Top 12 Custom Furniture Investors in the Nordics
Top 12 Custom Furniture Investors in the Nordics
The custom furniture industry in the Nordics is thriving, characterized by a rich blend of craftsmanship and modern design. Companies range from high-end artisans creating bespoke pieces to larger brands offering customizable options for homes and businesses. Popular materials include sustainable timber and innovative composites, with an increasing emphasis on eco-friendly production methods. Online platforms are shaping how consumers shop for unique furniture, often prioritizing functionality alongside aesthetic appeal. As trends move towards minimalism and multifunctional designs, artisans and manufacturers are leveraging technology to meet evolving consumer demands more effectively.
This list features a mix of investors, including corporate giants and private equity firms, with headquarters mainly in Stockholm and Copenhagen. They vary significantly in size, ranging from boutique firms to expansive companies employing thousands. Most were founded between the late 20th century and early 21st century, reflecting an established interest in the furniture sector. For 2024, these investors collectively engaged in numerous deals, indicating a robust appetite for growth in custom furniture investments.
Top 12 Custom Furniture Investors in the Nordics
1. Nobia
- Website: nobia.com
- Type: Corporate
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 1996
- Headcount: 1001-5000
- LinkedIn: nobia-ab
Nobia AB is a prominent kitchen furniture manufacturer based in Stockholm, Sweden, specializing in custom built-in kitchens and related products. Founded in 1996, Nobia operates across several European countries, leveraging a strong brand portfolio to deliver high-quality kitchen solutions to both consumers and businesses. The company has been active in expanding its market presence through strategic acquisitions, including the notable acquisition of Superfront in January 2022, which enhances its e-commerce capabilities in the kitchen and storage design sector. Other significant acquisitions include Novart Oy in 1997, Norema AS in 2000, and Magnet Ltd in 2001, which have all contributed to Nobia's growth and expertise in the kitchen furniture market. These transactions highlight Nobia's commitment to innovation and expansion within the custom furniture industry.
2. Verdane
- Website: verdane.com
- Type: Private Equity
- Headquarters: Oslo, Oslo, Norway
- Founded year: 1985
- Headcount: 51-200
- Number of deals in 2024: 7
- LinkedIn: verdane-capital
Verdane is a private equity investment firm based in Oslo, Norway, founded in 1985. The firm specializes in growth equity investments, primarily targeting technology-enabled companies. Verdane provides capital and hands-on support to help businesses scale, with a focus on digitalization and decarbonization trends. Notably, Verdane has invested in several companies within the custom furniture context, including Hem, a design company that secured $5M in funding led by Verdane, and Bemz, which designs custom sofa covers for IKEA sofas. These investments highlight Verdane's engagement in the custom furniture industry, alongside their broader focus on technology and growth equity.
3. Almi
- Website: almi.se
- Type: Venture Capital
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 1994
- Headcount: 201-500
- Number of deals in 2024: 7
- LinkedIn: almi-ab
Almi AB is a financial services company based in Stockholm, Sweden, founded in 1994. It specializes in providing loans, risk capital, and business development support to small and medium-sized enterprises (SMEs) in Sweden. Almi aims to enhance the growth and competitiveness of these businesses by offering tailored financial solutions and guidance. Among their notable transactions, Almi has invested in companies like Beleco, which raised $1,851,925 in a seed round in 2019 and focuses on custom furniture solutions. Additionally, they have supported other ventures such as Resize Design and Forgotten Key, which, while not exclusively in the custom furniture sector, contribute to the broader design and innovation landscape. This diverse portfolio demonstrates Almi's commitment to fostering growth in various sectors, including custom furniture.
4. Hilding Anders International AB
- Website: hildinganders.com
- Type: Corporate
- Headquarters: Sweden
- Founded year: 1939
- Headcount: 5001-10000
- LinkedIn: hilding-anders-international-ab
Hilding Anders International AB is a corporate investor based in Sweden, founded in 1939, specializing in sleep products such as beds, mattresses, and sleep accessories. With a workforce of 5001-10000 employees, the company operates in over 40 countries, leveraging extensive experience and product testing to cater to diverse customer needs. Hilding Anders has made several strategic acquisitions to strengthen its market position, including the purchase of Feather & Black for £6.5 million, which included various assets and saved numerous jobs. They also acquired Carpe Diem Beds of Sweden, a luxury mattress brand, enhancing their portfolio in the high-end market. Other notable acquisitions include Myer’s, Askona, and Eastborn, all of which have contributed to Hilding Anders' expansion and leadership in the bedding sector, further solidifying their relevance in the custom furniture industry.
