The beauty and skincare devices industry in DACH showcases a blend of traditional expertise and modern innovation. Companies in this sector range from iconic household names to startups focused on cutting-edge technology and clean beauty. They offer a variety of products including advanced skincare devices, high-tech beauty tools, and personalized skincare solutions. The industry is trending towards sustainability and personalization, with increased consumer demand for eco-friendly options. Furthermore, technological advancements like AI and biotechnology are enhancing product effectiveness and user experience, shaping a dynamic future for beauty and skincare in this European hub.


The investors highlighted here come from various backgrounds, including corporate giants like Henkel and Beiersdorf, as well as agile venture capital firms. Predominantly located in Germany and Switzerland, these investors vary in size from small teams to extensive operations with thousands of employees. Founded between 1866 and 2021, they collectively made numerous investments in 2024, ranging from just one to over twenty-eight, reflecting an active interest in the beauty and skincare devices market and a commitment to supporting innovation within the sector.


Top 15 Beauty and Skincare Devices Investors in DACH


1. Henkel

  • Website: henkel.com
  • Type: Corporate
  • Headquarters: Düsseldorf, North Rhine-Westphalia, Germany
  • Founded year: 1876
  • Headcount: 10001+
  • Number of deals in 2024: 3
  • LinkedIn: henkel

Henkel AG & Co. KGaA, founded in 1876 and based in Düsseldorf, Germany, is a prominent chemical manufacturer and consumer goods company. While it specializes in adhesive technologies and home care products, Henkel has made significant strides in the beauty and skincare sector through strategic acquisitions. In 2020, Henkel acquired HelloBody and Banana Beauty, both of which focus on skincare and beauty products. Additionally, Henkel acquired a 75% stake in Invincible Brands, which includes HelloBody, Banana Beauty, and Mermaid + Me, further solidifying its presence in the beauty market. In 2022, Henkel also acquired Shiseido, a well-known name in the beauty industry. These transactions highlight Henkel's commitment to innovation and sustainability in the beauty and skincare devices space, making it a noteworthy investor in this category.


2. HV Capital

  • Website: hvcapital.com
  • Type: Venture Capital
  • Headquarters: Flensburg, Schleswig-Holstein, Germany
  • Founded year: 2000
  • Headcount: 11-50
  • Number of deals in 2024: 28
  • LinkedIn: hvventures

HV Capital is a venture capital firm based in Flensburg, Schleswig-Holstein, Germany, founded in 2000. The firm specializes in investing in digital companies and provides capital and strategic guidance to startups from seed stage to exit, managing over €2.8 billion. Notably, HV Capital has invested in GLOSSYBOX, raising approximately $62.6 million in 2015 and $72 million in 2011, both significant funding rounds for this beauty subscription service. Additionally, they have been involved with Vaniday, a beauty and wellness startup that secured funding to enhance its CRM and online-booking tools for salons. These transactions highlight HV Capital's active role in the beauty and skincare sector, making them a relevant investor in this industry.


3. Beiersdorf

  • Website: beiersdorf.com
  • Type: Corporate
  • Headquarters: Hamburg, Hamburg, Germany
  • Founded year: 1882
  • Headcount: 10001+
  • Number of deals in 2024: 1
  • LinkedIn: beiersdorf

Beiersdorf AG, founded in 1882 and headquartered in Hamburg, Germany, is a leading personal care manufacturer renowned for its skin care products and pressure-sensitive adhesives. The company operates globally, focusing on innovation and sustainability in product development. Beiersdorf's portfolio includes trusted brands such as NIVEA and Eucerin, catering to consumers seeking effective skin care solutions. In recent years, Beiersdorf has made significant acquisitions to enhance its presence in the beauty and skincare market, including the acquisition of Chantecaille in December 2021, La Prairie Group in September 1991, and Coppertone in May 2019 for $550 million. Additionally, in February 2023, Beiersdorf acquired the natural cosmetics brand 'Stop The Water While Using Me!' to bolster its commitment to sustainable skincare. These strategic investments reflect Beiersdorf's dedication to expanding its influence in the beauty and skincare devices industry.


