves a wide range of customers, including affiliate marketers, religious groups, and home-based businesses, all seeking to enhance their marketing efforts through effective communication strategies. The company emphasizes user-friendliness, allowing even those without extensive marketing expertise to create and manage campaigns. With a flat-rate pricing model of $17.95 per month and a 30-day free trial, TrafficWave.net aims to provide cost-effective solutions for its users. The absence of reported funding suggests that the company has maintained its operations independently, focusing on building a loyal customer base over the years.

3. Doppler - Email, Automation and Data Marketing

• Website: fromdoppler.com
• Ownership type: Private
• Headquarters: San Antonio, Texas, United States (USA)
• Employee distribution: Argentina 92%, Spain 3%, Chile 3%, Other 3%
• Founded year: 2006
• Headcount: 51-200
• LinkedIn: doppler

Doppler - Email, Automation and Data Marketing is a digital marketing platform based in San Antonio, Texas, specializing in email marketing and automation services. Founded in 2006, the company has grown to employ around 109 individuals, with a significant portion of its workforce located in Argentina. Doppler provides a comprehensive suite of tools designed to help businesses enhance their marketing strategies through effective communication and customer engagement. Their offerings include advanced segmentation, intelligent sending, A/B testing, and automation workflows, which are crucial for optimizing marketing efforts. Furthermore, Doppler actively engages with the community through its educational platform, Doppler Academy, which offers free online courses and resources in digital marketing. This commitment to education and innovation underscores their relevance in the email marketing industry.

4. InfoUSA

• Website: infousa.com
• Ownership type: Private
• Headquarters: Dallas, Texas, United States (USA)
• Founded year: 1972
• Headcount: 1001-5000
• LinkedIn: infousa

InfoUSA, also known as Data Axle USA, is a marketing agency based in Dallas, Texas, founded in 1972. The company specializes in data-driven marketing solutions, offering a variety of products and services that include business and consumer mailing lists, direct mail campaigns, and digital marketing services. InfoUSA serves a wide array of clients, including businesses and marketing agencies, aiming to improve their outreach and customer acquisition strategies. Their email marketing services are particularly noteworthy, as they provide targeted email lists and manage email campaigns, helping clients connect effectively with potential customers. The company employs a significant number of data researchers to ensure the accuracy and relevance of their marketing data, which is crucial for successful email marketing efforts.

5. OutboundEngine

• Website: outboundengine.com
• Ownership type: Corporate
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: September 2021
• Founded year: 2012
• Headcount: 201-500
• LinkedIn: outboundengine

OutboundEngine, founded in 2012 and based in Austin, Texas, is a marketing agency that offers a comprehensive marketing automation platform designed specifically for small businesses. With a workforce of around 168 employees, the company provides a range of services including email marketing, social media management, and website development. OutboundEngine serves various industries such as Automotive, Real Estate, and Financial Services, helping businesses enhance their online presence and engage effectively with their customers. Their email marketing services are particularly noteworthy, as they create tailored content that resonates with target audiences, ensuring that clients remain relevant and connected with their customer base. The company has not reported any recent funding, indicating a stable operational status since its inception.

6. newsletter

• Website: itnewsletter.co.il
• Ownership type: Private
• Headquarters: Houston, Texas, United States (USA)
• Employee distribution: United States (USA) 33%, Angola 33%, India 33%
• Founded year: 2006
• Headcount: 1-10
• LinkedIn: newsletter

ITnewsletter, based in Houston, Texas, is a private company founded in 2006 that specializes in email marketing services. The company offers a comprehensive platform for creating and sending newsletters, SMS marketing, and automated birthday messages. Their services are designed to help businesses and organizations enhance their marketing outreach and improve client engagement. Operating under a Software as a Service (SaaS) model, ITnewsletter provides an online platform that allows users to manage their marketing campaigns efficiently. The company features a drag-and-drop editor for newsletter creation, making it accessible for users without extensive technical skills. ITnewsletter has built a customer base that includes various businesses and organizations, reflecting their commitment to supporting clients in achieving their marketing goals. The company has not reported any funding, indicating a self-sustained operational model.

