The event management industry in Benelux is a dynamic field that encompasses planning, executing, and overseeing events ranging from corporate meetings to large-scale festivals. This sector is marked by a variety of companies, including event planners, venue managers, and technology providers that supply everything from audiovisual solutions to online platforms for virtual gatherings. As trends towards hybrid and digital events continue to grow, the industry's focus is pivoting towards innovation, engaging experiences, and seamless technology integration. With sustainability and experiential marketing gaining traction, the future looks promising for businesses that adapt efficiently to changing consumer demands.


Investors in the Benelux event management industry come from multiple sectors such as corporate entities, private equity, and venture capital. Their headquarters span locations like Amsterdam, Kortrijk, and Luxembourg, indicating a strong financial presence in the region. Ranging from small firms with fewer than 10 employees to large corporations with thousands, these investors vary in scale, founded between 2000 and 2019. Notably, these investors took part in 2024 deal-making—highlighting a significant trend in the event management sector, as players like CVC and Barco drive impactful transactions for growth.


Top 16 Event Management Investors in Benelux


1. BCD Travel

  • Website: bcdtravel.com
  • Type: Corporate
  • Headquarters: Utrecht, Utrecht, Netherlands
  • Founded year: 2006
  • Headcount: 10001+
  • LinkedIn: bcd-travel

BCD Travel is a leading travel management company based in Utrecht, Netherlands, specializing in corporate travel solutions. Founded in 2006, the company has grown significantly, serving businesses and organizations across various industries. BCD Travel offers a comprehensive range of services, including corporate travel management, travel consulting, and notably, meeting and event planning. Their strategic acquisitions, such as the purchase of Ventura Spa's meetings and events activities in Italy, highlight their commitment to enhancing their event management capabilities. Additionally, their acquisitions of companies like Hitachi Travel Bureau and Ticket Biz further strengthen their position in the corporate travel sector, which often overlaps with event management needs. With a workforce of over 10,000 employees, BCD Travel is well-equipped to streamline travel processes and enhance the overall experience for organizations planning events.


2. Cvc

  • Website: cvc.com
  • Type: Private Equity
  • Headquarters: Luxembourg
  • Founded year: 2005
  • Headcount: 1001-5000
  • Number of deals in 2024: 16
  • LinkedIn: cvc-capital-partners

CVC Capital Partners is a prominent private equity firm based in Luxembourg, founded in 2005. The firm specializes in private equity, credit, secondaries, and infrastructure, managing approximately €193 billion in assets for over 1000 clients, including pension funds and institutional investors. CVC has made notable investments in the event management and entertainment sectors, including the acquisition of Stage Entertainment for €320 million, which is a key player in the theatre and live entertainment industry. Additionally, their involvement with Dorna Sports and Six Nations Rugby highlights their engagement in sports events, further emphasizing their relevance in the event management space. CVC's strategic investments aim to deliver sustainable value and growth, making them a significant player in the event management landscape.


3. Peak

  • Website: peak.capital
  • Type: Venture Capital
  • Headquarters: Amsterdam, North Holland, Netherlands
  • Founded year: 2008
  • Headcount: 11-50
  • Number of deals in 2024: 8
  • LinkedIn: peak-capital

Peak Capital is a venture capital firm based in Amsterdam, Netherlands, founded in 2008. The firm specializes in investing in early-stage companies within the SaaS, marketplace, and platform sectors, providing funding and support to help these businesses scale and succeed. In 2021, Peak led a €1 million funding round for Mibo, a social meeting platform, which aims to enhance social interactions—an essential aspect of event management. Additionally, they participated in a seed funding round for Konfetti, a company that focuses on adding features to its platform, which could also relate to event management functionalities. Peak also led a $4.2 million seed round for Heja, a youth sports management platform, which involves organizing sports events and community activities. These transactions indicate Peak's engagement with platforms that have potential applications in the event management industry.