5. Nordic Capital
- Website: nordiccapital.com
- Type: Private Equity
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 1989
- Headcount: 201-500
- Number of deals in 2024: 10
- LinkedIn: nordic-capital
Nordic Capital is a private equity firm based in Stockholm, Sweden, founded in 1989. The firm specializes in investments across various sectors, including healthcare and technology, and is known for partnering with management teams to drive growth and operational improvements in portfolio companies. Nordic Capital has a strong focus on creating long-term value and sustainability in its investments. Notably, they acquired Jotex, a significant player in the Scandinavian home textile and decoration market, which aligns with the custom furniture industry. Additionally, their acquisition of Kompan A/S and Bufab Group further demonstrates their diverse investment strategy, although these companies are not directly related to custom furniture. Overall, Nordic Capital's involvement in the home furnishings sector through Jotex positions them as a relevant investor in the custom furniture space.
6. Bygghemma
- Website: bygghemma.se
- Type: Corporate
- Headquarters: Sweden
- Founded year: 2006
- Headcount: 201-500
- LinkedIn: bygghemma
Bygghemma Sverige AB is a corporate investor based in Sweden, specializing in e-commerce for construction, home improvement, and gardening products. Founded in 2006, the company operates an online store that caters primarily to consumers engaged in DIY projects and home renovations. Bygghemma has made several strategic acquisitions to enhance its market position, including the acquisition of WeGot, a home furnishing specialist, in November 2017, which strengthens its presence in the home furnishings market. In September 2021, Bygghemma acquired Gartenmöbel Company, further expanding its offerings in the furniture sector. These transactions highlight Bygghemma's commitment to diversifying its portfolio within the home furnishings and custom furniture markets, making it a significant player in the industry.
7. Procuritas
- Website: procuritas.com
- Type: Private Equity
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 1986
- Headcount: 11-50
- LinkedIn: procuritas-ab
Procuritas is a private equity investment firm based in Stockholm, Sweden, founded in 1986. The firm specializes in private equity and growth capital investments, partnering with entrepreneurs and business owners to provide capital and strategic guidance aimed at achieving market leadership. Procuritas has a diverse portfolio that includes significant investments in the custom furniture sector, highlighted by their acquisitions of Scandinavian Designs and Sofakompagniet ApS in April 2017. These transactions reflect their commitment to fostering growth in the furniture industry. Additionally, their acquisition of Zone Company Denmark A/S in 2006, which focuses on interior products, further emphasizes their engagement in the custom furniture market. Overall, Procuritas is dedicated to long-term growth across various industries, including e-commerce and healthcare, but their specific investments in furniture-related companies make them a notable player in this space.
8. Ratos
- Website: ratos.se
- Type: Private Equity
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 1866
- Headcount: 11-50
- LinkedIn: ratos
Ratos is a private equity investment company based in Stockholm, Sweden, founded in 1866. The firm operates across various sectors, including construction, manufacturing, and consumer goods, with a focus on sustainability and efficiency. Ratos aims to create value for its shareholders while addressing the needs of its diverse customer base. Notably, Ratos has made significant investments in the custom furniture context, including the acquisition of Flokk in 2007, a company known for its innovative office furniture solutions. Additionally, Ratos has been involved with Gudrun Sjödén Design, which emphasizes home textiles and design, further showcasing their engagement in the furniture and home decor sectors. Other acquisitions, such as Hafa Bathroom Group and Inwido, while not directly related to custom furniture, indicate Ratos's broad investment strategy in related industries.
9. Kinnevik
- Website: kinnevik.com
- Type: Venture Capital
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 1936
- Headcount: 11-50
- Number of deals in 2024: 10
- LinkedIn: investment-ab-kinnevik
Kinnevik is a Stockholm-based investment company founded in 1936, known for partnering with innovative entrepreneurs across various sectors, including healthcare, software, marketplaces, and climate tech. They provide both capital and operational support to help companies scale and create long-term value. Notably, Kinnevik has made strategic investments in the home furnishings sector, including significant funding rounds for Westwing, a Munich-based e-commerce company specializing in home and living products. Kinnevik's involvement in Westwing includes multiple funding rounds, such as a €30 million venture capital funding round in 2015 and a record $50 million funding round in 2012, showcasing their commitment to enhancing growth in the home & living market. Additionally, their investment in Mobly, a Brazilian home furnishings site, further highlights their engagement in the custom furniture space, as they aim to expand operations in the region.
