The executive coaching industry in DACH has blossomed as businesses seek to enhance leadership capabilities and team performance. Organizations in this sector include tech-enabled coaching platforms, consultancy firms, and niche training providers focusing on personal development. They offer tailored coaching services, workshops, and assessments designed to meet the unique needs of professionals and their companies. The industry is evolving with the growing emphasis on digital solutions and mental workplace wellness, aiming to deliver adaptive skills for today's dynamic business landscape. Interestingly, investments are increasing in technology-driven solutions, showing a shift toward scalable coaching methodologies.


The investor landscape for executive coaching in DACH features a mix of venture capital firms, corporate investors, and established entities, each contributing uniquely. Based in cities like Berlin, Munich, and Zurich, these investors range from small startups to large corporations, with most founded between 2010 and 2014. They have all actively participated in numerous deals in 2024, demonstrating a robust commitment to supporting innovative coaching solutions and technologies. With investments targeting companies in personal development and tech platforms, their strategic focus indicates growing confidence in this evolving industry.


Top 15 Executive Coaching Investors in DACH


1. HV Capital

  • Website: hvcapital.com
  • Type: Venture Capital
  • Headquarters: Flensburg, Schleswig-Holstein, Germany
  • Founded year: 2000
  • Headcount: 11-50
  • Number of deals in 2024: 28
  • LinkedIn: hvventures

HV Capital is a venture capital firm based in Flensburg, Schleswig-Holstein, Germany, founded in 2000. With over €2.8 billion under management, HV Capital specializes in investing in digital companies and supporting entrepreneurs from seed stage to exit. The firm has been actively involved in the executive coaching sector, notably through its investments in CoachHub, a Berlin-based digital coaching platform. HV Capital participated in several funding rounds for CoachHub, including a $200M Series C round in June 2022, an $80M Series B round in September 2021, and earlier rounds in 2020 and 2019. Additionally, HV Capital has invested in Greator, a Cologne-based coaching startup, which further demonstrates their commitment to the coaching industry. Through these investments, HV Capital provides not only capital but also strategic guidance to help these companies navigate growth challenges and achieve market success.


2. APX Talent Pool

  • Website: apx.vc
  • Type: Venture Capital
  • Headquarters: Berlin, Berlin, Germany
  • Founded year: 2018
  • Headcount: 11-50
  • Number of deals in 2024: 7
  • LinkedIn: apx-talent-pool

APX Talent Pool is a venture capital firm based in Berlin, founded in 2018, that specializes in earliest-stage investments in startups with digital business models. Backed by prominent entities such as Axel Springer and Porsche, APX supports ambitious pre-seed startups by providing funding and growth assistance. Among their notable transactions, APX participated in the seed financing of Sharpist, a Berlin-based digital ecosystem focused on personalized learning and development, which raised $5 million. This investment highlights APX's commitment to supporting companies that enhance learning and development, a key component of executive coaching. Additionally, APX was involved in Flow Lab, a mental fitness startup, which further emphasizes their interest in the personal development sector. These transactions illustrate APX's strategic focus on startups that align with the principles of executive coaching, making them a relevant player in this space.


3. IBB Ventures


IBB Ventures is a venture capital firm based in Berlin, Germany, founded in 1997. The firm specializes in early-stage financing and has invested in over 270 startups, providing not only funding but also expertise and resources to help these businesses thrive in a competitive market. Notably, IBB Ventures has participated in several transactions relevant to the executive coaching industry, including a €1 million investment in Flow Lab, a mental fitness startup, and a €1.5 million investment in Likeminded, which offers a B2B digital mental health solution. These investments highlight IBB Ventures' focus on innovative solutions that promote mental well-being and personal development, key components of executive coaching.