7. emBlue

• Website: embluemail.com
• Ownership type: Private
• Headquarters: Carrollton, Texas, United States (USA)
• Employee distribution: Argentina 50%, Colombia 25%, Peru 9%, Other 17%
• Founded year: 2014
• Headcount: 51-200
• LinkedIn: embluelatam

emBlue is a digital marketing agency based in Carrollton, Texas, founded in 2014. The company specializes in providing a range of marketing solutions, including email marketing, SMS marketing, marketing automation, and CRM services. With a workforce of approximately 130 employees, emBlue serves clients across various industries, helping them enhance their marketing strategies and improve customer engagement through tailored communication. The company operates a SaaS platform that facilitates the automation of marketing processes, allowing businesses to streamline their campaigns and improve efficiency. Notably, emBlue has a significant presence in Latin America, with a workforce distributed across Argentina, Colombia, Peru, and Chile, indicating its strong regional focus. Their platform supports integration with popular e-commerce solutions like Shopify and Magento, further enhancing its appeal to businesses looking to optimize their marketing efforts. EmBlue's emphasis on personalized communication and customer support underscores its commitment to helping clients achieve their marketing objectives.

8. Mailshake

• Website: mailshake.com
• Ownership type: Private
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 62%, Colombia 19%, Ireland 10%, Other 10%
• Founded year: 2015
• Headcount: 11-50
• LinkedIn: mailshake

Mailshake, founded in 2015 and based in Austin, Texas, is a sales engagement platform that specializes in email outreach and lead generation. With a team of around 21 employees, Mailshake provides businesses with tools to automate and enhance their sales processes. The platform features capabilities such as AI-powered email writing, automated follow-ups, and LinkedIn automation, which help users increase their outreach efficiency and response rates. Mailshake serves a wide range of clients, including sales teams and agency owners, and has been trusted by over 75,000 companies to improve their email marketing efforts. The company has not reported any funding, indicating a self-sustained growth model.

9. Essence of Email - Email Marketing Agency

• Website: essenceofemail.com
• Ownership type: Private
• Headquarters: Houston, Texas, United States (USA)
• Employee distribution: Pakistan 50%, United States (USA) 50%
• Founded year: 2014
• Headcount: 11-50
• LinkedIn: essence-of-email

Essence of Email is an email marketing agency based in Houston, Texas, founded in 2014. With a team of 23 employees, the agency specializes in providing customized email marketing solutions primarily for eCommerce businesses. Their services include Klaviyo expertise, deliverability audits, and comprehensive email analytics reports. The agency has worked with over 400 brands, helping them enhance their email marketing strategies and improve customer retention. The founder, Xiaohui 'X' Wang, brings a wealth of experience, having led retention marketing efforts for numerous eCommerce brands. Essence of Email has established itself as a significant player in the email marketing space, focusing on data-driven strategies and personalized service to drive client success.

10. Sinch Mailgun

• Website: mailgun.com
• Ownership type: Private Equity
• Headquarters: San Antonio, Texas, United States (USA)
• Employee distribution: United States (USA) 96%, United Kingdom (UK) 2%, Other 2%
• Latest funding: April 2019
• Founded year: 2010
• Headcount: 201-500
• LinkedIn: mailgun-inc

Sinch Mailgun, founded in 2010 and based in San Antonio, Texas, is a technology company that specializes in email delivery services. The firm offers a comprehensive suite of products, including APIs designed for sending and validating emails. Their services are tailored primarily for businesses across various sectors, such as marketing technology and healthcare, focusing on improving email deliverability and engagement. Sinch Mailgun's platform supports transactional emails, email marketing, and email validation, making it a versatile choice for companies looking to enhance their email communication strategies. With a workforce of around 209 employees, the company has established itself as a notable player in the email services industry, catering to the needs of over 150,000 companies.

11. Epsilon

• Website: epsilon.com
• Ownership type: Corporate
• Headquarters: Irving, Texas, United States (USA)
• Employee distribution: United States (USA) 51%, India 43%, United Kingdom (UK) 2%, Other 4%
• Latest funding: $4.0B, April 2019
• Founded year: 1969
• Headcount: 5001-10000
• LinkedIn: epsilon

Epsilon, founded in 1969 and based in Irving, Texas, is a marketing agency that specializes in digital marketing and data analytics. With a workforce of over 11,000 employees, the company provides a range of services aimed at enhancing customer engagement for brands across various industries. Epsilon's offerings include personalized marketing strategies, customer loyalty insights, and campaign management. A notable aspect of their service is the Agility Harmony platform, which facilitates digital marketing email services for recognized brands. This platform allows for the creation and management of highly personalized email campaigns, optimizing messages for different devices and audiences. Epsilon's commitment to data-driven marketing enables clients to achieve better return on investment through targeted communication. The company has also received substantial funding, indicating strong investor confidence in its business model and growth potential.