10. Litorina
- Website: litorina.se
- Type: Private Equity
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 1998
- Headcount: 11-50
- LinkedIn: litorina
Litorina is a private equity investment firm based in Stockholm, Sweden, founded in 1998. The firm specializes in private equity investments in Nordic niche market-leading companies, partnering with management teams and entrepreneurs to provide capital, strategic guidance, and operational support aimed at driving growth and value creation. Litorina focuses on well-managed, profitable companies primarily in the business services and consumer sectors. Notably, Litorina has made significant investments in the furniture industry, including the acquisition of KungSängen in December 2015, which operates in the bedding and furniture market. Additionally, they acquired LGT Logistics in March 2015, a leading player in furniture logistics, indicating their involvement in the supply chain of the furniture sector. These transactions highlight Litorina's strategic interest in companies that are integral to the furniture industry, reinforcing their relevance as an investor in this space.
11. Maj Invest
- Website: majinvest.com
- Type: Private Equity
- Headquarters: Copenhagen, Denmark
- Founded year: 2005
- Headcount: 51-200
- Number of deals in 2024: 5
- LinkedIn: maj-invest
Maj Invest is an investment management firm based in Copenhagen, Denmark, specializing in asset management and private equity. Founded in 2005, the firm focuses on providing tailored investment solutions to institutional investors across various sectors, including technology, life sciences, and energy transition. Notably, Maj Invest has made significant strides in the custom furniture industry through its acquisitions of Muuto in 2014 and ferm LIVING in 2020. Muuto is recognized for its modern Scandinavian furniture and design products, while ferm LIVING specializes in interior design products that blend aesthetics with functionality. These transactions highlight Maj Invest's commitment to investing in innovative and design-focused companies within the custom furniture sector, aligning with their goal of generating long-term value for clients while addressing complex investment needs.
12. eEquity
- Website: eequity.se
- Type: Venture Capital
- Headquarters: Stockholm, Stockholm, Sweden
- Founded year: 2010
- Headcount: 11-50
- LinkedIn: eequity
eEquity is a venture capital firm based in Stockholm, Sweden, founded in 2010. The firm specializes in growth equity investments, primarily targeting digitally enabled business models in the Nordic region. eEquity partners with entrepreneurs in the technology and retail sectors, providing both capital and strategic support to help scale businesses into regional and global leaders. Notable transactions include investments in SON OF A TAILOR, which raised $5,545,452 in a Series A round, and RoyalDesign, which raised an undisclosed amount in a private equity round. These investments reflect eEquity's interest in design and retail, suggesting a potential alignment with the custom furniture industry, particularly for companies that leverage digital platforms.
Custom Furniture Insights: Key Investors in the Nordics
| Investor | Headquarter | Size | Founded | Deals 2024 |
|---|---|---|---|---|
| Nobia | Stockholm, Stockholm, Sweden | 1001-5000 | 1996 | 0 |
| Verdane | Oslo, Oslo, Norway | 51-200 | 1985 | 7 |
| Almi | Stockholm, Stockholm, Sweden | 201-500 | 1994 | 7 |
| Hilding Anders International AB | Sweden | 5001-10000 | 1939 | 0 |
| Nordic Capital | Stockholm, Stockholm, Sweden | 201-500 | 1989 | 10 |
| Bygghemma | Sweden | 201-500 | 2006 | 0 |
| Procuritas | Stockholm, Stockholm, Sweden | 11-50 | 1986 | 0 |
| Ratos | Stockholm, Stockholm, Sweden | 11-50 | 1866 | 0 |
| Kinnevik | Stockholm, Stockholm, Sweden | 11-50 | 1936 | 10 |
| Litorina | Stockholm, Stockholm, Sweden | 11-50 | 1998 | 0 |
| Maj Invest | Copenhagen, Denmark | 51-200 | 2005 | 5 |
| eEquity | Stockholm, Stockholm, Sweden | 11-50 | 2010 | 0 |
Want to find more investors focusing on the custom furniture industry?
If you want to find more investors that are active in the custom furnitureindustry, you can do that with Inven. We built this list and analysis throughInven's Investor Search, and there are a lot more private equity, venturecapital, and corporate investors like these globally.With Inven, you'll also get to know:
- Deal History: Number of deals and their sizes.
- Portfolio: Companies they've invested in.
- Contact data: Key dealmakers, including their emails and phonenumbers.
- ...and much more!
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