4. Speedinvest

  • Website: speedinvest.com
  • Type: Venture Capital
  • Headquarters: Vienna, Vienna, Austria
  • Founded year: 2011
  • Headcount: 51-200
  • Number of deals in 2024: 45
  • LinkedIn: speedinvest

Speedinvest is a venture capital firm based in Vienna, Austria, founded in 2011. The firm specializes in funding early-stage tech startups across Europe, providing both capital and hands-on support to help these startups scale their operations. Speedinvest's focus spans various technology sectors, including Deep Tech, Fintech, and SaaS. Notably, Speedinvest has been actively involved in the executive coaching industry through its investments in CoachHub, a Berlin-based digital coaching platform. Speedinvest participated in several funding rounds for CoachHub, including a $200 million Series C round in June 2022, an $80 million Series B round in September 2021, and earlier rounds dating back to 2018. This consistent investment in CoachHub highlights Speedinvest's commitment to the executive coaching sector and its belief in the potential for growth within this industry.


5. Bertelsmann Multimedia Gmbh


Bertelsmann Multimedia Gmbh, a corporate investor based in Neunkirchen, North Rhine-Westphalia, Germany, is part of Bertelsmann SE & Co. KGaA, a global media, services, and education company. With a workforce of over 10,000 employees, Bertelsmann operates across various sectors, including television, streaming, book publishing, and music production. The company has made significant investments in the education sector, particularly in companies that focus on upskilling and professional development. Notable transactions include a $650 million investment in Emeritus, an education upskilling company, which aims to develop new courses and expand its market reach. Additionally, Bertelsmann led a $105 million Series D funding round for Udacity, a platform that offers online courses and training programs, further emphasizing its commitment to education and professional growth. These investments highlight Bertelsmann's strategic focus on enhancing learning opportunities, making it a relevant player in the executive coaching landscape.


6. Capnamic

  • Website: capnamic.com
  • Type: Venture Capital
  • Headquarters: Cologne, North Rhine-Westphalia, Germany
  • Founded year: 2012
  • Headcount: 11-50
  • Number of deals in 2024: 6
  • LinkedIn: capnamic-ventures

Capnamic is a venture capital firm based in Cologne, North Rhine-Westphalia, Germany, founded in 2012. The firm specializes in early-stage investments, providing funding and strategic support to startups to help them grow in competitive markets. Capnamic focuses on delivering high returns to its investors through careful portfolio management and investment strategies. Among their notable transactions, they co-led a €20.29M Series A funding round for Sharpist, a company likely involved in professional development and coaching. They also invested in Workpath, a B2B SaaS developer, which may have applications in coaching and performance management. Most relevantly, Capnamic invested in Cleverly, a Berlin-based EdTech startup that offers 1-to-1 online coaching for kids, highlighting their engagement in the coaching sector. These investments reflect Capnamic's commitment to supporting innovative solutions in the coaching and training industry.


7. Atlantic Labs

  • Website: atlanticlabs.de
  • Type: Venture Capital
  • Headquarters: Berlin, Berlin, Germany
  • Founded year: 2013
  • Headcount: 11-50
  • Number of deals in 2024: 13
  • LinkedIn: atlantic-labs

Atlantic Labs is a venture capital firm based in Berlin, Germany, founded in 2013. The firm is dedicated to supporting exceptional, mission-driven founders throughout their entrepreneurial journey. They invest in startups across various sectors, including climate tech, AI, and digital health, providing both capital and strategic guidance to help these businesses grow. Notably, Atlantic Labs has invested in Bunch AI, a company that has raised a total of $4.4 million in seed capital, focusing on teaching leadership skills to younger generations. This investment highlights their interest in the executive coaching space, as leadership development is a critical area within this industry. Additionally, they have participated in funding rounds for other innovative startups, showcasing their commitment to fostering growth in diverse sectors.