4. Barco

  • Website: barco.com
  • Type: Corporate
  • Headquarters: Kortrijk, Flanders, Belgium
  • Founded year: 1934
  • Headcount: 1001-5000
  • Number of deals in 2024: 1
  • LinkedIn: barco

Barco NV is a technology company founded in 1934, headquartered in Kortrijk, Flanders, Belgium. It specializes in digital projection and imaging solutions, serving various sectors including healthcare, entertainment, and enterprise. Barco's product offerings include medical displays, projection systems, and collaboration technology, all aimed at enhancing visualization and communication through innovative technology. Notably, Barco has made several strategic acquisitions that bolster its position in the event management space. For instance, the acquisition of Medialon Inc. in 2016 aimed to enhance product feature developments for media networking platforms, which are crucial for event management. Additionally, Barco's acquisition of projectiondesign in 2012 allowed it to strengthen its portfolio in the mid-venue projector market, catering to events that require high-quality visual displays. These transactions highlight Barco's commitment to providing advanced technology solutions that are essential for successful event management.


5. River Venture Partners

  • Website: rivervp.com
  • Type: Venture Capital
  • Headquarters: Amsterdam, North Holland, Netherlands
  • Founded year: 2015
  • Headcount: 1-10
  • LinkedIn:

River Venture Partners is a venture capital firm based in Amsterdam, North Holland, Netherlands, founded in 2015. The firm specializes in providing angel syndicate funding and advisory services to early-stage companies, primarily in the technology sector. They support entrepreneurs in building digital businesses by offering financial backing and strategic guidance. Notably, River Venture Partners has been involved in transactions such as MeetingPackage, which raised funds in a Seed Round in May 2021, focusing on meeting and event management solutions. Additionally, they invested in Clubee, which raised funds in both Seed and Series A rounds, and Fangage, which also raised funds in a Seed Round. These transactions highlight their engagement with companies that have relevance to the event management industry.


6. Capital Mills

  • Website: capitalmills.nl
  • Type: Venture Capital
  • Headquarters: Gorinchem, South Holland, Netherlands
  • Founded year: 2015
  • Headcount: 1-10
  • Number of deals in 2024: 1
  • LinkedIn: capital-mills-bv

Capital Mills is a venture capital firm based in Gorinchem, South Holland, Netherlands, founded in 2015. The firm specializes in providing funding solutions to technology companies, offering revenue-based financing and equity investments to help startups and scale-ups secure the capital needed for growth. Capital Mills supports its clients with strategic guidance and access to resources, focusing on fostering innovation within the tech sector. Notably, they have invested in Conference Compass, a company that operates in the event management space, and Convious, an AI-driven ecommerce platform for the experience economy, which includes aspects of event management. Their involvement with PressPage, a CommTech platform, also indicates a connection to communication in events. These transactions highlight Capital Mills' engagement with companies that are relevant to the event management industry.


7. Cobepa

  • Website: cobepa.com
  • Type: Private Equity
  • Headquarters: Brussels, Brussels, Belgium
  • Founded year: 1957
  • Headcount: 11-50
  • Number of deals in 2024: 2
  • LinkedIn: cobepa

Cobepa is a private equity investment company based in Brussels, Belgium, founded in 1957. It specializes in providing investment management and strategic support to enhance the growth and sustainability of its partner businesses. Cobepa operates with a permanent capital base, allowing it to invest across a diverse range of industries. Notably, in 2024, Cobepa participated in a private equity round for easyfairs, a company known for organizing trade shows and events, highlighting its involvement in the event management sector. Additionally, Cobepa has a history of investing in various sectors, including healthcare and industrial, but its recent transaction with easyfairs underscores its interest in the event management industry.


8. Maor Investments


Maor Investments is a venture capital firm founded in 2017, based in Luxembourg, that specializes in investing in revenue-generating Israeli technology companies. They provide advisory services and facilitate connections between startups and European corporates, helping to bridge the gap between Israeli innovation and European markets. Notably, Maor Investments participated in a significant transaction with Bizzabo, which raised $27 million in a Series D funding round on April 17, 2019. Bizzabo is a prominent player in the event management industry, providing a platform for event planning and management, which aligns with Maor Investments' interest in the sector.


