The beauty and skincare devices industry in Benelux is thriving, characterized by innovation and technological advancement. Companies here produce a wide range of skincare tools, diagnostic equipment, and personal care devices. With health and wellness becoming a top priority for consumers, brands are focusing on creating effective and sustainable products. The rise of e-commerce and personalized skincare trends has further fueled growth. Notably, investment in AI-driven solutions for skincare evaluation is transforming how consumers interact with beauty devices. As the industry solidifies its global presence, many firms are tapping into emerging markets to expand their offerings.


The collection of investors listed includes corporate players, private equity firms, and venture capitalists, each contributing to the growth of beauty and skincare enterprises in Benelux. Headquartered in cities like Brussels, Amsterdam, and Luxembourg, these investors range from small teams to large firms managing thousands of assets. Founded between 1898 and 2022, they have made a total of 186 investments within the beauty sector in 2024. Their strategies reflect varying approaches to nurture beauty brands, with some investing in established companies and others betting on exciting startups with innovative solutions.


Top 17 Beauty and Skincare Devices Investors in Benelux


1. European Innovation Council (EIC)


The European Innovation Council (EIC) is a public entity based in Brussels, Belgium, established to support innovation and entrepreneurship across Europe. It offers various funding programs, including the EIC Accelerator and EIC Pathfinder, aimed at helping startups and SMEs develop and scale their technologies. The EIC also provides business acceleration services, networking opportunities, and prizes to foster innovation across different sectors. Among its notable transactions, the EIC has funded UVera, a biotech startup that raised over $2.9 million to develop a sustainable sunscreen product derived from cyanobacteria, and S-Biomedic, which received grants for its innovative skin health solutions. These investments highlight the EIC's commitment to advancing technologies in the beauty and skincare devices industry.


2. Coty

  • Website: coty.com
  • Type: Corporate
  • Headquarters: Amsterdam, North Holland, Netherlands
  • Founded year: 1904
  • Headcount: 10001+
  • LinkedIn: coty

Coty Inc. is a prominent beauty company founded in 1904, headquartered in Amsterdam, Netherlands. The company specializes in the development, manufacturing, and distribution of a diverse range of beauty products, including fragrances, cosmetics, and skincare. Coty serves both consumers and beauty professionals, emphasizing innovative solutions that celebrate diverse beauty. The company has made significant acquisitions in the beauty sector, including Philosophy Beauty in 2010, Younique in 2017, Kylie Cosmetics in 2019, and KKW Beauty in 2020. Additionally, Coty's acquisition of ghd, a premium hairstyling brand, further enhances its position in the beauty devices market. With a strong focus on sustainability and inclusivity, Coty operates globally and is committed to expanding its influence in the beauty and skincare industry.


3. Cvc

  • Website: cvc.com
  • Type: Private Equity
  • Headquarters: Luxembourg
  • Founded year: 2005
  • Headcount: 1001-5000
  • Number of deals in 2024: 16
  • LinkedIn: cvc-capital-partners

CVC Capital Partners is a prominent private equity firm founded in 2005, based in Luxembourg, managing approximately €193 billion in assets for over 1000 clients, including pension funds and institutional investors. The firm specializes in private equity, credit, secondaries, and infrastructure investments. Notably, CVC has made strategic acquisitions in the beauty and skincare sector, including the acquisition of Douglas Holding in 2015 for $3 billion, which is a major player in the beauty retail market. Additionally, their acquisition of Matas, a Danish retail chain with a focus on beauty products, further highlights their commitment to the beauty industry. CVC's diverse portfolio and focus on delivering sustainable value and growth through strategic investments make them a significant player in the beauty and skincare devices market.


4. Exor N.V.

  • Website: exor.com
  • Type: Venture Capital
  • Headquarters: Amsterdam, North Holland, Netherlands
  • Founded year: 2009
  • Headcount: 11-50
  • Number of deals in 2024: 26
  • LinkedIn: exor_2

Exor N.V. is a holding company based in Amsterdam, Netherlands, founded in 2009. It operates across various sectors, including automotive, healthcare, and media, and manages a diverse portfolio of companies such as Ferrari, Stellantis, and Philips. Exor focuses on enhancing value through strategic investments and operational support. Notably, Exor has made significant investments in the beauty and luxury sector, including a 24% stake acquisition in the French luxury brand Christian Louboutin for approximately $643 million, aimed at enhancing the brand's presence, particularly in China. Additionally, Exor's involvement with Philips, which raised substantial funds through post-IPO equity, highlights its engagement in the healthcare and personal care markets, further connecting it to the beauty and skincare devices industry.


