The live event production industry in the Nordics thrives on creativity and innovation, producing a variety of events ranging from concerts to corporate gatherings. Companies involved include event management firms, production agencies, and technology providers focused on enhancing audience experiences. The sector is evolving with digital integration, making events more interactive through livestreaming and virtual elements. As it adapts to changing audience preferences and technological advancements, sustainability is becoming a key consideration, with many organizations exploring eco-friendly practices. Overall, the industry is poised for growth, driven by increased investment and a deeper focus on engaging experiences.

The list features 16 distinct investors in the Nordics, ranging from venture capital firms to corporate investors. Based in cities such as Stockholm, Helsinki, and Copenhagen, these investors vary in size, funding at all stages from early to growth investments. Notably, the majority were established in the 1990s and 2000s. In 2024, they collectively participated in over 100 deals across technology and entertainment sectors. With various specializations and expertise, their interest in live event production is transforming how events are produced and delivered, showcasing a commitment to supporting innovative companies within the industry.

Top 16 Live Event Production Investors in the Nordics

1. Almi

• Website: almi.se
• Type: Venture Capital
• Headquarters: Stockholm, Stockholm, Sweden
• Founded year: 1994
• Headcount: 201-500
• Number of deals in 2024: 7
• LinkedIn: almi-ab

Almi AB is a financial services company based in Stockholm, Sweden, founded in 1994. It specializes in providing loans, risk capital, and business development support to small and medium-sized enterprises (SMEs) in Sweden. Almi aims to enhance the growth and competitiveness of these businesses by offering tailored financial solutions and guidance. Among its notable transactions, Almi invested in Liveside Event AB, a company directly involved in the live event production industry, which raised an undisclosed amount in a venture round in December 2010. Additionally, Almi has supported other startups like EasyArr and Gigital, which, while not exclusively focused on live events, contribute to the broader ecosystem that includes event management and production. This diverse portfolio demonstrates Almi's commitment to fostering innovation and growth in various sectors, including live event production.

2. EQT Group

• Website: eqtgroup.com
• Type: Private Equity
• Headquarters: Stockholm, Stockholm, Sweden
• Founded year: 1994
• Headcount: 1001-5000
• Number of deals in 2024: 30
• LinkedIn: eqt-partners

EQT Group is a private equity investment firm based in Stockholm, Sweden, founded in 1994. The firm specializes in a diverse range of investment strategies, including private equity, infrastructure, real estate, growth equity, and venture capital. EQT serves institutional investors by providing expertise in managing varied investment portfolios across multiple sectors and geographies. Notably, EQT has made significant investments in the entertainment sector, including a strategic investment in United Talent Agency (UTA), which aims to enhance talent, innovation, and international expansion in the live events space. Additionally, EQT's acquisition of Cast & Crew Entertainment Services highlights their commitment to supporting growth in the entertainment industry, particularly in areas that facilitate live event production. These transactions underscore EQT's active role in sectors that are integral to live events, reinforcing their position as a relevant investor in this industry.

3. Mtg

• Website: mtg.com
• Type: Corporate
• Headquarters: Stockholm, Stockholm, Sweden
• Founded year: 1987
• Headcount: 11-50
• Number of deals in 2024: 1
• LinkedIn: mtg

Modern Times Group (MTG) is a gaming and entertainment company based in Stockholm, Sweden, founded in 1987. The company operates a portfolio of gaming studios, developing and publishing a wide range of mobile and browser games. MTG focuses on providing engaging gaming experiences to consumers worldwide, leveraging its expertise in user engagement and innovation. Notably, MTG has made significant investments in the live event production context, including the acquisition of Nice Entertainment, the largest independent production group in the Nordic region, for an enterprise value of $114 million. This acquisition highlights MTG's commitment to expanding its footprint in the production industry. Additionally, MTG has invested in other media and entertainment ventures, such as acquiring a stake in Zoomin.TV, a major multichannel network, and ESL - Turtle Entertainment, a leading esports company. These transactions reflect MTG's strategic focus on enhancing its entertainment offerings, which can include live events, particularly in the gaming and esports sectors.

