Top 12 Yoga Studio Investors in Europe
Top 12 Yoga Studio Investors in Europe
The yoga studio industry in Europe is thriving, advocating wellness and self-care in today’s fast-paced world. Comprising various entities including boutique studios, franchise models, and online platforms, the industry offers a range of yoga styles, wellness programs, and community events. The demand for holistic health solutions is driving innovation, with studios increasingly integrating technology, such as virtual classes and wellness apps, to broaden their reach. Furthermore, eco-friendly practices and wellness tourism are becoming significant trends, enhancing the appeal of yoga beyond physical practice. This growth positions the European yoga industry for sustained expansion.
The yoga studio investors listed here represent a mix of corporate and venture capital firms located across major European cities like London, Berlin, and Dublin. Founded between 1997 and 2016, these investors vary in size, from small firms to those managing hundreds of employees. In 2024 alone, they collectively engaged in a notable number of 231 investments across different sectors of the wellness market. This activity illustrates a strong interest in financing potential growth areas within the yoga studio niche, indicating healthy market dynamics and opportunities.
Top 12 Yoga Studio Investors in Europe
1. Crowdcube
- Website: crowdcube.com
- Type: Corporate
- Headquarters: London, England, United Kingdom (UK)
- Founded year: 2010
- Headcount: 51-200
- Number of deals in 2024: 3
- LinkedIn: crowdcube-limited
Crowdcube is a London-based crowdfunding platform founded in 2010 that enables businesses to raise capital through equity investments. It connects startups and SMEs with potential investors, facilitating the funding process. The platform emphasizes diversity and inclusion within its workforce while providing investment management services to its clients. In recent years, Crowdcube has been involved in several transactions relevant to the fitness and wellness sector, including significant investments in BLOK London, which raised funds through equity crowdfunding in 2022 and 2023. BLOK London operates as a hybrid studio and digital fitness platform, showcasing Crowdcube's commitment to supporting innovative fitness solutions. Additionally, Crowdcube has invested in Boom Cycle, a fitness studio that has also utilized equity crowdfunding to raise capital. These transactions highlight Crowdcube's active role in the fitness industry, making it a relevant investor for yoga studios and related businesses.
2. Octopus Ventures
- Website: octopusventures.com
- Type: Venture Capital
- Headquarters: London, England, United Kingdom (UK)
- Founded year: 2008
- Headcount: 51-200
- Number of deals in 2024: 37
- LinkedIn: octopus-ventures
Octopus Ventures is a London-based venture capital firm founded in 2008, focusing on backing founders and startups across a diverse range of sectors, including B2B Software, Bio, Climate, Consumer, Deep Tech, Fintech, and Health. They provide funding and strategic support to entrepreneurs, helping them navigate the challenges of building and scaling their businesses. Notably, Octopus Ventures has made investments in the fitness and wellness space, including Barrecore, a fitness studio chain, and Gymbox, a gym brand. Their recent investment in Harbiz, a fitness pro platform, highlights their commitment to the fitness industry. Additionally, their investment in bsport solution, which raised over $31 million, indicates their interest in technology solutions that could potentially support fitness and wellness businesses, including yoga studios.
3. Kima Ventures
- Website: kimaventures.com
- Type: Venture Capital
- Headquarters: Paris, Île-De-France, France
- Founded year: 2010
- Headcount: 1-10
- Number of deals in 2024: 50
- LinkedIn: kima-ventures
Kima Ventures is a Paris-based venture capital firm founded in 2010, specializing in early-stage investments across diverse sectors. The firm is known for backing two startups per week, providing not only financial support but also mentorship to help these companies navigate their initial challenges. Among their notable transactions, Kima Ventures has invested in health and wellness-related startups such as Oneleaf, a self-hypnosis app aimed at improving mental well-being, and Holly Health, which focuses on health management. These investments indicate Kima's interest in the wellness sector, which aligns with the yoga studio industry, making them a potential investor in this space.
4. Enterprise Ireland
- Website: enterprise-ireland.com
- Type: Corporate
- Headquarters: Dublin, Dublin, Ireland
- Founded year: 1998
- Headcount: 501-1000
- Number of deals in 2024: 48
- LinkedIn: enterprise-ireland
Enterprise Ireland is a public entity that serves as the Irish government's enterprise development agency, founded in 1998. It supports Irish businesses at all stages of their growth journey by providing funding, advisory services, and market access assistance. The agency focuses on helping companies scale and compete internationally across various industries, including technology and manufacturing. In recent years, Enterprise Ireland has made significant investments in the wellness and fitness sector, including a €2M investment in Glofox, a management software company that caters to gyms and yoga studios. They also provided €200,000 in funding to Saol, a workplace wellbeing platform, indicating their interest in supporting ventures that promote health and wellness. These transactions highlight Enterprise Ireland's active role in fostering growth within the fitness and wellness industries, making them a relevant investor for yoga studios.
