The live entertainment service industry in Latin America has surged significantly in recent years, incorporating events like concerts, theater performances, and sporting activities. Companies in this space range from ticketing platforms to event organizers and venues. As audiences seek unique experiences, there’s an evident shift toward digital solutions for ticket sales and event management, making the industry more accessible. Furthermore, Latin America’s rich and vibrant cultural heritage propels a continuous demand for live events. The outlook is promising, with investments expected to funnel into innovative technologies to enhance audience engagement and experience.

The list features a mix of investors including venture capital firms, private equity firms, and corporate investors, headquartered in key Latin American cities like Sao Paulo, Mexico City, and Buenos Aires. Founded between 1993 and 2017, these investors range in size from 1 to 5,000 employees. Several had notable deal activity in 2024, suggesting robust interest in sectors associated with live entertainment services. Among them, firms like Confrapar and MercadoLibre stand out for actively engaging in funding innovative live entertainment projects.

Top 14 Live Entertainment Service Investors in Latin America

1. NXTP Ventures

• Website: nxtp.vc
• Type: Venture Capital
• Headquarters: Buenos Aires, Buenos Aires, Argentina
• Founded year: 2011
• Headcount: 11-50
• Number of deals in 2024: 4
• LinkedIn: nxtp-ventures

NXTP Ventures is a venture capital firm based in Buenos Aires, Argentina, founded in 2011. The firm specializes in investing in early-stage B2B startups across Latin America, focusing on sectors such as Cloud & SaaS, E-commerce, Fintech, and AI. Notably, NXTP Ventures has made investments in companies relevant to the live entertainment industry, including Ticket Hoy, a ticketing platform that raised $25,000 in a seed round in 2013. Additionally, they have invested in other startups like Streamup and The Other Guys, which, while not directly in live entertainment, indicate a broader interest in media and entertainment sectors. This diverse portfolio showcases NXTP's commitment to supporting innovative companies, including those in the live entertainment space.

2. Go4it Capital

• Website: go4itcapital.com
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2015
• Headcount: 1-10
• LinkedIn: go4itcapital

Go4it Capital is a venture capital firm based in Sao Paulo, Brazil, founded in 2015. The firm partners with exceptional entrepreneurs to build innovative global businesses primarily in the fields of sports, digital media, and well-being. Go4it Capital focuses on providing both investment and strategic support to help these businesses grow and create a more active and enjoyable world. Notably, they have participated in funding rounds for companies like Tappp, which offers pre-paid access to live sports streaming, and Keemotion, a digital media startup that expands offerings in sports. Their investments in these areas highlight their commitment to the live entertainment service sector, particularly in enhancing access to live sports content.

3. Redwood Ventures

• Website: redwood.ventures
• Type: Venture Capital
• Headquarters: Guadalajara, Jalisco, Mexico
• Founded year: 2017
• Headcount: 11-50
• Number of deals in 2024: 5
• LinkedIn: redwoodventuresmx

Redwood Ventures is a venture capital firm based in Guadalajara, Jalisco, Mexico, founded in 2017. The firm specializes in investing in technology-driven startups across various sectors, including fintech, e-commerce, and healthtech. They provide financial backing and strategic support to entrepreneurs, helping them navigate the challenges of scaling their businesses. Notably, Redwood Ventures participated in a seed round for Boletomóvil, a company that focuses on ticketing services for live events, indicating their engagement in the live entertainment sector. Additionally, they were involved in a follow-on investment in Atexto, a developer of chatbot technology, showcasing their interest in innovative technology solutions. Their focus on partnering with outstanding founders to drive growth and innovation positions them as a versatile investor with potential relevance in the live entertainment service industry.

4. Nexxus Capital

• Website: nexxuscapital.com
• Type: Private Equity
• Headquarters: Mexico City, Mexico City, Mexico
• Founded year: 1995
• Headcount: 11-50
• LinkedIn: nexxus-capital-mx

Nexxus Capital is a private equity investment firm based in Mexico City, Mexico, founded in 1995. The firm specializes in private equity and mezzanine debt investments for mid-sized companies primarily in Mexico and Spain. Nexxus Capital manages multiple funds aimed at providing capital to help businesses grow and expand their operations and market presence. One of their notable transactions includes an investment in Grupo CIE, a company that operates in the live entertainment and ticketing industry, raising an undisclosed amount in a private equity round in 2002. This involvement suggests that Nexxus Capital has some interest in the live entertainment sector, although their overall investment strategy encompasses a broader range of industries.