9. Prosus Group

  • Website: prosus.com
  • Type: Venture Capital
  • Headquarters: Amsterdam, North Holland, Netherlands
  • Founded year: 2019
  • Headcount: 10001+
  • Number of deals in 2024: 21
  • LinkedIn: prosus-group

Prosus Group is a global technology investor and operator based in Amsterdam, Netherlands, founded in 2019. The firm focuses on enhancing everyday life through technology and operates across various sectors, including online classifieds, food delivery, payments, and education technology. With a strong commitment to partnering with local entrepreneurs, Prosus aims to create valuable products and services that foster community growth and sustainable business practices. Notably, Prosus Ventures led a $35 million Series B financing round for Airmeet, a virtual events platform, alongside other prominent investors. This investment highlights Prosus's engagement in the event management industry, particularly in the context of virtual events, which have gained significant traction in recent years. The funding is intended to help Airmeet expand globally and enhance its offerings, further solidifying Prosus's role in the event management space.


10. SanomaVentures


SanomaVentures is a venture capital firm based in Hoofddorp, North Holland, Netherlands, founded in 2011. The firm specializes in supporting innovative startups primarily in the digital information, entertainment, and education sectors. They provide funding, strategic guidance, and access to a broad network to help entrepreneurs grow their businesses. Notably, SanomaVentures has invested in Venuu, which raised $477,902 in a seed round on August 27, 2015. Venuu is a platform that helps users find and book venues for events, making it relevant to the event management industry. Additionally, they invested in Roomlr, which raised an undisclosed amount in a venture round on February 26, 2014. While Roomlr's specific focus is less clear, the nature of their investments suggests a broader interest in technology solutions that could intersect with event management.


11. Newion


Newion Partners is a venture capital firm based in Amsterdam, Netherlands, founded in 2000. They specialize in investing in early-stage technology companies, particularly in the business software sector. Newion provides capital, expertise, and support to help these companies scale and achieve market leadership, focusing on businesses located in North/West Europe. Among their notable transactions, they invested in PlayPass Ltd, a company that offers technology solutions for event management and ticketing, raising €1.9M to support its international expansion. Additionally, they participated in funding rounds for Salonkee, a salon management software company, which raised significant capital to enhance market penetration and innovation. These transactions highlight Newion's engagement with companies that have potential applications in the event management space.


12. Euronext

  • Website: euronext.com
  • Type: Corporate
  • Headquarters: Netherlands
  • Founded year: 2000
  • Headcount: 1001-5000
  • Number of deals in 2024: 4
  • LinkedIn: euronext

Euronext N.V. is a corporate investor based in the Netherlands, founded in 2000. As a prominent stock exchange, Euronext provides trading and post-trade services for a variety of financial instruments, including equities, ETFs, and derivatives. In line with its strategic plan 'Agility for Growth', Euronext has made significant investments to enhance its corporate services offering. Notably, in 2017, Euronext acquired a 51% majority stake in Company Webcast, a Dutch company specializing in webcast and webinar services, for €3.6 million. This acquisition reflects Euronext's commitment to expanding its capabilities in the event management space. Additionally, Euronext acquired a 60% stake in iBabs, a provider of board portal solutions, for €30.1 million, further indicating its focus on enhancing corporate services that may intersect with event management needs.


13. EVS Broadcast Equipment

  • Website: evs.com
  • Type: Corporate
  • Headquarters: Seraing, Wallonia, Belgium
  • Founded year: 1994
  • Headcount: 501-1000
  • Number of deals in 2024: 2
  • LinkedIn: evs-broadcast-equipment

EVS Broadcast Equipment SA, founded in 1994 and based in Seraing, Wallonia, Belgium, is a corporate investor specializing in broadcast equipment and live video production solutions. The company offers a range of products, including live production servers and asset management systems, primarily serving television networks and production companies. Their technology facilitates efficient live video production and content management, addressing the industry's shift towards digital media. In 2020, EVS made a significant acquisition by purchasing Axon Digital for EUR 10.5 million, which aimed to enhance their product offerings and global presence in the live production infrastructure market. Additionally, in 2024, they participated in a corporate funding round for Tinkerlist, further indicating their active engagement in the media and event management sectors.


