Native advertising companies focus on blending advertising with content, creating ads that match the look and feel of the platforms where they appear. This industry is witnessing rapid growth as consumers increasingly prefer non-intrusive ad experiences. Key players in this space utilize technology to provide personalized engagements, often tapping into analytics to target users effectively. The future seems promising, with innovations aimed at integrating ads more seamlessly within media and a push toward cookie-free strategies responding to changing privacy regulations.

This listing features 16 prominent companies specializing in native advertising, showcasing a range from small firms to larger organizations. Headquartered in various countries, these companies were established between 2004 and 2021, with employee counts reflecting both expertise and scalability. They offer unique solutions such as programmatic advertising, content integration, and campaign optimization, carving out their niches based on advanced technologies and market demands.

Continue reading to discover the top native advertising companies.

Top 16 Native Advertising Companies

1. RevContent

• Website: revcontent.com
• Ownership type: Private Equity
• Headquarters: Sarasota, Florida, United States (USA)
• Employee distribution: United States (USA) 95%, Bangladesh 5%
• Latest funding: June 2021
• Founded year: 2013
• Headcount: 51-200
• LinkedIn: revcontent

RevContent is a digital marketing firm based in Sarasota, Florida, specializing in native advertising solutions. Established in 2013, the company connects advertisers with engaged audiences across prominent publisher sites. RevContent offers a range of services, including dedicated account management and real-time reporting, which are essential for effective ad campaign management. The company focuses on creating a seamless ad experience that enhances user engagement without compromising site performance. RevContent's innovative approach to monetization is particularly noteworthy, as it aims to provide sustainable revenue streams for publishers while adapting to a cookieless future. With a workforce of around 64 employees, RevContent operates primarily in the advertising and media sectors, showcasing its commitment to evolving within the industry.

2. ADYOULIKE, an OpenWeb Company

• Website: adyoulike.com
• Ownership type: Corporate
• Headquarters: Neuilly-Sur-Seine, Île-De-France, France
• Employee distribution: France 84%, United Kingdom (UK) 16%
• Latest funding: $100.0M, April 2022
• Founded year: 2011
• Headcount: 51-200
• LinkedIn: adyoulike

ADYOULIKE, an OpenWeb Company, is an advertising agency based in Neuilly-Sur-Seine, France, specializing in native advertising solutions. Founded in 2011, the company has developed a range of services designed to help advertisers engage users effectively. Their offerings include Native Stories, Native Video, and Native Display, which are tailored to fit seamlessly into the content where they appear. ADYOULIKE has built a reputation for leveraging technology to enhance digital marketing strategies, making ads that resonate with audiences. The company has a significant presence in the market, connecting with over 50 demand-side platforms and 3,000 premium publishers, facilitating billions of impressions monthly. In April 2022, ADYOULIKE secured $100 million in funding, underscoring its growth trajectory and the confidence investors have in its innovative approach to advertising. With a strong emphasis on creativity and data-driven strategies, ADYOULIKE is positioned to shape the future of online advertising.

3. Mgid

• Website: mgid.com
• Ownership type: Venture Capital
• Headquarters: Los Angeles, California, United States (USA)
• Employee distribution: Ukraine 49%, United States (USA) 10%, Thailand 8%, Other 34%
• Latest funding: November 2009
• Founded year: 2004
• Headcount: 501-1000
• LinkedIn: mgid-inc-

MGID is a digital marketing platform based in Los Angeles, California, specializing in native and programmatic advertising solutions. Established in 2004, the company has grown to employ over 600 individuals, with a significant portion of its workforce located in Ukraine. MGID serves both advertisers and publishers, providing tools and strategies designed to maximize revenue and audience engagement. The platform reaches an impressive audience, with claims of connecting with up to a billion users each month. Their offerings include a range of resources such as case studies, webinars, and an ad gallery, which showcase their expertise and insights in the advertising sector. MGID's commitment to innovation is evident in their recent announcements regarding new monetization and audience engagement solutions, further solidifying their role in the native advertising industry.

4. Media.net

• Website: media.net
• Ownership type: Corporate
• Headquarters: Dubai, Dubai, United Arab Emirates (UAE)
• Employee distribution: India 92%, United Arab Emirates 2%, United States (USA) 2%, Other 3%
• Latest funding: $900.0M, August 2016
• Founded year: 2010
• Headcount: 1001-5000
• LinkedIn: media.net

Media.net is an advertising technology company founded in 2010 and headquartered in Dubai, UAE. With a workforce of over 1,500 employees, the company has established itself as a significant player in the advertising technology sector. Media.net specializes in contextual advertising solutions, offering a variety of products including contextual ads, display ads, and programmatic advertising services. Their platform is designed to help publishers and advertisers optimize their revenue streams by leveraging a vast pool of advertisers, particularly through partnerships with the Yahoo! Bing Network. Media.net's native ads are tailored to match the look and feel of the host site, which enhances user engagement and drives higher revenue for publishers. The company has received substantial funding, with a notable investment of $900 million in 2016, which underscores its growth potential and market relevance. Media.net continues to innovate in the advertising space, focusing on transparency and effective monetization strategies for its clients.