5. Confrapar

• Website: confrapar.com.br
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2009
• Headcount: 11-50
• Number of deals in 2024: 1
• LinkedIn: confrapar

Confrapar is an investment management firm based in Sao Paulo, Brazil, founded in 2009. The firm specializes in growth capital for technology-driven companies across Latin America, focusing on maximizing investor value through sustainable practices. With a diverse portfolio of over 30 companies, Confrapar serves institutional investors and family offices by providing strategic investment opportunities in emerging markets. Notably, Confrapar has invested in Ingresse, a platform that raised $6,180,875 in a Series B round in December 2017, which is directly involved in the live entertainment ticketing industry. Additionally, they invested in Ubook, a Brazilian audiobook startup, which, while not directly related to live entertainment, indicates their interest in media and content production. This combination of investments highlights Confrapar's engagement in sectors that can intersect with live entertainment services.

6. Mercadolibre.com

• Website: mercadolibre.com
• Type: Corporate
• Headquarters: Buenos Aires, Buenos Aires, Argentina
• Founded year: 1999
• Headcount: 1001-5000
• Number of deals in 2024: 3
• LinkedIn: mercadolibre-com

Mercado Libre is an e-commerce platform founded in 1999, based in Buenos Aires, Argentina, that facilitates online buying and selling across various product categories, including electronics, clothing, and home goods. The company has made significant investments in the live entertainment sector, notably through its funding of Ingresse, which raised $21,817,124 in a Series C round on December 11, 2019, and $6,180,875 in a Series B round on December 6, 2017. These transactions highlight Mercado Libre's engagement in the live entertainment service industry, as Ingresse provides a platform for ticket sales and event management, aligning with the interests of consumers seeking live entertainment options.

7. G2 Capital

• Website: g2capital.co
• Type: Corporate
• Headquarters: Belo Horizonte, Minas Gerais, Brazil
• Founded year: 2017
• Headcount: 1-10
• Number of deals in 2024: 1
• LinkedIn: g2capital

G2 Capital is a venture capital firm founded in 2017, based in Belo Horizonte, Minas Gerais, Brazil. The firm specializes in investing in high-potential startups, particularly in technology-driven sectors. G2 Capital provides financial resources and strategic support to help these businesses grow and succeed in competitive markets. One of their notable transactions includes a Series C investment in Ingresse, which raised $21,817,124 on December 11, 2019. Ingresse is a platform that facilitates ticket sales and event management, directly linking G2 Capital to the live entertainment service industry. This investment highlights G2 Capital's engagement in sectors that intersect with live entertainment, showcasing their versatility as an investor.

8. Igah, Ventures.

• Website: igahventures.com
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2011
• Headcount: 11-50
• Number of deals in 2024: 2
• LinkedIn: ebricks-ventures

Igah Ventures is a venture capital firm based in Sao Paulo, Brazil, founded in 2011. The firm specializes in seed and early-stage investments in innovative startups across various sectors, including technology, healthcare, and finance. Notably, Igah Ventures has made significant investments in Ingresse, a company focused on live entertainment ticketing. They participated in multiple funding rounds for Ingresse, raising $4,272,153 in Series A on February 24, 2014, an undisclosed amount in a venture round on December 23, 2015, and $21,817,124 in Series C on December 11, 2019. This involvement highlights their commitment to fostering growth and innovation in the live entertainment space, alongside their broader investment strategy.

9. Dgf

• Website: dgf.com.br
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2001
• Headcount: 11-50
• Number of deals in 2024: 3
• LinkedIn: dgf-investimentos

Dgf is a venture capital firm based in Sao Paulo, Brazil, founded in 2001. The firm specializes in investing in high-growth technology companies, providing not only capital but also strategic support and networking opportunities to help these companies accelerate their growth. Notably, Dgf has been involved in multiple funding rounds for Ingresse, a company that operates in the live entertainment service industry. They participated in Ingresse's Seed round in 2012, Series A in 2014, Series B in 2017, and an undisclosed venture round in 2015. This consistent investment in Ingresse highlights Dgf's engagement in the live entertainment sector, making them a relevant player in this space.

10. Canary

• Website: canary.com.br
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2017
• Headcount: 11-50
• Number of deals in 2024: 23
• LinkedIn: canary-venture-capital

Canary is a venture capital firm based in Sao Paulo, Brazil, founded in 2017. The firm specializes in early-stage investments across Latin America, providing capital, co-founding assistance, and fostering a strong community of entrepreneurs. Among their notable transactions, they invested in Matchday, a company that raised funds in a Seed Round in July 2022, which is likely connected to the live entertainment sector. This investment, along with their other activities, showcases their commitment to supporting startups that may operate within the live entertainment space, making them a valuable player in this industry.