12. Data Axle

• Website: data-axle.com
• Ownership type: Private Equity
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 69%, India 28%, Canada 3%
• Latest funding: $460.0M, March 2010
• Founded year: 1972
• Headcount: 1001-5000
• LinkedIn: dataaxle

Data Axle, founded in 1972 and based in Dallas, Texas, is a data services and marketing solutions provider. The company offers a wide range of services, including data processing, lead generation, and email marketing. With a workforce of over 1,400 employees, Data Axle serves businesses across various industries, helping them enhance their marketing strategies and improve customer acquisition and retention through actionable data insights. Their email marketing capabilities include acquisition email services that target new customers and the Inboxable platform, which focuses on optimizing email deliverability. This combination of data-driven solutions and marketing expertise allows Data Axle to support clients in achieving their marketing goals effectively.

13. Sumo Group (Sumo.com / AppSumo.com)

• Website: sumo.com
• Ownership type: Private
• Headquarters: Austin, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2010
• Headcount: 11-50
• LinkedIn: sumo-group-sumo.com-appsumo.com-

Sumo Group, operating under the brand BDOW!, is a digital marketing company based in Austin, Texas. Founded in 2010, the company specializes in providing online tools that assist businesses in generating leads and enhancing customer engagement. Their product suite includes pop-ups, email capture forms, and various strategies aimed at increasing conversions. Sumo Group primarily serves a wide range of businesses looking to improve their online marketing efforts. With a focus on creating high-converting forms and pop-ups, they have established themselves as a valuable resource for companies aiming to build and maintain their email lists. Although they have not reported any funding, their tools are actively used by over 30,000 sites, indicating a solid presence in the market.

14. Infogroup

• Website: infogroup.com
• Ownership type: Private
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 93%, Italy 3%, India 3%
• Founded year: 1972
• Headcount: 1001-5000
• LinkedIn: infogroup

Infogroup, now known as Data Axle, is a data services company based in Dallas, Texas, founded in 1972. With a workforce of over 500 employees, the company specializes in providing data-driven solutions that assist businesses in marketing and product development. Their offerings include data processing, lead generation, and comprehensive data management services. Infogroup's expertise extends to email marketing, where they facilitate customer acquisition through targeted, permission-based email campaigns. They maintain a robust database that allows businesses to access millions of consumer and business records, ensuring that marketing efforts are both effective and compliant. The company serves a wide array of industries, including B2B technology, financial services, and retail, making their services applicable to various market needs.

15. Codesm

• Website: codesm.com
• Ownership type: Private
• Headquarters: Pharr, Texas, United States (USA)
• Employee distribution: United States (USA) 72%, Armenia 9%, Mexico 9%, Other 9%
• Founded year: 2013
• Headcount: 11-50
• LinkedIn: codesm

Codesm, founded in 2013 and based in Pharr, Texas, is a marketing agency that provides a wide array of services aimed at enhancing marketing strategies for businesses across various sectors. With a team of approximately 31 professionals, Codesm specializes in digital marketing, graphic design, lead generation, and notably, email marketing. Their approach is centered around Marketing as a Service (MaaS), which allows clients to access a full marketing team without the overhead of traditional hiring. Codesm's email marketing services focus on creating tailored campaigns designed to boost engagement and drive measurable results. They leverage advanced analytics to track performance, ensuring that their strategies are effective and aligned with client goals. Codesm has worked with notable brands, showcasing their capability to handle projects of varying scales and complexities.

16. Data Axle USA

• Website: dataaxleusa.com
• Ownership type: Venture Capital
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 73%, India 14%, Pakistan 14%
• Latest funding: Series B, $18.0M, June 2000
• Founded year: 1972
• Headcount: 1001-5000
• LinkedIn: dataaxleusa

Data Axle USA, based in Dallas, Texas, is a marketing agency that has been active since 1972. The company specializes in providing data-driven marketing solutions, which include targeted mailing lists and digital marketing services. Their offerings cater to a wide range of clients, from small businesses to large enterprises, and they focus on enhancing outreach and customer engagement through effective marketing strategies. Data Axle USA is particularly known for its comprehensive email marketing services, which include the provision of targeted email lists and the execution of email campaigns. The company has received significant funding, amounting to $18 million in a Series B round in 2000, which has likely supported its growth and service expansion. With a workforce that includes employees in the United States, India, and Pakistan, Data Axle USA demonstrates a commitment to leveraging global talent to meet the needs of its clients.