5. Native Ads, Inc.

• Website: nativeads.com
• Ownership type: Private
• Headquarters: New York, New York, United States (USA)
• Employee distribution: Canada 82%, Russia 18%
• Latest funding: $4.0M, April 2016
• Founded year: 2014
• Headcount: 11-50
• LinkedIn: native-ads-inc-

Native Ads, Inc., founded in 2014 and based in New York City, is a private advertising agency that specializes in digital marketing solutions. The company provides a variety of services, including native advertising, display ads, video ads, and retargeting strategies. Their primary focus is to assist businesses in enhancing their online presence and engagement through innovative advertising methods. Native Ads operates a self-serve demand-side platform (DSP) that simplifies the process of launching strategic ad campaigns at scale. This platform allows advertisers to choose between self-service options or managed services, catering to different client needs. The company has established strong relationships with major demand-side platforms and networks, ensuring access to high-quality ad inventory. With a workforce of around 21 employees, Native Ads has also secured funding of $4 million in 2016, which supports its operational capabilities and growth in the competitive digital advertising space.

6. Seeding Alliance GmbH

• Website: seeding-alliance.de
• Ownership type: Corporate
• Headquarters: Neunkirchen, North Rhine-Westphalia, Germany
• Employee distribution: Germany 100%
• Latest funding: March 2017
• Founded year: 2011
• Headcount: 11-50
• LinkedIn: seeding-alliance-gmbh

Seeding Alliance GmbH, founded in 2011 and based in Neunkirchen, North Rhine-Westphalia, Germany, is an advertising agency that specializes in native advertising solutions. With a team of 21 employees, the company focuses on providing innovative advertising formats and technology services to both advertisers and publishers. Their offerings include a self-booking platform and programmatic advertising solutions, which are designed to enhance brand visibility and user engagement. Seeding Alliance operates primarily within the advertising and publishing sectors, helping clients achieve impressive results in brand awareness and performance. The company emphasizes authentic placements that integrate seamlessly with publisher content, aiming to increase user interaction and monetization opportunities. Their technology allows marketers and publishers to independently manage native ad campaigns, showcasing their commitment to empowering clients in the digital advertising space.

7. Bidtellect

• Website: bidtellect.com
• Ownership type: Corporate
• Headquarters: Delray Beach, Florida, United States (USA)
• Employee distribution: United States (USA) 100%
• Latest funding: February 2023
• Founded year: 2014
• Headcount: 51-200
• LinkedIn: bidtellect

Bidtellect, founded in 2014 and based in Delray Beach, Florida, operates as an advertising agency that specializes in programmatic advertising solutions. The company provides workflow software tailored for media teams, agencies, and brands, focusing on enhancing the relevance and performance of advertising campaigns. Bidtellect's platform is particularly noted for its contextual and native advertising capabilities, which allow advertisers to engage audiences more effectively. In early 2023, Bidtellect became part of Simpli.fi, a company recognized for its programmatic advertising solutions. This merger has expanded Bidtellect's reach and capabilities, enabling them to offer a full suite of omnichannel solutions that support a wide range of advertising campaigns. With a workforce of around 64 employees, Bidtellect continues to play a significant role in the advertising industry, particularly in the native advertising sector.

8. Define Media Gmbh

• Website: definemedia.de
• Ownership type: Private
• Headquarters: Karlsruhe, Baden-Württemberg, Germany
• Employee distribution: Germany 100%
• Founded year: 2007
• Headcount: 11-50
• LinkedIn: define-media-gmbh

Define Media Gmbh, based in Karlsruhe, Germany, is a digital marketing agency founded in 2007. The company specializes in native advertising and AI-driven marketing solutions, offering services that include campaign optimization, creative services, and proactive consulting. Their innovative approach helps brands enhance their online presence and engagement through tailored advertising strategies. Define Media's proprietary AI technology allows for effective targeting and context-matching, ensuring that advertising content resonates with the intended audience. The agency has worked with various clients across multiple industries, demonstrating its capability to deliver measurable results. Their focus on cookie-free marketing solutions reflects a forward-thinking approach in an evolving digital landscape.