4. TA Ventures

  • Website: taventures.vc
  • Type: Venture Capital
  • Headquarters: Frankfurt, Hesse, Germany
  • Founded year: 2010
  • Headcount: 11-50
  • Number of deals in 2024: 5
  • LinkedIn: ta-ventures

TA Ventures is a venture capital firm based in Frankfurt, Hesse, Germany, founded in 2010. The firm specializes in early-stage technology startups across various sectors, including HealthTech and FinTech, and provides both capital and strategic support to help startups thrive in competitive markets. Notably, TA Ventures has invested in several companies relevant to the beauty and skincare industry, such as Flaconi, a prominent beauty e-commerce platform, and Abiby, which raised $2,371,700 in a seed round to offer personalized skincare solutions. Additionally, they invested in Dae Hair, which raised $2,600,000 in a seed round, indicating their engagement in the beauty sector. With a global presence and a focus on building networks for their portfolio companies, TA Ventures is well-positioned to support growth in the beauty and skincare devices market.


5. SevenVentures

  • Website: sevenventures.de
  • Type: Corporate
  • Headquarters: Flensburg, Schleswig-Holstein, Germany
  • Founded year: 2009
  • Headcount: 11-50
  • Number of deals in 2024: 3
  • LinkedIn: 10262962

SevenVentures is a corporate investment firm based in Flensburg, Schleswig-Holstein, Germany, founded in 2009. The firm specializes in media investments and partnerships with consumer-oriented startups, providing media-for-equity and media-for-revenue investments. This approach helps businesses enhance their brand visibility through tailored advertising strategies. Notably, SevenVentures has been involved in several transactions within the beauty sector, including investments in Flaconi, a prominent online beauty retailer, and BeautyLove, which raised funds in a seed round in 2023. Additionally, they have invested in MyParfum, a company focused on personalized fragrances, further demonstrating their engagement in the beauty and skincare market. Their diverse portfolio includes startups across various industries, but their active participation in beauty-related investments makes them a relevant player in this space.


6. b2venture

  • Website: b2venture.vc
  • Type: Venture Capital
  • Headquarters: St. Gallen, St. Gallen, Switzerland
  • Founded year: 2000
  • Headcount: 11-50
  • Number of deals in 2024: 15
  • LinkedIn: btovpartners

b2venture is a venture capital firm based in St. Gallen, Switzerland, founded in 2000. The firm specializes in early-stage investments in innovative startups across various sectors, providing financial backing and support to entrepreneurs. They collaborate with a community of angel investors, enhancing their investment strategy and positioning them as a key player in the European venture capital landscape. Notably, b2venture has invested in gitti, a startup that raised $3,551,401 in a Seed Round in September 2020, focusing on beauty products. Additionally, they have been involved in transactions like Flaconi, a beauty e-commerce platform, and Luxodo, a luxury marketplace that includes beauty products, showcasing their engagement in the beauty and skincare devices industry.


7. Rocket Internet SE


Rocket Internet SE is a venture builder based in Berlin, Germany, founded in 2007. The firm specializes in incubating and investing in internet and technology companies globally, providing operational support and capital to entrepreneurs. While their focus spans various sectors including eCommerce, PropTech, and FinTech, they have made notable investments in the beauty and skincare industry. For instance, Rocket Internet invested in GLOSSYBOX, a subscription service for beauty products, raising significant funds in multiple rounds, including $72 million in 2011 and approximately $62.6 million in 2015. Additionally, they invested in Vaniday, a beauty and wellness startup that secured €15 million in funding, which operates across several countries and offers CRM and online-booking tools for salons. These transactions highlight Rocket Internet's active role in the beauty and skincare devices market.