4. Lifeline Ventures

• Website: lifelineventures.com
• Type: Venture Capital
• Headquarters: Helsinki, Uusimaa, Finland
• Founded year: 2009
• Headcount: 1-10
• Number of deals in 2024: 14
• LinkedIn: lifeline-ventures

Lifeline Ventures is a venture capital firm based in Helsinki, Uusimaa, Finland, founded in 2009. The firm specializes in early-stage investments in startups, providing financial backing and advisory services to entrepreneurs across various sectors. Lifeline Ventures aims to support resilient founders from the inception of their ventures. Notably, they have been involved in transactions such as Uplause, which raised funds in 2012, and RFRSH Entertainment, a Danish esports team agency that received an $8.1 million investment to develop new media content and live events. This involvement in RFRSH highlights their engagement in the live event production context, particularly within the growing esports industry. Additionally, they have made investments in other startups like Venga, indicating a diverse portfolio that may include opportunities related to live events.

5. Creandum

• Website: creandum.com
• Type: Venture Capital
• Headquarters: Stockholm, Stockholm, Sweden
• Founded year: 2003
• Headcount: 11-50
• Number of deals in 2024: 17
• LinkedIn: creandum

Creandum is a venture capital firm based in Stockholm, Sweden, founded in 2003. They specialize in supporting early-stage entrepreneurs in building global, category-defining companies by providing venture capital investment, strategic support, and networking opportunities. Creandum has a diverse portfolio, with investments across various sectors, including fintech and health tech. Notably, they have made significant investments in the esports industry, which is closely tied to live event production. For instance, they invested in RFRSH Entertainment, a Danish esports team agency, which focuses on developing media content and live events for its managed teams. Additionally, Creandum participated in the funding of BLAST Premier, an esports entertainment startup that organizes live events. These transactions highlight Creandum's engagement in the live event production context, particularly within the rapidly growing esports sector.

6. Nokia

• Website: nokia.com
• Type: Corporate
• Headquarters: Espoo, Uusimaa, Finland
• Founded year: 1865
• Headcount: 10001+
• Number of deals in 2024: 3
• LinkedIn: nokia

Nokia Corporation is a telecommunications and technology solutions provider founded in 1865, based in Espoo, Uusimaa, Finland. The company specializes in networking technology and digital transformation, offering a wide range of products and services, including cloud infrastructure, mobile networks, and security solutions. In recent years, Nokia has made strategic investments that highlight its interest in the live event production sector. Notably, Nokia acquired the naming rights to the Tampere Deck Arena, now known as the Nokia Arena, in a landmark partnership deal that includes significant investments in technology upgrades for the venue. This move reflects Nokia's commitment to enhancing live event experiences through advanced technology. Additionally, while Nokia has made other acquisitions, such as Rooftop Communications and Medio Systems, these are more focused on telecommunications and analytics rather than live events. However, the Nokia Arena transaction positions Nokia as a relevant investor in the live event production industry.

7. Heartcore Capital

• Website: heartcore.com
• Type: Venture Capital
• Headquarters: Copenhagen, Denmark
• Founded year: 2007
• Headcount: 11-50
• Number of deals in 2024: 17
• LinkedIn: heartcorecapital

Heartcore Capital is a venture capital firm based in Copenhagen, Denmark, founded in 2007. The firm specializes in investing in early-stage technology companies and emphasizes building long-term relationships with entrepreneurs. Heartcore has been involved in several notable transactions, including investments in RFRSH Entertainment and BLAST Premier, both of which are key players in the esports industry. RFRSH Entertainment focuses on managing esports teams and developing media content and live events, while BLAST Premier is known for organizing high-profile esports tournaments. These investments highlight Heartcore's engagement in the live event production sector, particularly within the rapidly growing esports market.

8. Vizrt

• Website: vizrt.com
• Type: Corporate
• Headquarters: Bergen, Vestland, Norway
• Founded year: 1997
• Headcount: 501-1000
• LinkedIn: vizrt

Vizrt is a media technology company based in Bergen, Vestland, Norway, founded in 1997. The company specializes in advanced software solutions for content production, management, and distribution within the digital media industry. Their offerings are particularly beneficial for broadcasters, sports organizations, and educational institutions, enhancing storytelling capabilities through real-time graphics and media asset management. Notably, Vizrt has made strategic acquisitions to bolster its position in the live event production sector. For instance, the acquisition of Flowics, a cloud-native HTML5 broadcast graphics platform, aims to enhance Vizrt's graphics portfolio and provide customers with advanced content creation capabilities. Additionally, the acquisition of Mosart Medialab for NOK106.2 million (approximately $17.7 million) focuses on studio production automation, further expanding Vizrt's market offerings in broadcast technology. These transactions reflect Vizrt's commitment to enhancing live event production capabilities, making them a significant player in this industry.