8. Picus Capital

  • Website: picuscap.com
  • Type: Venture Capital
  • Headquarters: Munich, Bavaria, Germany
  • Founded year: 2015
  • Headcount: 11-50
  • Number of deals in 2024: 28
  • LinkedIn: picus-capital

Picus Capital is a Munich-based venture capital firm founded in 2015, specializing in early-stage technology investments. With a focus on empowering innovative startups across various sectors, including fintech and healthcare, Picus Capital provides not only capital but also strategic guidance and HR support. Their mission is to challenge the status quo and help entrepreneurs build sustainable category leaders globally. Notable transactions include investments in Zavvy, an employee enablement platform, and Bennie, an employee benefits platform, both of which are relevant to the executive coaching context as they aim to enhance employee development and workplace satisfaction. Additionally, their participation in Junto, an edtech startup, further emphasizes their interest in educational solutions that can complement executive coaching initiatives.


9. Angel Invest


Angel Invest is a venture capital firm based in Berlin, Germany, founded in 2018. The firm specializes in angel investments in early-stage technology startups, providing both funding and coaching to help founders achieve product-market fit and prepare for Series A funding. Notably, Angel Invest has been involved in significant transactions within the executive coaching context, particularly with CoachHub, which raised $21 million in Series A funding in December 2019 and $2 million in a Seed Round in November 2018. CoachHub is a prominent player in the digital coaching space, emphasizing the firm's commitment to the executive coaching industry. Additionally, Angel Invest participated in the pre-seed funding round for Cuvama, a Customer Value Management Platform, which may also have implications for coaching and management practices in corporate settings. Their clientele consists of ambitious technology startups across Europe, seeking both financial support and strategic guidance, further highlighting their role in fostering leadership and development within the tech industry.


10. The Adecco Group


The Adecco Group is a leading staffing agency based in Zurich, Switzerland, founded in 1996. With over 10,000 employees, they provide a wide range of human resource services, including temporary staffing, permanent job placement, and talent development. The Adecco Group has made several significant acquisitions to enhance their service offerings in the human resources sector. Notably, they acquired Knightsbridge Human Capital Solutions in 2015 to bolster their talent management and consulting capabilities. In 2018, they acquired Vettery for $100 million, a platform that connects companies with top talent, further emphasizing their commitment to talent development. Additionally, their acquisition of Les 2 Rives in 2020, a social enterprise focused on validating professional experience, and their purchase of a majority stake in Altedia in 2005, which specializes in career transition services, highlight their strategic focus on enhancing their consulting and coaching services.


11. Sictic

  • Website: sictic.ch
  • Type: Venture Capital
  • Headquarters: Zurich, Zurich, Switzerland
  • Founded year: 2014
  • Headcount: 201-500
  • Number of deals in 2024: 77
  • LinkedIn: sictic

Sictic is a not-for-profit venture capital organization based in Zurich, Switzerland, founded in 2014. It connects smart money investors with innovative Swiss early-stage technology startups, providing investment opportunities, networking events, and educational resources to facilitate the growth of startups and the investment community. In 2024, Sictic has been active in various funding rounds, including investments in Menon Skills and Alip Training, both of which focus on skills development and training. These transactions suggest a commitment to supporting companies that may contribute to the executive coaching landscape, alongside their broader focus on technology startups.


12. allygatr


Allygatr is an investment firm based in Berlin, Germany, founded in 2012, specializing in HR technology. With a team size of 11-50, they focus on investing in HR tech startups and providing consulting services to help businesses navigate the evolving landscape of human resources technology. In recent transactions, allygatr has invested in several startups, including Candoora, Lene Health, and Skillties, which are involved in various aspects of HR and employee development. For instance, Skillties, which raised funds in both pre-seed and venture rounds, is likely focused on enhancing skills training and development, a key area relevant to executive coaching. Additionally, Board Owl, which raised funds in a seed round, may also be working on solutions that could support leadership and coaching initiatives. These investments reflect allygatr's commitment to fostering innovation in the HR sector, making them a potential player in the executive coaching space.