5. IBB Ventures
- Website: ibbventures.de
- Type: Venture Capital
- Headquarters: Berlin, Berlin, Germany
- Founded year: 1997
- Headcount: 11-50
- Number of deals in 2024: 18
- LinkedIn: ibb-beteiligungsgesellschaft-mbh
IBB Ventures is a venture capital firm based in Berlin, Germany, founded in 1997. The firm specializes in providing funding and support to innovative startups, particularly in the early stages of their development. With a portfolio of over 270 startups, IBB Ventures offers not only financial backing but also expertise and resources to help businesses thrive in competitive markets. Notably, IBB Ventures has invested in SkillYoga, a platform that focuses on yoga training, through both a seed round and a convertible note in 2019 and 2020, respectively. This involvement highlights their interest in the yoga and wellness sector, making them a relevant player in the yoga studio investment landscape. Additionally, they have participated in various other sectors, but their engagement with SkillYoga indicates a willingness to support businesses within the yoga industry.
6. Point Nine
- Website: pointnine.com
- Type: Venture Capital
- Headquarters: Berlin, Berlin, Germany
- Founded year: 2011
- Headcount: 11-50
- Number of deals in 2024: 16
- LinkedIn: point-nine-capital
Point Nine is a venture capital firm based in Berlin, Germany, founded in 2011. They specialize in investing in early-stage companies, particularly in the SaaS, enterprise software, and B2B marketplace sectors. Point Nine provides funding at the seed stage and participates in subsequent funding rounds to help startups scale their operations. Notably, they have invested in Yogaia, which raised $3 million in a seed round in 2015, focusing on online yoga classes. Additionally, they have been involved with Eversports, a platform for booking sports activities, which has raised multiple rounds of funding, indicating their commitment to the fitness and wellness industry. These transactions highlight Point Nine's relevance in the yoga studio context, as they support companies that cater to the yoga and wellness market.
7. Unilever Ventures
- Website: unileverventures.com
- Type: Corporate
- Headquarters: London, England, United Kingdom (UK)
- Founded year: 2002
- Headcount: 11-50
- Number of deals in 2024: 9
- LinkedIn: unileverventures
Unilever Ventures is a venture capital firm based in London, England, founded in 2002. The firm specializes in investing in emerging brands and technologies, particularly within the beauty and wellness sectors. They support startups by providing capital and leveraging Unilever's extensive network to help these businesses grow. Notable transactions include significant investments in Cult.fit, a health and fitness platform that raised substantial funding in 2019 and 2020, and HealthifyMe, an AI-driven health and fitness startup that has received multiple rounds of funding with participation from Unilever Ventures. Additionally, they led a seed funding round for What’s Up Wellness, a digital wellness brand, further emphasizing their commitment to the wellness industry. These investments highlight Unilever Ventures' focus on empowering innovative ideas that resonate with the health and wellness market, which is closely related to the yoga studio industry.
8. Venrex
- Website: venrex.partners
- Type: Venture Capital
- Headquarters: London, England, United Kingdom (UK)
- Founded year: 2002
- Headcount: 11-50
- Number of deals in 2024: 11
- LinkedIn: venrex
Venrex is a venture capital firm based in London, specializing in early-stage investments in technology-enabled businesses within consumer industries. Founded in 2002, the firm has a strong focus on providing funding and strategic support to help businesses grow in competitive markets. Notably, Venrex has invested in TALA, an activewear label that raised $5.7 million to expand internationally and enhance product inventory, indicating a commitment to the fitness and wellness sector. Additionally, their involvement in Jennis, a FemTech startup focused on female athletes, showcases their interest in health and wellness. These transactions highlight Venrex's alignment with industries that intersect with yoga and fitness, making them a relevant investor for yoga studios.
9. Felix Capital
- Website: felixcap.com
- Type: Venture Capital
- Headquarters: London, England, United Kingdom (UK)
- Founded year: 2015
- Headcount: 11-50
- Number of deals in 2024: 11
- LinkedIn: felix-capital
Felix Capital is a venture capital firm based in London, England, founded in 2015. The firm specializes in investing in digital lifestyle brands and enabling technologies, providing both venture capital and strategic guidance to entrepreneurs. Notably, Felix Capital has participated in funding rounds for Urban, a wellness services app that offers on-demand wellness services, including massage. Their investments in Urban, which include seed funding and multiple rounds of financing, demonstrate their commitment to the wellness sector. This involvement highlights their potential interest in businesses that align with the wellness lifestyle, such as yoga studios.