11. EREN do Brasil

• Website: eren-groupe.com
• Type: Corporate
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2013
• Headcount: 1-10
• Number of deals in 2024: 5
• LinkedIn: eren-do-brasil

EREN do Brasil, part of Groupe Eren, is an energy solutions provider based in Sao Paulo, Brazil, specializing in renewable energy production, energy efficiency technologies, and energy storage solutions. Founded in 2013, the company aims to help businesses and organizations reduce their carbon footprint and optimize energy consumption through innovative technologies. In 2024, EREN do Brasil expanded its portfolio by acquiring Jumpsquare, a Dutch trampoline party chain, which will increase the number of indoor trampoline parks to 55 across four countries. This acquisition marks a significant step into the live entertainment service sector, showcasing EREN's interest in diversifying its investments beyond energy solutions.

12. TV Azteca Guate

• Website: tvazteca.com
• Type: Corporate
• Headquarters: Guatemala
• Founded year: 1993
• Headcount: 51-200
• LinkedIn: tv-azteca-guate

TV Azteca Guate is a corporate investor based in Guatemala, founded in 1993. As a media company, it specializes in television broadcasting, offering a diverse array of entertainment, news, and sports programming. The company primarily operates in Mexico and serves consumers with various content, including reality shows, series, and live sports events. In recent years, TV Azteca has participated in significant funding rounds, such as their involvement in Vault AI's Series A round, which raised $8 million in December 2021, alongside other notable investors. This participation highlights their interest in innovative technologies that can enhance their media capabilities, particularly in the live entertainment sector.

13. TreeCorp Investimentos

• Website: treecorpinvest.com
• Type: Private Equity
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2012
• Headcount: 11-50
• LinkedIn: treecorp-investimentos

TreeCorp Investimentos is a private equity firm based in Sao Paulo, Brazil, founded in 2012. The firm specializes in investing in high-growth companies and works closely with entrepreneurs to enhance business performance and unlock value through strategic investments. In 2023, TreeCorp made a notable acquisition of Coritiba Foot Ball Club for approximately $260.67 million. This investment highlights their engagement in the live entertainment sector, particularly in sports, which is a vital component of live entertainment services. TreeCorp aims to provide capital and advisory services to help businesses navigate growth challenges effectively, and their involvement in the sports industry reflects their broader investment strategy.

14. Glisco Partners

• Website: gliscopartners.com
• Type: Private Equity
• Headquarters: Mexico City, Mexico City, Mexico
• Founded year: 2003
• Headcount: 11-50
• Number of deals in 2024: 1
• LinkedIn: glisco-partners

Glisco Partners is a private equity firm based in Mexico City, Mexico, founded in 2003. The firm specializes in structured financing and investment management, focusing on high-growth companies in Mexico. Glisco Partners aims to provide capital and strategic guidance to help these businesses scale and achieve their potential, emphasizing sustainable returns and community enhancement. A notable transaction in their portfolio is the investment in GGTech Entertainment, where they contributed $11 million to support the company's expansion into North America and its growth in Europe, MENA, and LATAM. This investment highlights Glisco's engagement in the entertainment sector, particularly in live entertainment services, as GGTech operates within this space.

Live Entertainment Service Insights: Key Investors in Latin America

Investor	Headquarter	Size	Founded	Deals 2024
NXTP Ventures	Buenos Aires, Buenos Aires, Argentina	11-50	2011	4
Go4it Capital	Sao Paulo, Sao Paulo, Brazil	1-10	2015	0
Redwood Ventures	Guadalajara, Jalisco, Mexico	11-50	2017	5
Nexxus Capital	Mexico City, Mexico City, Mexico	11-50	1995	0
Confrapar	Sao Paulo, Sao Paulo, Brazil	11-50	2009	1
Mercadolibre.com	Buenos Aires, Buenos Aires, Argentina	1001-5000	1999	3
G2 Capital	Belo Horizonte, Minas Gerais, Brazil	1-10	2017	1
Igah, Ventures.	Sao Paulo, Sao Paulo, Brazil	11-50	2011	2
Dgf	Sao Paulo, Sao Paulo, Brazil	11-50	2001	3
Canary	Sao Paulo, Sao Paulo, Brazil	11-50	2017	23
EREN do Brasil	Sao Paulo, Sao Paulo, Brazil	1-10	2013	5
TV Azteca Guate	Guatemala	51-200	1993	0
TreeCorp Investimentos	Sao Paulo, Sao Paulo, Brazil	11-50	2012	0
Glisco Partners	Mexico City, Mexico City, Mexico	11-50	2003	1

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