17. Agile CRM by Mantra

• Website: agilecrm.com
• Ownership type: Private
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: India 93%, United States (USA) 7%
• Founded year: 2013
• Headcount: 51-200
• LinkedIn: agile-crm

Agile CRM by Mantra, founded in 2013 and based in Dallas, Texas, is a private company that specializes in customer relationship management software. With a workforce of around 104 employees, the company focuses on providing a comprehensive cloud-based platform designed to assist small to medium-sized businesses in enhancing their sales, marketing, and customer service operations. Agile CRM's offerings include a variety of features such as contact management, lead scoring, and notably, email marketing tools. Their email marketing capabilities allow users to create newsletters, track email performance, and run multichannel campaigns, making it a significant player in the email marketing space. The company has not reported any funding, indicating a self-sustained growth model. Agile CRM also emphasizes affordability and ease of use, appealing to businesses looking for cost-effective solutions without compromising on functionality.

18. Sojourn Solutions

• Website: sojournsolutions.com
• Ownership type: Private
• Headquarters: Denton, Texas, United States (USA)
• Employee distribution: United States (USA) 61%, United Kingdom (UK) 32%, Poland 6%
• Founded year: 2015
• Headcount: 11-50
• LinkedIn: sojourn-solutions

Sojourn Solutions is a marketing consultancy based in Denton, Texas, founded in 2015. The company specializes in optimizing marketing operations for businesses, offering services that include Account-Based Marketing, Marketing Automation, and notably, Email Marketing. Their expertise extends to lead management, martech management, and marketing data analytics, all aimed at helping organizations enhance their marketing strategies and achieve measurable results. Sojourn Solutions primarily serves businesses looking to improve their marketing effectiveness through expert guidance and technology integration. They have a notable presence in the United States and the United Kingdom, with a team of experienced professionals dedicated to delivering tailored marketing solutions. Their focus on data-driven strategies and performance analytics positions them as a relevant player in the marketing consultancy space, particularly in email marketing.

19. United & Sterling

• Website: unitedandsterling.com
• Ownership type: Private
• Headquarters: Richardson, Texas, United States (USA)
• Employee distribution: United States (USA) 88%, India 12%
• Founded year: 2010
• Headcount: 201-500
• LinkedIn: united-sterling

United & Sterling, founded in 2010 and based in Richardson, Texas, is a marketing data provider that focuses on delivering targeted email lists and consulting services to businesses. The company offers a range of services including data hygiene, email campaign management, and access to various user email lists across multiple industries. Their approach aims to help clients refine their marketing strategies and connect effectively with potential customers. United & Sterling's services are designed to enhance the productivity and efficiency of marketing campaigns by providing regularly updated and verified contact information. The company employs a mix of professionals primarily based in the United States, with a smaller team in India, reflecting a global approach to data management and marketing solutions.

20. Salesgenie

• Website: salesgenie.com
• Ownership type: Private
• Headquarters: Dallas, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 1972
• Headcount: 1001-5000
• LinkedIn: salesgenie

Salesgenie, based in Dallas, Texas, is a private company founded in 1972. It specializes in lead generation services, providing businesses with tools and marketing solutions to identify and retain customers. Their offerings include business and consumer leads, email marketing, direct mail, and data quality services. Salesgenie serves a wide range of clients, particularly sales professionals and small to medium-sized businesses, helping them streamline their marketing efforts. The company emphasizes user experience with an intuitive platform that allows for easy access to millions of leads and integrated outreach tools. With a focus on data accuracy and customer support, Salesgenie aims to enhance the effectiveness of marketing campaigns through its various services.

21. AverickMedia

• Website: averickmedia.com
• Ownership type: Private
• Headquarters: Houston, Texas, United States (USA)
• Employee distribution: United States (USA) 100%
• Founded year: 2009
• Headcount: 201-500
• LinkedIn: averickmedia

AverickMedia, founded in 2009 and based in Houston, Texas, is a private data services company that specializes in B2B email lists and marketing solutions. With a workforce of around 201-500 employees, AverickMedia focuses on providing businesses with targeted email lists and lead generation services. Their offerings include industry-specific email lists, job title-specific lists, and healthcare email databases, among others. The company prides itself on maintaining a high level of data accuracy, with a reported 90% accuracy rate for their email lists. They also emphasize compliance with regulations such as GDPR and CCPA, ensuring that their data practices align with legal standards. AverickMedia serves a wide range of industries, including construction, healthcare, and finance, making them a valuable resource for businesses aiming to improve engagement and conversion rates through targeted email marketing campaigns.

Email Marketing Insights: Key Companies in Texas

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