9. Whisper World

• Website: whispermediaworld.com
• Ownership type: Private
• Headquarters: Singapore
• Employee distribution: Indonesia 71%, India 16%, South Africa 9%, Other 4%
• Founded year: 2013
• Headcount: 201-500
• LinkedIn: whisper-media-sa

Whisper World, known as Whisper Media, is an advertising agency based in Singapore, founded in 2013. The company specializes in content integration and native advertising solutions, providing brands with innovative strategies to engage audiences without interrupting their viewing experience. With a workforce of approximately 228 employees, Whisper Media operates on five continents and serves clients across various sectors. Their unique In Content Advertising (ICA) approach, often referred to as native advertising or embedded marketing, allows for rapid turnaround times and high-quality ad placements. The company has established itself in fast-growing advertising markets, particularly in Indonesia, India, South Africa, Singapore, and Malaysia. Whisper Media's commitment to independent measurement of campaign effectiveness ensures that their clients receive reliable data on ad performance, further solidifying their position in the industry.

10. PowerLinks

• Website: powerlinks.com
• Ownership type: Private Equity
• Headquarters: New York, New York, United States (USA)
• Employee distribution: India 62%, United States (USA) 19%, Kenya 19%
• Latest funding: Series A, $6.4M, February 2018
• Founded year: 2013
• Headcount: 11-50
• LinkedIn: powerlinks-media

PowerLinks is an advertising technology company based in New York, founded in 2013. The firm specializes in native advertising solutions, offering a platform that connects marketers with publishers. This platform enables the creation, transaction, and management of native ads, which are designed to blend seamlessly with the content of the host site. PowerLinks aims to help businesses in the advertising and marketing sectors effectively reach and engage their target audiences. The company has a global workforce, with a significant portion of its employees based in India. PowerLinks has received funding, with a notable Series A round amounting to approximately $6.36 million in 2018. Their partnerships with companies like Outbrain and participation in industry events underscore their commitment to advancing native advertising practices and technologies.

11. StackAdapt

• Website: stackadapt.com
• Ownership type: Private Equity
• Headquarters: Toronto, Ontario, Canada
• Employee distribution: Canada 57%, United States (USA) 26%, United Kingdom (UK) 7%, Other 10%
• Latest funding: $235.0M, February 2025
• Founded year: 2014
• Headcount: 1001-5000
• LinkedIn: stackadapt

StackAdapt is an advertising technology firm based in Toronto, Ontario, Canada, founded in 2014. The company operates a programmatic advertising platform that allows businesses to plan, execute, and analyze digital advertising campaigns across multiple channels, including native advertising. StackAdapt's platform leverages advanced analytics and machine learning to enhance campaign performance, making it a valuable tool for marketers in various industries such as finance, healthcare, and travel. With a workforce of over 1,300 employees, the company has established a significant presence in the advertising sector. In February 2025, StackAdapt secured $235 million in funding, underscoring its growth trajectory and commitment to innovation in the advertising technology space.

12. TAN Media

• Website: tan-media.com
• Ownership type: Private
• Headquarters: London, England, United Kingdom (UK)
• Employee distribution: Kazakhstan 50%, United Kingdom (UK) 50%
• Founded year: 2010
• Headcount: 11-50
• LinkedIn: tan-media

TAN Media is a private advertising agency based in London, UK, founded in 2010. The company specializes in native advertising and content marketing, providing brands and media agencies with innovative solutions to engage target audiences through non-intrusive content formats. Their services include the creation and distribution of native articles, performance-driven content solutions, and comprehensive content creation aimed at enhancing brand visibility and fostering consumer engagement. With a team of 22 employees, TAN Media operates with a balanced workforce split between the UK and Kazakhstan, indicating a strategic approach to leveraging diverse market insights. The agency has built a reputation for delivering high engagement levels through its partnerships with premium publishers, ensuring that the content resonates well with audiences while maintaining a positive user experience.

13. Nativery

• Website: nativery.com
• Ownership type: Private
• Headquarters: Turin, Piedmont, Italy
• Employee distribution: Italy 100%
• Founded year: 2018
• Headcount: 11-50
• LinkedIn: nativery

Nativery is a digital marketing agency based in Turin, Italy, founded in 2018. The company specializes in native advertising, providing a platform that connects advertisers with publishers to enhance brand visibility and effectively monetize content. Nativery leverages advanced technology and proprietary algorithms to analyze and identify optimal content, improving performance for both advertisers and publishers. Their services cater to various industries, including finance, e-commerce, and more, indicating a broad applicability of their solutions. With a focus on user engagement and continuous optimization, Nativery aims to generate quality traffic and conversions for its clients. The company operates primarily in Italy and Spain, serving businesses and organizations seeking innovative advertising strategies.