9. EQT Ventures

• Website: eqtventures.com
• Type: Venture Capital
• Headquarters: Stockholm, Stockholm, Sweden
• Founded year: 2015
• Headcount: 11-50
• Number of deals in 2024: 28
• LinkedIn: eqt-ventures

EQT Ventures is a venture capital firm based in Stockholm, Sweden, founded in 2015. The firm specializes in investing in early-stage tech startups, providing not only financial support but also operational assistance to entrepreneurs. They leverage a global network of industry experts to foster growth and innovation. Notably, EQT Ventures has invested in Let’s Do This, a UK-based endurance event marketplace, participating in both their Series A and Series B funding rounds. This involvement highlights their commitment to the live event production sector, particularly in the realm of sporting events. Additionally, they have engaged in various other tech-focused investments, but their participation in Let’s Do This underscores their relevance to the live event industry.

10. Vendep Capital

• Website: vendep.com
• Type: Venture Capital
• Headquarters: Espoo, Uusimaa, Finland
• Founded year: 2016
• Headcount: 1-10
• Number of deals in 2024: 5
• LinkedIn: vendepcapital

Vendep Capital is a venture capital firm based in Espoo, Uusimaa, Finland, founded in 2016. Specializing in B2B SaaS investments in the Nordics and Baltics, Vendep Capital provides funding and strategic advisory services to early-stage software companies, helping them scale and succeed in competitive markets. They focus on supporting startups from pre-seed to series A stages, leveraging their expertise and networks to drive growth. Notably, Vendep Capital led a €1.2M funding round for Brella, a networking application for business events, which highlights their engagement in the live event production sector. Additionally, they participated in a seed round for Cluby in 2024, further demonstrating their active investment strategy in innovative startups.

11. Telia

• Website: teliacompany.com
• Type: Corporate
• Headquarters: Solna, Stockholm, Sweden
• Founded year: 1853
• Headcount: 10001+
• LinkedIn: teliacompany

Telia Company AB is a telecommunications company based in Solna, Stockholm, Sweden, founded in 1853. It operates in the Nordic and Baltic regions, providing a wide range of services including IoT connectivity, smart city solutions, and telephony services. Telia serves both businesses and public sector organizations, focusing on innovative solutions to enhance connectivity and operational efficiency. Notably, Telia has participated in funding rounds for companies like Solidsport, a Stockholm-based sport streaming events operator, where it invested alongside angel investors. This involvement highlights Telia's interest in the live event production sector, particularly in the realm of sports streaming, which aligns with their broader strategy of enhancing digital services and connectivity.

12. Conor Venture Partners

• Website: conor.vc
• Type: Venture Capital
• Headquarters: Espoo, Uusimaa, Finland
• Founded year: 2005
• Headcount: 1-10
• Number of deals in 2024: 1
• LinkedIn: conor-venture-partners

Conor Venture Partners is a venture capital firm based in Espoo, Uusimaa, Finland, founded in 2005. The firm specializes in investing in early-stage technology companies, focusing on sectors such as ICT, electronics, embedded systems, and new materials & optics. Notably, Conor has participated in significant funding rounds for companies like Supponor, a Finnish digital advertising technology provider that raised funds to enhance its offerings for brand owners, event organizers, and broadcasters. This involvement highlights Conor's interest in supporting technology that enhances live events through innovative advertising solutions. Additionally, they have invested in Rakuten Fits Me, a company that, while not directly related to live events, demonstrates their engagement in technology-driven sectors. Overall, Conor Venture Partners provides strategic guidance and financial support to help technology companies grow and succeed in global markets, including those relevant to live event production.

13. Sondo

• Website: sondo.com
• Type: Venture Capital
• Headquarters: Oslo, Oslo, Norway
• Founded year: 2021
• Headcount: 1-10
• Number of deals in 2024: 7
• LinkedIn: sondo-capital

Sondo Capital is a venture capital firm based in Oslo, Norway, founded in 2021. The firm specializes in investing in pre-seed and seed stage teams, primarily linked to Norway. Sondo aims to provide funding to early-stage startups to help them develop their business ideas and grow. Their active portfolio includes a variety of innovative companies across different sectors. Notably, Sondo led a pre-seed funding round for Appear XR, a Norwegian startup that secured €880k in funding. This investment is significant as Appear XR focuses on augmented and virtual reality technologies, which are increasingly relevant in the live event production industry, enhancing audience engagement and experience. This transaction highlights Sondo's potential interest in supporting companies that contribute to the evolution of live events.