5. Sofina

  • Website: sofinagroup.com
  • Type: Venture Capital
  • Headquarters: Brussels, Brussels, Belgium
  • Founded year: 1898
  • Headcount: 51-200
  • Number of deals in 2024: 4
  • LinkedIn: sofina

Sofina is a venture capital investment company based in Brussels, Belgium, founded in 1898. The firm specializes in providing patient capital to growing businesses across various sectors, including telecommunications, consumer goods, and energy. Sofina partners with entrepreneurs and family-owned businesses, offering strategic advice and long-term investment solutions to foster sustainable growth. Notably, Sofina has made significant investments in the beauty and skincare sector, particularly through its involvement with Mamaearth, a leading brand in this industry. Sofina participated in multiple funding rounds for Mamaearth, including a $4 million Series A round in September 2018, a $50 million Series C round in July 2021, and a $37.5 million venture round in December 2021. These transactions highlight Sofina's active role in supporting the growth of beauty and skincare brands, reinforcing its relevance in this investment category.


6. Prosus Group

  • Website: prosus.com
  • Type: Venture Capital
  • Headquarters: Amsterdam, North Holland, Netherlands
  • Founded year: 2019
  • Headcount: 10001+
  • Number of deals in 2024: 21
  • LinkedIn: prosus-group

Prosus Group is a global technology investor and operator based in Amsterdam, Netherlands, founded in 2019. The firm focuses on enhancing everyday life through technology and operates across various sectors, including online classifieds, food delivery, payments, and education technology. Notably, Prosus Ventures has made significant investments in the beauty and skincare devices industry, including a $10 million Series B funding for Somethinc Beauty, an Indonesian beauty company, and a substantial $150 million Series D funding round for The Good Glamm Group, which also included notable investors like L’Occitane and Amazon. Additionally, they participated in a $10 million Series B funding for Beauty Haul, further solidifying their presence in the beauty sector. These transactions highlight Prosus Group's active role in fostering innovation and growth within the beauty and skincare devices market.


7. Verlinvest

  • Website: verlinvest.com
  • Type: Venture Capital
  • Headquarters: Brussels, Brussels, Belgium
  • Founded year: 1995
  • Headcount: 11-50
  • Number of deals in 2024: 5
  • LinkedIn: verlinvest

Verlinvest is a Brussels-based venture capital firm founded in 1995, specializing in high-growth consumer brands across various sectors, including food, beverage, health, and technology. The firm provides long-term capital and strategic advisory services to help brands scale and innovate. Notably, Verlinvest has made significant investments in the beauty and skincare sector, including a Series A funding round for Juicy Chemistry, an organic skin and personal care brand, which raised $6.3 million to enhance its position in the clean beauty segment. Additionally, Verlinvest acquired a minority stake in Cible Skin, a Paris-based skincare brand, further solidifying its presence in the beauty industry. Their portfolio also includes participation in funding rounds for Revea, which focuses on expanding its skincare technology. These transactions highlight Verlinvest's commitment to investing in innovative beauty and skincare brands that prioritize consumer needs and sustainable practices.


8. dsm-firmenich

  • Website: dsm-firmenich.com
  • Type: Venture Capital
  • Headquarters: Maastricht, Limburg, Netherlands
  • Headcount: 10001+
  • Number of deals in 2024: 3
  • LinkedIn: dsmfirmenich

dsm-firmenich is a for-profit company based in Maastricht, Limburg, Netherlands, that operates in the nutrition, health, and beauty sectors. The company offers a diverse range of products, including fragrances, nutritional supplements, and active pharmaceutical ingredients. As a venture capital investor, dsm-firmenich has been involved in several relevant transactions, such as the Series A funding of OK Capsule, which raised $7 million in January 2023, and their participation in the funding rounds for Panaceutics Nutrition, which focuses on scaling production capabilities in the health and beauty space. Additionally, they participated in the funding of Octarine Bio, a synthetic biology platform, which may have applications in beauty and skincare. These transactions highlight dsm-firmenich's active role in supporting innovation within the beauty and skincare industry.