13. JVH Ventures

  • Website: jvh-ventures.com
  • Type: Corporate
  • Headquarters: Simmelsdorf, Bavaria, Germany
  • Founded year: 2010
  • Headcount: 1-10
  • Number of deals in 2024: 1
  • LinkedIn: jvh-ventures-gmbh

JVH Ventures is a venture capital firm based in Simmelsdorf, Bavaria, Germany, founded in 2010. The firm specializes in investing in early-stage startups, providing funding and support to passionate founders across various industries. With a focus on angel and seed-stage investments, JVH Ventures aims to foster innovation and scalability in the startup ecosystem. Notably, they have invested in CoachHub, which raised $2,000,000 in a seed round in November 2018, positioning itself as a key player in the executive coaching industry. Additionally, they participated in the seed round for Evermood in August 2022, which may also relate to personal development and coaching. Their investment in cleverly.de, which raised $1,187,390 in April 2021, showcases their diverse portfolio while still aligning with their mission to support innovative startups.


14. Project A

  • Website: project-a.com
  • Type: Venture Capital
  • Headquarters: Berlin, Berlin, Germany
  • Founded year: 2012
  • Headcount: 51-200
  • Number of deals in 2024: 13
  • LinkedIn: project-a-ventures

Project A is a venture capital firm based in Berlin, Germany, founded in 2012. They specialize in early-stage tech investments and provide operational support for startups. Their services include consulting in technology and growth, access to a network of investors, and pre-seed investment opportunities. In 2024, Project A has made 13 investments, showcasing their active role in the startup ecosystem. Notably, they have invested in Unmind, a workplace mental health platform that raised $47 million in a Series B round, highlighting their commitment to enhancing workplace well-being. Additionally, their investment in Loopline Systems, a Berlin-based HR solution startup, further emphasizes their focus on improving organizational health and employee development, which are critical components of executive coaching.


15. Porsche Ventures

  • Website: porsche.ventures
  • Type: Corporate
  • Headquarters: Stuttgart, Baden-Württemberg, Germany
  • Founded year: 2018
  • Headcount: 11-50
  • Number of deals in 2024: 9
  • LinkedIn: porsche-ventures

Porsche Ventures is a corporate venture capital firm based in Stuttgart, Baden-Württemberg, Germany, founded in 2018. The firm specializes in early-stage investments across various sectors, including mobility, industrial technology, and sustainability. Porsche Ventures supports startups by providing capital, strategic guidance, and access to a vast network of industry connections, helping them scale and navigate complex business challenges. Among their notable transactions, they participated in the Series A funding of Sharpist, a Berlin-based company focused on coaching services, and Retorio, a German AI startup that has developed a personalized AI coaching platform. These investments highlight Porsche Ventures' interest in the executive coaching space, showcasing their commitment to supporting innovative solutions in this industry.



Executive Coaching Insights: Key Investors in DACH


InvestorHeadquarterSizeFoundedDeals 2024
HV CapitalFlensburg, Schleswig-Holstein, Germany11-50200028
APX Talent PoolBerlin, Berlin, Germany11-5020187
IBB VenturesBerlin, Berlin, Germany11-50199718
SpeedinvestVienna, Vienna, Austria51-200201145
Bertelsmann Multimedia GmbhNeunkirchen, North Rhine-Westphalia, Germany10001+3
CapnamicCologne, North Rhine-Westphalia, Germany11-5020126
Atlantic LabsBerlin, Berlin, Germany11-50201313
Picus CapitalMunich, Bavaria, Germany11-50201528
Angel InvestBerlin, Berlin, Germany1-10201823
The Adecco GroupZurich, Zurich, Switzerland10001+19960
SicticZurich, Zurich, Switzerland201-500201477
allygatrBerlin, Berlin, Germany11-5020123
JVH VenturesSimmelsdorf, Bavaria, Germany1-1020101
Project ABerlin, Berlin, Germany51-200201213
Porsche VenturesStuttgart, Baden-Württemberg, Germany11-5020189


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