10. Piper
- Website: piper.co.uk
- Type: Private Equity
- Headquarters: London, England, United Kingdom (UK)
- Founded year: 1985
- Headcount: 11-50
- Number of deals in 2024: 2
- LinkedIn: piper-private-equity
Piper is a private equity investment firm based in London, England, founded in 1985. They specialize in building and growing consumer brands, providing strategic investment and support to entrepreneurs in navigating challenges related to brand development and market positioning. Piper is committed to sustainability and inclusion, partnering with a diverse range of brands to foster growth and innovation in the consumer goods sector. Notable transactions include their investment in Frame, a fitness and wellness brand, which raised $7,951,970 in 2017, indicating Piper's interest in the health and wellness industry. They have also invested in other brands like Neom Organics London, Ancient + Brave, Wattbike, and Wild Nutrition, showcasing their focus on health-oriented consumer products. This experience positions them well to understand the dynamics of the yoga studio market.
11. JME Ventures
- Website: jme.vc
- Type: Venture Capital
- Headquarters: Madrid, Madrid, Spain
- Founded year: 2016
- Headcount: 1-10
- Number of deals in 2024: 10
- LinkedIn: jme-venture-capital
JME Ventures is a Madrid-based venture capital firm founded in 2016, specializing in seed stage investments in innovative startups across Spain. With a portfolio of over 70 startups, JME Ventures aims to empower entrepreneurs while respecting their vision. Notably, they have invested in companies like Volava, a home fitness startup that has seen significant growth, and Harbiz, a fitness pro platform expanding its presence in the UK and Germany. These transactions highlight JME's commitment to the fitness and wellness sector, making them a potential investor for yoga studios looking for funding and support.
12. HV Capital
- Website: hvcapital.com
- Type: Venture Capital
- Headquarters: Flensburg, Schleswig-Holstein, Germany
- Founded year: 2000
- Headcount: 11-50
- Number of deals in 2024: 28
- LinkedIn: hvventures
HV Capital is a venture capital firm based in Flensburg, Schleswig-Holstein, Germany, founded in 2000. The firm specializes in investing in digital companies and supporting entrepreneurs from seed stage to exit, managing over €2.8 billion in assets. HV Capital has been actively involved in the fitness and wellness sector, notably through its investments in Urban Sports Club, which has raised significant funding rounds (over €95 million in 2023 and €80 million in 2021) to expand its network and increase awareness of health and fitness services across Europe. This involvement highlights HV Capital's interest in the fitness industry, which includes yoga studios as part of the broader wellness ecosystem.
Yoga Studio Insights: Key Investors in Europe
| Investor | Headquarter | Size | Founded | Deals 2024 |
|---|---|---|---|---|
| Crowdcube | London, England, United Kingdom (UK) | 51-200 | 2010 | 3 |
| Octopus Ventures | London, England, United Kingdom (UK) | 51-200 | 2008 | 37 |
| Kima Ventures | Paris, Île-De-France, France | 1-10 | 2010 | 50 |
| Enterprise Ireland | Dublin, Dublin, Ireland | 501-1000 | 1998 | 48 |
| IBB Ventures | Berlin, Berlin, Germany | 11-50 | 1997 | 18 |
| Point Nine | Berlin, Berlin, Germany | 11-50 | 2011 | 16 |
| Unilever Ventures | London, England, United Kingdom (UK) | 11-50 | 2002 | 9 |
| Venrex | London, England, United Kingdom (UK) | 11-50 | 2002 | 11 |
| Felix Capital | London, England, United Kingdom (UK) | 11-50 | 2015 | 11 |
| Piper | London, England, United Kingdom (UK) | 11-50 | 1985 | 2 |
| JME Ventures | Madrid, Madrid, Spain | 1-10 | 2016 | 10 |
| HV Capital | Flensburg, Schleswig-Holstein, Germany | 11-50 | 2000 | 28 |
Want to find more investors focusing on the yoga studio industry?
If you want to find more investors that are active in the yoga studioindustry, you can do that with Inven. We built this list and analysis throughInven's Investor Search, and there are a lot more private equity, venturecapital, and corporate investors like these globally.With Inven, you'll also get to know:
- Deal History: Number of deals and their sizes.
- Portfolio: Companies they've invested in.
- Contact data: Key dealmakers, including their emails and phonenumbers.
- ...and much more!
.jpg)
Trusted by 700+ companies