9. Eurofins

  • Website: eurofins.com
  • Type: Corporate
  • Headquarters: Luxembourg
  • Founded year: 1987
  • Headcount: 10001+
  • Number of deals in 2024: 8
  • LinkedIn: eurofins

Eurofins Scientific SE is a laboratory testing company founded in 1987, headquartered in Luxembourg, with a global presence operating over 900 laboratories in 62 countries. The company provides a wide range of analytical and testing services across various industries, including pharmaceuticals, food, and environmental sectors. In recent years, Eurofins has expanded its capabilities through several strategic acquisitions. Notably, in October 2018, Eurofins acquired Laboratoire Dermscan, a clinical research company based in Lyon that specializes in evaluating the tolerance and effectiveness of cosmetic products on the skin. This acquisition enhances Eurofins' expertise in the beauty and skincare sector, allowing it to offer specialized testing services for cosmetic products. Additionally, Eurofins has made other acquisitions in the diagnostic and food testing sectors, further solidifying its position as a leader in laboratory testing services.


10. Vendis Capital

  • Website: vendiscapital.com
  • Type: Private Equity
  • Headquarters: Machelen, Flanders, Belgium
  • Founded year: 2009
  • Headcount: 11-50
  • Number of deals in 2024: 3
  • LinkedIn: vendis-capital

Vendis Capital is a private equity investment firm based in Machelen, Flanders, Belgium, founded in 2009. The firm specializes in consumer scale-ups, providing capital and strategic support to help businesses grow internationally and implement effective digitalization strategies. Vendis Capital has made significant investments in the beauty and skincare sector, including the acquisition of a majority stake in Skins Cosmetics, a luxury niche beauty retailer with a presence in the Netherlands, Belgium, and South Africa. Additionally, they acquired the Dutch medispa chains SOAP and BM Clinics, further demonstrating their commitment to the beauty and skincare industry. These transactions highlight Vendis Capital's focus on enhancing market presence and achieving sustainable growth for consumer businesses in this sector.


11. Azelis

  • Website: azelis.com
  • Type: Corporate
  • Headquarters: Antwerp, Flanders, Belgium
  • Founded year: 2001
  • Headcount: 1001-5000
  • Number of deals in 2024: 5
  • LinkedIn: azelis

Azelis is a corporate investor based in Antwerp, Flanders, Belgium, founded in 2001. As a specialty chemical distributor and innovation service provider, Azelis caters to over 63,000 customers across various sectors, including life sciences and industrial markets. The company has made strategic acquisitions to strengthen its position in the personal care and cosmetics industry. Notable transactions include the acquisition of Ross Organic, a specialty distributor in the personal care market, and Chemical Solutions Sdn Bhd, which focuses on raw materials for the cosmetics market in Malaysia. These acquisitions reflect Azelis' commitment to enhancing its capabilities and market reach in the beauty and skincare sector, making it a relevant player in this industry.


12. V3 Ventures

  • Website: v3.ventures
  • Type: Venture Capital
  • Headquarters: Brussels, Brussels, Belgium
  • Founded year: 2022
  • Headcount: 1-10
  • Number of deals in 2024: 9
  • LinkedIn: v3-venture

V3 Ventures is a venture capital firm based in Brussels, Belgium, founded in 2022. The firm specializes in investing in early-stage consumer businesses across various sectors, including wellness, food, and lifestyle. V3 Ventures aims to support founders by providing capital and strategic guidance to help them build strong brands and achieve growth. Notably, they participated in the funding round for Revea, which raised $6 million to enhance its mobile experience and expand its manufacturing capabilities, indicating a direct involvement in the beauty and skincare devices space. Additionally, they have engaged in other transactions such as Deconstruct and Indu, although these are less directly related to beauty and skincare. Overall, V3 Ventures demonstrates a commitment to investing in innovative consumer brands, including those in the beauty and skincare sector.


13. Quadrivio Group


Quadrivio Group is a private equity firm based in Luxembourg, founded in 2000, specializing in investment management with a focus on transforming SMEs into small multinationals. The firm manages specialized funds across various sectors, including Lifestyle, Industry 4.0, and Silver Economy. Quadrivio Group has made significant strides in the beauty and skincare devices industry, highlighted by their acquisition of a 60% stake in Rougj, a natural cosmetics producer, for approximately €13 million in December 2019. This acquisition aimed to enhance Rougj's growth and expand its market presence in key regions such as the UK, Germany, and Asia. Additionally, in October 2016, Quadrivio acquired a 70% stake in Farmol, a manufacturer of cosmetics and detergents, for €20.5 million. These transactions underscore Quadrivio's active role in the beauty sector, making them a relevant investor in this space.