14. Vitec Software Group

• Website: vitecsoftware.com
• Type: Corporate
• Headquarters: Sweden
• Founded year: 1985
• Headcount: 1001-5000
• Number of deals in 2024: 5
• LinkedIn: vitec

Vitec Software Group is a corporate investor based in Sweden, founded in 1985. The company specializes in developing standardized software solutions across various industries, including healthcare, real estate, and education. With a decentralized structure, Vitec allows its business units to operate independently while benefiting from shared resources. In 2023, Vitec made a significant move by acquiring Entry Event Sweden AB, a profitable software company in the hospitality sector, which had sales of MSEK 14 in the split financial year 2022. This acquisition aligns with Vitec's strategy in the Travel and Hospitality vertical, indicating a focus on sectors that are closely related to live event production. Additionally, Vitec has previously acquired Agrando AS, further demonstrating their strategy of integrating well-managed companies into their business model. These transactions highlight Vitec's commitment to enhancing its portfolio in areas that could support live event production.

15. Öhman

• Website: ohman.se
• Type: Venture Capital
• Headquarters: Stockholm, Stockholm, Sweden
• Founded year: 1906
• Headcount: 51-200
• LinkedIn: the-ohman-group

Öhman is a venture capital firm based in Stockholm, Sweden, founded in 1906. The firm specializes in fund management and financial services, offering a diverse range of equity and fixed-income funds tailored for private investors, businesses, and institutions. Öhman focuses on building long-term relationships with its clients to help them achieve sustainable growth and effective capital management. Recently, Öhman was involved in the acquisition of Billetto ApS, a prominent event marketplace in Denmark and Sweden, which highlights their engagement in the live event production sector. This transaction reflects Öhman's interest in companies that operate within the live events space, further diversifying their investment portfolio.

16. VNV Global AB

• Website: vnv.global
• Type: Venture Capital
• Headquarters: Stockholm, Stockholm, Sweden
• Founded year: 1996
• Headcount: 1-10
• Number of deals in 2024: 1
• LinkedIn: vostok-new-ventures-ltd

VNV Global AB is a venture capital investment firm based in Stockholm, Sweden, founded in 1996. The firm focuses on providing capital and expertise to innovative companies across various sectors, including Mobility and Digital Health. VNV Global aims to support mission-driven entrepreneurs in developing scalable and sustainable business models, emphasizing long-term profitability and the creation of strong market positions. A notable transaction in their portfolio is the acquisition of Billetto ApS, a leading event marketplace in Denmark and Sweden, which highlights their engagement in the live event production industry. This acquisition, announced on June 7, 2023, showcases VNV Global's interest in supporting platforms that facilitate event management and ticketing, further diversifying their investment strategy beyond their primary focus areas.

Live Event Production Insights: Key Investors in the Nordics

Investor	Headquarter	Size	Founded	Deals 2024
Almi	Stockholm, Stockholm, Sweden	201-500	1994	7
EQT Group	Stockholm, Stockholm, Sweden	1001-5000	1994	30
Mtg	Stockholm, Stockholm, Sweden	11-50	1987	1
Lifeline Ventures	Helsinki, Uusimaa, Finland	1-10	2009	14
Creandum	Stockholm, Stockholm, Sweden	11-50	2003	17
Nokia	Espoo, Uusimaa, Finland	10001+	1865	3
Heartcore Capital	Copenhagen, Denmark	11-50	2007	17
Vizrt	Bergen, Vestland, Norway	501-1000	1997	0
EQT Ventures	Stockholm, Stockholm, Sweden	11-50	2015	28
Vendep Capital	Espoo, Uusimaa, Finland	1-10	2016	5
Telia	Solna, Stockholm, Sweden	10001+	1853	0
Conor Venture Partners	Espoo, Uusimaa, Finland	1-10	2005	1
Sondo	Oslo, Oslo, Norway	1-10	2021	7
Vitec Software Group	Sweden	1001-5000	1985	5
Öhman	Stockholm, Stockholm, Sweden	51-200	1906	0
VNV Global AB	Stockholm, Stockholm, Sweden	1-10	1996	1

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