8. Givaudan

  • Website: givaudan.com
  • Type: Corporate
  • Headquarters: Vernier, Geneva, Switzerland
  • Founded year: 1895
  • Headcount: 10001+
  • LinkedIn: givaudan

Givaudan is a leading manufacturer based in Vernier, Geneva, Switzerland, specializing in flavors, fragrances, and active cosmetic ingredients. Founded in 1895, the company has a long history of providing innovative sensory solutions to various industries, including food, beverage, personal care, and household goods. In recent years, Givaudan has made significant strides in the beauty and skincare sector. Notably, they acquired a 25% stake in b.kolormakeup & skincare, an Italian company focused on makeup and skincare products, which allows Givaudan the option to acquire a controlling stake in the future. Additionally, Givaudan participated in a $78 million Series A funding round for Arcaea, a biology beauty company that aims to develop new beauty products through advanced technologies. These transactions underscore Givaudan's strategic interest in enhancing its capabilities and offerings in the beauty and skincare devices market.


9. Vorwerk Ventures


Vorwerk Ventures is a venture capital fund based in Berlin, Germany, founded in 2007. The firm specializes in investing in early-stage startups across various sectors, including consumer products, food, health, and climate. Vorwerk Ventures provides seed and Series A funding, along with follow-on investments, to support innovative companies that aim to create a positive impact. Among their notable transactions in the beauty and skincare devices context, they participated in the Series A funding for FORMEL Skin, a Berlin-based startup that focuses on long-term remote skincare solutions, raising €30M in December 2021. They also invested in Vaniday, a beauty and wellness startup that offers CRM and online-booking tools for salons, securing €15 million in funding in July 2015. These investments highlight Vorwerk Ventures' commitment to supporting innovative companies in the beauty and skincare industry.


10. Merz

  • Website: merz.com
  • Type: Corporate
  • Headquarters: Germany
  • Founded year: 1908
  • Headcount: 1001-5000
  • LinkedIn: merz

Merz Pharma GmbH & Co. KGaA is a corporate investor based in Frankfurt, Germany, founded in 1908. The company specializes in aesthetic medicine, therapeutic solutions for neurological disorders, and consumer healthcare products. Merz has made several strategic acquisitions to bolster its aesthetics business, particularly in the beauty and skincare devices sector. Notable transactions include the acquisition of Neocutis, a Swiss dermatology company, aimed at enhancing its aesthetics business in the US market, and the acquisition of Ulthera for up to $600 million, which marked the largest acquisition in Merz's history and expanded their portfolio of treatment options. Other acquisitions, such as Anteis and ON Light Sciences, further illustrate Merz's focus on innovative solutions in the beauty and skincare domain, particularly in the areas of dermal fillers and advanced treatment technologies.


11. Nestlé

  • Website: nestle.com
  • Type: Corporate
  • Headquarters: Vevey, Vaud, Switzerland
  • Founded year: 1866
  • Headcount: 10001+
  • Number of deals in 2024: 2
  • LinkedIn: nestle-s-a-

Nestlé S.A. is a multinational food and beverage company founded in 1866, headquartered in Vevey, Vaud, Switzerland. With over 10,000 employees, Nestlé offers a diverse range of products including coffee, dairy, and pet care items, while also focusing on sustainability. Notably, Nestlé has made significant strides in the beauty and skincare industry, highlighted by its acquisition of Galderma in November 2014, a leading global dermatology company known for its skincare products. In January 2024, Nestlé participated in a funding round for Timeline, a Swiss longevity biotech startup, indicating its interest in health and wellness sectors that intersect with beauty. Furthermore, Nestlé's acquisition of Solgar Italia Multinutrient aims to enhance the marketing of health-related products, further showcasing its commitment to the wellness and beauty markets.


12. YZR Capital

  • Website: yzr.vc
  • Type: Venture Capital
  • Headquarters: Munich, Bavaria, Germany
  • Founded year: 2021
  • Headcount: 1-10
  • Number of deals in 2024: 9
  • LinkedIn: yzr-vc

YZR Capital is a venture capital firm based in Munich, Bavaria, Germany, founded in 2021. The firm specializes in health tech investments, supporting early-stage and growth-stage startups across Europe with capital and healthcare-specific expertise. YZR Capital has been involved in several notable transactions, including a Series B investment in HAIR & SKIN, which focuses on beauty and skincare solutions. They also participated in a seed funding round for IQONIC.AI, a company that aims to enhance hair analysis through AI technology. Additionally, YZR Capital led a seed funding round for Deepeye Medical, a health tech startup, further showcasing their commitment to innovative health solutions. Their diverse portfolio indicates a strong interest in sectors that overlap with beauty and skincare devices, making them a relevant player in this space.