14. Buzzoola

• Website: buzzoola.com
• Ownership type: Venture Capital
• Headquarters: New York, New York, United States (USA)
• Employee distribution: Russia 90%, Cyprus 10%
• Latest funding: Seed, $2.0M, June 2014
• Founded year: 2013
• Headcount: 51-200
• LinkedIn: buzzoola

Buzzoola is a digital marketing platform based in New York, specializing in native advertising. Founded in 2013, the company provides a range of advertising services designed to help brands effectively reach their target audiences. Their offerings include innovative ad formats such as out-stream video ads and mobile native units, which aim to enhance user engagement and conversion rates. Buzzoola operates primarily in the advertising industry, focusing on programmatic bidding and a cost-per-view pricing model that emphasizes actual views rather than mere impressions. The company has received $2 million in seed funding, which supports its growth and development in the competitive digital marketing space. With a significant presence in the CIS region, Buzzoola continues to evolve its technology and services to meet the needs of advertisers and publishers alike.

15. Speakol

• Website: speakol.com
• Ownership type: Private
• Headquarters: Giza, Giza Governorate, Egypt
• Employee distribution: Egypt 69%, Saudi Arabia 25%, United Arab Emirates 6%
• Founded year: 2016
• Headcount: 51-200
• LinkedIn: speakolads

Speakol is an advertising agency based in Giza, Egypt, founded in 2016. The company specializes in native advertising and content discovery, providing tailored solutions for advertisers and publishers alike. Speakol connects brands with audiences through engaging ad formats that blend seamlessly into the content of premium publishers. With a network that includes over 500 publishers, Speakol serves a wide array of clients in the MENA and GCC regions, helping them to enhance brand visibility and drive user engagement. The company has established itself as a key player in the native advertising market, focusing on creating non-disruptive ad experiences that resonate with users. Their technology includes a smart recommendation engine that utilizes machine learning to optimize ad placements based on user interests. Speakol has collaborated with notable brands such as Hyundai and Ford, showcasing their capability to deliver effective advertising solutions. The firm operates with a team of 51-200 employees, primarily located in Egypt, Saudi Arabia, and the UAE, reflecting its regional operational focus.

16. Dable

• Website: dable.io
• Ownership type: Corporate
• Headquarters: Seoul, Seoul, South Korea
• Employee distribution: South Korea 86%, Vietnam 7%, Taiwan 5%, Other 2%
• Latest funding: $84.0M, November 2021
• Founded year: 2015
• Headcount: 51-200
• LinkedIn: dable

Dable is a digital advertising company based in Seoul, South Korea, founded in 2015. The firm specializes in content discovery and native advertising solutions, providing personalized advertising services to businesses across various sectors. Dable leverages advanced machine learning technology to analyze user behavior and deliver tailored content recommendations, enhancing user engagement and advertising performance. The company operates a platform that connects users with relevant content, thereby improving traffic and revenue for its clients. Dable has formed partnerships with over 3,000 media outlets, enabling it to reach a broad audience across Asia. In November 2021, Dable secured approximately $84 million in funding, underscoring its growth potential and the confidence investors have in its business model. The company continues to expand its services into new markets, including Australia and Malaysia, further solidifying its position in the native advertising industry.

Native Advertising Insights: Key Companies

Company	Headquarter	Size	Founded	Ownership
RevContent	Sarasota, Florida, United States (USA)	51-200	2013	Private Equity
ADYOULIKE, an OpenWeb Company	Neuilly-Sur-Seine, Île-De-France, France	51-200	2011	Corporate
Mgid	Los Angeles, California, United States (USA)	501-1000	2004	Venture Capital
Media.net	Dubai, Dubai, United Arab Emirates (UAE)	1001-5000	2010	Corporate
Native Ads, Inc.	New York, New York, United States (USA)	11-50	2014	Private
Seeding Alliance GmbH	Neunkirchen, North Rhine-Westphalia, Germany	11-50	2011	Corporate
Bidtellect	Delray Beach, Florida, United States (USA)	51-200	2014	Corporate
Define Media Gmbh	Karlsruhe, Baden-Württemberg, Germany	11-50	2007	Private
Whisper World	Singapore	201-500	2013	Private
PowerLinks	New York, New York, United States (USA)	11-50	2013	Private Equity
StackAdapt	Toronto, Ontario, Canada	1001-5000	2014	Private Equity
TAN Media	London, England, United Kingdom (UK)	11-50	2010	Private
Nativery	Turin, Piedmont, Italy	11-50	2018	Private
Buzzoola	New York, New York, United States (USA)	51-200	2013	Venture Capital
Speakol	Giza, Giza Governorate, Egypt	51-200	2016	Private
Dable	Seoul, Seoul, South Korea	51-200	2015	Corporate

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