14. Connected Capital


Connected Capital is a venture capital firm based in Amsterdam, North Holland, Netherlands, founded in 2017. The firm specializes in private equity investments in European B2B software companies, providing buy-out and growth investments along with advisory services to help portfolio companies scale and achieve market consolidation. Notably, Connected Capital led a $10 million Series A funding round for Brella, a hybrid events platform that pivoted from live events to virtual events in response to the pandemic. Brella focuses on creating immersive hybrid events that combine live and virtual components, emphasizing community building, attendee grouping, and unified analytics for both virtual and live audiences. This transaction highlights Connected Capital's engagement in the event management space, showcasing their interest in innovative solutions that enhance event experiences.


15. Kartesia

  • Website: kartesia.com
  • Type: Private Equity
  • Headquarters: Leudelange, Esch-Sur-Alzette, Luxembourg
  • Founded year: 2013
  • Headcount: 51-200
  • Number of deals in 2024: 5
  • LinkedIn: kartesia

Kartesia is a private debt manager based in Leudelange, Esch-Sur-Alzette, Luxembourg, specializing in providing tailored financing solutions to lower mid-market companies across Europe. Founded in 2013, Kartesia focuses on private corporate lending and asset management, offering various strategies including credit opportunities and impact funds. In 2024, they were involved in several notable transactions, including the acquisition of a majority stake in Hotelatelier, a boutique hotel operator with 38 hotels under the Petit Palace and Icon Hotels brands. This acquisition aims to accelerate international growth and highlights Kartesia's interest in the hospitality sector, which is integral to event management. Additionally, they participated in a secondary market funding round for Uniquex, although this transaction is less directly related to event management.


16. Pmv

  • Website: pmv.eu
  • Type: Venture Capital
  • Headquarters: Brussels, Brussels, Belgium
  • Founded year: 2001
  • Headcount: 51-200
  • Number of deals in 2024: 11
  • LinkedIn: pmv-eu

Participatiemaatschappij Vlaanderen (PMV) is a public entity based in Brussels, Belgium, that acts as an investment company for the Flemish government. Founded in 2001, PMV provides a range of financing solutions, including loans and co-financing, to startups, scale-ups, and established businesses across various sectors such as real estate, clean tech, and life sciences. In 2023, PMV participated in a seed funding round for Funkey, a Ghent-based startup that raised €1 million to enhance its event search engine and develop a new participant app aimed at improving team experiences during events. This transaction highlights PMV's interest in supporting innovations within the event management industry, showcasing its commitment to fostering growth in this sector while also providing consulting services to help businesses navigate investment challenges and achieve sustainable growth.



Event Management Insights: Key Investors in Benelux


InvestorHeadquarterSizeFoundedDeals 2024
BCD TravelUtrecht, Utrecht, Netherlands10001+20060
CvcLuxembourg1001-5000200516
PeakAmsterdam, North Holland, Netherlands11-5020088
BarcoKortrijk, Flanders, Belgium1001-500019341
River Venture PartnersAmsterdam, North Holland, Netherlands1-1020150
Capital MillsGorinchem, South Holland, Netherlands1-1020151
CobepaBrussels, Brussels, Belgium11-5019572
Maor InvestmentsLuxembourg11-5020173
Prosus GroupAmsterdam, North Holland, Netherlands10001+201921
SanomaVenturesHoofddorp, North Holland, Netherlands1-1020110
NewionAmsterdam, North Holland, Netherlands11-5020006
EuronextNetherlands1001-500020004
EVS Broadcast EquipmentSeraing, Wallonia, Belgium501-100019942
Connected CapitalAmsterdam, North Holland, Netherlands1-1020170
KartesiaLeudelange, Esch-Sur-Alzette, Luxembourg51-20020135
PmvBrussels, Brussels, Belgium51-200200111


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