13. Vi Partners

  • Website: vipartners.ch
  • Type: Venture Capital
  • Headquarters: Altendorf, Schwyz, Switzerland
  • Founded year: 2001
  • Headcount: 11-50
  • Number of deals in 2024: 6
  • LinkedIn: vi-partners-ag

Vi Partners is a venture capital firm based in Altendorf, Schwyz, Switzerland, founded in 2001. The firm specializes in providing funding and advisory services to innovative companies primarily in the tech and healthcare sectors. With a team size of 11-50, Vi Partners has been active in the investment landscape, making 6 investments in 2024 alone. Among their notable transactions is the Series A investment in Neocutis, a company recognized for its advanced skincare products, which highlights their engagement in the beauty and skincare devices market. Additionally, they participated in funding rounds for CeQur Simplicity, a company focused on diabetes management devices, and Medlumics, a medical device company, showcasing their broader interest in healthcare innovations. This diverse portfolio indicates Vi Partners' capability and willingness to invest in sectors that intersect with beauty and skincare devices.


14. Evonik Methionine SEA Pte Ltd


Evonik Methionine SEA Pte Ltd, a subsidiary of Evonik Industries, is a corporate investor based in Essen, North Rhine-Westphalia, Germany. Founded in 2007, the company operates within the specialty chemicals sector, providing innovative solutions across various industries, including health care and performance materials. Notably, Evonik has made significant investments in the beauty and skincare domain, acquiring companies such as Alkion Biopharma, which specializes in biotechnological active ingredients for cosmetics, and Dr. Straetmans, a manufacturer of cosmetic ingredients. These acquisitions aim to enhance Evonik's personal care portfolio and strengthen its position in the cosmetics ingredients market. Additionally, their acquisition of Botanica, a Swiss plant extract producer, further underscores their commitment to expanding their active cosmetic ingredients offerings. Through these strategic moves, Evonik demonstrates a clear interest in the beauty and skincare devices industry, aligning with their broader goal of sustainability and product performance.


15. GISEV Family Office


GISEV Family Office is a wealth management firm based in Lugano, Ticino, Switzerland, founded in 2017. They specialize in providing integrated financial advisory services to high-net-worth families, focusing on strategic consulting, family governance, asset management, and philanthropic advisory. In addition to their core services, GISEV has shown interest in the beauty and skincare sector through their investments in companies like Revea, which raised $6 million in Seed II funding to enhance its mobile beauty experience, and Symbiome, a skincare brand that secured $15 million for its product launch. These transactions highlight GISEV's engagement in the beauty and skincare devices market, alongside their broader investment strategy.



Beauty and Skincare Devices Insights: Key Investors in DACH


InvestorHeadquarterSizeFoundedDeals 2024
HenkelDüsseldorf, North Rhine-Westphalia, Germany10001+18763
HV CapitalFlensburg, Schleswig-Holstein, Germany11-50200028
BeiersdorfHamburg, Hamburg, Germany10001+18821
TA VenturesFrankfurt, Hesse, Germany11-5020105
SevenVenturesFlensburg, Schleswig-Holstein, Germany11-5020093
b2ventureSt. Gallen, St. Gallen, Switzerland11-50200015
Rocket Internet SEBerlin, Berlin, Germany201-50020070
GivaudanVernier, Geneva, Switzerland10001+18950
Vorwerk VenturesBerlin, Berlin, Germany11-5020077
MerzGermany1001-500019080
NestléVevey, Vaud, Switzerland10001+18662
YZR CapitalMunich, Bavaria, Germany1-1020219
Vi PartnersAltendorf, Schwyz, Switzerland11-5020016
Evonik Methionine SEA Pte LtdEssen, North Rhine-Westphalia, Germany11-5020070
GISEV Family OfficeLugano, Ticino, Switzerland11-5020170


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