14. Pitchdrive

  • Website: pitchdrive.com
  • Type: Venture Capital
  • Headquarters: Antwerp, Flanders, Belgium
  • Founded year: 2018
  • Headcount: 11-50
  • Number of deals in 2024: 16
  • LinkedIn:

Pitchdrive is a venture capital firm based in Antwerp, Flanders, Belgium, founded in 2018. The firm specializes in early-stage investments, providing funding and mentorship to startups across various sectors, including B2B SaaS and e-commerce. Notably, Pitchdrive has invested in Openface, a Lithuanian startup that offers personalized skincare solutions, raising €305K in a seed funding round in March 2022. This investment highlights Pitchdrive's engagement in the beauty and skincare devices industry. Additionally, Pitchdrive participated in earlier funding rounds for Openface, indicating a sustained interest in the beauty sector. The firm also invested in other startups like Toot and Project Cece, although these are less directly related to beauty and skincare. Overall, Pitchdrive's focus on innovative business models and its involvement in beauty-related startups position it as a relevant investor in the beauty and skincare devices space.


15. Borski Fund

  • Website: borskifund.com
  • Type: Venture Capital
  • Headquarters: Amsterdam, North Holland, Netherlands
  • Founded year: 2019
  • Headcount: 1-10
  • Number of deals in 2024: 3
  • LinkedIn: borskifund

Borski Fund is a venture capital fund based in Amsterdam, Netherlands, founded in 2019. The fund is dedicated to investing in companies led by women or that cater to women, aiming to reduce the gender gap in venture capital. Borski Fund provides financial support and business advisory services to female entrepreneurs, leveraging their extensive network and experience to help these businesses grow. Notably, Borski Fund has invested in Parfumado, an online platform for discovering perfumes and beauty, which raised €3.2 million in a pre-series A round. They also participated in funding rounds for The Fabricant, a software startup, and Vivolta, which focuses on client-centric services and proprietary technology. These transactions highlight Borski Fund's commitment to supporting innovative companies, including those in the beauty and skincare sector.


16. AQTIS Medical, a Sinclair company


AQTIS Medical, a Sinclair company, is a corporate investor based in Almere, Flevoland, Netherlands, specializing in aesthetic products and devices. Founded in 2006, the company focuses on enhancing beauty and confidence through a range of injectables and energy devices. Their primary customers are healthcare professionals and aesthetic practitioners who utilize these products in their practices. Notably, AQTIS Medical has been involved in significant transactions such as the acquisition of Cocoon Medical, a Barcelona-based company recognized for its innovative non-invasive laser and cryoadipolysis devices, announced on April 16, 2021. This acquisition aims to leverage Sinclair's global presence to expand Cocoon's operations in the beauty and skincare devices market. Additionally, they acquired Refine LLC in June 2017, further solidifying their investment in the aesthetic sector.


17. VentureFriends

  • Website: venturefriends.vc
  • Type: Venture Capital
  • Headquarters: Netherlands
  • Founded year: 2016
  • Headcount: 1-10
  • Number of deals in 2024: 8
  • LinkedIn: venturefriends

VentureFriends is a venture capital firm based in the Netherlands, founded in 2016. They specialize in early-stage investments, providing financial backing and strategic support to ambitious founders. While their primary focus has been on sectors like FinTech and PropTech, they have also ventured into the beauty industry, as evidenced by their investment in Funkmartini, a Greek startup in the beauty services sector, where they contributed 350,000 euros to a funding round. This involvement highlights their willingness to support innovative startups in diverse industries, including beauty and skincare devices.



Beauty and Skincare Devices Insights: Key Investors in Benelux


InvestorHeadquarterSizeFoundedDeals 2024
European Innovation Council (EIC)Brussels, Brussels, Belgium201-500195857
CotyAmsterdam, North Holland, Netherlands10001+19040
CvcLuxembourg1001-5000200516
Exor N.V.Amsterdam, North Holland, Netherlands11-50200926
SofinaBrussels, Brussels, Belgium51-20018984
Prosus GroupAmsterdam, North Holland, Netherlands10001+201921
VerlinvestBrussels, Brussels, Belgium11-5019955
dsm-firmenichMaastricht, Limburg, Netherlands10001+3
EurofinsLuxembourg10001+19878
Vendis CapitalMachelen, Flanders, Belgium11-5020093
AzelisAntwerp, Flanders, Belgium1001-500020015
V3 VenturesBrussels, Brussels, Belgium1-1020229
Quadrivio GroupLuxembourg11-5020003
PitchdriveAntwerp, Flanders, Belgium11-50201816
Borski FundAmsterdam, North Holland, Netherlands1-1020193
AQTIS Medical, a Sinclair companyAlmere, Flevoland, Netherlands11-5020060
VentureFriendsNetherlands1-1020168


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